· 2019-06-25 · brand and services. exhibitor entry free sub-exhibitor entry 365 € logo in the...

19th International exhibitionfor welding materials,equipment and technologies

15-18 October 2019ECC Sokolniki, Moscow

www.weldex.ru

Sponsorship and advertisingopportunitiesOrganised by

The ITE Group

Sponsorship and advertising opportunities

www.weldex.ru 2

In 2018 177 companies from 14 countries has presented their products. More than 6000 speacialists from 70 Russian regions visited the exhibition.

About the exhibition

Contents

How to improve the efficiencyof the participation at the exhibition?.......................3

General sponsor.......................................................4

Official sponsor.........................................................5

Registration sponsor................................................6

Exhibition Guide sponsor..........................................7

Visitor bags sponsor.................................................8

Tickets sponsor........................................................9

Signage sponsor.....................................................10

Advertising on the exhibition website....................11

Exhibitor badges, tickets........................................12

Advertising in exhibition Guide..............................13

Outdoor advertising................................................14

Indoor advertising..................................................15

Distribution of the advertising materials during the

exhibition................................................................16

Conference halls rent.............................................17


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Sponsorship and advertising at Weldex can help exhibitors

to promote their products and brands to a large audience of

professionals from different industries: production of metal

products and metal structures, aerospace manufacturing,

energy, transport engineering, metallurgy, Oil and Gas pipeline

construction, shipbuilding and other.

It may drive more traffic to your stand at Weldex and increase your

business performance by using the sponsorship and advertising

options at the largest welding industry trade show in Russia.

Unique audience of Weldex?

Visitors (facts and numbers)*

6 091 visitors from 70 Russian regions

65% specialists visit only Weldex**

* According to registration data of Weldex 2018** Among related exhibitions

Unique audience of Weldex:

>500 000 contacts with the target audience within advertising campaign of the exhibition during the year

>60 000 visitors of weldex.ru per year

>9 000 downloaded e-tickets


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The exclusive Event Sponsor package provides unlimitedopportunities for your company to promote your products andbrands to Weldex visitors throughout the year as well as duringthe exhibition.It includes exclusive placement of the sponsor’s information in alladvertising and information material.The Event Sponsor package is the most effective option in termsof duration and accessibility target audience.

The event sponsor package includes:

Exhibition Guide:• Sponsor’s logo on the Exhibition Guide cover• Sponsor’s logo on the exposition plan

• Advertisement in the Exhibition Guide (2nd or 4th cover)

Ticket• Sponsor’s logo on the printed ticket

• Sponsor’s logo on the e-ticket

Opening Ceremony:• Welcome speech of the sponsor company representative• Sponsor’s logo on the official opening Banner

Navigation at the exhibition:• Sponsor’s logo on all navigation boards

• Advertising construction 2x3 m. near the main entrance

weldex.ru• The sponsor’s logo on the main page and on “Support” page• Banner 1366x144 on all pages of the site

Registration sponsor • Distribution of the sponsor’s promotional materials in the registration zone

Advertising and PR material:• 2 promoter’s badges• Sponsor mentioning in PR materials (press releases, interviews) and email campaigns

General sponsor 14 000 €

Prices exclude VATOnly one company can be the Event Sponsor


www.weldex.ru 5

The Official sponsor status gives your company an opportunity tostrengthen your brand by taking part in an advertising campaignof the exhibition. The sponsor’s package includes promotion inadvertising and information materials and on the exhibition website.

The official sponsor package includes:

лого

Exhibition Guide:• Sponsor’s logo on the exposition plan• Advertisement in the exhibition guide

Ticket:• Sponsor’s logo on the printed ticket• Sponsor’s logo on the e-ticket

Navigation at the exhibition:• Sponsor’s logo or/and banner placement in the registration zone

Registration area:• Sponsors logo on printed registration forms

Exhibition website weldex.ru:• The sponsor’s logo on the main page and on “Support” page• Banner 435x80 on all pages of the site

Advertising and PR material:• 1 promoter’s badges• Sponsor mentioning in PR materials (press releases, interviews), and email campaigns

Official Sponsor 10 500 €Prices exclude VATOnly one company can be the Official Sponsor

Audience reach

6 091 event visitors

>60 000 annual visitors to weldex.ru

10 000 printed tickets


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Sponsoring registration is an excellent opportunity for your company to reach a wide professional audience before and during the exhibition.

The registration is obligatory for all Weldex visitors. More than 90% of them register via website weldex.ru months prior. It gives an opportunity to reach a target audience in the months prior to the exhibition.

During the exhibition, all Weldex visitors enter the pavilions via the main entrance in registration area.

