2019 media kit - mercer.com on growth – media kit 2019.pdfpackage #2 (five languages): $9,500 •...

2019 Media Kit

Local Perspectives on Global Issues:

Health RetirementCareers Investing Innovation

Presenting www.voiceongrowth.com — the premier online source for senior HR and finance leaders, offering advice from industry experts, how-to guidance, data-driven research and expert insights from around the world.

Voice on Growth | By Mercer

Voice on Growth e-newsletter and website offer advertisers a clear advantage to reach their target audiences.

Two platforms. Endless possibilities.

VOICE ON GROWTH

Mercer is the world’s largest human resources consulting firm. Offering a wide range of services, Mercer’s Voice on Growth e-newsletter and newly launched website offer your company direct access to high-level HR and finance decision makers across the global marketplace.

Why partner with the most-recognized provider of HR consulting and the world’s largest institutional investment adviser? Mercer reaches a global audience and tailors its editorial content to reflect the trends and issues that matter most, providing focused coverage and direct delivery to an engaged audience of more than 415,000 e-newsletter subscribers.

The Ultimate Solution to Your International Marketing Reach

https://www.instagram.com/voiceongrowth/?hl=en

https://twitter.com/voiceongrowth

https://www.linkedin.com/company/voice-on-growth/

https://www.facebook.com/Voice-on-Growth-203473200263029/?ref=br_rs

https://mp.weixin.qq.com/mp/homepage?__biz=MzA5MTE1NjAwOA==&hid=4&sn=d698c817ced250f04399ac546ffa1727&scene=18&pass_ticket=gWOCAcC7hpvwHZFoDUk4lZqi97e44WWZ%2B7zVoqTwxs29eWGdVda0pSReWfoAZ%2FDg

Industry Breakdown

Aerospace and defense

Automotive

Banking

Chemicals and pharmaceuticals

Commercial services

Computer hardware and software

Consumer products

Education

(30+ industry representations, top industries in blue)

Engineering and research

Food, beverage and tobacco

Healthcare

Holding companies

Hospitality

Industrial equipment

Insurance

Investment

Media and entertainment

Membership organizations

Nondurable manufacturing

Oil and gas

Paper and allied products

Professional services

Public sector

Real estate and construction

Retail

Telecommunications

Textile mill products

Utilities

Wholesale

Circulation and Readership

Where Our Readers Are Based

Audience/Readership Audience Breakdown

52% HR

35% Finance

13% Other

211,669 Global Newsletter (English)

38,938 Japan Newsletter (Japanese)

50,099 China Newsletter (Chinese)

415,346 International Newsletter

114,640 Latin American Newsletters (Spanish and Portuguese)

47% C-Level

38% SVP/VP

10% Director

5% Manager

North America / 91,019

Europe / 3,732Middle East / 27,252

Asia Pacific / 55,110

China / 50,099

Japan / 38,938

Latin America / 114,640

Caribbean / 520

Africa / 10,450

India / 23,155






Voice on Growth: Advertorial, Lead Generation and Content Syndication Services

International Packages — Global, China, Japan, Latin America

Total international subscriber base — Package #1 (five languages): $6,000

• 50 targeted leads

• Branded banner placement in biweekly newsletter (one-week run)

• 1x premium banner placement on article-specific page (for duration of campaign)

Total international subscriber base — Package #2 (five languages): $9,500



• 1x premium banner placement on VOG homepage (two-week run)


Establish a presence with highly targeted prospects, and gain valuable leads. Running an outbound lead-generation campaign, using our engaged global readers, allows you to develop brand-awareness assets and to stimulate and capture interest with your top-of-funnel target audience. Our content-centric approach to lead generation uses a multi-touch, email-based campaign to drive downloads of these assets.

What’s included?• Determination of targeted filters (for example, job

functions, industries, regions, organization sizes)

• Assets hosted and promoted on our website for three months or until lead guarantee is fulfilled

• Assets shared via biweekly email promotions, banner placements and social media posts

• Exclusive landing page with registration form to capture full contact information

• Filtered lead report provided weekly

Global Packages – US, Europe, IMETA, Asia, Multinational Client GroupPackage #1 (English): $4,500




Package #2 (English): $7,500





What’s the best content to promote?

