2019 AICVBCooperative Advertising

Details• Co-op space is reserved on a first come, first

served basis. Partner will work directly with

publisher to provide materials. AICVB will

invoice partner.

• Creative material due dates on sale sheets.

• All co-op advertising must be placed

through the AICVB via Amy Boek. Forms

must be returned to

aboek@ameliaisland.com by December 31st

(if earlier deadline is not noted)

• Completed insertion sheets: due 12/31

AICVB Email

Cooperative Advertising Policy and Procedures

Policy

The Amelia Island Convention & Visitors Bureau (AICVB) believes that Cooperative Advertising (co-op) is a critical component in its efforts to market Amelia Island as a tourism destination. In general, the Amelia Island TDC co-op advertising program provides an opportunity to leverage the annual budget and establish a “win/win” relationship among Amelia Island lodging partners, attractions, and the AITDC. It includes a combination of advertising and promotional opportunities.

Relationship of the Amelia Island Tourist Development Council and the AICVB

The Amelia Island Tourist Development Council (AITDC) is appointed to oversee and administer the tourist development tax within the special taxing district of Nassau County, Florida. The AICVB - a 501(C) 6 non-profit corporation - through a contract with the Nassau County Board of County Commissioners (BOCC) performs the destination marketing activities on behalf of the AITDC.

Eligible Organizations

All Amelia Island tourism related stakeholders. Determination of eligibility shall be at the sole discretion of the AICVB staff.

Use of Tourist Development Funds

According to Florida State Statute 125.0104 section 5(A)2, tourism funds must be used to promote and advertise tourism in the State of Florida, nationally and internationally. If tax revenues are expended for an activity, service, venue, or event; the activity, service, venue, or event shall have as one of its main purposes the attraction of tourists as evidenced by the promotion of the activity, service, venue, or event to tourists.

How do I participate in Cooperative Programs?

Print and digital advertising opportunities will be offered to lodging partners and attractions, on a first come-first served basis, throughout the year. You may reply to Amy Boek, Chief Marketing Officer at aboek@ameliaisland.com to reserve your space or with any questions.

How much does it cost to participate?

The AICVB negotiates special rates with all publications and underwrites a portion of the costs for partners. For traditional print co-ops, the AICVB underwrites 50% of the ad for lodging partners and up to 25% for activities or dining related partners.

How do I pay?

The AICVB pays the entire invoice submitted from the publication. The AICVB will then invoice all participating partners for their portion.

When is payment due?

Payment is due to the AICVB net 30 days from invoice date. Failure to pay within 45 days could result in removal from publication and co-op programs until payment is received.

Are the offers limited?

Most programs are limited as to the number of partners that can participate. The programs are on a first come-first served basis, but partners are not always guaranteed to make it in the program they want.

How do I submit creative materials?

If you are doing your own creative, you will submit directly to the publication in whatever format they request.

What if I need to have my creative ad done for me? Most publishers will assist partners with creative. You must provide publishers with photo, logo, copy and call to action.

Agencies and Commissions All co-ops are billed at net cost. No agency commissions are eligible for co-op funding.

*The Amelia Island CVB has no legal requirements to include anyone on its website, or include anyone’s printed collateral at its visitor center or offices.

AMELIA ISLAND MINI-MAG PROGRAMMarch 2019 IssueThe AICVB will insert a destination mini-magazine into four regional magazines in March 2019. The mini-mag will include aspirational and practical planning information for visitors about Amelia Island. This includes an overview of the attractions and activities you can find on Florida’s Enchanted Island, information about local special events, and the new one-of-a-kind Augmented Reality experiences that will engage and inspire readers by bringing the spirit of the destination to life.

MULTI-PLATFORM PARTNER BENEFITS• PRINT: Print ad in the mini-mag in the March 2019

issues of Atlanta Magazine, Boston Magazine, Chicago Magazine, and Texas Monthly (geo-targeting Houston & Dallas subscribers) reaching 310,000+ total subscribers.

• DIGITAL: Special Offer included in multi-market e-blast to 93,000 subscribers as well as on the custom Amelia Island Mini-Mag landing page.

