2019 sponsorshipsponsor page of event website, including link • 40 race entries and t-shirts to...
TRANSCRIPT
SponsorshipOpportunities
2019
Race for Every ChildSaturday, October 19, 2019
Freedom PlazaWashington, D.C.
Partner For Every ChildAt Children’s National, children receive exceptional treatment, regardless of their circumstances or family’s ability to pay. Philanthropy makes this possible. The Race for Every Child is our largest, community-based event. It raises funds that enable us to offer world-class care and the hope for cures for the most challenging childhood diseases. We invite you to partner with us to ensure its success. Together, there are no limits to what we can accomplish for children.
Join us as a sponsor. Everyone has a stake in the 2019 Race for Every Child. As a leader in our corporate community who understands the importance of healthy children and families, we hope you will join us and sponsor this event. Your support directly impacts the well-being of so many young people throughout our region.
The race, on Saturday, October 19 at Freedom Plaza, in Washington, D.C., will bring together close to 6,000 participants—runners, walkers, fundraisers and volunteers—to support the patient families of Children’s National and advance pediatric medicine. Your sponsorship will elevate your company’s visibility and provide high-level engagement opportunities for your employees and their families.
See you at the starting line!
Children’s NationalChildren’s National is the nation’s No. 6 pediatric hospital and, for the third straight year, is ranked No. 1 in newborn care, as well as ranked in all specialties evaluated by U.S. News & World Report. We offer:
• an acute care hospital with 316 beds
• seven outpatient specialty centers
• a primary care network of 1,400community-based pediatricians
• a research institute leading basicand clinical research programs
• a community outreach program withschool health services, mobile healthservices and advocacy campaigns
Treated
230,000+ patients
98% from the D.C. region
Provided nearly
$67 million inuncompensated care to underserved families
Conducted
669,000+outpatient visits
Contributed
$100 million+ in community health benefit and wellness benefits
Employed nearly
7,000 people as
the city’s 23rd largest employer
Engaged in
1,100 activepediatric research projects
2018 At a Glance
Race for Every ChildThe Race for Every Child is a fun-filled family event with a serious purpose. It brings together the greater Washington community, supports children’s health and well-being and raises funds to help Children’s National provide world-class preventative and critical medical care to every family.
The event includes:• 5K run/walk for walkers, joggers, serious runners, strollers, assistive devices and people
of all ages. The 3.1-mile USATF-timed course is flat, fast and offers scenic views of our nation’s capital
• 100-yard Kids Dash for children, ages 3 to 10
• Family-friendly activities focused on children’s health
• Live entertainment, an awards ceremony and more!
DISPLAYED
200posters with select
sponsor logos throughout
Children’s National
CONTINUED ENGAGEMENT WITH
local TV stationsincluding
race day coverage
from WUSA, WRC & WTTG
calendar listings totaling more than
SECURED A TOTAL OF
96
in leading regional media outlets, community
and running websites
10.4 million monthly impressions
ofRAN$25,000digital ad buys
RAN
PSAson
500 iHeartMedia radio partner stations
PSAs on30Spanish-language radio partner station
PSAson24 ABC7 &
News Channel 8 Print
DISTRIBUTED
30,000 brochures
with select
sponsor logos to more than
ONE THOUSAND area businesses &
Children’s National supporters
Race for Every Child Marketing Highlights In 2018, we implemented a robust, high-visibility media campaign to raise support
for the Race for Every Child, including:
GARNERED EXPOSURE FROM
media personalities& influencers
with combined reach to
1.93 million followers on social media
SENT
to internal and/or external constituents
emailblasts37
FEATURED IN
16.3 million media impressions
earned media stories
across
33 14 6 13
including
SHARED
36 posts to more than
263,000 followers
across
Pre-Race Day Benefits
• Highest logo placement on all printed event materials (posters, brochures, on-site signage)*
• Highest logo placement in all event advertising*
• Highest logo placement on website banner and sponsor page on event website, including link
• Logo recognition on all email blasts
• 5 mentions on Children’s National social media accounts
• 100 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits•
•
•
•
•
•
• Highest logo placement on participant t-shirts*
• Highest logo placement on Main Stage signage
