3 Things That Must Be

Cleared With A Social Media Outsourcing

Company

Having social media

accounts is now a necessity

for any business that hopes

to capture a loyal,

local market.

You have to be living under

a rock if you still don’t

realize how important

social media is in

promoting a business today.

Investing time in this for

your business is very

demanding in terms of time

and human resources

It may sound like a simple

thing to do, but it’s

actually a lot of work.

Social media outsourcing is

your number one option to

solve this problem.

It is important to lay down

all the cards and make

important things clear to

both parties.

As clients, you have the

privilege to tell your

service provider what you

want to accomplish and

which methods you wish to

use.

Use that chance to establish the rules and points of

agreement between you and your chosen service

provider.

1. Outline the tasks you want your social media outsourcing company to do.

let your social media outsourcing

team work on finding images, videos,

blogs and articles related to your

business, and then have them posted

on Facebook or Twitter.

give them the task of managing

your multiple accounts, accepting

friend requests, sending out

invites, doing outreach

coming up with posts that

are catchy and have the

potential to go viral.

2. Declare your budget and let it be known that it isn’t flexible.

Tell your outsourcing company how

much you are willing and able to

spend.

Yes, there will be fees drafted

beforehand by the social media

outsourcing company, but that can

increase over time.

By letting them know your budget,

they can come up with a work

schedule that will to match that price.

3. Establish SOP’s and parameters for the posts.

One wrong statement in social

media can demolish months of

marketing work.

For instance, you can allow them to

make generic posts, like comments

about viral videos and events.

However, they should not respond to

negative comments from displeased

customers and just leave that to you.

It will be unwise to just

let your

social media outsourcing

team do their work with

minimum supervision or

without any cardinal rules.

Vague and unclear

instructions increase the

possibility of committing

gaffes in conversations and

posts.

Always remember that small

mistakes in relations can

bring down the biggest

companies.

Don’t let that happen to

your business and make

these three matters clear

with your outsourcing

company.

Visit

www.squarefishinc.com

1-702-501-8277