2045 comprehensive land use plan

2045 COMPREHENSIVE LAND USE PLAN

PROPOSAL PREPARED FOR THE TOWN OF LELAND

JULY 24, 2020

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Exhibit B

ContentsProject Overview 6

Qualifications 16

Project Experience 26

Proposal 40

Wimberley Blue Hole Regional Park Development | Wimberley, TX

Design Workshop, Inc.Landscape ArchitecturePlanningUrban DesignStrategic Services

301 N West Street Suite 109Raleigh, NC 27603919.973.6254

designworkshop.com

July 24, 2020

Town of Leland Planning and Inspections Department Attn: Ben Andrea, AICP, Planning and Inspections Director 102 Town Hall Drive Leland, NC 28451

Re: RFP Town of Leland 2045 Comprehensive Land Use Plan

Dear Mr. Andrea and members of the selection committee,

Leland is growing and maturing quickly and becoming an even more attractive place to live, work, raise a family or retire. Community elements are being planned for and developed. New opportunities are being pursued at the municipal level, such as a walkable town center within the Village Road area of town, higher levels of bike and pedestrian connectivity, parks, and supporting housing density. Private developers are responding to opportunities and building quality shopping and living experiences. People from Wilmington are crossing the Cape Fear River to shop given its convenience.

With this Land Use Plan, there is a tremendous opportunity to coalesce all that is happening, as well as to anticipate important town building and economic development strategies, into a plan that charts a course for the future that is clear, proactive and action-oriented. This plan can establish broad policy direction and leverage the success that Leland is enjoying, while also defining community land use patterns that direct development opportunities toward a cohesive vision that includes all the elements that make for a special and healthy place — such as great streets, pedestrian orientation, accessible open spaces, connectivity, balanced delivery of services, and environmental resilience. The moment is right for Leland to create a highly descriptive Land Use Plan, that functions like the Town’s master plan, so that town building opportunities are not lost within the pace and frenzy of rapid growth and change.

Design Workshop has worked in growing communities and has helped them create comprehensive plans, small area plans, downtown plans, form-based and other types of zoning codes, and design guidelines. We have created award-winning transportation corridor master plans and have planned and designed town centers, parks, streetscapes, greenways and public open spaces. Our broad practice can provide Leland with the tools needed to not only envision the future, based on community and stakeholder input, but to also position it for implementation. Our practice is not built on platitudes; rather, we take the opportunity to shape places based on what is happening on the ground, the natural environment, within the market, and based on a bottom-up approach to community input.

In most cases, by being open and transparent, we have been able to build trust around the sensible things that are meaningful to the people that are living with change. And being planners and designers at heart, we take on each challenge as an opportunity to do something unique and innovative so that each place we work in receives individualized treatment and not cookie-cutter solutions. A plan for Leland that will stand the test of time requires that it be built based on your unique personality, sense of place, history and community.

The Design Workshop team will employ a creative approach, crafting a 2045 Land Use Plan that is focused on your needs and aspirations while being action-oriented and accountable. At the end of our process we will provide you with a document that has earned community support, is clear and direct in its strategies and prescription for actions, establishes measurable targets, and is user-friendly and nice to refer to. It will become a living document that Leland can update and act on regularly, while providing guidance for new policies, plans and initiatives.

Leland is poised to decide how it wants to evolve in the coming decades in the face of growing development pressures, and Design Workshop is uniquely qualified to assist you in the effort of bringing together the community to agree on a holistic plan. Should there be any questions about our submittal, please do not hesitate to contact me at 828.280.9637 or [email protected]. We look forward to hearing from you and would be thrilled to work with you on this important project for Leland!

Respectfully,

Glenn WaltersPrincipal

Baton Rouge Downtown Greenway, New Orleans, LA

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PROJECT

APPROACHPROJECT

OVERVIEW

Design Workshop is an international design studio integrating landscape architecture, urban design, economics and engagement. Since the first ‘Workshop’ in 1969, the firm continues to innovate with each generation; leading clients through changing economic and environmental conditions impacting their communities.

We are a community of designers, planners and strategists, who share a deep commitment to improving social equity and addressing environmental justice through design.

As we take on new, complex challenges, our conviction to value-based design remains constant.

We design for people – not just today but for future generations. Whether designing a private garden, a campus within a fragile ecosystem, or developing the vision for a 21st century park, we foster connections between people while creating meaningful, distinctive places.

Design Workshop is dedicated to creating Legacy projects for our clients, society and the well-being of our planet.

Baton Rouge Downtown Greenway, New Orleans, LA

Our Legacy

THE WORKSHOP

WE SKETCH. WE MAKE MODELS. WE BUILD PROTOTYPES.

Projects in

30 + countries.

460 +DESIGN +

PLANNING AWARDS

13Precedent

DW Projects published by

the Landscape Architecture Foundation 8

DESIGN STUDIOS

DW Legacy Design®

DW Foundation We are dedicated to giving back to our communities. We have established the DW Foundation, which offers time and materials to select community projects.

We understand that the pace of change in our world requires a commitment to resilience and stewardship, which is why we’ve developed a design process that plans for the future and anticipates trends. Our approach includes four guiding elements—Environment, Community, Art, and Economics. We call this process DW Legacy Design®.

EnvironmentWe are stewards of the environment and champions for a sustainable future.

Community An inclusive engagement process is critical to (re) building the social fabric of the community.

EconomicsProjects must be financially sustainable to last generations. We need to consider market reality and return on investment.

ArtArt is an integral part of the human experience; it challenges assumptions and provokes thought while revealing beauty and meaning.

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Project Overview

Emerging Issues for Comprehensive Planning Design Workshop creates long term community value by creating plans that proactively address the forces of change, rather than finding efficiency in the status quo. By engaging the public on the critical issues and fears that their community must face and offering scenarios that have the potential to address them directly, a comprehensive plan can be a force for positive and long term changes that will be a benefit to the community’s sustainability and resiliency.

Public Engagement in the Time of COVID-19

Design Workshop has been using and refining digital tools and facilitation techniques for remote collaboration with client teams and committees over the past decade and is well prepared to launch the project effectively without large in-person meetings.

Examples of interaction tools that are effective include visual preference surveys using Qualtrics or Surveymonkey, a variety of webcast options such as GotoWebinar, video creation, tailored website development, Storymaps and other map input capture devises, scenario planning and calculators, geocache scavenger hunts, and interactive pdf documents.

Emphasis on electronic communications elevates the importance of project branding and graphic design to unify and make the plan accessible. Also critical is partnering with social service providers and existing networks of support to reach people less likely to participate in civic projects online.

Environmental Resilience

Many communities are experiencing increased flooding, loss of the native tree canopy, loss of the natural hillsides, more oppressive heat and larger and more frequent storm events.

Design Workshop recognizes the role that protecting and enhancing the natural environment, along with the promotion of green infrastructure, has on mitigating these threatening affects on our health, safety, economy and sense of place.

We are mindful of the need to understand and map the environment as part of land use planning so that these critical systems are retained and utilized in the efforts to reduce flooding, preserve the native character of the landscape, provide natural cooling, protect critical habitat and to provide recreation opportunities. These environmental systems also need to influence zoning designation and patterns.

Spatial Equity

Spatial equity is driven by an understanding of the community’s demographics and population growth patterns. This will ensure that the distribution of open space, transportation choices, good schools, affordable housing, parks, facilities and social services are balanced to provide benefits to all citizens. Through our work in Vancouver and elsewhere, we have developed methodologies to identify underserved areas, to address these inequities, and to prioritize investment in the community appropriately.

Housing Variety and Affordability

More and more communities are recognizing the need to consider ways to promote housing that will enable the workforce to live and work within the community. We are mindful of the challenges associated with ensuring housing affordability and consider planning for it spatially within land use planning is critical to ensuring that it fits within the community and neighborhood fabric in a dignified way.

Promoting Economic Prosperity

Economic development strategies must be context-sensitive and respond to local, regional, and national trends. When done in this manner, community leaders are more engaged, the business community can thrive, and the strategies can become a framework for regional collaboration.

Our planning process is designed to build regional capacity for economic prosperity through hard and soft infrastructure that contributes to community resiliency. The process acts a vehicle for individuals, local governments, anchor institutions and the private sector to engage in a dialogue about what efforts would have the biggest impact on the region.

Recommendations informed by project-specific market dynamics creates a level of nuance and depth that differentiates Design Workshop from the competition.

Aging Commercial Corridors

Every community we work in has one or two gateway commercial corridors that are populated with aging strip shopping centers, shopping malls. These corridors lack access

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Project Overview

doesn’t get to the point for most audiences. A document structure like this is unwieldy and isn’t used as often as it should to inform day to day, month to month and year to year actions.

At Design Workshop, we have devised a format that helps to make the document more user friendly. We have determined that organizing the document into three sub booklets, which can be used independently or complied together, helps to keep it manageable and makes it efficient.

The first booklet is the plan its recommendations organized into relevant themes. The second booklet is the action plan, which describes the specific action items, priorities, and responsibilities to get things done. The third booklet is what we call the “community atlas”, which houses all the existing conditions statistical data and existing conditions mapping in a nice to look at format. The intention for the atlas is for it to be a document that other planning documents can also refer to so that there isn’t a duplication of effort from one plan to the next.

The community atlas and the other booklets can be stand-alone pieces or compiled together depending upon the situation and audience.

This enables each piece to have its own purpose and role. For instance, the action plan can be taken to a budget workshop on its own, rather than having to take the entire comprehensive plan. The plan booklet can be handed out to interested parties that want to better understand what the municipality has for its future vision. All of the booklets share the same branding, fonts, colors, look and feel so that they clearly link together.

generations to listen to their needs and to shape policies.

Transportation Options

As municipalities and their surrounding regions grow, there is an increasing demand on the transportation network from those that live, work and play in the region. It is important that the jurisdictions continue to facilitate safe, efficient, and convenient multimodal travel.

Planning for multimodal transportation includes considering the nature of the land uses and community contexts that it is traveling through. It also considers the benefits of having jobs, shopping and social destinations near where people live.

By applying qualitative and quantitative inputs, the plan will make and prioritize recommendations that manage demand, address vehicular capacity, identify a connected and low-stress network for biking and walking, and recommend changes to transit services and amenities.

Holistically, these recommendations will expand transportation options and connectivity to improve mobility and access.

A Three Document Structure – a new way of formatting Comprehensive PlansOne of the challenges with the typical comprehensive plan is that it formats large existing conditions data sets and maps, which are usually also found in several other municipal plans and studies, in addition to its recommendations.

This creates a document that is not user friendly, is hard to navigate and

management, safe driving speed, streetscape, and multimodal capacity.

These corridors can be transformed into places that promote economic development within vital walkable, bikeable and transit accessible mixed-use centers. We have worked with many communities and state highways departments to create long term plans to convert these corridors into community and economic assets.

Workforce Development

Key to ongoing business recruitment efforts is the need to have a workforce that is read and able to fill the jobs that new opportunities create. We have experience in several communities where the business community is in partnership with schools to provide needed vocational training.

Attracting and Retaining the Next Generations

Many places are getting older, both in terms of their sense of place but also their population. Fortunately, they also possess the hardware needed to keep and attract the next generations such as recreational opportunities, walkable downtowns, interesting old neighborhoods and vacant building space.

The software needed includes commitment to arts and entertainment, balancing school quality across the community, incentives and space for entrepreneurial ventures to take root, and branding and messaging that reflects a vibrant and hip community.