• On-site speaking opportunity
• 10 barricade signs along Start/Finish Line
• Recognition through race day PA announcements
• A 10’ x 10’ team meet-up tent*, 1 table and 2 chairs, and a hanging company sign to use as:
1. team meet-up area
2. area to distribute company branded promotional item
• Reserved parking near race site (1 parking space assigned by Children’s National)
• Opportunity to serve as ceremonial starter of the Race for Every Child
Post-Race Day Benefits
• Customized playdate at Children’s National
• Private meet and greet with Children’s National CEO for up to 6 guests
• Membership as a leadership donor in the Champions for Every Child annual corporate recognition program
Premier Sponsor$100,000 Exclusive
EXCLUSIVE Logo placement on Main Stage Podium, Start Banner, Finish Banner, event bibs* and Finish Line tape, naming rights to Champions Tent
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Prominent logo placement on all printed event materials (posters, brochures, on-site signage)*
• Prominent logo placement in all event advertising*
• Prominent logo placement on sponsor page of event website, including link
• Prominent branding and logo recognition on 2 email blasts
• 2 mentions on Children’s National social media accounts
• Up to 50 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
• Logo on 6 barricade signs along Start/Finish Line
• Prominent logo placement on Main Stage signage
• Recognition on Main Stage during opening remarks
• Prominent logo placement on participant t-shirts*
• Recognition through race day PA announcements
• A 10’ x 10’ team meet-up tent*, 1 table and 2 chairs, and a hanging company sign to use as:
1. team meet-up area
2. area to distribute company branded promotional item
Post-Race Day Benefits
• Customized playdate at Children’s National
• Membership as a leadership donor in the Champions for Every Child annual corporate recognition program
Platinum Sponsor $50,000 3 Available
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Logo placement on all posters and brochures*
• Prominent logo placement on sponsor page of event website, including link
• 40 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
•
•
•
• Logo placement on participant t-shirts*
• Prominent logo placement on Main Stage signage
• Recognition through Recognition through race day PA announcements
• A 10’ x 10’ tent with 1 table and 2 chairs, and a hanging company sign to use as:
1. team meet-up area
2. area to distribute company branded promotional item
Post-Race Day Benefits
• Membership as a leadership donor in the Champions for Every Child annual corporate recognition program
Kids Dash Sponsor$40,000 Exclusive
*print deadlines apply**final approval by Children’s National staff is required
EXCLUSIVE Logo on 4 barricade signs along Kids Dash, company logo on Kids Dash Start/Finish Banner
Pre-Race Day Benefits
• Logo placement on all posters and brochures*
• Prominent logo placement on sponsor page on event website, including link
• 25 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
• Logo placement on participant t-shirts*
• Logo inclusion on 4 barricade signs: 2 located at Packet Packet Pick-up and 2 along Start/Finish
• Prominent logo placement on Main Stage signage
• Logo inclusion on smart signage at pre-race Packet Pick-Up events
• Recognition through race day PA announcements
• 10’ x 10’ tent with 1 table and 2 chairs, and a hanging company sign to use as:
1. team meet-up area
2. area to distribute company branded promotional item
Post-Race Day Benefits
• Membership as a leadership donor in the Champions for Every Child annual corporate recognition program
Packet Pick-Up$25,000
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
•
•
• Logo placement on all posters and brochures*
• Logo placement on sponsor page on event website
• 15 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
• Logo placement on participant t-shirts*
• Logo on 2 barricade signs along Start/Finish
• Company logo on L-pole sign at designated area
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Volunteer Sponsor$15,000 Exclusive
*print deadlines apply**final approval by Children’s National staff is required
EXCLUSIVE Logo placement on 500+ Volunteer T-shirts*
Pre-Race Day Benefits
• Logo placement on all posters and brochures*
• Logo placement on sponsor page on event website
• 15 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
•
• Logo placement on participant t-shirts*
• Logo on 2 barricade signs along Start/Finish
• Company logo on L-pole sign at designated area
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Super Hero Sponsor$15,000 Exclusive