• EXTENSIVE COVERAGE: Inserted into each publication targeting affluent and well-heeled subscribers with over-runs distributed at both in-market events and Amelia Island signature events.

OUR AUDIENCE• Affluent, travel enthusiasts• Total Combined Circulation: 310,000• Total Monthly Audience: Over 3.8 Million• Average Household Income: $224,235• Average Net Worth: $1,553,500

RATES• Full page: $10,000• Half page: $5,000

DEADLINES• Space Deadline: 11/21

WE WOULD LIKE TO PARTICIPATE IN THIS OPPORTUNITY IN THE MARCH 2019 ISSUE

FULL PAGE HALF PAGE

TOTAL CO-OP PARTNER COMMITMENT: $

PARTNER NAME: SIGNATURE: TITLE:

EMAIL: MATERIALS CONTACT: PHONE NUMBER:

MINI-MAG

EDITORIAL PROFILE For the past 57 years, Atlanta magazine has served as the authority on Atlanta with impeccable writing backed by solid reporting. In the past decade alone, Atlanta magazine has won more than 235 regional and national awards for outstanding journalism and design, including the industry’s top honor, a National Magazine Award. Marketing partners can trust that their messages are surrounded by compelling content and reaching an affluent, well-educated readership.

OPPORTUNITYThe Amelia Island TDC has negotiated special rates for this insertion and will underwrite the cost of the ad by 50 percent. The Amelia Island destination will receive added value advertorial written in an engaging editorial style that will feature general destination content and feature each participating partner.

RUN DATESMay 2019 and October 2019 • Atlanta magazine is presently available as digital replica editions and can be read on iPad, iPhone, Android, desktop, and laptop. All print ads appear in these editions. All ads are linked to client websites.

• Send electronic files no later than dates listed to Atlanta magazine.

• If you have any questions, please submit to alacroix@ameliaisland.com or fax to 904-432-8417.

May 2019CREATIVE DUE:

MARCH 13, 2019

October 2019CREATIVE DUE:

AUGUST 14, 2019

SPACE CLOSE FOR BOTH:

DECEMBER 31, 2018RESERVE YOURSPACE TODAY!

DEADLINES

ATLANTA’S AUTHORITY SINCE 1961

MAY AND OCTOBER 2019

CONTACT WHITNEY DICK, ACCOUNT EXECUTIVE954.493.7311 • WDICK@ATLANTAMAGAZINE.COM • ATLANTAMAGAZINE.COM

WE WOULD LIKE TO PARTICIPATE IN THIS OPPORTUNITY FOR: ❏ MAY ❏ OCTOBER

______ FULL PAGE ______ HALF PAGE ______ 1/4 PAGE

TOTAL CO-OP PARTNER COMMITMENT: $ _______________

PARTNER NAME

TITLE

MATERIALS CONTACT

SIGNATURE

EMAIL

PHONE NUMBER

SCHEDULED AD SIZE AMELIA ISLAND CVB RATE PARTNER COST AT 50%

Full Page (4 color) $5,855.00 $2,927.50

1/2 Page $2802.50 $1,401.25

1/4 Page $1,480.00 $740

MONTHLY AUDITED CIRCULATION

70,000TOTAL SINGLE-ISSUE READERSHIP

415,429AVERAGE HOUSEHOLD INCOME

$252,400AVERAGE NET WORTH

$1,718,000AVERAGE MARKET VALUE

OF PRIMARY HOME

$544,300FEMALE SUBSCRIBERS

55%MALE SUBSCRIBERS

45%

Source: Gfk/MRI Atlanta magazine Subscriber Study 2017;$100,000+HHI base, Circulation

Verification Council, Atlanta magazine Subscriber Study 2017;The Media Audit 2016.

Advertise in Atlanta’s leading city magazine with thelargest paid

circulation of all local magazines!

DEMOGRAPHICS

EDITORIAL PROFILE

For more than 50 years, Bostonians have turned to Boston magazine as a trusted source of news and information to improve their lives. Our content is reliable, thought-provoking and timely. And by advertising in print, your messaging is not an interruption but rather becomes part of the content.

