39 aim- philips operation centurion
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7/27/2019 39 AIM- Philips Operation Centurion
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a
PH it-lPs : opERATf ONt CENTURf Oht. --', Tf*tE
' Dr, ltoberl Marl{rui, odgrifng Prbsldent'of
Plrllips Ptrilipphar war bmp h lhouglrt. one
evening in May 1995. He hid 6caivad word loml
"'{l.rs'llEacl Olficn In Ehdlwari that hb woutcj be'.trahsferred'to Ptilllpr'Thdttd by July. .1995. Fle
was sh.edqg somb thoqtttr onfits cxpbrience"wllh' a carewrllsr lrdrr AIM:
I'rror trontre to dry | [&'lorr8lpf fo ltrai t
, . .could 'cgmplcF lhl.rrrhfnfud6g fhat we .'' qlertsd fgur ynn iio.-ftpr.n.th€
ttmci',t "
:canls In. lggl, my F$rcofit And l.lra.ve.
. workqd very hrr{ h l$rn thfr company
orsund. From.a rcd bdlpm flns of Plggruillion.in '1991r wr rfl$f PSl mlfflon as qf
ond 1994. Our na[r m pnaently ltlttlng'
llre P.15 trillion lavcl {Rgfor h.Exhlbtts 1 &
2l'.
a
'!'ltt, narf rrrlr w{nrr tl.lhfrlpi'ln* f.Wrtltr tnw*/im.@hl r"rl Hi ttdD'fi 0, wialsL&Alrrl'*I rbrtr.ttu
t h t I t, y y,*;t;, ttt h.tllutilit frurwrri.lifi3p,*!.m.,
.;"' ' '. direrlnd&lw{Xaffit
.tll rr'.lr nrltrrttgl n lp,I1rgril flelyfir tho.t,nrtvue of rhtrc dtlcudn llb.arrwary
tnilntr.hilipteil nnr lrtrilllil n llhntmttant. ttl .tttrt\r.l ,tr t tfrltffl lfiNryfcilrqt trh(
t',, ll il..r,t \ rr n,r.Frlf .rtfr huud le frn mff. ttqn $ iIt t t 1 | 1 1 y l1 1 1 I |1, t wl ( ltpt tiuh,t ltlu ht v ftnu ilkgnhu,il,
,,,t, t t, r:t t r ^ t t II 7,,4,t ttttt I unlillttl td *l Anngt,nru t,
I
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7/27/2019 39 AIM- Philips Operation Centurion
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c;trestions' sxPresE oplnfons; and make suggesriorts. poopfe gslod for and were giveninfonnalion' Oueslionr wrrt lnrwored and someriines, cfecisrom wrrq findl -- on tho spot.
'l'lte'ggals ol lhcro mccllng$ vrore: opcn corirrnunicaliop, tlrlar doclsion-,rratcipp. and,nv()lvrtnlotrt ol dl. ,Toornr al ell fevels dt ttre organiznlion wfro ,forurrd in order to slart,'rrt)r.vcnlenl profoclt. Crnlw{on I (tof, manage.'nenl),nre.elings aplbhrlecftnrr lorcei rir "ru"ru\vg(ltif.rg csrnpany uddC dffngcr, ;
a cofirii{rnpnt to
Furlher biaitlsfornfnl *elslons fed to tho fornration of five niuips euatity principles.rtreie qualrty irinci6q di;b;-d; ;;';.'"rrr,,'Jriio. ,"o,"rr;;;;""d rheir workancl'work oondfthnr. Thr n|r pftdblrr.atso provtduJ e"orlnoo
fir{lndr0?n for r$pnge and%rr n anngin g hnpfoveinpnl..