The registration sponsor package includes:

Registration area:• Sponsor’s logo in printed registration forms• Distribution of the sponsor’s promotional materials in the registration zone• Sponsor’s logo or/and banner placement in the registration zone


Ticket:• Sponsor’s logo on the printed ticket

Exhibition website weldex.ru:• The sponsor’s logo on “Support” page• Banner 1366x144 on the registration page

Advertising and PR material:• Sponsor mentioning in PR materials (press releases, interviews), and email campaigns

Registration Sponsor 8 600 €

Prices exclude VATOnly one company can be the Registration Sponsor

Audience reach





www.weldex.ru 7лого

The Exhibition Guide sponsorship provides a great opportunity to drive more event visitors to the sponsor’s stand and also provides additional visual contact as many visitors keep the Exhibition guide after visiting the exhibition.

The Weldex Exhibition Guide is a free brochure featuring the exhibition floor plans by pavilions and sections, the full list of exhibitors, their product categories and contacts.

The exhibition guide sponsor package includes:

Exhibition Guide:• Sponsor’s logo on the cover• Sponsor’s logo on the exposition plan• Advertisement in the exhibition guide (4th cover)

Exhibition website weldex.ru:• The sponsor’s logo on “Support” page• Banner 435x80 on the internal pages of the site


Exhibition Guide Sponsor 8 400 €

Prices exclude VATOnly one company can be the Exhibition Guide Sponsor

Audience reach




www.weldex.ru 8

Visitor Package Sponsor 6 800 €

Advertising on the visitors’ bag leads to an increased brand awareness and tells thousands of Weldex visitors about your company.

The visitors’ bags are provided to all event visitors in the registration area. This type of sponsorship also provides additional visual contact as many visitors keep the bags after visiting the exhibition.

The sponsorship package includes:

Visitors’ bag:• Sponsor’s logo on the bag• Sponsor’s promotional material inside the bag




Prices exclude VATOnly one company can be the Visitor Package Sponsor

Audience reach



>9 000 downloaded electronic tickets


www.weldex.ru 9

лого

E-Ticket sponsorship allows your company to reach a large audience of potential clients starting when registration opens and continuing during the exhibition.To enter the exhibition free of charge, visitors must register online and print an e-ticket from weldex.ru. Online registration is very popular; in 2018, more than 9,000 e-tickets were issued online. In addition, in order to attract a target audience, 10,000 invitation tickets were printed and distributed via exhibitors and media partners.

The e-Ticket sponsorship package includes:Ticket:• Sponsor’s logo on the printed ticket• Sponsor’s logo on the e-ticket




E-Ticket Sponsor 5 400 €Prices exclude VATOnly one company can be the E-Ticket Sponsor

Audience reach





www.weldex.ru 10логолого

Over 10 information boards are placed around the exhibition pavilions that visitors can find the necessary information quickly and easily.The Navigation Sponsor’s logo is placed on all information boards, allowing your company to reach all event visitors during the exhibition.

Navigation sponsor package includes:

Navigation at the exhibition:• Advertising construction 2*3 m near the main entrance• 5 floor stickers• Sponsor’s logo or/and banner placement in the registration zone


Exhibition website weldex.ru:• Banner 435x80 on the internal pages of the site


Navigation Sponsor 4 800 €Prices exclude VATOnly one company can be the Navigation Sponsor

Audience reach




www.weldex.ru 11

Placement a banner at weldex.ru helps to reach a wide targetaudience and is an effective solution for driving more event visitorsto exhibitor’s stand.

Hundreds of potential buyers visit the exhibition website everyday. Advertising banners are placed at the homepage and internalpages.

Advertising on the weldex.ru website during the peak period is seen by 4,000 unique visitors a day.

1366x114 (main) 1 month 1 860 €1366x114 (main) 3 months 5 400 €435x80 (main) 1 month 930 €435x80 (main) 3 months 2 700 €435x80 (internal) 1 month 260 €435x80 (internal) 3 month 675 €News and announces at weldex.ru free

Advertising at weldex.ru

Баннер Баннер Баннер

Audience reach

43 980 visitors to weldex.ru over 3 months (july-october 2018)

49 676 visitors to weldex.ru over 6 months (april-october 2018)


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Exhibitor badges, tickets

Exhibitors may get access to the territoryof the exhibition complex during the installation,dismantling and operation of the exhibition(08:00-20:00) only if they have badges.A company entitled to receive free exhibitor badgesaccording to the stand size: each 3 sq.m = 1 pass**Stands with an area of 4 and 6 sq.m havea right for 2 badgesATTENTION! Provided badges will be already filled in.So you must by all means complete the formIf you have not received login and password for yourpersonal account, please, request them from the Customer Success manager, Daria Trifonova,[email protected]

In preparation for the exhibition, the Organizers carry out targeted distribution of invitation cards, therefore the number of tickets is limited.To get invitation cards, you Need a request to the brand Manager of the exhibition, Anna Ushanova:[email protected]

Exhibitor badges 35 €

Invitation tickets for visitors FREE

УЧАСТНИК УЧАСТНИК


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Advertising in the route planner and catalogue is anotherchance to attract visitors to the stand of your companyduring the exhibition and to promote the company’sbrand and services.

