2020 media - pacific maritime magazine...managing editor chris philips, [email protected]...

www.pacmar.comwww.pmmonlinenews.comwww.philipspublishing.com

2020MEDIA KITIN PRINT, ONLINE,

IN PERSON.

Print media has been demonstrated to be more effective than digital, online, TV, radio or ‘out-of-home’.*

• Print magazines are most effective in reaching influential customers

• Print magazines are more trusted, inspiring and more influential than other media

• Print magazines provide a more positive environment than other media

• Brands that advertise in print magazines achieve higher brand favorability, purchase intent, and ad awareness than they do online**

“Having worked in the maritime industry for more than 30 years, I greatly appreciate Pacific Maritime Magazine’s West Coast-focused news and features. When Tidewater commissioned and began the build on three new towboats last year, we valued Pacific Maritime as a resource in that process. Thank you PMM, for a comprehensive and in-depth publication.”

Bruce Reed, VP and COO, Tidewater Transportation and Terminals, Vancouver, WA

“I look to Pacific Maritime Magazine every month for news, opinions and discussions about the Pacific Coast maritime industry. Pacific Maritime Magazine provides me the important maritime information that I do not find in any other publication.”

Greg Bombard, President, Catalina Express, Long Beach, CA

Audited circulation detail available upon request.

**

“By far the best publication writing about the West Coast.”BILL ELLIOT, PRESIDENT, BAY SHIP AND YACHT, ALAMEDA, CA

*Sources: GfK MRI, Experian Marketing Services and Simmons Multi-Media Engagement. 2015 Magazine Media FactBook. Complete study available upon request.

Pacific Maritime Magazine advertisers benefit from the visibility and the editorial credibility of the most widely circulated maritime publication on the Pacific Coast.**

increases sales

Advertising in print

“Pacific Maritime Magazine is the best marine industrial magazine I subscribe to.”Angelo Castagnola, Owner, Castagnola Tug Service, Ventura, CA

“Pacific Maritime Magazine is my best source of news about the West Coast maritime industry. I read it every month.”Tim Engle, President, Saltchuk, Seattle, WA

86% have read each of the last four issues

80% of respondents are directly involved in purchasing decisions

89% of our readers rely primarily or exclusively on Pacific Maritime for news about the maritime industry

Audited circulation detail available upon request.

*

Reader DemographicsThe industry’s most widely-circulated commercial maritime publication*

Loyalty• 81% have subscribed for more

than five years

• 86% have read each of the last four issues.

• 83% read at least half of a typical issue and 67% read at least 3/4 of a typical issue

Authority• 80% of respondents are directly involved

in purchasing decisions.

Action• 60% reported that Pacific Maritime

Magazine has influenced their buying decisions.

Source: 2016 READEX® Reader Survey. Full Report on Request.

ADVERTISING SALES

Alaska, Washington and Oregon:Peter Philips: 206-284-8285 or [email protected] California, US and International:Pardise Amirshahi: 949-733-1855 or [email protected]

Reaching commercial vessel owners, terminal operators and other marine industrial land users.

Managing Editor Chris Philips,

[email protected] 206-284-8285

Advertising Sales Alaska, Washington and Oregon

Peter Philips [email protected]

206-284-8285

California, US and International Pardise Amirshahi


* Conference topics and dates tentative until confirmed.

2020 Editorial Calendarwww.pacmar.com

JANUARYAnnual New Vessel and Tugboat ReviewFuel and Lubrication TechnologyAd Close: December 6, 2019Materials Due: December 13, 2019BONUS DISTRIBUTION*Passenger Vessel Association Convention at MariTrends 2019 – New Orleans, LA

FEBRUARYPromise of the ArcticNew for 2020: Vessels on the WaysAd Close: January 3, 2020Materials Due: January 10, 2020

MARCHShipyard IssueBallast Water TechnologyAd Close: January 31Materials Due: February 7BONUS DISTRIBUTION* Port of Bellingham, Wild Seafood Exchange, Bellingham, WA

APRILAnnual Propulsion IssueWorkforce DevelopmentAd Close: February 28Materials Due: March 6BONUS DISTRIBUTION*Bering Sea Fisheries Conference, Seattle, WA

MAYGreen Terminal Operations: Equipment and PolicyTrade with Alaska and Hawaii Ad Close: April 3Materials Due: April 10BONUS DISTRIBUTION*Mari-Tech