*print deadlines apply**final approval by Children’s National staff is required
EXCLUSIVE Logo placement on Step & Repeat banner signage at Super Hero Meet & Greet
Pre-Race Day Benefits
• Logo inclusion on all posters and brochures*
• Logo placement on sponsor page on event website
• 15 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
•
•
•
• Logo placement on participant t-shirts*
• Logo on 2 barricade signs along Start/Finish
• Company logo on L-pole sign at designated area
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Team Photo Sponsor$15,000 Exclusive
*print deadlines apply**final approval by Children’s National staff is required
EXCLUSIVE Logo placement on Step & Repeat banner signage at Team Photo Area
Pre-Race Day Benefits
• Logo placement on all posters and brochures*
• Logo placement on sponsor page on event website
• 15 race entries and t-shirts to form your employee team
• Right to use Children’s National name/logo in corporate printed material and on corporate website, highlighting race sponsorship and partnership with Children’s National**
Race Day Benefits
• Logo placement on participant t-shirts*
• Logo on 2 barricade signs along Start/Finish
• 1 event sign in designated area*
• Logo on 500+ branded spirit items at Inspiration Station
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Inspiration Station Sponsor$15,000
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Logo placement on sponsor page on event website
• 10 race entries and t-shirts to form your employee team
Race Day Benefits
• Logo placement on participant t-shirts*
• Logo inclusion on 2 barricade signs at Bag Check
• Logo included on Bag Check bags*
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Bag Check Sponsor$10,000
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Logo placement on sponsor page on event website
• 10 race entries and t-shirts to form your employee team
Race Day Benefits
• Logo placement on participant t-shirts*
• Company logo on L-pole sign at designated area*
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Post-Race Day Benefits
Results Sponsor$10,000 Exclusive
*print deadlines apply**final approval by Children’s National staff is required
EXCLUSIVE Logo placement on Race Results website
Pre-Race Day Benefits
• Logo placement on sponsor page on event website
• 10 race entries and t-shirts to form your employee team
Race Day Benefits
•
• •
• Logo placement on participant t-shirts*
• 1 event sign in designated area*
• Recognition through race day PA announcements
• Access to 1 table and 2 chairs in Sponsor Area and a hanging company sign to serve as a company team meet-up area
Bicycle & Stroller Valet Sponsor$10,000 Exclusive
*print deadlines apply**final approval by Children’s National staff is required
EXCLUSIVE Logo on 100+ branded spirit items at Bicycle and Stroller Valet
Pre-Race Day Benefits
• Logo placement on sponsor page on event website
• 7 race entries and t-shirts to form your employee team
Race Day Benefits
• 1 event sign in designated area* • Recognition through race day PA announcements
On-Course Entertainment Sponsor$7,500 2 available
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Logo placement on sponsor page on event website
• 7 race entries and t-shirts to form your employee team
Race Day Benefits
• Event sign in designated area* • Recognition through race day PA announcements
Water & Aid Station Sponsor$7,500 3 available
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Logo placement on sponsor page on event website
• 7 race entries and t-shirts to form your employee team
Race Day Benefits
• Company logo on L-pole sign at designated area*
• Recognition through race day PA announcements
Mile Marker Sponsor$7,500 3 available
*print deadlines apply**final approval by Children’s National staff is required
Pre-Race Day Benefits
• Company name on sponsor page on event website
• 5 race entries and t-shirts to form your employee team
Race Day Benefits
• Logo inclusion on smart signage at designated area*
Tribute Wall Sponsor$5,000
*print deadlines apply**final approval by Children’s National staff is required
Important Sponsor Deadlines
March 31Race Posters First print advertisement
May 15Race Brochures
August 30Race Day T-shirts and Bag Check Bags
September 30Race Day Signage
October 13Race registration ends at 11:59 P.M.
Sponsor team members must be registered at this time. On-site registration is not available.
All benefits are subject to confirmation with Children’s Hospital Foundation staff.
RaceForEveryChild.org
Children’s Hospital Foundation801 Roeder Road, Suite 650
Silver Spring, MD 20910(301) 565-8500
Samantha [email protected]
Saturday, October 19, 2019Freedom Plaza • Washington, D.C.