'fhese core vb[hf ,ffrtt*
a
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To aclrigve lhli' Phllips adopted n rlrreercrd straregy or poricy. doproynre.4r. process rranagernenl. and depfoyrncnl/improvgnret{ learns. ,-o, v' r,v',il" uspto
To ds[rerfo11n6n""l. .*,r,
|tLttr--r '. IrnfflF|'gtvetopgC_..msasuremEnlc {or bo&h lndlvlduel end buslness
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IrrtlivirludlPcl'[orrDan'co.
i,rittl). i{rlrtttspl,;rill lo;trnontow
rrrrll llrrsc v0hrlttrrvo honn pulirrlo lril?llc9.hnnrrnllnrlpU bl;rrttrfhlaod on lhrrrrrr ufill;llroy 0lvo.llr.rir nnlirloyoo5;rrrrlllrl,..''olrllnrh.rnlllge 'uroy cronlo hr.
toviort,
'iiii,iEolfrdii
l0vlowl ovslualc.alttteglc
dlrrclbn.atdcoilpolllhrltdranltgs. l{owdgrr0wr b'rchbvlrp OurantHllon? Oowi irnlntrnlo qnd
lltvt*r;rorr. ,
cm|fl.lenciEr?
rrtakhrg lhor';rlrg$ n rcallfi.tinrtilol(ro flndr:tttilolrtorrlrvg1,l wltl bg.1ro$rct -lirrlornrrtllgn lorlrra 1;yrrn;s$lo1Irrilr'tnliltrs.
By 1Cg4, Cenludon frrdftuuy accompltsfled and lmphrnentrO hl lwnarounrl,
. 'aI
cENn RtoN W rHeplnHbn$eg
h 1gq0..Fhffpr ffipn|rrls hll rn sr4ims tow in openlbru by @rrlm a ddtcil of p63rttilliorr. Thc nory Pntldrnl Ind CEO, th. Roberl ti,lerUlme- wsr rirlg[titl lo-rrr cornrr?ny in.
{rl.y_. 199'1 'to. {rDplrmrnf 'll(nturlon end hopsfdg 'tinn oprntfonr- rrornd. . .For ptritips'Plriliooines, lli !ff!re- wir gnjof rrir-vivet. f{ the'iompahf coufd nor br lgmid around, then irrrvou{ be iricite'priilltdua td P{l[p! rlorldwtde rd'cbsd i,rrilipp,tnc opgtbnlr
.l
,Dr. $Flllnrl rrd^.hh FirqJtlva.qosnmlttee erailed.mEsllng to dlrcu4 yvaye to save the
comprhy. lnlud movrf lnCh?brt fhr.nmd lor malor rerlructurlng rr$ rh||mftil|ig fn tho.samewev lhal d!'P.hllfpr oory|lil?r wofldrylda weic'oolng.'Thl. Chrhr prrtof igdi."rarspeni'
ngrrfrlr.gryssormlflhn
,odvsalngcl hthr hiltdt tl|ercurlcdfil VItsfirlhtf$eQcd|ttbtoutq||bilrtor hallopiul$qr, ?hhbowrrfir*hr'rrstalrt{44ro cf '
il&|nrtfgnrylln' :
0afa0l;rrbdgUwrry1cr.'Otl!od.ht| frerotncdfrntdrelcrlt ltronCrf 1006.
lf**.of Phlltria I Cfrl$r.ly
rndar o Fnc? tr,sbttTWllrt lrrrpoflirutor$oeo0TlJu|'t|{lb. h fnc rflhudrrt *rconrldtrltrpthlilw$pqry. ryi.wrr| Fhnos hDr lhr b|rl tillcrbT,ott.EnrSrflrft tiltCfotdybrencanlod outln ,nrsy pilla ol ,
hr gongoay.Slrdh h 100,1.
lhom rurugyrud$ bo hskl
Sror4buiFhfirr, . '
\
nndln olunlhnmdln$drtO nr r$ailllr*dtfiloahah.#rdfi
{olno'Srl|eht$$ngr, hrtlgltyFy? Dowsi"[ii r;-riri r'rno yonrngo?
rl ovrrybval. lllqd&&lurlr. br*ork lcrrr.rnd,orNaoilg8rurThr rquencc ofrll.wCuollon.0qrl audl. olrdtrrooa3.mgqtrtlottmontdsflned for tlre
POA.00 rlwarrt'pmr.idco
ilrudtrs rot
ortafttDfib ltFlhrbsnqfnrfimf USu,qon'fifn0h.dgldu.*rnt$*'
',..rt10[S.[ImilF
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._- _*T_.._::{.*lg, t u I t td t.(), r t t, il (.i g g
1.. ty! J_*-.rccoirrpfistring tfrere Frocedures. pfiitir?,57sin lg90.lo ts73t;;ffi;l:- PhiliBpines
reducerr ifs rnanrrowerc. r
'-"'"Yw*r comPorrerll lton',
. In'lg01; noberf ofitllu nuinspiredhrrnrprnwf rnrnrril"".1iif jfliffi fr.fi,Sffig:IfH;j:._,,,#
vor&aglogettgr wth
m-*fit^" i*r rr ;firi:ilCIq,* ! ,*F,;; cenrrnion moderlltal could bc adrphc'n ntlnttrr r,tuerton in r\ phfilpprngl (Rrter ro Erhrblt e).
