MYANMAR’S INTERNATIONALCAFÉ AND BAR EQUIPMENT AND

SUPPLIES EXHIBITION

Organised by :

MYANMAR EXPO HALL31 OCT 2 NOV 2019 2019

31 OCT02 NOV2019MYANMAR EXPO HALL

TAP INTO MYANMAR’S

CAFÉ BOOM

EXPO HIGHLIGHT

WHY MYANCAFE 2019 BECAUSE WE ARE THE NO.1PLATFORM FOR YOUR MARKETING PLAN

Happening in conjunc�on with MYANCAFE 2019 will be the MYANMAR PROFESSIONAL CULINARY & HOSPITALITY COMPETITIONS. This series of compe��ons will be hosted and judged by a panel of industry experts from the Myanmar Execu�ve Chef Club. Comprised of various catering and hospitality-related ac�vi�es such as bed making, ice carving, coffee making and culinary challenges, this is the ideal opportunity for local industry professionals to display their skills and stand a chance at winning outstanding prizes.

Network with over 6,000 business and industry professionals from Myanmar’s food & drinks and the hospitality industry.Gain in-depth knowledge on the latest innovations and advancements of new products, technologies and equipment in the industry. Ideal platform to source for new distributors, agents and strategic partners in Myanmar. Boost your company branding & market positioning. Business-to-business tradeshow linking sellers and buyers in the best venue at Myanmar. Opportunity to introduce the latest innovations through New Product Launches, Promotional Campaigns, etc.

MYANCAFE 2019 – Myanmar’s Interna�onal Café and Bar Equipment and Supplies Exhibi�on is the perfect pla�orm to tap into Myanmar’s Café boom. Held at the Myanmar Expo Hall, Yangon from 31 October to 02 November 2019, the Expo will take place in conjunc�on with MYANFOOD & HOTEL 2019, the biggest and most important trade exhibi�on for advancing the food and beverage and hospitality industry in Myanmar. The Southeast Asian country has been making waves in the café scene, since its reforma�on process back in 2011, especially Myanmar’s commercial capital, Yangon. Mckinsey, the management consul�ng giant believes a quarter of Myanmar’s popula�on could be living in large ci�es by 2030, a 13% increase from 2010. In order to cater to the growing demands of Myanmar’s emerging middle class, numerous companies both foreign and local are racing to establish their business in the country’s expanding café industry.

This business-to-business tradeshow is the ideal pla�orm to fulfil all your business goals from mee�ng key decision makers, introducing the latest products to gaining innova�ve trends and insights. Tap into Myanmar’s booming café scene today! Contact Ms. Aye at aye@ambtarsus.com or Ms. Amelia at amelia@ambtarsus.com for more informa�on.

EXPO HIGHLIGHT

If you would like to increase your profile at this pres�gious exhibi�on, why not benefit from the numerous sponsorship opportuni�es available? Your logos could be featured prominently in the many promo�onal marke�ng materials and on-site signages. There are many cost effec�ve sponsorship packages that would suit your needs. Contact Ms. Aye at aye@ambtarsus.com for more informa�on.

OldTown White Co�ee, Malaysia’s largest white co�ee chain opened a new outlet in Myanmar’s Bahan Township, in 2017. The co�ee chain has established outlets in China and Indonesia, and has recently expanded into Vietnam and Cambodia.In February 2018, Singapore-listed Myanmar Investco (SMI) announced its signing of an exclusive deal to set up and develop the Co�ee Bean & Tea Leaf (CBTL) brand in Myanmar. The �rst CBTL outlet under the deal opened in September 2018. SMI already operates two other outlets within the Yangon International Airport. The numerous foreign co�ee shop chains that have established their brands in Myanmar include Australia’s Gloria Jean’s Co�ee, Thai Co�ee Chains such as True Co�ee, Black Canyon and Chai Doi, and the Taiwanese chain Gong Cha. Envirosell Thailand notes that Myanmar’s retail sector has been growing at an average of 28% over the last few years, and the country’s retail rental area grew from 150,000 sq. metres in 2013 to 250,000 sq. metres in 2018

MYANMAR – KEY FACTS & FIGURES

SPONSORSHIP

What’s brewing Myanmar?

Population: 53 million Languages: Burmese (O�cial) and other recognized regional languages Area: 676, 578 km2 (3.06% Water) GDP Total: US$69.32 billion (2017)GDP per capita: US$1,484.20GDP by Sector: Agriculture: 26.3%; Industry: 27.5%; Services: 46.2% Main Industries: Agricultural Processing; Wood And Wood Products; Copper, Tin, Tungsten, Iron; Cement, Construction Materials; Pharmaceuticals; Fertiliser; Petroleum And Natural Gas; Garments, Jade And Gems

Exhibi�on Expecta�ons90.6% of exhibitors said the exhibition met or exceeded their expectations.