Finally, many of these places realize that they need input from the younger generations and have initiated working groups made of the younger

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Project Overview

Coastal Land Design

Utilities, & Storm Water Management

Our engineering expertise is in the areas of storm water management, erosion control, potable water systems, sanitary sewer systems and roadway design. CLD has extensive experience working in Brunswick County and has served as the engineering consultant for several Brunswick County municipalities. For the past 15 years CLD has acted as the Town Engineer for the Village of Bald Head Island and are currently involved in an island wide Hurricane Floodwater Management Plan. CLD has also served as the on-call engineer for the Town of Leland.

Meet our Project Team

We are a team of forward-thinking planners, designers, engineers, and market specialists united by our interest in helping communities leverage their assets, grow sustainably, and preserve their sense of place.

Design Workshop

Landscape Architecture, Community Engagement, Land Use Planning, Natural Resources Planning & Parks Master planning

Design Workshop is an international design studio spanning the fields of planning, urban design, economics and engagement, and landscape architecture. Since the first ‘Workshop’ in 1969, the firm continues to innovate with each generation, informed by changing economic context and the natural systems impacting our communities. As a community we share a deep commitment to design excellence and a holistic approach to creating places that stand the test of time.

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Project Overview

Team Structure

Coastal Land Design, Utilities, & Storm Water ManagementJeffrey Petroff, Senior Project Engineer Jason Carmine, Engineering Manager

Town of LelandBen Andrea, AICP, Planning and

Inspections Director

Community & Key Stakeholders

Design WorkshopProject Leadership, Community

Engagement, and Creating the 2045 Land Use Plan

Glenn Walters, Principal In ChargeEmily McCoy, Planner Brenna Laffey, Planner

Brooks Cowles, Economic Development

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Project Overview

Authentic places are rooted, enduring, meaningful and intensely local.

Why Design Workshop1. Land use planning that supports

growth, placemaking and resiliency

• Design Workshop is working with Beaufort County, South Carolina and Port Royal South Carolina on their comprehensive plans. Both of these plans are driven by priorities for coastal resilience and the need to plan for sea level rise and additional flooding from increasingly large storm events. Linking open space planning, green infrastructure and land use planning creates a holistic approach to land use planning and builds awareness around the link between environmental systems and being a more resilient community.

2. Long-term visioning through robust public participation

• Community Engagement is a hallmark of our process. Creating the plan openly and transparently with the community and stakeholders will elevate its relevance and help ensure its adoption and future action. We strongly believe in an engagement process that is highly interactive. As part of this we:

» Conduct facilitated “Design Workshops” that engage the community in a series of discussions and activities that leads to a vision, goals and strategies, actions, priorities and a preferred growth management plan.

» Use keypad polling questions, planning exercises, group discussions, pop-up meetings and web-based technology to allow a variety of ways for people to voice opinions, participate in the creation

of the plan and to share to us what your community’s values are.

» Create public engagement that can work depending upon restrictions due to Covid-19 virus. Design Workshop has experience conducting virtual workshops and is learning that they can be effective when combined with narrated presentations, broad promotion, survey questions and areas for people to provide comments. In fact, even when we are able to conduct in-person workshops, we will also have an online component since we are finding that we are getting more participation that way and reaching a broader audience.

• We believe in “kitchen table” diplomacy and understand that for a plan to be successful it must be built with the support of diverse

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Project Overview

interest groups, stakeholders, civic leaders and the community.

3. Long-term implementation systems with measurable benchmarks

• Design Workshop believes the 2045 Land Use Plan will not add value if it is not acted upon. Creating clarity of purpose and accountability for doing the work is essential. As part of this we will:

» Recommend strategies and actions that connect community priorities to a clearly described Action Playbook that has clear tasks, roles, responsibilities, and time frames for completion articulated within it.

» Consider investment and funding types and strategies, along with incentives to enhance the potential for success.

4. Background in the creation of public space design, corridors, open space planning, signage, land use and zoning ordinances

• In addition to creating Land Use Plans and Comprehensive Plans, we have deep experience in crafting regulations, codes and ordinances as described. We also have deep experience in the physical planning and design of parks, public spaces, greenways, downtowns and town centers, which brings us a practical knowledge of how comprehensive plan decisions, code and ordinance decisions impact design, development and construction on the ground.

5. Innovation grounded in market, community and environmental realities

• Design Workshop is highly educated in current best practices that lead to community health, prosperity and sustainability. We are at the forefront of creating plans that integrate economics, community, environment and societal equity into tangible and implementable plans. Key to creating groundbreaking work is to have a deep respect for the community, environment and culture of the places we are working in and to build our plans from the “bottom up” rather than from the “top down”. Our fresh pairs of eyes, and experiences working in other places, along with our sensitivity to knowing that this is YOUR plan creates the opportunity for a great collaboration.

Leland, North Carolina

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Project Overview

that creates an identifiable “living room” for Leland.

• Expanding workforce training opportunities to position citizens for more economic opportunity.

• Creatively expanding space for new industries to locate in Leland and supporting the Leland Innovation Park.

• Recognizing that Leland can both celebrate its history, protecting its historical character and cultures, while also becoming an attractive place for new residents of all ages.

• Considering how to keep Leland’s best and brightest and/or attract more young people with a great cost of living, a high quality of life, access to job opportunities, and the types of living that this generation is seeking.

• Increasing Leland’s visibility and attractiveness as a travel destination.

• Exploring business opportunities that would support activities at the Port of Wilmington such as a cold storage facility.

• Becoming more than a bedroom community for Wilmington so that people can live and work within Leland. Becoming a real and sustainable place that has all the elements of a high functioning and healthy town.

• Being strategic in the expansion of Town boundaries so that borders become more contiguous and the Town becomes more consolidated over time.

• Expanding and solidifying partnerships within Brunswick County for mutual economic and quality of life benefit.

• Considering the unique needs, visions, and aspirations of the three sub areas of Leland, which are the Highway 17 Area, Village Road Area, and Highway 133 Area, and create plans that provide equitable access to quality of life and economic development.

• Combining open space planning with land development planning so that a clearer picture is created showing where and how Leland can accomplish its growth goals while also retaining its valuable natural resources and environmental resiliency.

• Anticipating increased impacts of major storm events and higher tides. While Leland isn’t as high risk as areas are closer to the coast, the ways in which Leland develops its land and manages its storm water will be key to protecting homes from chronic flooding.

• Combining flood mitigation strategies with open space, habitat and recreation strategies.

• Expanding greenway, blueway, open space and trails to provide a desired community amenity that links Leland with the region, especially if it can connect to the Gullah Geechee Cultural Heritage Corridor and the East Coast Greenway in Brunswick County.

• Considering the need for higher levels of roadway connectivity so that alternative routes reduce traffic demand on major roadways and to create safer bike and pedestrian opportunities.

• Supporting the ongoing efforts to revitalize the Village Road Corridor into a walkable downtown area

Project UnderstandingGrowth, Economy, Equity and Environment.

The Town of Leland is enjoying success and has become one of the fastest growing places in North Carolina. Its population has increased by approximately 10,000 people in the last ten years. The Town has done well to respond to growth by creating a Parks, Recreation, and Open Space Master Plan; the Municipal Campus Master Plan; the FlexCode, which includes the use of transects and exceptional design standards; initiating revitalization strategies on the Village Road Corridor; solidifying the Leland Innovation Park within the Town; and the addition of new breweries and more retail shops and restaurants.

The opportunity for Leland is to solidify its vision for itself through a community-based process; establish the development principles, forms and characteristics that will lead it toward its vision; and create the community infrastructure that will allow it to continue to grow into a unique place with its own sense of place and identity. The momentum is there, the supportive leadership is in place, and the people and businesses are moving in. The timing is perfect to step back and make sure that those fundamental ingredients of lasting and sustainable places are woven into future plans. This includes:

• Creating places for Leland to continue to add population, which is to its economic benefit, in ways that also support its quality of life, desires for more walkable and bikeable communities, and more access to recreation and the outdoors.


PROJECT

APPROACHQUALIFICATIONS

Community Engagement Session

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Qualifications

Glenn Walters PLA, LEED® GA

PRINCIPAL IN CHARGE

Glenn has over 30 years of experience in the planning of communities, towns and cities. He has led large teams in the creation of downtown plans, large scale master plans and comprehensive plans. His real estate development experience combined with his landscape architecture and planning background enables particular insight into creating solutions that are creative and grounded in economic realities. He enjoys the challenges, as well as the rewards of community engagement. His recent and current work includes an 11,000-acre special area plan for Chesapeake, Virginia, a downtown revitalization plan for Wilkesboro, North Carolina, a downtown revitalization and beautification plan for Cherryville, North Carolina and a Vision Plan for a key part of Hilton Head Island, South Carolina. In addition, Glenn is currently working with the city of Brunswick County, AR on their comprehensive plan.

Select Project Experience

Beaufort County Comprehensive Plan – Beaufort, SC The Low Country lifestyle of Beaufort County — intertwined with its landscape and natural systems and defined by the character of its history and culture — faces real challenges in the form of population growth, transportation delays, rising flood waters, aging infrastructure, and the loss of cultural diversity and the rural way of life. In order to preserve and leverage the county’s strong natural and cultural assets, Design Workshop is helping the county and its residents establish a long-term vision for growth and adaptation that is environmentally smart, place- based, and context-sensitive.

Hot Springs Comprehensive Plan – Hot Springs, AR The nine-month process to create the Comprehensive Plan update includes a robust civic engagement process, in which Design Workshop is gathering insights from citizens on what makes Hot Springs such a special place. The plan, once completed, will guide investment across a wide range of areas, including transportation, parks, utilities, public services, historic preservation and land use guidelines.

Asheville Comprehensive Plan – Asheville, NC Glenn is the Principal and project manager for the Asheville Comprehensive Plan where an innovative community engagement process is being utilized to organize the plan to best serve the various districts and neighborhoods.

Design Workshop

Contact Information828.280.9637 [email protected]

EducationMaster of Landscape Architecture, Pennsylvania State University

Bachelor of Landscape Architecture, University of Georgia

Licensure and CertificationsRegistered Landscape Architect: North Carolina & Georgia

American Institute of Certified Planners

LEED® Green Associate

Professional AffiliationsLandscape Architecture Foundation — Board Emeritus

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Qualifications

Emily McCoy PLA, SITES® AP

PLANNER

As a landscape architect, educator and ecologist, Emily approaches every project as an opportunity to celebrate the intersection of natural and cultural narratives of place through design. Her professional practice and research spans internationally, leading conversations within the design and planning communities on maximizing landscapes to perform social and environmental services. Throughout her career, she has worked on a wide range of award-winning projects across the world that are models for integrating environmental, social and economic sustainability.

Select Project Experience

Hammocks Beach State Park – Swansboro, NCThe NC Division of Parks and Recreation’s intent of this project is to bring the TEAB back to life through a complete renovation executed in a manner consistent with the building’s original architectural character and use. The planned use includes a flexible gathering space for events , seminars, and other activities.

Bailey Drive Greenspace — Raleigh, NC The Bailey Drive Greenspace project is a collaborative effort between the City, Partners for Environmental Justice, NC State, and The Conservation Fund to build community capacity and direct resources to improve open spaces along the Walnut Creek and wetland corridor. The project includes construction of a new park space and wetland restoration.

