2019 lexpert guide to · to be linked back to the firm’s website • sponsored article in print,...

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Cross-border business represents a significant opportunity for many Canadian law firms, and a comprehensive guide to Canada’s leading cross-border lawyers delivered to decision-makers in the U.S. will help firms grow their practices. This Lexpert Cross-Border Guide lists Most Frequently Recommended (MFR) lawyers along with their team members according to the cross-border focuses most relevant to clients and referral sources. To provide outstanding coverage of the U.S. market, we will be distributing the U.S. Guide to more than 15,000 U.S. senior in-house counsel and 5,000 attorneys in major legal markets. In addition, content and bios from the Guide will be hosted on the Lexpert.ca with digital advertising driving traffic to them. This year’s editorial content is in eleven focus areas that are of keen interest to your prospective clients and referral sources: Distribution Print: 15,000 Corporate Counsel 5,000 Law Firm Attorneys Digital: 10,000 recipients of Legal Newswire, powered by Law.com Also posted on Law.com Top Cities: New York Washington Chicago Houston Atlanta Business Issues: Issues of concern to in-house counsel Financing: Clients following their niche industries to invest Insolvency: Comparing insolvency regimes IP & Media: Online commerce: disruptors and IP issues Labor/Employment: Differences in U.S.-Canada employment law Litigation/Dispute Resolution: International dispute resolution in political hot zones M&A: Managing multi-jurisdictional M&A Regulatory: Competition/Anti-Trust update Tax: Harmonization of international tax policy Trade: Working with trade uncertainty Environmental Law: The impact on business ventures LEXPERT GUIDE TO US/CANADA 2018 CROSS-BORDER LAWYERS IN CANADA Michael Kalef, Koffman Kalef LLP Tracey Cohen, QC, Fasken Martineau DuMoulin LLP Chris Sanderson, QC, Lawson Lundell LLP PUBLISHED JUNE 2019 | AD CLOSING: MARCH 22 | MATERIAL DUE: MARCH 29 LEXPERT ® GUIDE TO LAWYERS IN CANADA US/CANADA CROSS-BORDER 2019

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Page 1: 2019 LEXPERT GUIDE TO · to be linked back to the firm’s website • Sponsored Article in print, digital edition and micro-site Option 2: $9,345 Total value $14,375 • 1 Bio and

Cross-border business represents a significant opportunity for many Canadian law firms, and a comprehensive guide to Canada’s leading cross-border lawyers delivered to decision-makers in the U.S. will help firms grow their practices.

This Lexpert Cross-Border Guide lists Most Frequently Recommended (MFR) lawyers along with their team members according to the cross-border focuses most relevant to clients and referral sources. To provide outstanding coverage of the U.S. market, we will be distributing the U.S. Guide to more than 15,000 U.S. senior in-house counsel and 5,000 attorneys in major legal markets. In addition, content and bios from the Guide will be hosted on the Lexpert.ca with digital advertising driving traffic to them.

This year’s editorial content is in eleven focus areas that are of keen interest to your prospectiveclients and referral sources:

DistributionPrint:15,000 Corporate Counsel5,000 Law Firm Attorneys

Digital:10,000 recipients ofLegal Newswire, powered by Law.comAlso posted on Law.com

Top Cities:New YorkWashingtonChicago

HoustonAtlanta

• Business Issues: Issues of concern to in-house counsel• Financing: Clients following their niche industries to invest• Insolvency: Comparing insolvency regimes• IP & Media: Online commerce: disruptors and IP issues• Labor/Employment: Differences in U.S.-Canada employment law• Litigation/Dispute Resolution: International dispute resolution in political hot zones• M&A: Managing multi-jurisdictional M&A• Regulatory: Competition/Anti-Trust update• Tax: Harmonization of international tax policy• Trade: Working with trade uncertainty• Environmental Law: The impact on business ventures

LEXPERT GUIDE TO US/CANADA2018

CROSS-BORDER LAWYERS IN CANADA

Michael Kalef, Koffman Kalef LLPTracey Cohen, QC, Fasken Martineau DuMoulin LLPChris Sanderson, QC, Lawson Lundell LLP

PUBLISHED JUNE 2019 | AD CLOSING: MARCH 22 | MATERIAL DUE: MARCH 29

LEXPERT® GUIDE TO

LAWYERS IN CANADAU S / C A N A D A C R O S S - B O R D E R

2019

Page 2: 2019 LEXPERT GUIDE TO · to be linked back to the firm’s website • Sponsored Article in print, digital edition and micro-site Option 2: $9,345 Total value $14,375 • 1 Bio and

