3 questions to ask your marketing team
TRANSCRIPT
3Questions
To Ask Your
Marketing
Team
1.
What Are You
Doing With
Mobile?
We Have
A Super
computer
In Our
Pockets…
In Just 4 Years,
We Have
Doubled
In Just 4 Years,
We Have
Doubled
the Amount
of Time We
Spend Online…
Today, Every
Click
Today, Every
Share
Today, Every
Like
Today, Every
A Clue
Is
To Smarter
To Smarter
CustomerEngagement
If Mobile,
Part
Is Not
Parta BIG
Part
If Mobile,
Of Your
Team’s
Marketing
Strategy…
Your
Business
Is At high risk
Of Losing out
To Competitors.
2.
What is Our
Data-Capture
Strategy?
Before now,
It Was
Considered
Expensive
Before,
It Was
Quite Expensive
For Brick &
Retailers
Mortar
Data
Customer
To
Capture
Today…
Today…
It Couldn’t be
Easier.
The ongoing surge
In Smartphone
Penetration
The ongoing surge
In Smartphone
Penetration
It is now possible
To capture data…
Means
When Your Customers are…
In
Store…
Home…
At
…and On
The Go.
Find a
Data-Capture
Strategy that
Your Business Model.
Fits
3.
Do You Need
To Upskill?
Today’s Marketing
Industry
What Used
To Grab
People’s
Attention
And is Always
Changing
Has
Changed,
Is
Changing
All the
Time
Marketing
Skills Need
To Adapt to
These changes
Today,
Not Only
Do Marketers
Need to Be
Not Only
Do Marketers
Need to Be
Creative Genius’s
Is
Changing
All the
Time
They Need
To Have An
Understanding Of
They Need To Be
Comfortable With
They Need To Be
Comfortable WithBig DataAnalytics
Is
Changing
All the
Time
Understand
The Value
of
And Most
Importantly
They Need To Be
Comfortable WithCustomer
Data
“One of the biggest
obstacles
preventing
marketers from
using data is
employees lacking
the right skills or
training”
- New York American Marketing Association
Is
Changing
All the
Time
Our Final Thought…
So…
Is
Changing
All the
Time
If Your
Marketing Team
Can Answer Those 3
Questions to Your
Satisfaction
You’re
On The Right
Path To
Success
V
Unlock
It’s Up To
You To
It!
Customer Data
Is at Your
Fingertips…