Beaufort County Comprehensive and Green Print Plan – Beaufort, SC The focus of the Comprehensive Plan and the Green Print Plan is to marry environmental system planning with growth management planning to ensure that development is focused into areas that are out of harm’s way from flooding and storm surge and to preserve those areas that are prone to flooding and sea level rise as protected open space.

Design Workshop

EducationMaster of Landscape Architecture, North Carolina State University

Bachelor of Ecology, Evolution & Environmental Biology, Appalachian State University, Boone, NC

Licensure and CertificationsProfessional Landscape Architect: NC, SC, VA, MD, PA Certified Associate Ecologist, Ecological Society of America

Professional AffiliationsLandscape Architecture Foundation

NCSU Alumni Advisory Board

Penn State Stuckeman School Advisory Board

Recent Awards and HonorsUS GSA Site Commissioning White Paper, ASLA Award of Excellence

Shield Ranch Master Plan, National ASLA Honor Award

Bartram’s Mile, Rouse Award of Excellence from the Urban Land Institute Philadelphia

United States Coast Guard Headquarters, GSA Design Award

Shoemaker Green, National ASLA Honor Award

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Qualifications

Brenna LaffeyPLANNER

Brenna’s experience and interests translate across multiple scales of intervention, from large-scale systems thinking to crafting thoughtful details. Her background in interiors and materials fuels her passion for human-scale place-making. Inspired by witnessing the catastrophic impacts of Hurricane Sandy in NYC, Brenna has also participated in cross-disciplinary teams working in the realm of resiliency, in particular with coastal communities and sites at risk of flooding. She believes that design at any scale can be a powerful medium in addressing complex issues and advocates for equitable, meaningful, and sustainable solutions. Brenna is experienced in geospatial analysis, community engagement, and graphic communication.

Selected Project Experience

Beaufort County Comprehensive Plan — Beaufort, SC The Low Country lifestyle of Beaufort County — intertwined with its landscape and natural systems and defined by the character of its history and culture — faces real challenges in the form of population growth, transportation delays, rising flood waters, aging infrastructure, and the loss of cultural diversity and the rural way of life. This project includes simultaneous updates to the Beaufort County Comprehensive Plan as well as the Greenprint Plan and Port Royal Comprehensive plan.

Lumberton Floodprint Phase II – Lumberton, NC* The Lumberton Floodprint project follows an initial phase providing the City of Lumberton, North Carolina with design and planning technical assistance focused on land-use recommendations and design strategies for vacant parcels resulting from catastrophic flooding. Phase II continues this work through focused project research, community engagement, and the development of schematic design concepts to address floodplain restoration while providing amenity through recreation and educational opportunities.

Holden Gateway– Holden Beach, NC* This project applies ecological and landscape planning, community resilience, and coastal hazard mitigation, to identify and describe multiple land use scenarios for two properties in the heart of Town of Holden Beach, NC. A collaborative effort between fields of landscape architecture, architecture and urban design resulted in recommendations for the highest and best potential uses to complement community character and strengthen town fabric.

Design Workshop

EducationMaster of Landscape Architecture, NC State University

BS in Interior Design East Carolina University

Professional Affiliations

American Society of Landscape Architects

Recent Awards and Honors2020 ASLA Student Award of Honor, NC State University Dept. of Landscape Architecture

2019 1st Place - Design Sprint -NC State University Dept. of Landscape Architecture

*Projects prior to joining Design Workshop while at CDDL.

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Qualifications

Brooks CowlesECONOMIC DEVELOPMENT SPECIALIST

Brooks has a diverse background ranging from institutional banking to real estate development. At Design Workshop, Brooks works with developers, governing entities, resorts, and other land owners in both public and private sectors to identify strategic land use and development opportunities that optimize existing opportunities, and promotes smart growth without compromising community vision. Brooks supports both economic development and financial efforts with thorough market research, financial modeling, data-driven storytelling and growth forecasting. With a background in finance, hospitality, branding, marketing, sales, and writing, Brooks brings a versatile skill set, entrepreneurial mindset, and an affinity for unconventional solutions to all tasks.


Vineyard General Plan Update – Vineyard, UT Brooks evaluated provided critical market and economic assessment for the City of Vineyard and was responsible for significant General Plan content including, land use, economic development, moderate income housing and technology. Thorough analysis of existing conditions, trends and growth projections were integral to providing a flexible framework for long-term success.

Ogden Downtown Master Plan – Ogden, UT Through comprehensive analyses of economic conditions, social equity and land use, Brooks created a smart growth framework for Downtown revitalization that provided performance metrics, growth targets, triggers for refinement and social equity strategies for catalytic and inclusive redevelopment.

Al-Ula Strategic Regional Master Plan – Al-Ula, Saudi Arabia Brooks completed the economic and financial feasibility analysis for the proposed $25 billion project to revitalize the historic asset, promote tourism and boost economic development. His work and economic land use modeling helped identify key economic engines, market conditions and international trends to inform recommendations for the most feasible development investments and land use.

Design Workshop

EducationBachelor of Science in Finance

Louisiana State University

Awards and HonorsE.J. Ourso Finance Academy Member

Golden Oaks Scholar

Community ServiceHabitat for Humanity

Denver Urban Scholars

AffiliationsLEED Green Associate

Urban Land Institute

ULI Discovery Committee

ASLA Environmental Justice PPN

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Qualifications

Jeffrey Petroff PESENIOR PROJECT ENGINEER

Jeffrey has two decades of civil engineering experience in the Carolinas. This experience includes the design and permitting of infrastructure for municipal, commercial and residential development and redevelopment. Jeffrey oversees the engineering department for Coastal Land Design and has extensive knowledge of the local, state and federal regulatory agencies. When called upon, Jeffrey also handles expert witness work regarding engineering site design and development. He currently sits on the New Hanover County Planning Board and previously chaired the Board of Directors for the Cape Fear Transit Authority. He also serves as an Engineering Mentor to UNCW students in the 2+2 Engineering program through ASCE (American Society of Civil Engineers).


Bald Head Island Floodwater Management Masterplan – Brunswick County, NC Island wide topographic survey and modeling of stormwater events. Generated Island floodwater management masterplan.

Palmetto Creek of the Carolinas – Brunswick County, NC Designed and permitted over 80,000lf of water and sewer infrastructure.

St. James Plantation – Brunswick County, NC Engineer of Record for numerous phases of the large 2,000 acre development encompassing multiple golf courses and a marina on the intracoastal waterway.

Farmstead Development – Brunswick County, NC Designed and permitted over 25,000lf of water and sewer infrastructure.

Coastal Land Design, PLLC

EducationBachelor of Science in Civil Engineering; Clemson University, Clemson, South Carolina

Licensure and CertificationsProfessional Engineer License: State of North Carolina #28858

Professional Engineer License: State of South Carolina #25705

Professional Engineer License: State of Tennessee #113128

Professional AffiliationsAmerican Society of Civil Engineers (ASCE)

National Society of Professional Engineers (NSPE)

Professional Engineers of North Carolina (PENC)

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Qualifications

Jason Carmine PE, PMPENGINEERING MANAGER

Jay holds two Engineering degrees from North Carolina State University. He is the lead civil engineer in the company and handles the engineering and permitting on multiple projects. Jay oversees the engineering interns and furthers their training and education with the ultimate goal of helping them attain professional licensure. He specializes in the design and modeling of water systems, stormwater management devices and sanitary sewer pump stations. Jay is also part of the project management team where he is the point of contact for projects in the design process.


Harrington Village – Town of Leland, NC Engineer of Record for a one of Lelands largest Mixed use commercial-residential projects with over 300 units.

Olde Georgetown – Brunswick County, NC Designed and permitted over 90,000lf of water and sewer infrastructure.

Indian Creek – Town of Navassa, NC Currently engineering the first phase of a large 2,900 lot subdivision in the Town of Navassa. Master planning water and sewer infrastructure with Brunswick County and Town of Navassa.

Seabrooke Development – Brunswick County, NC Engineer of Record on a large 300+ lot subdivision with complex stormwater management design.


EducationBachelor of Science in Biological Engineering; North Carolina State University, Raleigh, North Carolina

Bachelor of Science in Environmental Engineering; North Carolina State University, Raleigh, North Carolina

Licensure and CertificationsProfessional Engineer License: State of North Carolina #33196

Stormwater BMP Inspection and Maintenance Certification #964

Professional AffiliationsAmerican Council of Engineering Companies (ACEC)

National Society of Professional Engineers (NSPE)

Professional Engineers of North Carolina (PENC)

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Availability and Rates

Availability

Hourly Rates

Staff Member Availability for Leland

Design Workshop

Glenn Walters, Principal in Charge 40%

Emily McCoy, Planner 25%

Brenna Laffey, Planner 45%

Brooks Cowles, Economic Development Specialist 20%


Jeff Petroff, Senior Project Engineer 30%

Jason Carmine, Engineering Manager 20%

J. Frank Braxton, Planner / Landscape Architect 20%

Staff Member Hourly Rate

Design Workshop

Glenn Walters, Principal in Charge $200/hr

Emily McCoy, Planner $200/hr

Brenna Laffey, Planner $100/hr

Brooks Cowles, Economic Development Specialist $150/hr


Jeff Petroff, Senior Project Engineer $120/hr

Jason Carmine, Engineering Manager $120/hr

J. Frank Braxton, Planner / Landscape Architect $120/hr

23

References

1. Port Royal Comprehensive Plan

Linda BridgesPlanning Administrator

Address 700 Paris Ave.Port Royal, SC 29935

Telephone # 843.986.2207

Email Address [email protected]

3. Hot Springs Comprehensive Plan

Kathy SellmannDirector, Planning & Development

Address 133 Convention Blvd Hot Springs, AR 71901

Telephone # 501.321.6855


4. Downtown Wilkesboro Streetscape Design

Andrew CarltonPlanning & Community Dev. Dir.

Address 203 West Main St.Wilkesboro, NC 28697

Telephone # 336.838.3951


References

2. Beaufort County Comprehensive Plan

Robert Merchant, AICPAssistant Director

Address PO Drawer 1228Beaufort, SC 29902

Telephone # 843.255.2140


Blue Hole Regional Park, Wimberley, TX


PROJECT

APPROACHPROJECT

EXPERIENCE

26

Project Experience

Beaufort County Comprehensive Plan and Green Print PlanBeaufort County, South Carolina

Design Workshop

Planning for resiliency to sea level rise and increased flooding

The Lowcountry lifestyle of Beaufort County — intertwined with its landscape and natural systems and defined by the character of its history and culture — faces real challenges in the form of population growth, transportation delays, rising flood waters, aging infrastructure, and the loss of cultural diversity and the rural way of life.

The focus of the Comprehensive Plan and the Green Print Plan is to marry environmental system planning with growth management planning to ensure that development is focused into areas that are out of harm’s way from flooding and storm surge and to preserve those areas that are prone to flooding and sea level rise as protected open space.

.