THE OPPORTUNITY

Amelia Island CVB has negotiated an exceptionally efficient rate for this insertion and will underwrite the cost of your ad by 50%.

THE ISSUE

Boston October 2019 issue space close is 8/23/2019. Material is due 8/28/2019 and the issue on-sale is 9/24/2019.

Editorially, the issue will feature Fall Getaways.

AD SIZE

Full page 1/2 page 1/3 page

$9,620 4,810 3,175

$4.810 2,405 1,587

AMELIA ISLAND CVB RATE

PARTNER COST AT 50%

OPPORTUNITY IN THE OCTOBER 2019 ISSUE

READER PROFILE

Boston is the largest magazine in the market and the only 100% paid publication. Travel is our readers #1 interest and they have the will and the wherewithal to enjoy it.

The average age of our reader is 46 with household income of $216,000. Our readers index at 6X the national average in flying domestically 6+ trips annually. Both JetBlue and Delta have daily non-stop flights from Boston’s Logan Airport to Jacksonville International.

TO RESERVE SPACE CONTACT AMY BOEK

aboek@ameliaisland.com or fax to (904) 432-8417

Partner Name

Title

Material Contact

Email

Telephone

Signature

Robert Stites, Publisher’s Representative 3552 Habersham at Northlake, Tucker, Georgia 30084 Office +1 770 491 1419 Facsimile +1 770 491 0364 Mobile +1 404 597 8983 Email roberthstites@robtstites.com

You will also receive a skybox as added value with a Full Page ad buy to run for 1 month (value $525).*

For more information, please contact Denise Janove:Strategic & National Accounts • Direct - 843.991.9827 • denise@charlestonmag.com

SPRING 2019Space Reservation: December 21, 2018

Ad Materials Due: January 21, 2019

On Sale: February 2019

FALL/WINTER '19Space Reservation: December 30, 2018

Ad Materials Due: September 28, 2019

On Sale: October 2019

1.5 million

2 million

Total Facebook reach

Total Twitter reach

Facebook

Twitter

Instagram

Pinterest

6K followers

2.8K followers

24K followers

1.3 million average monthly views

SOCIAL MEDIA STATS

$1,950

$1,200

$950

$975

$600

$475

* * *

For any questions please contact your Account Executive, Fawn E. Anderson (Fawn.Anderson@CharlotteMagazine.com) (336-981-7410)

March May

100 Executive Way, Suite 106 Ponte Vedra Beach, FL 32082 / 904.395.3272 / info@flamingomag.com

FLAMINGO is Florida’s ONLY statewide lifestyle media brand, in print and Online, covering people, travel, outdoor pursuits, food, conservation, culture and style from Pensacola to Key West and all points in between. Tourists turn to it. Locals live by it.

Flamingo’s mission is to unify Florida’s diverse cultures and vast landscapes; create the go-to destination for stories on the most compelling people, places and happenings across Florida; and inspire a community of readers to go out and experience the land, waterways, food, arts and culture of Florida.

Program Details:Amelia Island TDC and Flamingo have created a special partner supplement offered for Spring 2019, Summer 2019 and Fall 2019. Flamingo has presented Amelia Island partners specials rates specific to this co-op package. Sizes are as follows: Full-Page, Half-Page and Quarter Page. Partner pays 50 percent. See details below.

ISSUE DEADLINES:

SPRING 2019 Iconic Florida Issue

Celebrating the people and past times that make us

proud Floridians Creative due: January 19th

SUMMER 2019 Travel Issue

The ultimate guide to navigating Florida’s back

roads, beaches, small towns and big cities

Creative due: April 20

FALL 2019 Arts & Culture Issue Discovering the best art, design, music, food and

literature around the stateCreative due: July 20

*All forms due to Amy Boek by 12/31/2018

aboek@ameliaisland.com

QUICK FACTS:

+200 Newsstand Locations

60,000 Total Readership

80% Sell-Through Rate

20,000 Magazines Distributed Statewide

+5,000 Subscriber Base

100,000 Page Views On Flamingomag.com

Per Issue

+35,000 Page Views On Flamingomag.com

Per Month

Adult Ages 35-65

$250,000 HHI

40% Male / 60% Female

AD SIZE AMELIA ISLAND TDC RATE PARTNER COST AT 50%

FULL-PAGE $2,000 $1,000

HALF-PAGE $1,000 $500

QUARTER PAGE $500 $250

PARTNER NAME: ____________________________________________TITLE: _____________________________________________________EMAIL_________________________PHONE NUMBER______________SIGNATURE: ___________________________________DATE________

WE WOULD LIKE TO PARTICIPATE IN THIS OPPORTUNITY FOR SPRING 2019 SUMMER 2019 FALL 2019

FULL PAGE HALF-PAGE QUARTER PAGE

T H E M A G A Z I N E W A S H I N G T O N L I V E S B Y ★

Founded in 1965

EDITORIAL PROFILEWashingtonian Magazine readers love to travel. 91.4% plan to travel domestically in the next year—and many of them to Florida! With Amelia Island being just a flight away Washingtonians find themselves there time and time again. Encourage 400,000 affluent and well-traveled Washingtonian readers to take a trip to the sunshine state by participating in the Amelia Island special advertising feature in the June and September issues.

OPPORTUNITY The Amelia Island TDC has negotiated a special rate for this insertion and will underwrite the cost of the ad by 50%.

RUN DATESJune 2019 and September 2019

DEADLINES

June Issue - April 25September Issue - July 25

DEMOGRAPHICS% OF READERS WHO TRAVEL DOMESTICALLY EVERY YEAR

96.3%DOMESTIC TRIPS TAKEN YEARLY

764PAID AUDITED CIRCULATION

116,983TOTAL READERSHIP

465,141AVERAGE HOUSEHOLD INCOME

$230,200AVERAGE NET WORTH

$1.64 MILLIONAVERAGE MARKET VALUE

OF PRIMARY HOME

825,000

Scheduled Ad Size Washingtonian 4-color rate Partner at 50% Cost

Full Page $6,500.00 $3,250.00

1/2 Page $3,250.00 $1,625.00

We would like to participate in this opportunity.

______ FULL PAGE ______ HALF PAGE

______ JUNE ______SEPTEMBER

TOTAL CO-OP PARTNER COMMITMENT: $ _______________

PARTNER NAME

TITLE

MATERIALS CONTACT

SIGNATURE

EMAIL

PHONE NUMBER

Please complete this form and email to aboek@ameliaisland.com

A special advertising section feature in the June and September 2019 issues of Washingtonian Magazine.

WHITNEY DICK Account Executive | o: 954.493.7311 | wdick@atlantamagazine.com | washingtonian.com

CO-BRANDED VIDEOS 2018-19“MARKETING IS NO LONGER ABOUT THE STUFF THAT YOU MAKE,

BUT ABOUT THE STORIES YOU TELL.” - SETH GODIN

BENEFITS

• Tell the story of your business in Amelia Island’s brand voice

• Posted on AICVB’s social media channels with measurable results

• Far-reaching distribution on AmeliaIsland.com and email blasts

• Ownership of final assets to share on your own channels

CONTENT

• Produced by the local LOVEAMELIA team

• Convey your message in the most effective style (i.e. promotional, interview-driven, and/or documentary) to match your budget, branding and goals

• Professional, Experienced Crew with 4K UHD Production Cameras, Digital Audio Gear, Lighting Equipment and Aerial Drones

PACKAGES

• Available to partners only, subject to availability

• All packages include pre-production meeting and scout on location

• Licensed background music tracks

PROMO HOSTED EXPERIENCE FEATURE

Music-driven with animated text overlays

Interview(s) and/or voiceover-driven

Documentary or story-driven tone

Up to 1/2 day shoot on location

Up to full day shoot on location

Up to 2 day shoot on location

Standard aerial video available

Standard aerial video included

Advanced aerial video available

Up to 60 second spot Up to 2 min spot Up to 5 min show + 30 sec teaser

Value $3,500 Value $6,500 Value $12,500

Your cost $2,500 Your cost $4,750 Your cost $9,375

The packages above provide a basis of services that can be customized to include more/less cinematic enhancements, or time on location in order to

meet specific partner goals.

