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ownerWhen it was foundedInspired by (story)websiteClients

Products Styles Fabrics silhouttes

pricevisual merchandisingOther storesNo. Of stores

to produce Bebe Holiday and Spring 2009, Bebe Sports and Bebe Accessories Spring 2009campaign. Photographed byCamilla krans, styled byJulia von Boehm and shot in Beverly Hills,

Los Angeles, the Bebe Spring campaign features model Anne Marie van Dijk. The springcampaign appeared in the February and March titles ofVogue,Elle, Cosmopolitan, andGlamour,as well asbillboards and phone kiosks in New York, Los Angeles, and Las Vegas. A campaignvideo will run in stores and online at Bebe Video.

Events

Additional marketing is provided by scheduled events. bebe has semi annual collection previewevents where clients are invited to preview the latest collections at bebe stores. Additionally, thecompany partners with national and regional magazines to host events benefiting non-profitorganizations.

Vertical integration

The company designs and develops the majority of merchandise in-house with outsourcedmanufacturing.

President

As of August 9, 2010 Emilia Fabricant became president of bebe stores. She reports directly toCEO Manny Mashouf and her core responsibilities include oversight of design, marketing,

merchandising, internet sales, production, and retail planning.

OUT BEBE

LICIES

man Trafficking

oposition 65

http://www.lundlund.com/photographers/camilla-akranshttp://www.lundlund.com/photographers/camilla-akranshttp://www.fashiontoast.com/2008/02/feature-julia-von-boehm.htmlhttp://www.fashiontoast.com/2008/02/feature-julia-von-boehm.htmlhttp://www.fashionmodeldirectory.com/models/anne+marie_van+dijkhttp://en.wikipedia.org/wiki/Vogue_(magazine)http://en.wikipedia.org/wiki/Elle_(magazine)http://en.wikipedia.org/wiki/Cosmopolitan_(magazine)http://en.wikipedia.org/wiki/Glamour_(magazine)http://en.wikipedia.org/wiki/Glamour_(magazine)http://en.wikipedia.org/wiki/Billboardshttp://www.youtube.com/watch?v=IeQZXx8C9Nghttp://en.wikipedia.org/wiki/Outsourcinghttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#traffickinghttp://www.bebe.com/FAQs-To-Point-Assistance-Special-Features/b/722993011#questionhttp://www.fashiontoast.com/2008/02/feature-julia-von-boehm.htmlhttp://www.fashionmodeldirectory.com/models/anne+marie_van+dijkhttp://en.wikipedia.org/wiki/Vogue_(magazine)http://en.wikipedia.org/wiki/Elle_(magazine)http://en.wikipedia.org/wiki/Cosmopolitan_(magazine)http://en.wikipedia.org/wiki/Glamour_(magazine)http://en.wikipedia.org/wiki/Billboardshttp://www.youtube.com/watch?v=IeQZXx8C9Nghttp://en.wikipedia.org/wiki/Outsourcinghttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#traffickinghttp://www.bebe.com/FAQs-To-Point-Assistance-Special-Features/b/722993011#questionhttp://www.lundlund.com/photographers/camilla-akrans

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mmitment to Quality

ore and Online Pricing

ce Adjustments

vacy & Security

xt Info

rms of Use

MMITMENT TO QUALITY

stand behind the quality of our bebe merchandise. If ever a zipper breaks or another quality issue arises (short of buttons fall

please take the item to a bebe store for immediate assistance. For further help with a quality concern, please contact our Cli

vices or call 1-877-bebe-777.

MAN TRAFFICKING

mmitment to Helping Combat Human Trafficking, Child or Involuntary Labor and Worker Abuse

le bebe does not own any of its own manufacturing facilities, bebe believes it is very important to continually try to assess,

erstand and, where needed and appropriate, positively affect the working conditions which exist for those people who work o

duct. Part of our efforts in this regard are designed to help ensure that contract factories which work on bebe product are com

local labor laws and that we are doing our part to combat child labor, slavery and human trafficking. Such efforts include, but

limited to, the following:

Conducting routine audits of contract factories through the use of a hired and experienced outside third party - these aud

focus on employee working conditions, specifically (among other concerns): working environment, human rights, worker documentation, wage issues, working hours, safety and discrimination;

bebe is a participating member of the United States government's Customs-Trade Partnership Against Terrorism (C-TPA

program which is designed to certify and validate member's physical supply chain safety and documented processes;

Implementing a procedure for the inbound transportation and receipt of international shipments that is in accordance with

United States government's Customs-Trade Partnership Against Terrorism (C-TPAT) program which consists of routine

tracking and inspection for contraband and human trafficking;

In addition to our trucking companies using great diligence and reporting during their cargo inspection, we also train our o

Distribution team members on imported cargo inspection, which we also perform periodically during the year simultaneou

and in conjunction with, the trucking companies' inspection;

bebe vendor suppliers are asked to sign our purchase agreement (which includes acknowledgment of bebe's Vendor Bu

Ethics Policy and bebe's Vendor Manual), which (among other requirements) requires their compliance with all local labo

forbids the use of child and involuntary labor of any kind, forbids the use of physical or mental abuse, requires they are s

to our routine social compliance audits, and requires that their contracting facilities are also similarly bound to the above

requirements; and bebe FOB suppliers are required to complete a detailed Security Questionnaire and are provided with