WORKING DRAFT

WORKING DRAFT

AREAS W/ ASSOCIATED PLANS

LAND SUITABILITY PARAMETERSMAPPING PROCESS

PROTECTED LANDS

WETLANDS & HYDRIC SOILS

PARCELS < 0.5 ACRE

PROJECTED SEA LEVEL RISE

RURAL + PROTECTED ZONING

FLOOD ZONES

PLANNED UNIT DEVELOPMENTS

WORKING DRAFT

Sources: Beaufort County, The Nature Conservancy, NOAA, SC DNR

BEAUFORTBURTON

LAUREL BAY

SEABROOK

SHELDON

YEMASSEE

DALE

BLUFFTON

PRITCHARDVILLE

OKATIE

LADY’S ISLAND

ST. HELENA ISLAND

PORT ROYALSHELL POINT

PARRIS ISLAND

HILTON HEAD ISLAND

ST. PHILLIPS ISLAND

PRITCHARDS ISLAND

FRIPP ISLAND

HUNTING ISLAND

DAUFUSKIE ISLAND

COMPOSITE LAND SUITABILITY MAP / BEAUFORT COUNTY

Suitable Land Areas

Combined Land Suitability Parameters

(Non-Suitable Land Areas)

SEA LEVEL RISE& FLOOD ZONES

SEA LEVEL RISE& JOB DENSITY

28

Project Experience

Port Royal Comprehensive PlanPort Royal, South Carolina

Design Workshop

Design Workshop is working with the Town of Port Royal, South Carolina on its Comprehensive Plan Update. A big focus of the plan will be how land uses, transportation and open space preservation can best enhance the traditional small town sense of place and character that it is known for, particularly those parts of the town that have not been as adequately planned as the older historical part of this deep water port.

Working at a street level scale, DW is layering environmental systems, cultural resources, economic centers, parks, trails, water access, open spaces and institutional uses to create a community supported framework for growth that is context sensitive.

30

Project Experience

Asheville Comprehensive PlanAsheville, North Carolina

Design Workshop

Balancing tourism with sense of place and community

Design Workshop teamed with Skidmore, Owings & Merrill LLP and other consultants to update the Asheville Comprehensive Plan. The team looked at innovative ways to conduct community engagement processes, organized the plan so that it best serves the various districts and neighborhoods of the city, organized the content of the document so that it links more seamlessly with the City’s other documents and used web-based or other platforms to present the document so that

358

SECTION II: FOCUS AREAS

Key Attributes Identified in the Plans on a Page

• Important historic, cultural, and visitor resources (such

as UNC Asheville and Grove Park Inn) situated within

established residential neighborhoods

• Strong connectivity/accessibility to Downtown

• Housing values are higher than the citywide average

given the overall attractiveness of the housing stock,

quality and character of the residential neighborhoods,

natural beauty, walkability, and central location

• Strong, well organized, communal spirit

• Robust civic engagement

• Historic character

• Strong residential architecture that defines its sense of

place

• Diverse, welcoming communities

• Natural, park-like character

• Proximity to downtown

• Stability

• Pedestrian-friendliness

• Mature vegetation

North Asheville

APPENDIX DEMOGRAPHICS & ECONOMY

Population Change

2000 - 2010

Population Change

2010 - 2016Population per Sq. Mi.

Median HH Income

Median Home Value

PercentRenter

Central

4% 8% 2,060 $22,000 $191,000 72%

North

6% 8% 2,130 $47,000 $352,000 50%

South

27% 12% 2,190 $43,000 $198,000 55%

East

5% 11% 1,710 $47,000 $221,000 48%

West

14% 8% 1,990 $40,000 $183,000 46%

Arts, Entertainment, & Recreation

1.47

Accommodation & Food Service

Healthcare & Social

AssistanceRetail Trade

Real Estate, Rental,

& LeasingConstruction Manufacturing

1.39 1.27 1.12 1.09 1.02 1.01

LOCATION QUOTIENT, BUNCOME COUNTY, 2014Compared to National MSA Employment DistributionUS Average = 1.0


1.47


Healthcare & Social




1.39 1.27 1.12 1.09 1.02 1.01

APPENDIX DEMOGRAPHICS & ECONOMY

Population Change

2000 - 2010

Population Change

2010 - 2016Population per Sq. Mi.

Median HH Income

Median Home Value

PercentRenter

Central

4% 8% 2,060 $22,000 $191,000 72%

North

6% 8% 2,130 $47,000 $352,000 50%

South

27% 12% 2,190 $43,000 $198,000 55%

East

5% 11% 1,710 $47,000 $221,000 48%

West

14% 8% 1,990 $40,000 $183,000 46%


1.47


Healthcare & Social




1.39 1.27 1.12 1.09 1.02 1.01

LOCATION QUOTIENT, BUNCOME COUNTY, 2014Compared to National MSA Employment DistributionUS Average = 1.0


1.47


Healthcare & Social




1.39 1.27 1.12 1.09 1.02 1.01

GreenHills

Cemetery

HousingSubsidized Affordable Workforce Upscale Luxury

2016 2016 2016 2016

387LIVING ASHEVILLE: A COMPREHENSIVE PLAN FOR OUR FUTURE //

Living Asheville plays an important role in the city’s

strategic priority planning cycle and goals for high-

performing governance and performance management.

Good government is not just the responsibility of city

officials and employees, volunteer boards and commissions

also provide valuable input on a variety of issues affecting

the city. Toward that end, the plan is a tool that will be

used by boards and commissions in preparing annual

recommendations to City Council as it relates to the plan’s

goals and strategies. In turn, City Council may use Living

Asheville to inform their decision making and priority setting

for the city’s annual budget. Upon adoption of the Asheville’s

operating budget, city department work plans would then

reflect the priorities established by City Council and guided

by Living Asheville.

As a high-performing government, the city strives for

continuous improvement and promotes alignment of the

city’s mission, values, vision and plans with measurable

actions in order to maximize resources and the delivery

of services. Toward this end, Living Asheville’s

suggested performance measures will help guide the city’s

management team to “develop a culture that focuses on

continuous cycles of evidence-based planning, resource

allocation, program or policy execution, and evaluation”

(National Performance Management Advisory Commission,

2010). These continuous cycles, that are already part of

the city’s strategic priority planning cycle, will continue to

allow Asheville city government to produce better results

for the public. Monitoring and periodically updating Living

Asheville will also ensure that community and city priorities

are aligned and up-to-date.

Finally, the comprehensive plan should be a reference tool

that is used regularly to inform the decision making process

as well as a reference for the city’s internal interactions,

decision making by City Council, boards and commissions,

and used by citizens to understand the direction of the city.

January:Annual board/

commission report to City Council

February:City Council

retreat

Spring:Management

Team goals and proposed budget

process

June:Adopt city

budget

Summer:Final department

work plans and boards/commissions

develop planning calendars

Fall:Annual board/commission

retreats

Fall & Winter:Preliminary

budget process

• Report on accomplishments and offer recommendations for Council to consider in the next budget cycle

• Comprehensive Plan review

• Boards/commissions recommendations review

• Priority setting

• Proposed budget reflects comprehensive plan and Council priorities, and Management Team goals

• Preliminary capital planning and operating budgets prepared by departments

• Work plans reflect comprehensive plan and Council priorities, and Management Team and department goals

Adopted June 2018

A C O M P R E H E N S I V E P L A N F O R O U R F U T U R E

“Plans on a Page” process designed to gather public input that informs neighborhood plans

Custom branding and outreach tools

it is more accessible and user friendly. Underneath all of this is the creation of a plan that mirrors the evolution of Asheville since the early 2000’s into a progressive destination.

The plan seeks to find balance between tourism and retaining the qualities that make it a highly desirable place to live and visit. It considers that creation of new centers in various parts of the city that have their own identity and destination qualities.

35LIVING ASHEVILLE: A COMPREHENSIVE PLAN FOR OUR FUTURE //

32

Project Experience

Hot Springs Comprehensive PlanHot Springs, Arkansas

Design Workshop

Linking green infrastucture with neighborhood revitalization

Considered America’s first resort town and home to the oldest National Park in the country, Hot Springs is a remarkably unique place that welcomes over six million visitors annually. Yet the city is looking to evolve by diversifying its economy and population, and Design Workshop is currently working with City of Hot Springs staff, leaders, and residents to create Envision Hot Springs, an update to the City’s Comprehensive Plan. The project will integrate all previous and ongoing plans with new features, policy recommendations, and development strategies for generations ahead.

The nine-month process to create the Comprehensive Plan update includes a robust civic engagement process, in which Design Workshop is gathering insights from citizens on what makes Hot Springs such a special place. The plan, once completed, will guide investment across a wide range of areas, including transportation, parks, utilities, public services, historic preservation and land use guidelines. Prioritized for near-term, mid-term and long-term actions, the plan’s recommendations will help the City elevate the quality of life and potential for its citizens, while protecting and nurturing the many things that make Hot Springs unique.

When complete, the comprehensive plan will provide a vision for the future of Hot Springs that is both pragmatic and aspirational. It will include a set of highly implementable policy and project directives aimed at catalyzing the economic, social, and environmental change desired by residents, City staff, and elected officials.

HOT SPRINGS, ARKANSAS // GREEN NETWORK

Existing and Proposed On-street and Off-street Trails

Existing and Proposed On-streetand Off-street Trails

Existing On-street and Off-street Trails

Riparian Zone SensitiveDevelopment Overlay

GREENWAYS

GREEN CORRIDORS

SUPPORTIVE TRAIL NETWORK

Roadways

Proposed Rail-Trail Conversion

Blueway Paddle Trail

Opportunity Nodes

Existing and Proposed Public Boat Access

Existing On-street Bike Network

National Park

Privately Managed Open Space

Public Open Space

Lake National Forest

KEY PLACES

LAKE HAMILTON

SPENCER BAY

GARVANGARDENS

TO LAKE CATHERINESTATE PARK

CE

NT

RA

L A

VE

CE

NT

RA

L A

VE

HIGDON FERRY RD

CA

RP

EN

TE

R D

AM

RD

ALBERT PIKE RD

AIRPORT RD

MA

LVER

N AV

E

W GRAND AVE

E GRAND AVE

PARK AVE

270 270

70

70

270

270

7

7

7

OAKLAWNRACING

DOWNTOWN

HOT SPRINGSNATIONAL PARK OUACHITA NATIONAL

FOREST LOOP

OUACHITANATIONAL FOREST


SOUTHWEST TRAILTO LITTLE ROCK

THERMAL BASINRECHARGE ZONE

BYPASSEXTENSION

HO

T SP

RIN

GS

CR

EE

K

GULPHA CREEK

OUACHITA RIVER

BULL BAYOU

0 2 310.5Miles

Miles50 2.5

0 1 2 30.5Miles

0 1 2 30.5Miles

KEY STRATEGIES

GREENWAYSCreate recreational corridors along all of the city’s creeks

PADDLE TRAILSDesignate paddle routes that connect key destinations

GREEN DEVELOPMENT ZONECreate an overlay zone that guides appropriate development along all creeks

RAIL TRAILTransform the city’s dormant east-west rail line into a new hike and bike corridor

GREEN ROADWAYSRestore the tree canopy that once existed along the city’s major thoroughfares

ON-STREET BIKE NETWORKImplement the city’s bike master plan to create a comprehensive on-street bike network

HOT SPRINGS, ARKANSAS // GATEWAY DISTRICT FOCAL AREA

2

5

1

6

78

Help us improve this plan!