SPECIAL INTEGRATED CAMPAIGN PRICING

SAMPLES

SAVINGS OF 35%

Option 1: $13,900Total value $22,095 • 1 Bio and Photo Profile print, digital edition and micro-site• Full Page Ad or Team Page in print and digital edition• Big Box on micro-site for 12 months to be linked back to the firm’s website• Sponsored Article in print, digital edition and micro-site

Option 2: $9,345Total value $14,375 • 1 Bio and Photo Profile• Full Page Ad, Team Page or Sponsored Article• Big Box Ad on micro-site for 12 months

Option 3: $7,135Total value $10,975 • 1 Bio and Photo Profile• Full Page Ad, Team Page or Sponsored Article• Big Box Ad on micro-site for 6 months

Additional bios available at $995 each For more information contact us at [email protected] or 416-649-8841

Purchase a Team Page or Firm Ad and have your firm linked to a customized team page featuring your logo, team photo, description and list of your team members. Contact your account manager for more information.

PARTICIPATION BONUS:With your U.S. Guide purchase of team bios, team page, content or display ad, you will receive an optional video interview with Jean Cumming, Editor-in-Chief of Lexpert, for each participating team. The video interview will be centred on an MFR lawyer or Team Lead, hosted on Lexpert.ca. NOTE: one video per team.

Feature your cross-border bench strength with a full page ad displaying your lawyers.

Position your firm as a thought leader through sponsored content.

Extend your current advertising campaigns with a full page ad targeting the U.S. market.

Profile your lawyers and showcase their expertise to potential clients.

TEAM PAGE

*VALUE ADD*

SPONSORED ARTICLE

FIRM AD

BIO

EXAMPLEFIRM AD

YOUR FIRM

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www.lexpert.ca/usguide | LEXPERT • June 2018 | 11

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Regulatory LeadershipDeckIl ex everum inus, ella cuptaqui repudae vollantus.Solo magnam,

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Sponsored by

YOUR FIRM

EXAMPLE

SPONSORED ARTICLE

14 | LEXPERT • December 2017 | www.lexpert.ca/usguide-litigation/

Jon Brown Reed LLP Vancouver - (416) 637-3294 - [email protected] dignihi libuscia nullatatur sundenditiis aperro molor solessed que ommodit labo. Dis nobis voluptae maio. Ost ipsa sit eatur? Endia dolupid utaecte coresectio. Tas que id quiae repudio nsequiscius elignit atur? Pedis ipis qui corem ratescipsam lique exerfer nationse endit quaturem sit et dolupta dent et eatia di officium quo es nem rempore pore ma demperchit ut venis voluptas dolupta tquidit vellaceperem faccullabo. Et facerfe riorrov itatem ut a ium aut quiaeserum et erecta sequis et millique et eos sunt faciendentis sit laborec teniatin num endit alignis iliaesc iisitae provita temquam, nam adit, vel in res ab inis estemol oratur maximaiorum ulpa si rerrorumet rectam, veliquatia non eiciatist ilitium nime sincit, que mos poriate molupitist inume iscia-siti beate nos nulpa volene quia que plique volorem poriore praest ab ipsae sim re, ut exceaqui cor res expe et plabore, te et, totae a aut aliquis dolo ma nos eum labori sequis es minvellam labo. Onemquatque voluptatum fuga. Beariantur aute veliaepelles dolectur, eiur?LEXPERT LTW

Jon Jones Reed LLP Calgary - (416) 637-3294 - [email protected] dignihi libuscia nullatatur sundenditiis aperro molor solessed que ommodit labo. Dis nobis voluptae maio. Ost ipsa sit eatur? Endia dolupid utaecte coresectio. Tas que id quiae repudio nsequiscius elignit atur? Pedis ipis qui corem ratescipsam lique exerfer nationse endit quaturem sit et dolupta dent et eatia di officium quo es nem rempore pore ma demperchit ut venis voluptas dolupta tquidit vellaceperem faccullabo. Et facerfe riorrov itatem ut a ium aut quiaeserum et erecta sequis et millique et eos sunt faciendentis sit laborec teniatin num endit alignis iliaesc iisitae provita temquam, nam adit, vel in res ab inis estemol oratur maximaiorum ulpa si rerrorumet rectam, veliquatia non eiciatist ilitium nime sincit, que mos poriate molupitist inume iscia-siti beate nos nulpa volene quia que plique volorem poriore praest ab ipsae sim re, ut exceaqui cor res expe et plabore, te et, totae a aut aliquis dolo ma nos eum labori sequis es minvellam labo. Onemquatque voluptatum fuga. Beariantur aute veliaepelles dolectur, eiur?

