2020 wshg advertiser media kit | 20191105...(hard copy or online) •42% plan to remodel or build in...

Print & digital media kit

WELCOMELETTER

ADVERTISINGRATES

EDITORIALCALENDAR

DEADLINESCHEDULE

DISTRIBUTIONPOINTS

READERDEMOGRAPHICS

ADVERTISINGAGREEMENT

2020

(UPDATED 2019-11-05)

PHOTO COURTESY DISTINCTIVE ESTATE PHOTOGRAPHY

Note from the publisher

Since our launch in the Fall of 2005, homeowners, gardeners and ourcommunity have relied on us to provide award-winning, reliablecontent in a high-quality, elegant format. Our experienced editorialteam carefully selects and presents exceptional homes, interiors andlandscape designs and supports that content with locally sourcedfurnishings and suppliers. This powerful combination makesWestSound Home & Garden a favorite with our diverse readershipand WSH&G consumers. In addition to our print magazine, wedesign a custom advertising plans including a digital package andseveral special advertising sections. We are committed to keepingyour business at the forefront of the West Sound market.

Dee Coppola, Publisher

Area-wide coverage

WestSound Home & Garden’s subscriber and newsstand distribution isextensive throughout the Kitsap Peninsula, from Bainbridge Island to GigHarbor, including Hood Canal and Jefferson County on the OlympicPeninsula. We also distribute parts of the I-5 corridor and downtownSeattle. Our reader is a high-end consumer with a strong desire to investin their home and garden and a willingness to travel our area to find theright products and services. WSH&G readers are ready to respondwhen you motivate them with effective ads in our inspiring pages.

Award-winning content

WestSound Home & Garden is proud to have been selected for severalprestigious awards. In addition to our award-winning writers, theseawards recognize the magazine’s feature-inspiring content.

• Master Gardener Foundation of Washington State Media of the Year Award• Earth Day Award for Outstanding Achievement in Environmental Education• Tourism Promoter of the Year from Visit Kitsap

2020 Print & digital media kit

• GIG HARBOR

• OLALLA

• KEYPORT

• BAINBRIDGE ISLAND

• KINGSTON

• INDIANOLA

• HANSVILLE

• PORT TOWNSEND

• PORT HADLOCK

• PORT GAMBLEQUILCENE •

PORT LUDLOW •

BREMERTON •

• PORT ORCHARDGORST •

BELFAIR •

SILVERDALE •

SEABECK •

POULSBO •

Maximize your budgetTake advantage of effective advertising programswhich reward frequency with savings

2020 Display ad rates/sizes

PAGE SIZE 1-3 times 4-5 times 6 times

Full Page (7.25”w x 9.75”h) Bleed add’l 1.375” $2,195 $1,795 $1,595

2/3 Page (4.75”w x 9.75”h) $1,895 $1,495 $1,195

1/2 Page (7.25”w x 4.75”h) (3.5”w x 9.75”h) (4.75”w x 7.25”h) $1,495 $1,175 $1,075

1/3 Page (2.25”w x 9.75”h) (4.75”w x 4.75”h) $1,145 $ 1025 $ 925

1/6 Page (2.25”w x 4.75”h) (4.75”w x 2.25”h) $ 945 $ 745 $ 645

*Note: All guaranteed positions will incur a 15% premium charge.

ADVERTISER RATES (cost per issue)

Back Cover $2,500

Inside Front Cover (page 2) $2,195

Inside Facing Front Cover (page 3) $2,200

Inside Back Cover $2,095

PREMIUM POSITION RATES High Frequency ProgramClients placing 6 ads per yearare entitled to our mostaggressive discounts on displayadvertising and integratedmarketing programs.

Web AdvertisingBundle your print and onlineadvertising package to ensure aconsistent message on multipleplatforms. Spotlight yourcompany for ONE FULL YEARAT WSHG.net

Integrate your programReach the Kitsap Peninsula’s most influential readersthrough a variety of channels

Digital & print packages*

Tap into the growing market of tech-savvy consumers who readour magazine and who also use wshg.net to access issuehighlights and upcoming events. With our exposure on Facebook,Google+, Twitter, and Pinterest social networks, our website andour daily and weekly email digests, WestSound Home & Gardenreceives over 136,000 online views per month!

*Contact your account manager for details and pricing.

Customize your media planPlan your advertising with our insightful,inspiring and strategically scheduled content

2020 Editorial/deadline calendar

special sectionsShowcase your products & services in a unique format

DESIGNER SERIESWe ask area designerswhat they see as returningand emerging trendsproviding expert designadvice.

TABLESCAPECOMPETITIONWest Sound readers submitentries of their creativetablescapes — we selectthe top 3 to be featured.

BEST OF WEST SOUNDFavorite businesses andplaces are complied andannounced. This will be our6th annual presentation.

DOCTORS MAKINGA DIFFERENCEDoctors on the KitsapPeninsula going above andbeyond the call of duty arehighlighted.

HOLIDAY GIFT GUIDEAll things holiday — trulyunique gifts and servicesfrom our local artisans andretailers.