Tell us what you think of it :

Malvern Avenue Streetscape Enhancements

9

11

13

15

17

4

12

16

Walkable Street Oriented Retail and Offcie Development

22

11Grand Avenue Streetscape Enhancementsincluding bikeway within median, improved crosswalks, and access management strategy

GRAND AVENUE

MA

LVE

RN

AV

EN

UE

PLE

AS

AN

T S

TR

EET

ORANGE STREET

BROADWAY T

ERRAC

E

GARDEN STREET

GULPHA STREETGulpha Street Bikeway

Hotel Infill Development

6

Historic Renovations and infill residential homes (single family, duplex, townhouses) that fit the historic character and based on design guidelines

Future Community Park

Streetscape Enhancementsfor high pedestrian activity

Mixed Use Infill Development

Higher density infill residential homes (townhouses and apartments

Infill townhouses

Restored and Activated Event Hall


HOT SPRINGS CREE

K G

REENWAY

Lively Mixed Use area - entertainment, retail,

residential, office, hotel

914New Retail/Office Adaptive Reuse

3

10 Streetscape Enhancementsfor high pedestrian activity

POLICE STATION

BAPTIST HOTEL

CONVENTION CENTER

BROADW

AY

JEFFERSON STREET Streetscape Enhancementsfor high pedestrian activity

HOT SPRINGS, ARKANSAS // GREEN NETWORK

Existing and Proposed On-street and Off-street Trails

Existing and Proposed On-streetand Off-street Trails

Existing On-street and Off-street Trails

Riparian Zone SensitiveDevelopment Overlay

GREENWAYS

GREEN CORRIDORS

SUPPORTIVE TRAIL NETWORK

Roadways

Proposed Rail-Trail Conversion

Blueway Paddle Trail

Opportunity Nodes

Existing and Proposed Public Boat Access

Existing On-street Bike Network

National Park

Privately Managed Open Space

Public Open Space

Lake National Forest

KEY PLACES

LAKE HAMILTON

SPENCER BAY

GARVANGARDENS

TO LAKE CATHERINESTATE PARK

CE

NT

RA

L A

VE

CE

NT

RA

L A

VE

HIGDON FERRY RD

CA

RP

EN

TE

R D

AM

RD

ALBERT PIKE RD

AIRPORT RD

MA

LVER

N AV

E

W GRAND AVE

E GRAND AVE

PARK AVE

270 270

70

70

270

270

7

7

7

OAKLAWNRACING

DOWNTOWN

HOT SPRINGSNATIONAL PARK OUACHITA NATIONAL

FOREST LOOP



SOUTHWEST TRAILTO LITTLE ROCK

THERMAL BASINRECHARGE ZONE

BYPASSEXTENSION

HO

T SP

RIN

GS

CR

EE

K

GULPHA CREEK

OUACHITA RIVER

BULL BAYOU

0 2 310.5Miles

Miles50 2.5

0 1 2 30.5Miles

0 1 2 30.5Miles

KEY STRATEGIES

GREENWAYSCreate recreational corridors along all of the city’s creeks

PADDLE TRAILSDesignate paddle routes that connect key destinations

GREEN DEVELOPMENT ZONECreate an overlay zone that guides appropriate development along all creeks

RAIL TRAILTransform the city’s dormant east-west rail line into a new hike and bike corridor

GREEN ROADWAYSRestore the tree canopy that once existed along the city’s major thoroughfares

ON-STREET BIKE NETWORKImplement the city’s bike master plan to create a comprehensive on-street bike network

HOT SPRINGS, ARKANSAS // GATEWAY DISTRICT FOCAL AREA

2

5

1

6

78

Help us improve this plan!

Tell us what you think of it :

Malvern Avenue Streetscape Enhancements

9

11

13

15

17

4

12

16

Walkable Street Oriented Retail and Offcie Development

22

11Grand Avenue Streetscape Enhancementsincluding bikeway within median, improved crosswalks, and access management strategy

GRAND AVENUE

MA

LVE

RN

AV

EN

UE

PLE

AS

AN

T S

TR

EET

ORANGE STREET

BROADWAY T

ERRAC

E

GARDEN STREET

GULPHA STREETGulpha Street Bikeway

Hotel Infill Development

6

Historic Renovations and infill residential homes (single family, duplex, townhouses) that fit the historic character and based on design guidelines

Future Community Park


Mixed Use Infill Development

Higher density infill residential homes (townhouses and apartments

Infill townhouses

Restored and Activated Event Hall


HOT SPRINGS CREE

K G

REENWAY

Lively Mixed Use area - entertainment, retail,

residential, office, hotel

914New Retail/Office Adaptive Reuse

3

10 Streetscape Enhancementsfor high pedestrian activity

POLICE STATION

BAPTIST HOTEL

CONVENTION CENTER

BROADW

AY

JEFFERSON STREET Streetscape Enhancementsfor high pedestrian activity

270

CE

NT

RA

L A

VE

ALBERT PIKE RD

AIRPORT RD

MA

LVER

N AV

E

W GRAND AVE

E GRAND AVE

7

7

7

GU

LPH

A CREE K

OUACHITA RIVER

FUTURE RAIL TRAIL

ST OKE

S

CREEK

HO

T S

PR

ING

S C

RE

EK

LAKE HAMILTON

CITY LIMITS

PLANNING AREA

270

270

270

70

HOT SPRINGS NATIONAL PARK


OAKLAWNAIRPORT

FUTURE BY

PAS

S E

XT

EN

SIO

N

HO

T S

PR

ING

S G

RE

EN

WAY

SOUTHWEST TRAIL TO LITTLE ROCK

NORTHWOODS TRAIL

HIG

DO

N F

ERRY R

D

GARVAN WOODLANDGARDENS

MEDICALCENTER

70

HOT SPRINGSGOLF AND

COUNTRY CLUB

CA

RP

EN

TER

DAM

RD

MAGIC SPRINGS

PARKNATIONAL PARK

COLLEGE

Maximize urban environment

Adapt and transform into walkable commercial center

Envision new walkable commercial center

Assist revitalization / rebirth

Anticipate and plan for revitalization

Nurture smart growth and development

Protect rural qualities at edges of city

Maintain success and ensure water quality

Urban Streets

Greenways

City Limits Planning Area

Thermal Springs Recharge Zone

A

1

2

3

B

C

D

E

1

A

BC

C

CC

E

D

2

2

3

3

3

E

E D

34

Project Experience

Dorchester County Comprehensive PlanDorchester County, South Carolina

Design Workshop

Planning for exponential growth while retaining sense of place and rural character

Dorchester County, South Carolina is a highly desirable place – access to nature, historic small towns, historic neighborhoods, a strong regional economy, and a great education system. The location of new industries, such as Volvo, along with the ever-expanding Charleston regional economy provide the potential for Dorchester County to continue grow in population far into the future as people seek high quality places to live with a favorable cost of living. however, Dorchester County is beginning to feel the effects of its success and struggling to provide the infrastructure and services needed to support its growing population. Its rural character is threatened by opportunistic development sprawl.

In 2017, the County engaged Design Workshop to lead a community planning process and update the County’s Comprehensive Plan. The objectives behind the plan were selected based on community input and address specific goals and strategies with respect to land use, transportation, education, infrastructure, housing, community design, economic development, tourism, community services, natural resources, parks and recreation, arts and culture, and energy.

Community aspirations required an innovative approach to the standard comprehensive planning process. The final document is more than a “plan”; it is the County’s playbook for success, outlining achievable strategies and action items to guide County Leaders as they make the decisions that impact the residents of Dorchester County over the next 30 years.

26 | Future Vision for Growth Management

RURAL CROSSROADS

SETTLEMENT CHARACTER

• Small Traditional Neighborhoods

• Neighborhood scaled retail

• Rural retail / food stands

• Small office

• Gridded walkable streets

• Parking in rear of buildings

• Parks, services, institutions

• Greenways and trails

SETTLEMENT VISION

Rural Crossroads are small scaled settlements that take advantage of their location at the intersection of major rural roadways. They promote a rural character and express low country aesthetics. They include retail and commercial uses as well as homes along tree-lined streets. In essence, these are little hamlets that provide a place for people to gather and purchase goods conveniently.

19

NATURAL RIPARIAN CORRIDOR


• Lowest impact development

• Lowest density, smallest footprint possible

• Clustered upland to protect fragile ecosystems

• Highest quality stormwater best management practices

• Preserved trees, vegetation and soils

• Conservation easements

• Riparian buffers

• Connected blueways and greenways

• Trails along environmental corridors

• Supports accessible open space and outdoor recreation

• Rural streets with bike lanes connect to other settlement types

SETTLEMENT VISION

Swamps, rivers, streams, wetlands and swamps define the Lowcountry landscape of the County. This is a highly restricted area given it encompasses swamps, streams, flood plains and natural buffers needed to preserve these fragile and invaluable ecosystems. Settlements in these areas conservation-based, considered on a case-by-case basis only, and must utilize low impact techniques to preserve and protect sensitive riparian and natural environments.


RURAL CROSSROADS


• Small Traditional Neighborhoods

• Neighborhood scaled retail

• Rural retail / food stands

• Small office

• Gridded walkable streets

• Parking in rear of buildings

• Parks, services, institutions

• Greenways and trails

SETTLEMENT VISION

Rural Crossroads are small scaled settlements that take advantage of their location at the intersection of major rural roadways. They promote a rural character and express low country aesthetics. They include retail and commercial uses as well as homes along tree-lined streets. In essence, these are little hamlets that provide a place for people to gather and purchase goods conveniently.

19

NATURAL RIPARIAN CORRIDOR


• Lowest impact development

• Lowest density, smallest footprint possible

• Clustered upland to protect fragile ecosystems

• Highest quality stormwater best management practices

• Preserved trees, vegetation and soils

• Conservation easements

• Riparian buffers

• Connected blueways and greenways

• Trails along environmental corridors

• Supports accessible open space and outdoor recreation

• Rural streets with bike lanes connect to other settlement types

SETTLEMENT VISION

Swamps, rivers, streams, wetlands and swamps define the Lowcountry landscape of the County. This is a highly restricted area given it encompasses swamps, streams, flood plains and natural buffers needed to preserve these fragile and invaluable ecosystems. Settlements in these areas conservation-based, considered on a case-by-case basis only, and must utilize low impact techniques to preserve and protect sensitive riparian and natural environments.


Brosnan

Summerville

Ridgeville

HarleyvilleSt. George

Reevesville

Grover

East Edisto Overlay

I-9

5

US

HW

Y 1

5

US-78

US-178

HW

Y 2

7

US-17 ALT

HWY-61

HWY 16

5

HWY 642

HWY 61

WIRE RD

I-26Natural Riparian Corridor

Environmental Conservation

Rural Neighborhood

Low Density Traditional Neighborhood

Medium Density Traditional Neighborhood

Employment Mixed-Use

Transit Oriented Development

Rural Crossroads (smaller)

Village Crossroads (larger)

FUTURE LAND USE SETTLEMENT TYPES

Town Limits

East Edisto Overlay

Major Corridor

Planned Parkway Extension

Ashley River Corridor

County Boundary

RAIL

RA

IL

The Future Land Use Plan will help preserve the character and quality of Dorchester County for generations. It illustrates how the County can manage anticipated population growth over the next 30 years. It includes the creation of Settlement Types, promoting different types of living, anticipating a transit ready future, and support living and working in close proximity to reduce traffic congestion and commuting times. It directs development over time to land more suitable and protects critical environmental systems. Finally, it preserves the rural and low country character that is so important to citizens.

