2020: a design odyssey

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(short) presentation I gave at DIBI Conference on April 28 in Newcastle, UK. It's a bunch of "How?" and "Why?"'s on how to prepare for the next 10 years as a designer.

TRANSCRIPT

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Mom told me to always start with something funny to break the ice

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Via http://twitter.com/cabel

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2020

same desk, same work, same rate, same clients

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wish you could do something more interesting

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What went wrong?

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YOU

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YOU →

a sleeping primate

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↑ OTHERS

at the top of their game, hired staff, bigger/better clients, exciting sideprojects

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what are we gonna do to prevent this?

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I’m going to give you an imaginary MONOLITHWhat’s a MONOLITH?

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“[...] the monolith was instrumental in awakening intelligence, and enabling the transition of the ape-men to a higher order, with the ability to fashion crude tools and thereby be able to hunt and forage for food in a much more efficient fashion.”

http://en.wikipedia.org/wiki/2001_Book

In short: A mental reminder that you gotta wake upA combination of “why?”’s and “how?”sWhenever you feel like you’re asleep, think about your MONOLITH

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Not just for you, if you see others asleep, tell them about the monolith, don’t be a selfish monkey

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Tools

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This is how we design a website today

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Our tools are very primitiveNo matter if you’re using PS or FW, they’re all awful tools that do a lousy jobbut...

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Imagine the tools we’ll have in 10 years

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I’m sure it won’t look anything like what we have today

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I’m sure some team of developers will come up with the killer app

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because right now there’s a huge gap, waiting to be filled

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there might be apps out there that you’re more comfortable working withplaying with new apps might inspire you

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Browsers & Devices

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Browsertesting will soon be a thing of the past

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even the worst browsers are starting to become acceptabledesign for browsers released in the past 3 years, and don’t look back

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Webkit84%Windows Mobile

16%

especially when you look at mobile devices(smartphones, iPods, iPads...)84% uses webkit as their default browser

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instead we’ll have device testing

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we need to study the different kinds of interactionsbuttons? touch? size of the screen?

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clients will start asking for websites that work on all devicesand more and more they’ll want a native application or their website has to look native

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as an interface designer, you are obliged to have a collection of devicesstudy their interface, their default appsdon’t try to change the world, blend in with style

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Reinventyourself

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we cannot predict what’ll work in 10 years

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for all we know, we could be drinking our food out of different boxes through a straw

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you might have killer wicked skills now, but that doesn’t mean you can sit still for the next 10 years, you’ll look like an idiot

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and then you’re screwed

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you need to keep learning new tricksswim hard or drown (or fall off the ceiling)either horizontally (more variations) or vertical (be the best in one area)

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you need to keep learning new tricksswim hard or drown (or fall off the ceiling)either horizontally (more variations) or vertical (be the best in one area)

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Keep things fresh

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Take a look at things from a difference perspective

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Get inspired by everything BUT a CSS DESIGN SMASHING MAG GALLERY TOP TEN LIST SITE

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Things don’t have to make sense, or don’t need a purpose

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You need to experiment moreDid this at 2AM. Because I wanted to prove myself I could do it

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ThinkDifferent

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Life without Apple

imagine Apple wasn’t around pushing boundaries and kicking ass

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we need people to push the boundaries and come up with new and better waysand that’s not gonna happen by having meetings, but by doing it

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Don’t be a douche(this is a joke)

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story about farting in an elevator

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In space, no one can hear you whine(unless they have Twitter up there, which means they also know what youhad for dinner and how bad you can hold your liquor)

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Being a designer can often feel lonely

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You might think you have company, but realize it’s all just through a screen

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Even if you’re working for an agency, you still have to defend your workYou need to be a fighter

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the only way to survive the next 10 years is by taking means in your own hands

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monolith is a reminder when you need iti’ve just summed up a couple of tipsgo out and share, add ideas

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Text

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don’t tell people what to do, teach them how to think, we’re not machines

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All screenshots taken from “2001: A Space Odyssey” © Metro-Goldwyn-Mayer Inc.

Questions

Answers

don’t tell people what to do, teach them how to think, we’re not machines