• Articles

• Case studies

• Infographics

• Reports

• White papers

• E-books

• Videos






Voice on Growth: Advertorial, Lead Generation and Content Syndication Services

Latin America PackagesPackage #1 (Spanish and Portuguese): $4,250




Package #2 (Spanish and Portuguese): $6,750





China PackagesPackage #1 (Chinese): $4,000




Package #2 (Chinese): $6,500





Japan PackagesPackage #1 (Japanese): $3,750




Package #2 (Japanese): $6,000





For Advertising Information Please Contact:

+1 (646) 519-1915 [email protected]






mailto:editorial%40voiceongrowth.com?subject=Advertising%20Inquiry%20%7C%20Voice%20On%20Growth

• 1–2 pages: $4,000

• 3–4 pages: $6,000

• 5–6 pages: $8,000

• $2,500 — three languages

• $3,000 — four languages

Co-Branded Custom Content Looking to expand into international geographies, increase your brand voice in global markets or gain better traction with your content? Leverage our experts to build content that amplifies your brand. The Voice on Growth editorial team and Mercer experts will work with your team to build out best-in-class content to be published and featured in Voice on Growth. Our team will create one of the following:

• Article

• Infographic

• Case study

With translation services:

• $1,000 — one language

• $1,800 — two languages

Custom Content Increase your brand voice in global markets.






E-Newsletter Advertising

Reach a highly engaged audience of 415,000+ global HR and finance decision makers.

E-Newsletter Ad Sizes/Specs

Ad Sizes

Deadlines

Technical Specifications

Top Ad (Logo Ad) 120 px (W) x 60 px (H) Middle Ad (Middle Leaderboard Ad) 728 px (W) x 90 px (H) Bottom Ad (Bottom Leaderboard Ad) 728 px (W) x 90 px (H)

Delivered biweekly to 415,000+ subscribers

Publication Biweekly on Thursdays

Space 10 business days prior to publication date

Creative 5 business days prior to publication date

Preferred file types JPG, static GIF or PNG (typical file types for newsletters)

Maximum file size 40 KB (typical file size max for newsletters)

Top Ad

Middle Ad

Bottom Ad






RatesTop Ad CPM: $60.00

Middle Ad CPM: $55.00

Bottom Ad CPM: $53.00

Rates/Circulation

For Advertising Information Please Contact:

Insights for action across international markets: • Asia-Pacific

• Europe

• United Kingdom

E-Newsletters

Subscriber Base Circulation Top Ad Middle Ad Bottom Ad

Total International Subscriber Base 415,346 $16,400.00 $15,000.00 $14,500.00

Global Newsletter (English)• USA — 91,019• Canada — 44• Europe — 3,732• Australia/NZ — 104• Caribbean — 520• India — 23,155• Middle East — 27,252

• Africa — 10,450• Asia — 55,006• Multinational Client Group — 431

211,669 $6,400.00 $5,900.00 $5,600.00

China Newsletter (Chinese) 50,099 $2,100.00 $1,900.00 $1,900.00

Japan Newsletter (Japanese) 38,938 $1,800.00 $1,600.00 $1,600.00

Latin America Newsletters

• Spanish — 75,702• Portuguese — 38,938

114,640 $6,100.00 $5,600.00 $5,400.00

• Middle East

• Africa

• Latin America

+1 (646) 519-1915 | [email protected]







Article Theme

Automation Is Making Forced Retirement a Thing of the Past – Finally! Retire

Addressing the Human Element in South Africa’s Cybercrime Epidemic Innovation

3 Ways Aging Employees Save Companies Tons of Money Retire + Career

Kenya’s Silicon Savannah Is Driving Africa’s Unique Economic Rise Innovation

Population Growth Widens the Skill Gap in Emerging Megacities Career + Innovation

MSCI Inclusion Offers China’s A-Share Stocks Global Credibility Invest

Follow the Pepper: Growth Markets and the Changing Global Economy Career + Innovation

Melbourne Mercer Global Pension Index Series:

• The State of Retirement Around the Globe • The State of Retirement in China• The State of Retirement in Japan• The State of Retirement in Latin America

Retire

Growing Middle Classes and the Urbanization of Opportunity Career + Innovation

Blockchain Series:

• Blockchain for Beginners: What the Mona Lisa Teaches Us About the Future of Business• Blockchain Today: A Young Technology That Could Change Everything• The Future of Blockchain: An Age of Empowerment Through Personal Data

Innovation

How to Nurture Multigenerational Workforces in Growth Economies Career + Innovation

Future Returns: Analyzing China’s A-Share Market as an Asset Class Invest

The Pangea Effect: How Digital Disruption Is Pulling Growth Economies Together Career + Innovation

Reality Check (Up): How Cybercrimes Threaten the Future of Healthcare Health

7 Site Selection Mistakes That Can Bankrupt Financial Services Career

Alibaba Versus Tencent: Engaging China’s Middle Class with Convenience and Culture Innovation + M&A

Investing in Africa: The Rise of Infrastructure as an Asset Class Invest

Benefits Reimagined: Health and Wellness – A Shared Responsibility Health

How to Build a Business Culture That Values People Retire

Pivot to Growth: How Warren Is Democratizing the Future of AI Innovation

CIO Central — Diligence, Humility and Diversity: What Every CIO Needs for Investing Success Retire + Career

Benefits Reimagined: How to Bring Your Benefits Communication Into the Digital Age Innovation

Cultivating a Culture of Innovation and Intrapreneurship (SPONSORED) Career + Innovation

Africa’s Unique Opportunities in an Age of Disruption Invest

CIO Central — Digital Transformation and Trust in the Investment Industry Career + Innovation

The War for Talent Starts with Your Employees’ Heart Rates Retire

Putting People First in the Automotive Industry Career

The Greater Bay Area Initiative: Connecting A Region Through Shared Interests Invest + Innovation

CIO Central — Choosing an Investment Architecture: Homemade or Prepackaged? Invest

Benefits Reimagined: Three Ways to Boost Employees’ Mental Well-Being Health

Voice on Growth: the solution your brand needs to reach high-level decision makers, all over the globe

(sample topics and themes)






The publisher reserves the right to review all insertion orders

submitted for its paid advertising opportunities. All advertisements

are accepted and published by the publisher entirely on the

representation that the advertiser’s agency and/or the advertiser

is properly authorized to publish the entire contents and subject

matter. In consideration of the publication of advertisements, the

advertisers and the agency agree, jointly and severally, to indemnify

and hold the publisher harmless from any claims or suits for libel,

violation of rights of privacy, plagiarism, copyright infringement

and any other claims or suits based on the contents (including

illustrations) or subject matter of such publication.

The publisher reserves the right to cancel any advertising time

prior to the date of publication, with or without notice to the

agency and/or the advertiser. The publisher is not liable for failure

to publish or circulate any part of any issue(s) because of acts of

natural disasters, strikes, work stoppages, national emergencies

or other circumstances beyond the control of the publisher of

the publication. The publisher reserves the right to reject any

advertisement, with or without cause. Policies and conditions

include, but are not limited to: Advertisements and the company,

Copyright 2019 Mercer LLC. All rights reserved.

6009585-MG

organization or individual may not compete or conflict with the

products and services offered by Mercer (or any other Marsh

and McLennan subsidiaries). Advertisements for political causes,

candidates and campaigns are prohibited. The publisher reserves

the right to add the words “Sponsored Content” or “Advertisement”

at the top of any page that, in the publisher’s judgment, too closely

resembles editorial content of the publication.

Cancellations or changes will not be accepted after the closing

dates for insertion orders. All cover/leaderboard positions are

noncancellable. By signing this contract, you agree to adhere

to all publisher policies, rules and regulations, not necessarily

represented above. Publisher shall have the right to hold

advertiser and/or its advertising agency jointly and severally

liable for such monies as are due and payable to the publisher

for advertising ordered and published. First-time advertisers will

be required to prepay initial advertising insertion via credit card

until credit is established with publication. Invoice terms are net

30 days. Invoices not paid within 45 days will automatically be billed to

the credit card on file.

Mercer Publisher Terms and Conditions

For Advertising Information Please Contact: +1 (646) 519-1915 | [email protected]












2019 media kit - mercer.com on growth – media kit 2019.pdfpackage #2 (five languages): $9,500 •...

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