FUTURE LAND USE MAP

Summerville

North Charleston

FrancisBeidler Forest

Forest

FUTURE GROW TH

31.8%

9.5%

18.8%10.8%

5%

7.8%

9.8%

3.7%

COMPREHENSIVE PLAN

36

Project Experience

Dominion Boulevard Corridor Study & Economic Development PlanChesapeake, Virginia

Design Workshop

Planning a city expansion in balance with the rural landscape and natural environment

The City of Chesapeake is a thriving economic hub supported by excellent infrastructure and location and driven by substantial growth of the sustainable energy and startup sectors. Design Workshop was hired to create a plan which will leverage current improvements by the Virginia DOT on the corridor and ongoing improvements to the Dominion Bridge and Oak Grove

Connector Interchange. Linkages to Hampton Roads, the Atlantic Intracoastal Waterway, and proposed Pleasant Grove Parkway will also form key elements of the study. The proximity of the study area to the Chesapeake Regional Airport and the ports offer exceptional economic development potential for the corridor.

Design Workshop’s goal is to synthesize a land use and development plan that will promote vitality, a sense of community, walkability, and economic stability and growth while also balancing aesthetics, sustainability and open space.

37

Project Experience

Wheaton Strategic Downtown PlanWheaton, Illinois

Design Workshop

Design Workshop led a multi-disciplinary team in creating a new strategic and streetscape plan for Downtown Wheaton, Illinois, a community of approximately 53,000. The design team worked with community members and stakeholders to develop an updated vision for Downtown for the next 20 years. The plan was focused on creating a vibrant destination district. The consultant team outlined recommended short term and long term improvements for the Downtown area and worked with the community to identify priorities and a strategic plan for implementation, tied to the City’s capital improvement program.

Design Workshop and the City hosted focus groups with key stakeholders, including business leaders, key tenants, and neighborhood representatives, and used the results of these meetings to create recommendations for the plan. Design Workshop is currently working with the City to implement the streetscape recommendations from the Strategic Downtown Plan by developing the conceptual design for all streets in the downtown and construction documents for Front Street, slated for construction in 2017. The completed plan identified infrastructure improvements, streetscape enhancements, and soft programming improvements the City will complete over the next 5, 10, 15 and 20 years.̀

Wheaton Downtown Association and Sean Henderson Photography

38

Project Experience

In order to activate the railroad right-of-way that runs behind Main Street, the plan envisions an activated linear trail system, or strollway, that can serve as the spine of an urban trail system, linking downtown destinations with schools, neighborhoods, parks and recreation facilities.

Downtown Cherryville Streetscape & Public Space PlanCherryville, North Carolina

Design Workshop

Design Workshop was hired to create a streetscape and public space master plan for the City’s Central Business district that will elevate downtown Cherryville’s sense of identity, enhance economic vitality of current and future downtown businesses, and enhance walkability.

The plan identifies opportunities for new or redevelopment in the study area, specifically to support additional mixed-use and retail uses, as well as increase residential density within the proximity (1/2 mile) of downtown in the form of flats, lofts, and townhouses. Smaller block sizes, urban form and street trees are used to create pedestrian scaled environments, and various types of shared streets and alleys are envisioned where pedestrians, bikes, and automobiles share the space.

as pedestrian and bike corridors. Other public space improvements include the redesign of two large public gathering spaces in the heart of downtown to creating flexible event space for Town events, concerts, and a weekly open air market. Together, these improvements will create a downtown experience that accommodates multiple users and functions in a unique way, so that it elevates meaning and impact, expresses the spirit of the place and integrates ideas about aesthetics, environment, community and economics.

Downtown Wilkesboro StreetscapeWilkesboro, North Carolina

Design Workshop

Design Workshop was hired by the Town of Wilkesboro to prepare a schematic streetscape design package for Historic Main Street as well as the downtown’s secondary street network, including gateway improvements, wayfinding signage concepts, public space improvements, stormwater management and overhead to underground utility conversion strategies.

Working closely with the Town of Wilkesboro stakeholders and staff, along with the project engineers, Design Workshop is designing a multi-functional street network that balances cars, parking, bikes, pedestrians, healthy street trees and stormwater, despite the challenges of mountainous topography and narrow right of ways. The design addresses important greenway connections through downtown and re-imagines under-used alleyways


PROJECT

APPROACHPROPOSAL

Midtown Park, Houston, TX

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Proposal

Scope of Services

Task 1: Project Management

Project management is critical to keep the project on schedule and budget, effectively communicate progress and ensure the highest levels of success. As part of this we:

• Facilitate a Strategic Kick Offmeeting (SKO) with staff at thebeginning of the project.

• Determine critical success factorsprior to and as part of the StrategicKick Off meeting to guide ourefforts and to serve as a touchstone for course corrections andhigher levels of focus.

• Create and confirm a detailedproject schedule and documentreview process at the StrategicKick Off meeting.

• Establish project goals and discussspecific areas of focus for your planso that the direction is clear.

• Prepare and review a Communityand Stakeholder Engagement Plan,based on your knowledge of yourculture as well as our knowledgeand experience in conductingsuccessful engagement processes.

• Identify information from previouswork and studies relevant to theComprehensive Land Use Planeffort and identify key questionsand ideas to explore as part of theproject.

• At the conclusion of the kick-offmeeting, and ideally on the sameday, we will conduct a coordinatedtour with the assembled groupto visit key locations, areas ofpotential growth, and areas of keyfocus for the plan.

• Should social distancing remain anobstacle, we will conduct the SKOvia web-based conference call.

• To enhance day-to-dayperformance and project progress,Design Workshop has establisheda standard Project ManagementPlan (PMP) that is supported bythe following documents:

• Client Vision and Critical SuccessFactors (CSFs) – or those thingsthat must happen for the project tobe considered a success.

• Work Plans and Tasks – organizedinto a project schedule that can beused for tracking.

• Roles and Responsibilities-organized into an org chart.

• Communications Plan – to outlinethe method and schedule forcommunication and interaction.

• Risk Management Plan – to framepotential issues and challengesto the project’s success and toconsider ways to work with oraround those.

• Quality Management Plan – toestablish a review methodologyso that the plan is produced tothe highest level of quality and isreviewed efficiently and per theschedule.

The Design Workshop team will use the PMP to manage the project and ensure that a product of the highest caliber and quality is delivered on time and on budget. We have successfully used the PMP in large scale community planning projects to monitor project performance and ensure quality.

Deliverables

1. Project Management Plan

2. Project Schedule

3. Community and StakeholderEngagement Plan

Midtown Park, Houston, TX

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Proposal

Task 2: Comprehensive Plan Advisory Committee / Staff / Planning Board and Council

Design Workshop will facilitate meetings with the Comprehensive Plan Advisory Committee (CPAC) to collect input and provide updates. In addition, we will solicit input and feedback from the Planning Board and Town Council and provide interim reports, presentations, and updates to each. DW will also attend the Plan’s formal adoption by the Planning Board and Town Council. Included in this task is:

• Four (4) Meetings with the CPACat key milestones in the projectto include project kick off, prior tocommunity workshop #1, prior tocommunity workshop #2 and aspart of the draft plan review.

• Three (3) Meetings with thePlanning Board and Town Councilat key milestones in the project toinclude project kick off, followingthe community process to sharewhat was learned, and as part ofthe draft plan review.

• Two (2) Adoption presentationsat both Planning Board and TownCouncil.

• Regular (at least bi-weekly)phone conference meetings, viatelephone or video conference,with staff. We will also meet inperson with staff while in Leland.

Deliverables

1. Meeting agendas for all meetings

2. Meeting minutes

3. Presentation materials to facilitatethe meetings

Task 3: Public Engagement and Communications

Design Workshop has conducted community based processes and prepared comprehensive plans, downtown strategic plans, corridor studies and park plans within our home state in Raleigh, Winston Salem, Charlotte, Wilkesboro, Asheville, Cherryville, Kingston, Salisbury, Durham, Southern Pines, Bertie County and Onslow County.

Design Workshop typically conducts the following five approaches to community engagement:

Approach #1: Stakeholder, Individual and Group Meetings to establish “kitchen table diplomacy” with the community, learn about issues and opportunities, and build support for the plan.

Approach #2: Facilitated Community Workshops that include keypad polling

and hands on planning exercises held at locations around town that will attract a broad audience.

Approach #3: Virtual Workshops or Web Based presentations, polling and planning exercises located on a dedicated web site that houses the progress of the plans development.

Approach #4: Pop up meetings at local events and civic gatherings to reach people where they are.

Approach #5: Focused workshops within individual neighborhoods that are typical disenfranchised or with special interest groups.

Creating the plan openly and transparently with the community and stakeholders will elevate its relevance and help ensure its adoption and future action. We strongly believe in an engagement process that is highly interactive. As part of this we:

Vancouver Parks and Recreation Master Plan (VanPlay), Vancouver, BC

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Proposal

• Conduct three (3) facilitated “Design Workshops” that engage the community in a series of discussions and activities that lead to a vision, goals and strategies, actions, priorities and a preferred 2045 Land Use Plan.

• Use keypad polling questions, planning exercises, group discussions, and web-based technology to allow a variety of ways for people to voice opinions, participate in the creation of the plan and share with us what your community’s values are.

• Work closely with staff to create a list of important stakeholders to meet, such as the school board, economic development groups, builders/developers, infrastructure service providers, public works, transportation providers, etc.

• Utilize web-based conferencing, polling and design exercises to reach as many people as possible that may not be able to attend in-person public meetings.

Public Engagement in the Time of COVID-19

Design Workshop has been using and refining digital tools and facilitation techniques for remote collaboration with client teams and committees over the past decade and is well prepared to launch the project effectively without large in-person meetings. Examples of interaction tools that are effective include visual preference surveys using Qualtrics or SurveyMonkey, a variety of webcast options such as GoToWebinar, video creation, tailored website development, StoryMaps and other map input capture devices, scenario planning and calculators, geocache scavenger hunts, and interactive PDF documents. Emphasis on electronic communications elevates the importance of project branding and graphic design to unify and make the plan accessible. Also critical is partnering with social service providers and existing networks of

support to reach people less likely to participate in civic projects online.

Stakeholder Information Meetings

At the beginning of the project, the Town Project Manager will identify 6 -10 key individual stakeholders or small stakeholder groups to be interviewed by DW on a “one on one” basis to gain focused input and direction. The stakeholders will include key members and influencers from the business community, major institutions, environmental organizations, social organizations and special interest groups that have a strong voice in the community and cultural institutions.

Communities• Brunswick Forest

• Compass Pointe

• Grayson Park

• Hearthstone

• Magnolia Greens

• Mallory Creek

• Waterford

• Wedgewood

• Westport

• Windsor Park

Business Associations• Leland Area Rotary Club

• North Brunswick Chamber of Commerce

• The Recovery Village Local Resources

• North Brunswick Kiwanis Club

• North Brunswick Lion’s Club Community Engagement Session

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Proposal

• North Brunswick Newcomer’s Club

Community Groups• Faith based groups

• Public School groups

• Community Development groups

Deliverables

1. Agendas, Presentation Materials, and Summaries from the stakeholder meetings

Meetings

• Up to twelve (12) hours of in-person Stakeholder meetings, Focus Group meetings and/or phone conference meetings throughout the life of the process. In-person meetings will be scheduled to time with our being in Leland for our Community Workshops.