,l.n ttF 1e?.1 to nfd.tgg?, rql:",:I:n
woik1rrenr..r,3
T1?tg, i,";,;;'rg6 peopre::"J,i,,,,i# ff#;ffi ffi,ffii*g;Jilffi,t#,,:il. cxindughd nr nn,o*i*,,nJ. :. ;. '.' ,,' '.'
lrcec menddory .Ctnlurfon
::":,,:il;t;llffi :li3,ffiitr;Jlr#,;di',irfid',J:#;;.il:
arflqc! rotu rliruirul *-.*iil;uffi" fn lerthte, portors,,.Fflrtnr,.,*ilr.Jr.gl.dere ,"'qhnrplotccq
pr.nr"'.irro*d;'ff;'ffXfJ,htbqptny
a; u,a rr if,r.I,,"pi to rorni'rj
il::::i -tl;'fr:,Tffi ffitli,: lp :1,* 3nrdore
e per66b, n nh; rhese were11;or!s.at ili ru*o* bvcb a*.**,uf'.1'lt'k or thig. slrwer doi firtlw hrnrn-r^--r,.-,'".ilffi,'iifi
ucrr3viss or psopr''dyr; il;i, ff :jif:i: ilir*ny ro modlryrrrerflg;.Lebders6lp f*,
"*fillj:f"*tenlThe'linh.o.r r*-;.n,'.'LI s, rhg'rs to one'indsalploresJb il ilffi;Jnd
lhe Exadorq) wag,lde.nilflra;. .^.*r.rr, fn'uance o^
p.hfiips ehffpphgs roo io *rfll:: own trnt$ub
T:Tr,.h_"r; rtrr md crror.,ln trre
Seginnlig,therO U
1y '1'&i:ii.li?;fr0#ffiff f,1'.T1 '1il.tilirtrqtwi!,,rhcn wu,.\bolh.prerurcdorsaniznlrdn reirhoo tyl $rt,ltfr;j"Jf ffT:,srs *Jil;dn..,il;.; 1ira')$rtlro oL4 ot** ro ptsffin'Jr,nr
rpsc{rc ,nrlru,}lilirro$ ; ;r n:cs'sary ro
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_ - ...l,lou_.j'l ilE r'Asf( roRc€s
Task Forces^*.T fgrdlri gel rhe cinlurion p,oj::l * ttc fqat. Ths cnaflenge was to'l:t{'ry llte 60rpsr9to'di'|cllvu wfth the lscaf ctrrt,re. onrrh, Frefiuorlors ilr Eitrdhoven.etrtairred rosPqniiuc for th.ggrlntlrcd rclremc of crnlurioR, or, Bry{hra, io*"o., ,o.ughror llrc orcrogntfve ot{ead or3nrrlrrllorn lo decign qust[i
n$bh,.*rprbh to ,nckrcspectifeocaf ettvlronrqsnla. tt rrsrdd thrr thi e*"rryliio, .:h"* ;ilhon-,*"rnoority
rorrrprerrronf rdbn ptmrr olrrr^oif,g.;;d#;*bna.
r, Varug FcgJ?
nn* rer,
ri.