Jon Smith Reed LLP Calgary - (416) 637-3294 - [email protected] dignihi libuscia nullatatur sundenditiis aperro molor solessed que ommodit labo. Dis nobis voluptae maio. Ost ipsa sit eatur? Endia dolupid utaecte coresectio. Tas que id quiae repudio nsequiscius elignit atur? Pedis ipis qui corem ratescipsam lique exerfer nationse endit quaturem sit et dolupta dent et eatia di officium quo es nem rempore pore ma demperchit ut venis voluptas dolupta tquidit vellaceperem faccullabo. Et facerfe riorrov itatem ut a ium aut quiaeserum et erecta sequis et millique et eos sunt faciendentis sit laborec teniatin num endit alignis iliaesc iisitae provita temquam, nam adit, vel in res ab inis estemol oratur maximaiorum ulpa si rerrorumet rectam, veliquatia non eiciatist ilitium nime sincit, que mos poriate molupitist inume iscia-siti beate nos nulpa volene quia que plique volorem poriore praest ab ipsae sim re, ut exceaqui cor res expe et plabore, te et, totae a aut aliquis dolo ma nos eum labori sequis es minvellam labo. Onemquatque voluptatum fuga. Beariantur aute veliaepelles dolectur, eiur?LEXPERT MFR

Additional MFR ListeesJon Apple., xxxxxxx LLPJon Bean., xxxxxxx LLPJon Grape., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLP

Jon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Smith., xxxxxxx LLPJon Zebra., xxxxxxx LLP

YOUR FIRM

Regulatory

Page 3: 2019 LEXPERT GUIDE TO · to be linked back to the firm’s website • Sponsored Article in print, digital edition and micro-site Option 2: $9,345 Total value $14,375 • 1 Bio and

• PDF/X-1a files are preferred (2400 dpi - 150 line screen, all fonts embedded, CMYK and no spot colours). Acceptable formats include: InDesign, Adobe Illustrator, Adobe Photoshop.• Illustrator and Photoshop files must be saved as .EPS or .TIFF files at 300 dpi with all images embedded and fonts as outlines.• Proper preparation of colour is required (spot pantone colour must be converted to CMYK). • Process colour ads must be supplied with a high-resolution, full colour, contract quality proof to ensure proper colour reproduction.

IMAGE TYPE: .GIF, .JPG, Animated .GIF: Single to infinitely looping banners acceptedIMAGE FILE SIZE: 50K maximum for static or animated .GIFLINKING URL: An active URL must be providedTESTING: All creative must function uniformly on both MAC and PC platforms as well as multiple browser versions of Firefox, Chrome, Internet Explorer, and Safari

NOTE: Please ensure ads without background colour have a key line

Advertising material is subject to approval by the publisher.Cancellations and space changes are not accepted after the closing date. If “new” artwork is not received by the materials deadline, a repeat of your most recent creative will be used.

Applicable taxes will be added to all rates.

Alina Leigh, Production Editor (416) [email protected]

Contact our Account Executives at 416-649-8841 or [email protected]

Big Box 300 x 250 pixels

HeadshotsImage Format: tiff or jpgImage Resolution: 350 DPIImage Size: 374 x 624 pixels

BiographyMax 1100 Characters including spaces and punctuation

Contact information not counted towards bio character limit

Ad Closing: March 22, 2019

Material Due: March 29, 2019

Full PageTrim 8.125” x 10.875”Bleed 8.375” x 11.125”

Double Page SpreadTrim 16.25” x 10.875”Bleed 16.5” x 11.125”

Please allow 1/2” gutter allowance

DIMENSIONS

PRODUCTION SPECIFICATIONS

PRINT REQUIREMENTS

WEB REQUIREMENTS

PUBLISHER’S CONDITIONS

PRODUCTION INQUIRIES

WEB:

PRINT:

BIOS:

LEXPERT® GUIDE TO

LAWYERS IN CANADAU S / C A N A D A C R O S S - B O R D E R

LEXPERT GUIDE TO US/CANADA2018

CROSS-BORDER LAWYERS IN CANADA

Michael Kalef, Koffman Kalef LLPTracey Cohen, QC, Fasken Martineau DuMoulin LLPChris Sanderson, QC, Lawson Lundell LLP

2019