Exhibitor entry free Sub-exhibitor entry 365 €Logo in the general alphabetical list 60 €Logo with an arrow indicating the stand in the pavilion plan in the guide

306 €

Advertisement page (1/2), 4 colours 340 €Advertisement page (1/1), 4 colours 460 €Advertisement spread (2/1), 4 colours 845 €3-rd cover 645 €4-th cover 760 €

Technical specifications:Files: Quark XPress, Adobe Illustrator, CorelDraw in curves,

fonts - in curves or in separate files, printing resolution of 2540 dpi,

bit images - CMYK in the TIFF or EPS format, no less than 300 dpi.

Module size: (W х H mm) column 1/1 – 210х 297 mm (bleed-size),

190 х 275 mm (type column); column 1/2 – 210 х 148 mm

Advertising in Exhibition guide


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Advertising on the facade of Pavilion 4

Banner on the facade of Pavilion 4 (central alley side): 3х3

1 180 €

6х3 2 280 €9х3 3 380 €Banner above entrance №1 (central alley side), 12,07х1,37м

800 €

Banner above entrance №2 (central alley side), 6,8х1,2м

510 €

Advertising on the portable outdoor structures (near Pavilion 4)

Banner (two sides) along central alley, 5х1м 1 940 €Advertising construction 2х3 560 €Advertising construction 4х2 760 €Advertising construction 6х3 920 €Flag near Pavillion 4, 210х140 см, flag to be submit-ted by Client

340 €

Advertising in Sokolniki Park

Advertising construction in park, (4 constructions) (0,81х1,85 - 3 шт., 1,90х1,85 - 1 шт.)

675 €

Advertising construction near main entrance, 5,3х2,6

965 €

Advertising construction near big fountain, 1,25х2,6 675 €Advertising construction in central alley, 1,8х1,75 (1 side)

965 €

Advertising construction on 3-rd Luchevoy prosek, 4х2

590 €

Outdoor advertising

ADVERT

ADVERT

ADVERT


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Advertising on portable advertising structures MEROFORM

2x2 260 €4x2 430 €

Information stands

А3 (printing is not included) 70 €А4 (printing is not included) 55 €42х59 см, (two sides) (printing is not included) 260 €

Advertising banner in Pavilion 4.1

Advertising banner in Pavilion 4.1, 10,8х2,82 1 770 €

LED advertising in pavilions 4, 4.1

Placement on LED screens in Pavilions 4, 4.1 (1 video on 1 screen)

510 €

Floor stickers

Placement and printing of one 1х1 m sticker 100 €

WC Doors Advertising

Placement on bathroom stalls (25 w., 12 m.) 1 100 €

INDOOR ADVERTISING

ADVERT

ADVERT

ADVERT

ADVERT


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DISTRIBUTION OF THE ADVERTISING MATERIALS DURING THE EXHIBITION

* It gives the right to distribute advertising materials in Pavilion 1exhibition halls or the adjoining part of the street dependingon the selected option. No materials may be distributedin the lobby in front of the cloakroom and in the hallof the registration area.

ATTENTION:Any promotional activities outside the participant’s standwithout a corresponding permit are strictly PROHIBITED!

Promo badges (permit for distributing advertising

materials)*

Promo badge (distribution of materials in exhibition halls)

170 €

Distribution of the advertising materials

Distribution of the advertising materials from regis-tration desk

260 €

Distribution of the advertising materials with exhibi-tion guide (cubes in registration areas)

475 €


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CONFERENCE HALLS RENT AND EQUIPMENT

If a conference hall is rented for events related to the exhibition,the Organizers are ready to display the information about suchevents in the exhibition Business Programme. To have suchinformation displayed please provide all data required for thispurpose. However, the exhibition Organizers must decidewhether this information will be displayed.The text may also be edited or printed in a shorter variant.

*Every conference room is equipped with chairs, speaker’s stand, sound amplification (0.5 kW) with 1 wired microphone, 1 on-table holder, mixing console with 4 MIC/line inputs, 2 stereo line inputs.

**1 conference day (from 10:00 to 18:00)

To request extra equipment, please contact brand manager of exhibition, Anna Ushanova: [email protected]

Event announcement FREE

For renting the hall / room please ask the Organizers if it is possible to hold an event in this place at the time you require

Conference halls* rent

Sokolniki Room №1" (pavilion 4-4.1, 120 sq.m., 100 ppl.); "Sokolniki Room №2" (pavilion 4-4.1, 100 sq.m.., 100 ppl.):а) per 1 day** 950 €b) per 1 hour, hourly pay is available from 2nd day of rent

185 €

Meeting room (15 ppl)а) per hour 135 €b) per 1 day 510 €


www.weldex.ru


Sponsorship packages can be adapted according to your marketing goals, objectives and interests.We are also ready to discuss opportunities for creating individual sponsorship and advertising packages.

For any questions and enquiries, please contact exhibition direction

(499) 750-08-28

[email protected]

· 2019-06-25 · brand and services. exhibitor entry free sub-exhibitor entry 365 € logo in the...

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