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+32 50 41 02 00 [email protected] www.citymesh.com 30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon - CTO

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Page 1: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

+32 50 41 02 [email protected]

30092019

Footfall analytics based on WiFi

Speaker:Robin Leblon - CTO

Page 2: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Focus01

Our focusWe build, operate & maintain wireless networks

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Page 3: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Citymesh evolution01

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Page 4: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Citymesh core markets02

Our core markets

Leisure

Exclusive operator forniche market

Venues &Events

High densitynetworks

Cities

Support cities in their transition to smart cities

Enterprise

Building next gen wireless networks

Industry

Supporting business critical processes

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Page 5: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Wi-Fi & IoT01

Public WiFiA unique solution tailored to our core markets

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WiFiLAB - WiFi01

Begrippen

MAC adres Unieke identifier van een apparaat in het netwerk- WiFi, ethernet, Bluetooth- VB: 00:0a:95:9d:68:16

RSSI Signaal niveau- hoe sterk signalen worden waargenomen- wordt gebruikt in locatiebepaling

Wifi beacons pakketten die continue uitgestuurd worden door wifi toestellen zoalssmartphonesBevatten een MAC address en worden opgevangen met een bepalde RSSI

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WiFiLAB - WiFi01

WiFi Networks

Page 8: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB - WiFi01

Login Register Walled garden

Splash page LandingpageConnect

Page 9: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB - WiFi01

Connect

• Via het platform wordt data verzameld

• profiel van de gebruiker (social media connect)

• details van het toestel

• details van de sessie

• Beschikbaar via web platform, API of CSV download

HOE sessietijd, data verbruik, manier registratieWAAROM URL, destination en source port, timestampWIE leeftijd, geslacht, postcode, e-mail, GSM, interesses, land van herkomst, ...WAT type toestel, merk, besturingssysteem, browser, ...WAAR gebruikte AP’s tijdens sessieWANNEER tijdstip aanmelden, roamen en afmelden

Page 10: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB - WiFi01

Analyse

Page 11: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB - WiFi01

Analyse

Page 12: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Wi-Fi & IoT01

Footfall analyticsWiFi probe based people counting

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Page 13: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB 2.0 - Footfall01

Footfall

Page 14: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Footfall01

Footfall - werking

Page 15: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Footfall analytics01

Werking

• Vangt alle WiFi probes op binnen een zeer ruime straal

• MAC address, signaal sterkte, probe locatie, timestamp

• Anonimiseert MAC adres op de Edge

• Hash - omkeerbaar door cel CCJ

• Knokke

• Gent

• Kortrijk (raamcontract)

• Sint Niklaas

• Aalst

• In de pipe: Kinepolis complexen, expo hallen, events, etc.

• Web ui voor analytics

Probe device

Actieve deployments

Platform

Page 16: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB 2.0 - Footfall01

Footfall - Dashboard

Page 17: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB 2.0 - Footfall01

Footfall - Heatmap

Page 18: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB 2.0 - Footfall01

Footfall – Sankey diagram

Page 19: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB 2.0 - Footfall01

Footfall – Heatmap roads

Page 20: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

WiFiLAB 2.0 - Footfall01

Events

Page 21: 30 09 2019 - Transmobil › SPASSDATA › ALGEDIM › QOKQWR › ... · +32 50 41 02 00 info@citymesh.com  30 09 2019 Footfall analytics based on WiFi Speaker: Robin Leblon-CTO

Final

Thank you

Robin LeblonCTO

+32 494 39 27 [email protected]