3 sociable final
DESCRIPTION
TRANSCRIPT
Confidential to Rondavu, Inc. 2009
1
Social commerce for online retailers
PROBLEM: Retailers are not driving significant sales from social media.
B2C communication B2C communication
today …
C2C conversationsC2C conversations
tomorrow …
ExpertiseTechnology
Facebook fan page
or
Twitter page
… these drive < 0.1% incremental sales
< 0.1% incremental sales
1% - 5% incremental sales
Confidential to Rondavu, Inc. 2009
3
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Sociable optimizes the retailer’s viral loop.
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opt-in rate: 2%
incremental sales: 0.1%
$340,000 per year
visitors: 1
sales conversion: 5%
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2345
5%
incremental sales: 0.25%
$849,000 per year
incremental sales: 2.5%
$8,495,000 per year
incremental sales: 1.25%
$4,247,000 per year
incremental sales: 3%
$10,533,000 per year
incremental sales: 4%
$14,781,000 per year
Order confirmation
page
Event page
E-mail newsletters
Artist page
Confidential to Rondavu, Inc. 2009
4
$27BHome furnishings
$30B
Sociable will expand into other verticals.
Source: Forrester Research, US eCommerce Forecast: 2008 to 2012 (1/08)
Travel$158B
Apparel$42B
Events$10B
Toys/video games
$13B
Music/videos$12B
Books$10B
Baby Products$3B
Movie Tickets$3B
Computers
Consumer Electronics
$30B
$37B
Auto
Food$14B
Sporting goods$14B
Cosmetics$2B
Pet supplies$3B
Jewelry$13B
Flowers and cards$6B
Medicine$4B
$15BGift cards
Market Size (US Online Sales, 2012)Small Big
Not
Very Social
Social Product?
most social
Confidential to Rondavu, Inc. 2009
5
Conclusion
We are generating revenue now; projecting breakeven by end of year
Seeking $1M Series A round
Existing angel investors want to increase their pro-rata (Russ Siegelman, Vince Vannelli - KPG Ventures)
Confidential to Rondavu, Inc. 2009
6
Our solution is already delivering promising results for major retailers like Live Nation.
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Example Sociable module
PRODUCT DEMO