JUNEMaritime ConstructionRegional Report: LA/Long BeachAd Close: May 1Materials Due: May 8BONUS DISTRIBUTION*Clean PacificThe Promise of the Arctic Symposium Seattle, WA

JULYDeck MachineryContainer Handling EquipmentAd Close: May 29Materials Due: June 5

AUGUSTHigh-speed CraftAd Close: July 2Materials Due: July 10

SEPTEMBEROcean and Coastal TowingSpill Response: Equipment and PolicyAd Close: July 31Materials Due: August 7

OCTOBERDiving and Salvage Bulk and Breakbulk ReportAd Close: September 4Materials Due: September 11BONUS DISTRIBUTION*Ferries Conference Seattle, WA

NOVEMBERMarine Technology: Hardware and SoftwareRegional Report: Puget SoundAd Close: October 4Materials Due: October 11BONUS DISTRIBUTION*Pacific Marine Expo - Seattle, WAInternational Workboat Show - New Orleans, LALargest distribution of the year!

DECEMBERRegional Report: San Francisco Bay AreaVessel Safety Ad Close: October 30Materials Due: November 6BONUS DISTRIBUTION*eNavigation 2020 Conference - Seattle, WA

MAGAZINE TRIM SIZE 8.375” x 10.875” (add .25” for bleed)

PRINTING SPECIFICATIONS Pacific Maritime Magazine is printed on an offset press using a computer- to-plate production method. Paper is 67.6# coated stock using 150 line screen.

DIGITAL REQUIREMENTS Digital ads are required when supplying advertising material. All ads should be built at 100% of the reproduction size and should be no less than 266 dpi for scanned images and 600 dpi for line art.

IMAGE/RESOLUTION REQUIREMENTS All color images must be converted to CMYK. Scanned images should be 266-300 dpi at actual size of reproduction. Photos downloaded from web pages that have been saved at a low resolution (72-100 dpi) will not print clearly.

GRAPHIC FORMATS ACCEPTED HIGH RESOLUTION PDF, JPG

SOFTWARE PROGRAMS NOT ACCEPTED We cannot accept digital ads created in Microsoft Publisher, Microsoft PowerPoint or Microsoft Word.

Pacific Maritime Magazine 2020 Print Advertising Rates and Specifications

082019

(per insertion)

OTHER CHARGESSPECIAL POSITION: Earned rate plus 15%. AD DESIGN & PRODUCTION: $100 – includes three revisions. Additional charges will apply thereafter at $155 per hour. INSERTS ACCEPTED: Rates furnished upon request. 15% discount for digital ready art when paid in full within 30 days of invoice. No discount on past due accounts. 1.5% per month finance charge on past due accounts.

Pacific Maritime Magazine 2021 Calendar Sponsorships

RATE: $2,400

Sponsorship space at the bottom of each month measures 10 inches wide x 1.875 inches tall.

PAGE UNIT (by inches) Width Depth

Full Page (trim) 8.375" 10.875"

(live area) 7.25" 9.75"

(bleed) 8.625" 11.125"

Full Page (non-bleed) 7.25" 9.75"

Spread (trim) 16.75" 10.875"

(live area) 15.5" 9.75"

(bleed) 17" 11.125"

2/3 Page 4.5" 9.75"

Island 1/2 Page 4.5" 7"

1/2 Page 7" 4.875"

1/3 Page Square 4.5" 4.875"

1/3 Page Vertical 2.1875" 9.75"

1/4 Page Horizontal 4.5" 3.5"

1/4 Page Vertical 3.375" 4.875"

1/5 Page 4.5" 2.875"

1/6 Page 4.5" 2.5"

• Unlisted sizes accepted. Please call.

E-MAILING FILES Stuffed files of 10MB and smaller can be e-mailed to: [email protected]

For files larger than 10MB please call for more information.