LOVEAMELIA

2018-19 CO-BRANDED VIDEO AGREEMENT ** NOVEMBER INDUSTRY MEETING SPECIAL OFFER **

SUBMIT COMPLETED FORM TODAY FOR $500 OFF!! SUBMIT BY 14 NOVEMBER FOR $250 OFF.

I/we understand and agree with the agreement and terms above:

______________________________________________ _________________________ AICVB Representative Signature Date

______________________________________________ _________________________ CLIENT/PARTNER Representative Signature Date

______________________________________________ _________________________ ICY Pictures LLC Representative Signature Date

PARTNER:

CONTACTname mobile

title email

CREATIVE LEAD name email

REQUESTED DELIVERY TIMEFRAME please circle one → WINTER • SPRING • SUMMER • FALL

PACKAGE CHOICE: PARTNER COST SUBTOTAL

Qty: ______ PROMO ($3,500 value) $2,500 each

Qty: ______ HOSTED EXPERIENCE ($6,500 value) $4,750 each

Qty: ______ FEATURE ($12,500 value) $9,375 each

PRODUCTION NOTES: TOTAL

PAYMENT TERMS:

ICY Pictures LLC requires a 50% deposit before beginning any work and the remaining 50% once the project is completed or 30 days after the production phase is completed, whichever comes first.

Chris Yarborough | iCY Pictures LLC | icy@icypictures.com | (904) 614.4043

Amelia Island E-blast Co-ops

There are two types of email co-ops in FY2019, available on a first come, first serve basis. Partners will initially have the ability to reserve one of each type and be added to waiting list for additional inventory.

Exclusive Partner Eblast Co-op

• 100% Share of Voice

• 1 opportunity per month

• $750

Partner Inclusion in CVB Eblast

• Sub-message in general destination/CVB eblast

• 2 opportunities per month

• $400

Messaging

All eblast co-ops MSUT include a compelling special offer.

AICVB retains editorial and approval rights.

Features/Benefits

• Targets Amelia Island’s opt-in database

• Strong performance metrics

• Destination branding

• Creative development included

Process

Materials will be delivered directly to agency via online

link, due two week prior to deployment date. If materials

are not received by deadline, the CVB reserves the right to

offer the opportunity to another partner.

Contact: Amy Boek, aboekl@ameliaisland.com

Amelia Island E-blast Co-ops

E-blast Co-Op Insertion Order

Partner Name:

Check Eblast Co-op Type:

Exclusive Eblast

Preferred Send Months:

Inclusions Eblast

Preferred Send Months:

Contact Name:

Contact Email:

Contact Phone:

Please return completed form to aboek@ameliaisland.com.

2019 TripAdvisor Coop Opportunity• Quarterly Display Ad Package*

⁃ 66,666 Mobile Impressions on Amelia Island Pages⁃ 52,632 Desktop/Tablet Impressions on Competitors Pages in

DMA Targets

• Added Value:• Ads in Rotation on Amelia Island’s Home Page

• Total Contracted Impressions: 119,298

• Investment: $1,000

• Value: $2,500

• 3 co-op spots per quarter available on first come, first serve basis with each partner having fair access to program before providing more than one spot to other partnres. *QTR 1: Jan 1 – March

31; QTR 2: April 1 – June 30; QTR 3: July 1 – Sept. 30 QTR 4: Oct. 1 – Dec. 31, 2019. See p2 for

Ad Sizes & Examples

Amelia Island Home Page

2019 TripAdvisor Coop Package Sizes*

728 x 90

250 x 300

300 x 600Native Mobile

160 x 600

Coop Registration (please complete below)

Partner Name:

Contact:

Contact Email:

Contact Phone:

___________________

___________________

___________________

___________________

Material Contact (if different from above)

Name:

Email:

________________

________________

Campaign Choice (please circle)

1st Choice: Q1 Q2 Q3 Q42nd Choice: Q1 Q2 Q3 Q4

Q 1: Jan 1 – March 31; Q 2: April 1 – June 30; Q 3: July 1 – Sept. 30; Q 4: Oct. 1 – Dec. 31.

Signature: __________________Date: ____________

* Images are not actual size but reduced to fit on sheet