Community Pulse Survey

The DW team will work with the Town Project Manager to create a Community Pulse Survey to solicit input from the community, via the web as well as at the first Community Workshop, concerning key issues such as:

1. What is working

2. What needs improvement or focus

3. Key Issues and Opportunities

4. Vision and Aspirations

5. Potential Themes such as:

• Community Character

• Diverse Economy

• Attainable Housing

• Harmony with Nature

• Equitable Services

• Quality Infrastructure

• Balanced Growth

We will format the survey using the online app Qualtrics or SurveyMonkey and will distribute the survey to the Town Project Manager for inclusion on the project web site.

Deliverables

1. Draft survey questions, for review by Town Project Manager

2. Final survey questions, formatted using Qualtrics or SurveyMonkey, and provided to Town Project Manager to be uploaded to the project web site

3. Summary of results from the survey. The summary will be provided to Town Project Manager to be uploaded to the project website as well.

Workshop #1: Kick Off, Vision, Themes and Goals

The first Community Workshop, located somewhere accessible to as many residents as possible, will introduce the purpose of the project and gather input from the community concerning the overall “vision” for Leland. Participants in this meeting will use keypad polling and participate in breakout sessions around the room to provide input. This workshop will include a presentation on what a Comprehensive Land Use Plan is and what it should focus on, introduce everyone to the project and process, review the roles of various team

members and review the components of a Comprehensive Land Use Plan. Following the presentation, a keypad polling session (Community Pulse Survey) will be conducted to allow the public to provide input on the community’s aspirations and vision, and the key issues and opportunities of the plan.

In addition to keypad polling, the public will also provide general comments and ideas for the Comprehensive Land Use Plan verbally at the end of the keypad polling session and on comment sheets located around the room and at breakout tables.

The keypad polling questions and the presentation will be provided to the Town Project Manager to be put on the project web site so that individuals not able to attend the workshop can contribute via an online format as well.

Deliverables

1. Coordination with Town Project Manager about schedule and location of Community Meeting #1

2. One (1) PowerPoint presentation outlining key concepts, existing conditions and/or key issues that our initial analysis yields

3. 20-25 Keypad polling questions that will be formatted into Qualtrics or SurveyMonkey for posting on the project website

4. PDF copies of the presentation boards for uploading to the project website

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Proposal

Meetings

• One (1) two-hour Community Workshop #1 facilitated by Design Workshop

Workshop #2: – Open Space, Land Use and Future Growth

The purpose of the second Community Workshop will be to discuss lands that could/should be preserved for open space/environmental resiliency, and how and where the Town can continue to grow over the next 25 years within the three major areas of Town. At this meeting, we will begin with a presentation that reviews key takeaways from the first Community Workshop and existing conditions graphics that tell the story of current land use patterns. We will then conduct a keypad polling exercise focused on future growth topics. Following that, we will conduct a physical planning exercise, with participants working together at tables in groups of 6-8, should health authority guidelines allow. For this

workshop, we propose having it being conducted in two locations so that we get unique perspectives from two geographic areas of Town.

Deliverables

1. Coordination with Town about schedule and locations of Community Workshop #2

2. One (1) PowerPoint presentation outlining key takeaways from Community Workshop #1, and existing conditions graphics

3. 20-25 keypad polling questions that will also be formatted using Qualtrics or SurveyMonkey for uploading to the project website

4. Materials needed for the “Chip Game” planning exercise

5. PDF copies of the presentation boards and results for uploading to the project website

Meetings

• Two (2) two-hour Community Workshops, one located in Old Leland and one located in “new” Leland.

Workshop #3 - Plan Recommendations

The final Community Workshop will be organized in “Science Fair” format with graphically formatted boards that describe the key outcomes of the Comprehensive Land Use Plan process. Participants will browse the boards created for the meeting and be allowed to provide comments on sticky notes on the boards.

Deliverables

1. Coordination with Town about schedule and location of Community Meeting #3

2. Presentation boards outlining the proposed final plan

3. PDF copies of every presentation board for uploading to the project website

Meetings

• One (1) two-hour Community Workshop

Optional Workshop #4: Leland Downtown Plan

Depending upon project budget, a fourth workshop can be conducted to zero in on Village Road and the opportunity for a downtown experience. At this meeting, we will use keypad polling and the chip game to engage the community on location, form, character, and extent of a walkable downtown space.

NW Detroit Grand River Corridor, Detroit, MI

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Proposal

Deliverables

1. Coordination with Town about schedule and locations of Optional Community Meeting #4

2. 20-25 keypad polling questions that will also be formatted using Qualtrics or SurveyMonkey for uploading to the project website

3. Materials needed for the “Chip Game” planning exercise

4. PDF copies of the presentation boards and results for uploading to the project website

Meetings

• One (1) two-hour Community Workshop

Project Branding

Creating a “brand” will stimulate community interest, raise the visibility of the planning process, and link the various tools and methods for community outreach under one umbrella. Elements of community outreach, including meeting advertisements, visual displays for presentations, handouts for public meetings, the project website, and the final planning documents, will all share a signature logo, title block, color and fonts that are consistent, compelling, and appropriate for various audiences and for various meetings and communications.

Deliverables

1. DW will provide up to three options for review and selection by the Town Project Manager and adopt the graphic format of the brand and utilize it in our presentation materials.

Project Website

The Town will manage a Project Website to provide information to the community concerning the Comprehensive Land Use Plan. The website will contain links to online surveys (including community surveys and public meeting polls), background documents, information concerning alternatives and preferred and final versions of various elements of the plan, and online tools (such as comment cards or emails) for residents to contribute their thoughts. DW will provide content to the Town for the website at each community workshop milestone.

Deliverables

1. DW will create a project website for use throughout the project and update its content as the process unfolds.

Social Media

This proposal assumes that the Town will initiate and maintain a social media outreach effort using social media platforms such as Facebook, Twitter or Instagram.

Deliverables

1. DW will provide content around public meeting dates, based on work prepared to date, for the project website and social media efforts

Task 4: The 2045 Plan Development

Design Workshop will serve as the primary drafter of the plan and shall perform research and develop

materials for the 2045 Plan, including but not limited to:

Baseline Review of Existing Plans and Information

DW will review all existing plans including the plans and documents listed under the Town History and Overview section, current codes and policies, demographic and census data, and other information relevant to the required plan elements.

Data Collection

As part of this task we will rely on the Town to provide us with GIS base information and PDFs of existing plans and studies that are relevant to the Comprehensive Land Use Plan and available for our use, to include but not be limited to:

• Existing zoning maps and land development standards.

• Existing and planned transit system(s) and facilities.

• Existing traffic studies, traffic reports, traffic counts and traffic data for the major roadways.

• Existing and planned major utilities and infrastructure plans.

• Existing and proposed major street ROW, utilities ROW or easements from GIS.

• Parks, public uses and open spaces – existing and planned.

• Locations of historic and cultural resources.

• Locations of community services, such as parks, libraries, schools, fire and police.

• Topography, environmental conditions and drainage patterns

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Proposal

including areas of flooding concern from GIS information.

• Demographic Data – existing and projected data associated with population, income, age, population growth, housing costs, etc.

• Economic Data – existing and projected data associated with economic growth, locations for economic development, focused industries, jobs, housing affordability, etc.

• Approved and proposed master planned development projects, PUD’s or areas of development that would have an impact on the Plan.

• Areas protected with conservation easements.

Current Action Items Matrix

Good work has already been done that is still relevant and should not be lost in the process. As part of our work, we will review existing plans and studies to determine what has been accomplished and what is still

in need of being accomplished so that we can begin the project with better focus and inclusiveness. As part of this review, the Town will, with us, create a matrix that outlines the various action items proposed by each of the plans that are still relevant for The Plan. This will enable us to avoid duplication of effort and to focus on the key strategies and appropriate actions.

Deliverables

1. One (1) Action Items Matrix identifying current actions and level of implementation provided to the Town for their assistance in filling it in.

Develop an inventory and assessment of issues and opportunities

The Design Workshop team, using information supplied by the Town and in collaboration with staff and CPAC, will analyze various topics to determine their impact on goals,

strategies, policies and planning frameworks. These topics include:

Community Character• The unique qualities that together

establish the sense of place and character of the Town.

• Ways to best take advantage of historic resources or areas that need support (policies, funding, promoting).

• Development character, both historic and new.

Attainable Housing• Income and housing price

distribution.

• Provisions and policies to maintain housing affordability.

Diverse Economy• Economic and demographic factors

that may affect growth and land use decisions.

• Economic conditions and business growth patterns and their influence on creating new jobs.

• Opportunities for workforce skills, training and available resources.

Sensible Growth• Projections for population growth

and how it might influence land use decisions.

Any limits to physical growth (in terms of limits created by hydrology, environmental resources, infrastructure, or transportation resources in particular) or policy-oriented limits to growth such as water/sewer service, political Community Engagement Session

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Proposal

boundaries, etc. Identification of housing characteristics and housing needs unique to the Town, including issues associated with short term vacation rentals and accessory dwelling units.

Harmony with Nature • Environmental factors, natural

features, and sensitive areas (for example, riparian areas and floodplains, areas susceptible to sea level rise, vegetation/tree cover).

• The provision for greenways and broad open space connectivity.

• The promotion of coastal resiliency.

• The creation of scenic and environmental corridors and buffer areas.

Equitable Services• The location and adequacy of

public facilities and amenities.

• Parks and recreation facilities and amenities and their locations relative to existing and planned neighborhoods.

Quality and Context Sensitive Infrastructure:• Gaps or needs for infrastructure

service.

• Multimodal transportation connectivity.

• Complete streets.

• Multimodal connectivity.

• Enhancing connectivity.

• Transportation character.

Deliverables

1. Summaries of the existing conditions analysis (by planning theme or topic and based on the emerging need and focus of the plan). The summaries will include a combination of map graphics and simple narratives as needed to communicate the key takeaways to be included in the Community Atlas/Existing Conditions Report.

2. Population/growth assessment based on regional transportation models, state growth estimates or other information available to the Town.

3. Analysis of existing land uses and infrastructure capacity in the form of a map created in GIS and a memo that describes infrastructure capacity based on discussions with service providers and/or public works.

Analysis Diagramming

From the available GIS base information, we will create 3-4 synthesized maps and analytical diagrams that help us to understand the current condition of the Town and to describe potential improvements. These analytical diagrams may consider, amongst other things:

• Areas of concern from an environmental standpoint that may be considered for preservation or conservation. This will include previously preserved/conserved lands, lands targeted for preservation/conservation, new land areas that could/should be considered, the potential for new corridors to connect them, marsh areas, and areas prone to flooding and sea level rise.

• Opportunities to create a consolidated Green Print open space plan that forms an ecological framework for the Town that can accommodate flood control, habitat development, recreational opportunities, tree cover, and pollution mitigation, amongst other things.

• Special areas, cultural and historic assets, neighborhoods and districts.

• Existing job centers and commercial areas.

• Areas best suited for new development based on environmental (especially topo and flood), cultural, economic and accessibility/serviceability attributes.

• Opportunities to equitably expand community services, parks or open space based on walking distance

Pflugerville Comprehensive Plan, Pflugerville, TX

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Proposal

frameworks, needs analysis or best practices.

• Opportunities to enhance bike and pedestrian infrastructure on major roadways and within greenways.

• Transportation corridors, such as highway, rail and river, that may be re-imagined, and areas where nodes and gateways may occur; corridors that could be reimagined; corridors that should include scenic protection, etc.; along with the disposition of what happens between them.