:' ." ".''Thgvatub irlcpb Trrt foror oalternqd rr, .unailr;
""*** {o thc cmproyeea, needsnd rsquesls: Ahiong ffi ofgrrrhsd",*,f,
weit sliff dovafoprnont gd lraHng. prodult ril iire'io'th Prqrirdtisne (wtrcro **oo
"*i.itgltyron, *t,rege ro buy pgripe produbis aiosl Prices), sosfal gathorlngr gclr a1 tire,6nnaay cfut,, "Soma_Sdcr. .ornpany outinilrlterc slaft rnernberf wtra.{d ir rngo.trttt;;;ffd'-"no orru, aeuytrbr wfirclr symhofizeoolidqrily anocoricem tuelr.ai'ffiu* boxos anii donailon boxes.. I
lJonrcnstrah Leadcnf,S Tlrtr Force
This grotrp wirs crcded rr'ioga tl-Tr, obigofive was io devrfop r cufiurc where rheeaders
'{nr-riqgcrs':y:f11 tnad.,r,.rnd*upervrson)*outd brbmr-rrr*i mrrule {n rherr;:T:i]il"#ilff Hffi ;Ti',ff 'r"*:no*,rnbhrhrrs.prosrrmron
, -,,,,,,,,,1,1,il'll11l:":n1rhilod iowaros workfrs to suslah lhe proshm,s momcdum and,r.rs,51effi;;r'ilTJ:fiiffiff
,#i,.Tj*:1*il*H*{fi:,;ffi lraysoodro,e
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0uslonrer First Taak Force
llre Quslornsr Fl$t ijck force condpcled s crrstomor sarisfscrion curveyJ Tho firsttreslio^ was lo idenlily lhr.naf ctrlsnor from anrong differenr clrrlcm mar.rrerui,rg esrvicos; ,co'rrttertial'ipo{aliorii, rnd o[sr FhlllF: *ip; fu "i" L" w* ro'r[n
rrcfiflarors for thenlervierv aad eururyr. ftfralg;rnrnl hrd ld doclde betwssn oftrfn&rg dthrr hrlrmet pr e*lonrelssisl'ttce"rlwig &rarydcchcit.r * rfi..*ourillo,r*rlrorsdsmducl lhe hlsrviews.o avoid sutiicdvily' t2 hrrybw henrs rrgrs fornred to handlc'rhc vrrlour dlvlFioop ani roisit tJignts and &airlrl r. "-'- '.'- 'o'lu?t t
.
Th:e"t'ibmot
rhH q.'uy Audll (FQA).was conductod in rpg3. rn rrris pr..ogrranr, ronrranagem'erii,.incftiolrp {h| vlc. ?tlra*r't"; nt*rroturing, r.iilto ,irg phittps, riadlus{'rnet's fioca'bd h lhi t?otrffts}i'if Jtotto, cstiri, Zamboangb'c[y, Brgulo elfy,.and orheirovltrcial 'orjlfeir' rlt nrur tirm; ,itil l;ririra o*riburon jner aJrra ro.garhbr nisrand iniortoatlna on hrip rin*.no. and ;;;;-riioir"r, cocoonbnr. Fer rgfinc-el rheetmt 'Efkeq r.tfjol qt slrmy .dd;;"d-,*, freni rhr lraory; or nruffos rnom
:ff1i[.f.h dilq,o d.e#c
*a J;c*.raquuor*.ri'.r*o;br,.s by rh"
!t-Thpugfl'r lhginlelvlcw, lllsraggn found oul some-of lhe msrr smbffiassfng facls.abpurlrillps' pioducti snd qrrle*rr'ronilt. t*loriir""i;ci urh rhe.tuycrr rco man"'ers ro aeeper conictprigrreg olihnmd ton epi[ry:t '-'' ---'"
The survey ated uor*mrd curlomeri' prrr"ptton gapq In favor of direct cornpetilors. lt,vas found thal for gustomcn. Srrliy Tlr* vatue lor rnoney and nol simdy actvanceme.nf ficclrnslegy' Theio lwo'ilcmr urlc to!o:i"p.prp gonceptg. But ttra survryf rhorrvEd that velueor mol€r:was'fsr rrom'ide.nrg*ta or.hc a,ryir,
*hr":r.n*gorg took prrdo rn thorr ti.*rndrogy.;j}tr":H':iJffi ,l*,m:m:',;:n[iFy*;;;i,',;,#;ilil, ? r_ F,y,,lflrtrrfwrftstD prglgrEnoga.
Thc'cvrrr4y- *AU.c **n"tthr"Tong
rhc rmrng6rr.lrrrrr..i $ tnrung htrfgiierad rr'rov ra.u*'r.ou.n6me prdhrrr rrro lrydi[#;rr";; ,#-iltiln ,ro.6or pienorumd ror eueesfr1, Bp .tc $r vlil lrrq*rrr.qeed;idf.'ffiqq lrreMow. andurveys, ptrfttdgFiiilhid rnbrdr, fr; dr r,r.i.y. I irilrtnnc curlomr nqrhmcnrr.
