3 ways to build maximum recovery for your surplus infographic
TRANSCRIPT
Most buyers find surplus through online search results/advertising
and email marketing
Promoting your surplus on these channels will
maximize recovery
CONSTRUCT A STRONGONLINE PRESENCE02High asset or shipping
costs is the #1 reason why prospective buyers don’t bid
Exceptional buyer experiences erode
price objections
This includes providing online user dashboards, “my activity”
portals, and responsive customer support
01 DEMOLISH PRICINGOBJECTIONS
ABOUT OUR DATA: Based on our 2015 survey of over 3,500 registered bidders on our online marketplaces, representing all surplus asset categories. READ WHITE PAPER.
Lack of detailed asset information is the top reason why buyers don’t bid again Asset information that buyers crave:
REINFORCE BUYER RELATIONSHIPS03
- Age and condition - Detailed description - Photos and videos
THREE WAYS TO BUILD MAXIMUM RECOVERY FOR YOUR SURPLUS