• Areas where more circulation frameworks may be added to enhance multimodal movement patterns.

• Areas where new job centers, new destinations or new activity centers may be located.

This information will be used during the Community Workshops and Stakeholder meetings to ensure that the discussions are based on a realistic understanding of current conditions and possible futures.

Deliverables

1. Up to Four (4) Synthesized Analytical Diagrams (as outlined above) depicting the current conditions in the Town as needed to describe key concepts or analyses

Task 5: Develop a vision to serve as a focal point for goals, policy, and strategy decisions

Goals, Policy and Strategies

The Design Workshop team, based on direction from the Town, will develop

Goals and Strategies for each of the required elements of the Plan based on consolidating existing plans and creating new relevant strategies.

Future Land Use Framework Planning

Drawing from the public input, as well as technical input provided by stakeholders and jurisdiction officials, we will create relevant land use and framework plans that support the recommendations of the Plan. The plan will focus on how future development will interact with existing development; the protection of the natural environment; multimodal transportation planning and linkages; open space and recreation networks; greenway networks; opportunities for nodal and walkable development patterns; key transportation corridors; and economic/commercial enhancement. As part of this, our team will:

• Conduct a population growth assessment, development capacity analysis (examining land mass needed to accommodate growth by acreage)and serviceability assessment, and create “transect-based” or “character-based” land use designations to produce 2-3 projected growth scenarios.

• Identify and quantify areas to preserve or conserve land based on environmental or land use characteristics and consider a comprehensive “green network” to accommodate environmental resiliency for the Town.

• Identify key transportation corridors and recommendations for their improvements.

• Identify areas designated for economic development and job growth.

• Identify areas for nodal development around key transportation corridors.

• Identify, based on development capacity analysis, where various settlement types will be located to accommodate growth.

• Identify areas of special concern to ensure context-sensitive growth or focus areas.

• Consolidate the Framework Plans into a Strategic Land Use Plan for the Town.

Deliverables

1. Goals and Strategies for each of the elements of the Comprehensive Land Use Plan created in narrative form and formatted for inclusion in the Comprehensive Plan

Task 6: Draft The 2045 Comprehensive Land Use Plan

Formatting the Comprehensive Land Use Plan

Design Workshop and the Town of Leland wish to create a unique, compelling and useable Comprehensive Land Use Plan. Design Workshop will prepare 2-3 concepts for discussion with the Town Project Manager early in the process. Alternative concepts for discussion will include:

• The size and orientation of the document

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Proposal

of adoption, that we will present to the Planning Board and present the plan to the Town Council.

Quality Control Process

Plan & Strategize

Delivering quality requires planning. At a Strategic Kickoff Meeting convened by Design Workshop project teams, all of a project’s deliverables are listed in a Quality Assurance & Deliverables Plan. Quality Control (QC) reviewers are identified for each deliverable and may vary depending on the document type—written, graphic or project phase. QC reviews are scheduled seven to 10 days prior to the deliverable date to allow time for reviewing, addressing comments, and finalizing the document. A collection of standards, best practices and checklists are provided to the project team to guide the design process, encourage innovation and assure the delivery of quality.

Design & Document

Every Design Workshop project is iterated repeatedly through a process called Rapid Cycling, which combines periods of exploration with moments when the work must be reined in, consolidated and presented. This process of testing, learning and refining advances the comprehensive plans with innovation and rigor. Periodically, project teams pause to accept outside points of view.

Review

The Quality Control reviewer evaluates the documents with attention to aesthetic and technical quality, accuracy, completeness and coordination. In order to ensure

Manager will conduct an organized internal review and provide comments back to Design Workshop on a timely basis to meet with schedule requirements. The Town Project Manager will also be responsible to ensure that the comments provided also anticipate comments that may be forthcoming in the adoption process so that the production of the Plan and adoption runs smoothly. PDFs may be deployed for review electronically via Adobe Document Cloud where reviewers simply add their comments to the digital document.

To seek input from more than one group, such as from the general public and separately from key stakeholders, simply post two separate editions of the PDF and share them separately, password protecting the stakeholder edition.

Review Plan for Consistency with State Legislation

Design Workshop will conduct a thorough review of the plan to ensure that it is in compliance with CAMA requirements and 160D requirements.

Final Comprehensive Land Use Plan Document

Following the final review by the Town, Design Workshop will complete a final draft of the Comprehensive Land Use Plan document for formal adoption. Digital copies (PDF and Word) of the Draft and Final Plans will be provided to the Town Project Manager so they can print and distribute the document for review and acceptance. We will provide the final document and draft versions of the document via a file sharing site. We are assuming, as part

• How it can become a web-based document and be section 508 compliant

• Alternative organization / table of contents

• Fonts, colors, look and feel

• Page layout

Deliverables

1. One draft document format

2. One round of revisions following review by Town Project Manager

Draft Comprehensive Land Use Plan

Design Workshop will submit draft Comprehensive Land Use Plans in parts and in whole for Jurisdiction review at 60% and 90% milestones in the process. It is envisioned that the drafts will be submitted as follows:

• All narratives associated with each chapter in an editable MS Word document. Town Project Manager will make edits using track changes or make written comments.

• Exhibits, Plans and Diagrams in PDF form. Town Project Manager will make comments on the PDFs.

• Draft compiled Comprehensive Land Use Plan in PDF form. Design Workshop will prepare a draft Plan using InDesign and will distribute a PDF of the compiled Plan for review.

Design Workshop will submit drafts as outlined above as they are completed. Typically, the narratives are completed before the exhibits, plans and diagrams. The Town Project

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Proposal

3. Historic, Cultural, and Heritage Preservation and Enhancement

4. Land Use and Community Design – Existing land use and framework for place-based neighborhood nodes and transects

5. Housing – Review of housing needs and trends and recommendations that will create strong neighborhoods that support lifelong housing needs

6. Transportation – Bicycle and pedestrian facility recommendations, collector street network and street infill recommendations, and recommendations for applications of street types from the Leland Street Design Manual

7. Implementation – Specific goals and policies to implement each element of the 2045 Plan

Implementation and Action Plan

The Comprehensive Land Use Plan will include a chapter associated with the prioritization that the Town may use to bring the goals, strategies, and direction of the overall Comprehensive Land Use Plan to life and so that it can be referred to each year as capital and work plans are being created. It is assumed that the Town Project Manager will provide input regarding specific actions and determining priorities. Specifically, the plan will outline:

• The list of Actions associated with each Element.

• Departmental responsibility.

• Timing and phasing (in terms of short term, medium term, and long term).

performance in order to improve processes and outcomes for future endeavors. To this end, Design Workshop requires all project teams to convene a Project Closeout Meeting. Quality is a key focus of the Project Closeout Checklist discussed by the team. Successes and shortcomings are discussed and action items for improvement are developed and assigned.

Deliverables

1. Final version of Comprehensive Land Use Plan document in print ready PDF format and a web-optimized PDF format. This proposal assumes that the Town will print the final document and that Design Workshop will not be providing multiple printed copies of the document.

2. Final presentation for Planning Board and Town Council’s adoption.

Task 7: 2045 Plan Content

The 2045 Plan document will include assembling and analyzing data regarding existing conditions within the established planning area and utilizing that data to develop policies, actions, and an implementation plan to guide future development and decision making over a 25-year timeframe. It is anticipated the 2045 Plan will cover the following content:

1. Community Assessment – Population, housing, demographic, and economic trends and projections

2. Natural Resources, Resiliency, and Hazard Mitigation

that the review is methodical and consistent, the reviewer will use a collection of checklists.

Respond

The document review process is only as good as the responsiveness of the design team in addressing the reviewers’ comments. Design Workshop utilizes a formal process for addressing and verifying that the comments have been addressed satisfactorily. The process of reviewing the review is known as “evidence of conformity.” Senior project team members must determine how best to respond to the questions, recommendations or issues identified by the reviewer, and other team members are assigned to make necessary changes. While this process is commonly known as “picking up red lines,” it requires more deliberation than the phrase suggests.

Revise

Revisions are made to address all review comments to create the final deliverable. The Principal in Charge will perform a final review to confirm that all comments have been resolved.

Deliver

Design Workshop’s printing and delivery best practices for GIS, InDesign and other software programs are followed to ensure that the team effort produces a quality final document reflected in the printed hard copy or digital file delivered to the client.

Measure & Monitor

A critical component of Design Workshop’s planning and design process involves assessing

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Proposal

• Other information that will help the Jurisdictions execute the Plan.

Deliverables

1. The Implementation Plan section of the Comprehensive Land Use Plan document (draft and final form).

2. Simplified implementation matrix with measurable benchmarks - Action Plan Matrix.

3. Progress report on each recommendation in the implementation matrix.

Project Deliverables

Maps and associated digital data and shape-files shall be in ArcGIS format, and shall be provided to the Town as work is being conducted. All such data, graphics, charts, images, etc. as contained in the final adopted version of the 2045 Plan as adopted by the Town Council shall also be furnished to the Town upon adoption, including an editable version of the final document. DW will also provide flash drives of all digital products in the following forms as appropriate:

• Text: Microsoft Word, InDesign, and PDF

• Spreadsheets: Microsoft Excel

• Mapping Products and Data: PDF and ArcGIS (All spatial data to be delivered as shape-files using the NAD 1983 State Plan North Carolina FIPS 3200 (US Feet)

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Schedule

2020 2021

SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT

Project Initiation

Strategic Kick Off Meeting

Assessment of Existing Conditions

Zoning / Code Review

Community Engagement

Community Workshop #1



Optional Workshop #4

Community Pulse Survey

Stakeholder Meetings

Drafting the 2045 Land Use Plan

Formatting

Goals and Strategies

Future Land Use Planning

Implementation and Action Plan

160D and CAMA compliance review

60% Draft Land Use Plan

Review and Input

90% Draft Land Use Plan

Review and Comment

Final Comprehensive Plan

Adoption

Planning Commission Review

Revisions

Town Council Review

Adoption / Final Delivery

Schedule

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Budget

Budget

The following fees and expenses are estimated based on the Scope of Work as drafted in the RFP response, and the Scope or Work and the Expectations of Consultant of the Leland 2045 Land Use Plan RFP, which includes a strategic kick off meeting, background research, public participation, stakeholder meetings, meetings with planning commission, staff, the CPAC and Town Council, drafting a compelling plan, complying with 160D and CAMA requirements, analyzing town ordinances, conducting presentations during adoption and ongoing project management, amongst the other things proposed in the Scope of Work.

Task 1 Project Initiation / Project Management $18,500

Task 2 CPAC / Staff / Planning Board and Council $15,000

Task 3 Public Engagement and Communications $43,000

Task 4 The 2045 Plan Development $18,700

Task 5 Vision, Goals, Policy and Strategies $23,000

Task 6 Draft the 2045 Comprehensive Land Use Plan $45,800

Fees $164,000

Estimated Reimbursable Expenses $13,500

Total Fees $177,500

Optional Workshop #4 $19,400

www.designworkshop.com

DW LEGACY DESIGN®

Legacy Design is the defining element of our practice. It is our commitment to an elevated level of design inquiry to arrive at the optimal solutions for clients. The process ensures that

our projects reflect the critical issues facing the built environment and that they deliver

measurable benefit to clients and communities. It is the foundation of the firm’s workshop

culture and guides all projects.

2045 comprehensive land use plan

Documents