Peter Philips • Tel 206-284-8285 [email protected]

Production QuestionsTel 206-284-8285 [email protected]

www.pacmar.com www.philipspublishing.com

DISPLAY ADS 1x 3x 6x 12x

BW 4-CLR BW 4-CLR BW 4-CLR BW 4-CLR

Full Page $1,967 $2,513 $1,885 $2,432 $1,700 $2,247 $1,453 $1,804

Spread 4,021 3,888 3,585 2,886

2/3 page 1,497 2,044 1,393 1,939 1,230 1,776 1,114 1,485

1/2 page 1,311 1,858 1,271 1,817 1,147 1,693 976 1,379

1/3 page 918 1,464 885 1,432 787 1,334 684 1,061

1/4 page 787 1,334 737 1,284 615 1,162 577 902

1/5 page 697 1,243 661 1,207 598 1,144 518 849

1/6 page 680 1,228 656 1,202 585 1,131 499 795

COVERS (prices include 4-color) 1x 3x 6x 12x

Outside Back $3,262 $3,136 $2,992 $2,440

Inside Front 3,156 3,012 2,808 2,334

Inside Back 3,032 2,973 2,726 2,334

Philips Publishing Group 4257 24th Avenue W, Seattle, WA 98199 Tel 206-284-8285 • Fax 206-284-0391

Professional Pages (Business Card Ads, 12x contract only)

Per Year BW 2-CLR 4-CLR

4 Column Inches (4.5" x 2") $2,812 $3,787 $4,017

2 Column Inches (4.5" x 1") 1,639 2,625 2,843

1 Column Inch (2.1875" x 1") 987 1,952 2,186

Full Page (Bleed)

8.625" x 11.125"(Trim)

8.375" x 10.875"

Full Page(No Bleed)

7.25" x 9.75"

Island 1/2 Page4.5" x 7"

1/2 Page7" x 4.875"

1/4 Page Vertical3.375" x 4.875"

1/4 Page Horizontal4.5" x 3.5"



1/3 PageSquare4.5" x4.875"

1/3 PageVertical

2.1875" x9.75"

2/3 PageVertical4.5" x9.75"

PMM Online is the digital companion to our print publication. “Pushed” twice weekly to more than 8,000 online opt-in subscribers, PMM Online’s 23% average open rate is a full 13% above averages for the industry.

PMM Online focuses on breaking news. Tuesday’s edition covers over-weekend news, and Friday’s edition covers the week’s breaking stories; everything that affects the maritime industry is covered regularly in PMM Online.

www.pmmonlinenews.com

www.pacmar.com

Pacific Maritime Magazine accepts advertising on our website too. Rotating ads are priced on a monthly flat fee basis with discounts for extended contracts. Ask your sales person for a program of digital and online products tailored to fit your needs.

Sidebar Ad300 x 300 pixels$397/month(ask about frequency discounts)

Half Sidebar Ad300 x 150 pixels$283/month(ask about frequency discounts)

Top Banner Ad600 x 80 pixels

$850/month(requires one year

commitment)

2nd Center Banner Ad425 x 80 pixels $618/month(requires one year commitment)

Subsequent Banner Ads425 x 80 pixels $340/month(ask about frequency discounts)

Top Side Column Skyscraper Ad

140 x 240 pixels $618/month

(ask about frequency discounts)

Subsequent Skyscraper Ads140 x 240 pixels

$309/month(ask about

frequency discounts)

Digital & Online Advertising

www.pmmonlinenews.com Blog/Story Page

Top Center Banner Ad425 x 80 pixels $397/month(ask about frequency discounts)

Side Column Skyscraper Ad140 x 240 pixels $309/month(ask about frequency discounts)

Pacific Maritime Magazine offers three digital and online products to help supplement your print advertising and maximize exposure to the West Coast maritime operations sector.

Managing Editor Chris Philips

[email protected] • 206-284-8285


Peter Philips [email protected] • 206-284-8285



091719

File types accepted: JPG, GIF, PNG

www.pmmonlinenews.com • Blog/Story Page Top Center Banner Ad 425 x 80 pixels $397/mo**

