3 common social media marketing mistakes to avoid
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3 Common Social Media Marketing Mistakes to AvoidTRANSCRIPT
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3 common social media marketing mistakes to avoid Mike Takahashi Associate Director, Digital Marketing UCLA Marketing & Special Events
http://takadesigns.com/blog Follow me on Twitter: @takadesigns
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Mistake 1: Placing social media icons without links to profile pages
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How is someone supposed to find any of your profile pages?
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Would you ever do this?
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Don’t assume everyone in your audience is digitally literate
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What do these icons mean?
Twitter fragmentation
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So what’s the right approach?
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Mistake 2: Using hashtags on Twitter for #everything
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Mistake 3: Automatically linking your Facebook updates to Twitter or vice versa
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