ART IN PUBLIC PLACESUNSUNG HEROBIRDINGTHE SIPAUTO REVIEWSTRAVEL BUG

MAR/APR 2020Grapeview WaterfrontCustom HomeMaynard’sGinkgo BilbaoHeritage DistillingThe Wurlitzer ManorWall Coverings — TheNew FocusSumptuous BathsTerrazzo SurfacesRon Gillespie’s GardenCrawl Space andBasement ConversionsMakeover with TextureThe Finest Garden ToursPierce County MasterGardeners at Sehmel ParkBryant Arts

Deadline: 1/9/2020Display Date: 3/1/2020

NOV/DEC 2020The Entertaining Issue

New England Style HomeKathy’s Garden ShopVisiting SantaNancy Davenport’s LightedGardenEasy Ways to AddLuxurious DetailsDolly Mama Gift BoutiqueDining Rooms That DazzleMud RoomsHoliday Entertaining Tipsfrom the ExpertsGarage DoorsIn Step FloorsMalta


JAN/FEB 20202020 Design TrendsPantone ViewBenjamin Moore ColorsAppliance UpdateThe New PlantsCVG ShowFabulous KitchensSip & Paint PartiesHarbor ConstructionFrom Blueberries toSteamrollersCecelia BloombergTapestry ArtistHosting a PotluckThe Berry PatchAxe & Arrow GastropubMedia RoomsChina River Cruise


MAY/JUNE 2020Contemporary ForeverHomeBest of West SoundBoating on the PeninsulaLocal Co-op GalleriesGarden of the Rising SunTablescapesNew Product Round-upHarbor Gardeners TourMaritime MuseumA Smart RemodelGig Harbor Garden TourBainbridge in BloomBarbara Weissman’sGardenMarrenstown Island DayTripOman


JULY/AUG 2020Northwest Cedar ShakeCustom HomeAl Phillips’ Native PlantCollectionA Volunteer ExtraordinaireSam & Karen Brindley’sGardenA Container GardenLatest in Outdoor FurnitureBackyard Business —Outdoor KitchensChic Manette RemodelPrep PantriesBa Sa VietnameseRestaurantGolfing on the PeninsulaWood Carver James NyboGarden WeddingsUganda Gorilla Safari


SEPT/OCT 2020Sophisticated CustomHomeBiophiliaServe a Dinner fit for aPresidentThe Furniture IssueFall at BloedelEl PueblitoShayne Chandler’s GardenCreative Tile WorkSculptor Gary JacksonManchester Custom HomeBainbridge Arts & CraftsMaster Bedroom ClosetsLighting TrendsJames Nybo Wood Carver


Major delivery pointsGain visibility with comprehensive distribution

KBA Spring Home & Garden ExpoKBA Fall Home & Remodel ExpoMaster Gardener EventsHarbor HoundsBainbridge in BloomNKBA Annual Retreat

Gig Harbor Garden TourGirls Day & Night OutWest Sound Business ExpoChamber EventsKitsap Wine FestivalHoliday Shopping Expo

Events

Independent booksellersFred MeyerQFCRed Apple MarketsAlbertsonsBartell DrugsSafewayPoulsbo Central MarketRite AidTarget

WincoEagle Harbor Book CompanyBainbridge Town & Country MarketFarmers MarketsDowntown SeattleLarry’s MarketsFirst & Pike NewsBarnes & NobleLiberty Bay BooksPeninsula Paint Centers

Newsstands

Nursery & Garden CentersElegant Home Furnishing StoresFine Accessory ShopsBuilder ShowroomsHome Supply Showrooms (Carpets,Drapes, Windows, Doors, etc.)Paint StoresLumberyardsMedical Complexes/HospitalsSelect RestaurantsLibrariesAll Financial InstitutionsGift & Wine Shops

Art GalleriesColleges/Centers for LearningGolfing FacilitiesHotels/ResortsBeauty Spas/SalonsAutomotive DealershipsNewcomer and Recruiting KitsMotel/B&B Guest RoomsReal Estate CompaniesArea Chambers of CommerceTitle CompaniesI-5 CorridorDowntown Seattle

Locations

ReadershipdemographicsWestSound Home & Gardenoffers an appealing demographicfor both retailers and serviceproviders.

READER PROFILE• 78% Female• 22% Male• 92% College degree• 95% Own home

READERSHIP• 76% Read total• 82% Refer to previous editions(hard copy or online)

• 42% Plan to remodel or build in next 12 months

• 63% Dine out 2 or more timesper week

INCOME• Average household income $97,000+

THE POWER OF MAGAZINES• 97% Rate as best community media

• 78% Collect all issues• 87% Read to learn about new business and events

• 96% Make purchases or do business with advertisers or featured companies

• 89% Visit a website seen in anad in the magazine

• 84% Visit a feature location(restaurant, retail store, etc.)seen in the magazine

RETENTION/PASS ALONG• 94% Pass to spouse or friends• 94% Appreciate the coverage for the West Sound area

• 36% Have sent gift subscriptionto friends or family

• 91% of adults read magazines

AGE/DEMOGRAPHICS• 22% 20-30 years old• 46% 30-50 years old• 32% Over 50

This agreement is entered into this ______ day of ____________________________, 20___, betweenWET APPLE, INC., DBA WESTSOUND HOME & GARDEN MAGAZINE (hereafter referred to as PUBLISHER) and___________________________________________________________________________________(hereafter referred to as ADVERTISER).