Practices Manual (both relating to cargo security) during their vendor on-boarding process.

http://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#qualityhttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#store-onlinehttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#priceadjusthttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#privacyhttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#texthttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#termshttp://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#qualityhttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#store-onlinehttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#priceadjusthttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#privacyhttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#texthttp://www.bebe.com/Our-Policies-old-nodes-to-save-Special-Features/b/705597011#termshttp://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=

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ny social compliance audits required of our vendors' contract factories report a failure or a need for

rective action, bebe and its vendor follow up with the offending supplier to ensure that the problem ha

en remedied. If any such failure is not remedied, bebe will not work with the offending factory/supplier

medied. Both bebe and its auditing contractor maintain updated records, and for a long period of time,

er to help ensure the integrity of this process.

be also encourages its employees and management who have direct responsibility for Supply Chain

nagement to obtain training on how to mitigate risk associated with human trafficking and slavery. Su

ning includes attending supply chain seminars and webinars offered by independent companies.

MMITMENT TO QUALITY

stand behind the quality of our bebe merchandise. If ever a zipper breaks or another quality issue arises (short of buttons fall

please take the item to a bebe store for immediate assistance. For further help with a quality concern, please contact our Cli

vices or call 1-877-bebe-777.

ORE AND ONLINE PRICING

st bebe and 2b products displayed on the website are available in select bebe and 2b stores in the United States and Canada

plies last. In some cases, web merchandise may not be available in bebe stores. Stores may also have different prices or

motional events at different times. Online prices may differ from in-store prices and will not be matched in-store. All prices on o

b site are listed in U.S. dollars. Pricing, promotions, styles and availability may vary by store and online. Prices, promotions an

es are subject to change without notice.

CE ADJUSTMENTS

e to the overall high demand for merchandise and availability issues, we do not allow for price adjustments. Click Here for a fu

ur

urns & Exchanges policy.

http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/b/722994011http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/b/722994011

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PRIVACY & SECURITY. ONLINE SECURITY & PRIVACY POLICY

At bebe we recognize and respect your privacy. To demonstrate our commitment, we have developed the privacy policy outlin

below. If you have any questions about this policy, or the content or practices of our website, we encourage you to contact us.

COLLECTION OF PERSONAL INFORMATION AND USE

When you visit bebe.com, with the help of our third party authorized agents, we collect information (such as IP address, doma

name, browser type, broad geographical information, site-navigation pattern, etc.) to improve our website and to refine our ma

campaigns and promotions. We do not gather any personally identifying information about you when you visit this site, unless

choose to provide such information to us.

We collect certain personally identifiable information when you sign in to the bebe website; register for online shopping; partici

a contest,

promotion or survey; or, request other services that require information, registration or subscription. This information may inclu

your name, billing address, phone number, e-mail address, credit card number and expiration date, your birth date, your drive

cense number and state of issuance to verify your identity. We also keep a record of your product interests and purchases on

and in our stores, and automatically receive and record information on our server logs from your browser (including your IP ad

bebe cookie information and the page you requested).

bebe may also share aggregate site and demographic information (such as age, gender, types of products or services purcha

and bebe.com navigation, usage and page view). Such information does not identify any individual person and allows us to pr

more enjoyable online shopping experience.

Please be aware that our site may contain links to other sites hosted by third parties. bebe does not control and is thus not

esponsible for the content

or privacy practices and policies of such other sites.

HOW YOU CAN ACCESS, CHANGE OR DELETE YOUR INFORMATION

You may, at any time, access and update or remove your personal information by contacting Client Services. In addition, if yo

prefer not to receive information from us, either through e-mail or regular mail, you may opt out of receiving these emails wher

possible from within the body of these emails

or may send us an e-mail or call our Customer Support Team at 1-877-232-3777. Please note that it may take up to 3 weeks f

equest to become effective. Thereafter, when you make purchases, we may still send you an e-mail confirmation and may ne

contact you by phone, email or regular

f we have other questions regarding your order.

DISCLAIMER OF WARRANTY

A) Users expressly agree that use of the service is at his or her sole risk. Neither bebe, its affiliates nor any of their respective

employees, agents, third-party content providers or licensees, if any, warrant that the service will be uninterrupted or error free

do they make any warranty as to the results that may be obtained from use of the service or as to the accuracy, reliability, or cof any information, service, (or merchandise) provided through the service.

B) The service is provided on an "as is" basis without warranties of any kind, either express or implied, including but not limite

warranties of title

or implied warranties of merchantability or fitness for a particular purpose, other than those warranties which are implied by an

ncapable of exclusion, restriction or modification under the laws applicable to this agreement.

C) The disclaimers of liability contained in this section apply to any damages or injury caused by any failure of performance, e

omission, interruption, deletion, defect, delay in operation or transmission, computer virus, communication line failure, theft or

destruction or unauthorized access to,alteration of, or use of record, whether for breach of contract, tortious behavior, negligence, or under any other cause of action

http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=http://www.bebe.com/gp/subscription/email-opt-in/?ie=UTF8&ref=

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