EXHIBITOR FEEDBACK

Quan�ty of Visitors86.2% of exhibitors were satis�ed with the quantity of visitors.

Quality of Visitors93.1% of exhibitors were satis�ed with the quality of visitors.

Organiser’s Overall Performance92.2% of the exhibitors were satis�ed with the overall performance of the organiser.

OUR TRACK RECORDTotal Number of Par�cipa�ng Exhibitors at the Show: 190Total Number of Par�cipa�ng Countries: 20Total Number of Trade Visitors in A�endance: 9,700

BARE SPACE ONLY- US$318 per sq m

WALK ON PACKAGE- US$348 per sq m

Inclusive of - Needle punch carpet-

-

- Fluorescent lights (40 wa�s)- Informa�on Counter- Folding Chair- Wastepaper Basket

White polyester laminated panels for back wall & two side wallsand fascia boardAdhesive Vinyl le�ers for exhibitor’s name and booth numbers onthe fascia board

VISITOR PROFILE

EXHIBIT PROFILEThe Venue

The Professional Organiser

Cost of Par�cipa�on

DELIVERING BUSINESS ACROSS ASIA’S EMERGING MARKETS

• Bakeries • Barista • Café and restaurant owners • Canteens • Chefs • Caterers • Coffee houses

• Coffee & tea: distributors, exporters, packers and roasters • Country clubs • Culinary Professionals • Fast food outlets

• Food services • Franchise operators • Hotels / F&B Managers • Pubs/Nightclubs/Wine bars • Proprietors

• Retailers • Snack bar • Sommeliers• Other Allied Professionals

• Wholesalers

Unit 37,08, Level 37, Menara Multi-Purpose,Capital Square,No. 8, Jalan Munshi Abdullah, 50100 Kuala Lumpur, Malaysia.Tel : +60326926888Email : aye@ambtarsus.com

AMB TARSUS EVENTS GROUP SDN BHD

Machinery • Coffee roas�ng machinery • Coffee brewing equip-ment • Brewing & Grinding machinery • Packaging equipment • Tea leaf roas�ng machine • Bakery equip-ment • Kitchen equipment • Ice-cream maker • Bar Equipment and Supplies •Barista Equipment

Equipment manufacturers• Domes�c/Commercial coffee brewing equipment • Roas�ng equipment grinders • Wet/dry coffee process-ing machinery • Vending machines • Domes�c & commercial espresso machines

Supplies & Services• Coffee packaging • Exporters of raw products • Indus-trial and specialty • Roas�ng • Specialty coffee retailers

Accessories • Coffee & Tea accessories • Coffee/Tea Maker • Paper, Pods, Filters • Café Utensils

End products • Beverages & liquor • Bread & Jams products • Coffee Beans • Corporate gi�s • Desserts & Sweets • Flavours & syrups • Milk & cheese products • Packaging products • Tea leafs

Others • Distributors • Food and beverage buyers • Health and organic food buyers and operators • IT services and products for the coffee industry • Manufacturers of flavours and essences • Restaurateurs and chefs • Licensing & Franchising • Spares & Components

Myanmar Expo Hall is the newest, state-of-the-art exhibition hall, with modern facilities and air-conditioning which just recently opened in October 2018. The event covers 6,000 sqm of exhibition space and ample parking facilities.

MYANCAFE 2019 is organised by AMB Tarsus Events Group (www.ambtarsus.com) the region’s leading exhibition and conference organiser. Established in 1996 and headquartered in Malaysia, it has over 10 years’ experience in organizing specialized trade events in Malaysia, Indonesia, Vietnam, the Philippines, Sri Lanka, Bangladesh, Laos and Cambodia. The organisation prides itself in working closely with local industry organisation and in delivering real results and return on investment for participating companies

AMB Tarsus Exhibitions SdnBhd, an associate of AMB Tarsus Group, a joint venture with Tarsus Group PLC, is a listed company in the London Stock Exchange and is the leading international trade show organiser in the region covering Singapore, Malaysia, Cambodia, Myanmar, Sri Lanka, the Philippines and Vietnam since 1996. It is a market leader in key industry sectors including food & drinks, building and construction, water, energy, security, agriculture, oil & gas, infrastructure and auto aftermarket. It serves as the regional headquarters for the Southeast Asia region and provide marketing, sales and �nance support to our o�ces in Cambodia, Myanmar, Philippines and Sri Lanka.