Side Column Skyscraper Ad 140 x 240 pixels $309/mo**

www.pmmonlinenews.com

Top Banner Ad 600 x 80 pixels $850/mo*

Second Center Banner Ad 425 x 80 pixels $618/mo *

Top Side Column Skyscraper Ad 140 x 240 pixels $618/mo *

Subsequent Banner Ads 425 x 80 pixels $340/mo**

Subsequent Sidescraper Ads 140 x 240 pixels $309/mo**

www.pacmar.com Sidebar Ad 300 x 300 pixels $397/mo*

Half Sidebar Ad 300 x 150 pixels $283/mo *

* Requires one year commitment

** Ask about frequency discounts

* Requires one year commitment ** Ask about frequency discounts

2020 Digital & Online Advertising Rates

Top Banner Ad - 600 x 80 pixels

Top Side Column

Skyscraper Ad

140 x 240 pixels

Subsequent Skyscraper

Ads140 x 240

pixels

Second Center Banner Ad - 425 x 80 pixels

Subsequent Banner Ad - 425 x 80 pixels

Sidebar Ad300 x 300 pixels

Half Sidebar Ad300 x 150 pixels

Side Column

Skyscraper Ad

Top Center Banner AdTop Center Banner Ad -

425 x 80 pixelsSide Column Skyscraper

Ad140 x 240

pixels

Managing Editor Chris Philips,




206-284-8285



CHRIS PHILIPS, MANAGING EDITORSteering the course set by his father, Richard Philips, who founded the magazine in 1983, Chris has been a contributing editor since 1992, and managing editor since 1999. Chris has stood watch, swabbed decks and slept next to high-speed diesel engines. For more than twenty years he has been an outspoken advocate for the West Coast maritime community.

Pacific Maritime Magazine boasts the most experienced editorial team of ANY publication in the maritime field. We also feature frequent guest opinions from industry experts.

This combination of editorial experience and “hands-on” professional expertise gives Pacific Maritime Magazine a unique vibrancy and authority.

MARGARET BAUMAN, ALASKA BUREAU CHIEFMargaret Bauman is an Alaska journalist and photographer with extensive background in Alaska’s industries and environmental issues related to those industries. A long time Alaska resident, she has also covered news of national and international importance in other states on the staff of United Press International, the Associated Press and CBS News.

JIM SHAW, CONTRIBUTING EDITOR, SHIPPINGJim graduated from the University of Hawaii with a degree in Economics of Transportation. He has spent time as a merchant mariner, a heavy equipment repair shop supervisor in Iran, Saudi Arabia and Honduras, and three years as a volunteer diesel mechanics instructor in the Peace Corps in Gambia, Guinea and Peru. Jim has been a transportation trade journalist for a variety of international publications for more than 40 years, more than 30 of those with Pacific Maritime Magazine.

KAREN ROBES MEEKS, CONTRIBUTING EDITOR, CALIFORNIAPacific Maritime Magazine California correspondent Karen Robes Meeks spent several years covering the ports of Los Angeles and Long Beach, California for the Long Beach Press-Telegram and our sister publication Fishermen’s News.

CONTACT INFORMATION

4257 24th Avenue W Seattle, WA 98199Tel 206-284-8285 Fax 206-284-0391 www.pacmar.com

www.philipspublishing.com

Managing Editor Chris Philips

[email protected]



206-284-8285



Production Kathy Samuelson

[email protected]

Circulation/Subscriptions Judy Philips


To subscribe to Pacific Maritime Magazine

online go to www.pacmar.com

PHILIPS PUBLISHING GROUP: TWO GENERATIONS OF EXPERTISE

Philips Publishing Group produces magazines for the commercial maritime and commercial fishing markets. Titles include Pacific Maritime Magazine, aimed at West Coast commercial vessel and terminal operators, Fishermen’s News, the oldest commercial fishing publication on the Pacific Coast and FOGHORN for the Passenger Vessel Association.

Philips Publishing Group also produces directories and in-house publications for companies and associations in the transportation, maritime, hospitality, tourism and transit markets.

Association clients include the Passenger Vessel Association, the Seattle Propeller Club, the Tacoma and Seattle Transportation Clubs and the Society of Port Engineers of LA/Long Beach.

Corporate clients include: American Seafoods, Black Ball Ferry Lines, Catalina Express, Clipper Navigation, Coastal Transportation, TOTE and Washington State Ferries.

www.philipspublishing.com206-284-8285

INDUSTRY ADVOCATES

The best way to stay abreast of developments in the industry is to

participate. The Pacific Maritime Magazine staff is involved through a variety of professional associations, including:

Editorial Experience

Advertising ExpertisePETER PHILIPS Peter has more than 30 years of experience in the maritime field. Contact him for help in designing a specific advertising program to reach the West Coast maritime industry.

[email protected] or 206-284-8285

2020 media - pacific maritime magazine...managing editor chris philips, [email protected]...

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