Advertiser And Publisher Mutually Agree To The Following:

A) PUBLISHER agrees to have printed and distributed to the general public, a locally-focused full-color, glossy magazine covering home,garden, redecorating, and other topics of general interest to the general public.

B) PUBLISHER agrees to include in the publication for ______ consecutive issues of WestSound Home & Garden Magazine, beginning with__________ , 20___ , ___________ page(s) of advertising on the behalf of the ADVERTISER. Advertising materials will be prepared by theADVERTISER or their advertising agency and submitted to the PUBLISHER.

C) ADVERTISER agrees to furnish to the PUBLISHER in a timely manner, advertising copy, photographs and artwork for each upcomingissue, which the publisher will prepare for printing. ADVERTISER agrees to have this material ready and accessible for pickup atADVERTISER’S place of business, or provide it via electronic mail, computer disk or facsimile transmission on the scheduled date.

D) ADVERTISER understands and agrees that if advertising copy is not furnished to the PUBLISHER on the scheduled date, as agreed in sectionB, the PUBLISHER reserves the option of re-running the most recent copy available and the ADVERTISER agrees to pay the contracted rate.

E) ADVERTISER agrees to pay the PUBLISHER ______ payments of $__________. It is understood and agreed these payments are due asfollows: The balance in full, paid via credit card, to be charged on the day the magazine goes to the printer. Payments for ads not beingbilled to a credit card, will be expected at material deadline. For multiple issue advertisers not paying via credit card, payment is due atthe material deadline. In the event payment is not received within 10 days of publication, ADVERTISER agrees to pay a service charge of1.5 percent per month on any accumulated unpaid balance.

F) This agreement will remain in force for the number of issues specified in Section B of this agreement.

G) ADVERTISER shall assume sole responsibility for statements contained in ADVERTISER’S ad copy and will protect and indemnify thePUBLISHER against any and all liability, loss or expense arising from claims for libel, unfair trade practices, unfair competition, infringementsof trademarks, names or patents, copyrights, proprietary rights and all violations of the right of privacy resulting from publication of theADVERTISER’S copy in the PUBLISHER’S magazine, internet site or any and all other forms of electronic commerce.

H) In the event of non-publication of the ADVERTISER’S ad, typographical errors or any other occurrence resulting in a claim against thePUBLISHER, PUBLISHER’S liability extends only to the cost of the advertisement.

I) In the event the ADVERTISER wishes to cancel this agreement before its term is completed, the PUBLISHER will invoice the ADVERTISERfor the difference between the rate specified in Section E of this agreement and the highest single issue rate shown on the PUBLISHER’Srate card in effect at the time of cancellation, applicable to the size ad agreed upon in Section B for the number of issues in which theadvertiser has appeared. The ADVERTISER agrees to pay this invoice within 10 days of cancellation or pay an additional service charge of1.5 percent per month on any outstanding balance.

Advertiser________________________________________________________________________________________________________________________________________ Company Name: ______________________________________________________________________________

CREDIT CARD AUTHORIZATION

I, _________________________________________ hereby authorize Wet Apple Inc. to bill my credit card for the charges asindicated above: Circle One: VISA MASTERCARD

Credit Card Number: __ __ __ __ – __ __ __ __ – __ __ __ __ – __ __ __ __ Expiration Date: _________ mo. _________ yr.

Name As It Appears On Card: ___________________________________ Company Name: _________________________________________

Billing Address As It Appears On Your Statement: Signature Of Authorized User: ________________________________________

Street: __________________________________________________ � This is a one-time authorization

City: ______________________State: __________Zip: _________ � This is an authorization for contractual billing

Phone: __________________________________________________ I understand and agree that any and all charges made to my credit card will be transmitted electronically.An invoice showing payment by credit card will be sent.

PO Box 1101, Port Orchard, WA 98366-2962Office: 360-876-7900 • Toll-Free: 800-733-7990 • Fax: 360-895.2495Website: www.WSHG.net • Email: [email protected]

Advertisingagreement

Know the differenceWestSound Home & Garden is the only magazine

covering the Kitsap Peninsula completely devoted to

new home and remodel design, extensive gardens,

area arts and entertainment, restaurants, interesting

people and places in our communities; our bold,

beautiful pages inspire our readers to invest in the

best. We reach a diverse audience of local consumers

who are consistently looking for exceptional products

and services. As the Kitsap Peninsula’s only magazine

featuring communities from Gig Harbor to Bainbridge

Island, Hood Canal, and Jefferson County on the

Olympic Peninsula, we reach your friends, neighbors

and the people who live, work and play here.

WestSound Home & GardenPO Box 1101Port Orchard, WA 98366800-733-7990www.wshg.net

WSH&G IS PRINTED ON RECYCLED PAPER USING SOY INKS

2020 wshg advertiser media kit | 20191105...(hard copy or online) •42% plan to remodel or build in...

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