Quafity nfarrrlng wrd ts bc.rqprrefsd frqrn commetdaf pbrnkrg. ll ytr r*a'tnut^teorDling quality tuncilo* ,,rur uurkrair
"oirru",rr ""rt prgve to trr r rnof| rflsatlva To[4lr<'tf erJ7.' ,, ,--
vF''rvvrrswerr.rr., vr,vve tg Da I m€
l>trilins'eatlzsd rrrat trrc .*.,{rys wers
'orenough io as$eg' rr'w trre custo'rers.'r:rc^lvriil tfieh markstln0' Ttirt:;;,o-no q""k
"r.,i ""^nrrwrrerher or
^orthcy noticecr the
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:evs tchang'es. TNs viras ho'onty $rsf to hl them lnow.rt*.ifre companlr.r1rys ql paying mere lip
ff il;: n|;ilfl ol|::y:t''rre custo'#ilfi0
o,r,oi,,g! rvar nsoossary ro supporr
l)oriodis sustgortr n$rfrcllcln rsporle were not anough. rillrrr, frarir mns to lime,.Fh{fipsvas D,rt'sod rvilh Porliivq frl4orcr wfrich it eorobrutod * ,;rrr'i.;: fi;r, ,re.comp.any<'ew'it- could nol becsne conpfrgonl.co'li'uous inrprovenlrnr w'r gtltnrrrr to regp rhenr onon. Every'now gnd lh|n; prxluct-speciatisls and lec;hnicat sufport strfl woufd aslr: .Aie
wejonc? c-an we eleep loino'rrgJ, t*rdo,rt lhat lhe cornpilairl wilf nol rcqr?lMrrt sie e can we croo ,:nnke our eujlomcru'llytl tiollqr?" , .
":"[t :ff;m*.,Il j1,:r_rfTrrs. cc,urd srve dhccr rdidback on. producrlr',[?fr l:il"ffyff H"ffi ,1,1_i"r.,i,{yil;iilLTil"frfi 'fiT",n#*,:;::ilf f,A#lm*$'[*.si:r,fr # fi :'ffi3ff f ',#r g3:'tirtt&; ;ffi#lH,ffi&;tYs*'Mi'tr
ffiH:i::f,*cos{d wsdr our
lr..r*,o*f.'J;
;ilfi;ffi,#. ffi ffi; ill:roa'
C us lor4€r. s.a tiqiactto{ bccame.:.f.:,,t,:omptalnts
wero addrcerd $ddusty. phitips
[:[::1;ffiH,fjig.i11yj,l11;'.i,il"i"I,",#il1li:'Iiff ji#',Hn:nslead.ol'catdgorfting
tha foUU* ot; - rw"rrr r'rrr!"rgn conEclouS onodt toward leamwork.
tosether ro inirrimlza Er6nr,.*, .-^rj."jll::ilt TTgrrs'sald it wu'boilrfor stal to workogelher fo inirrimlzn sngn.lrd trofd d;lhOpn lauil.'Ttn qrstome, *ruU *t' whg was'esponstDto. Tlrey.uoutd gnty U tUunirOU'rri
5l't u",ir''r;;;;;;;'Ji,,fr*riol cer' whs
ov€rnfl.
4. ft''u SS iaqlt porce
..
t'
.',
!.
.;.'
;T ;: ffl'ffi:trrs m'n ogrdrvo'or ss, o,qr ro kdrinl:iflH1'g,T:Iff":,.jT,ffir;ff *# #C l,ffiff ?"r;i:,ilmfr ffi:HE:ffitri:ffi,'fi ffi ffi ffi# ha t op m'nss'nir* ro *rr r."ilJ'ilH-ffi::T;ltrI
{!ar}y In 19g4, nrrn$lfmml rloo decfded to havE..a comp.ny.hdd, dcrn up day. This;:;:$iljiilt^l[t*t 1ori.o,i* run,rron uy poeonnef, Everyone parrdpafed, incrudrns" -rg.'.nd of thc cry, the bicernent wr, ,iur, wtrrr papergarbagn,
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'r-he
'EERSprpgrrr'foguccd
on rhe pr.'brerrr.Jr""s In.each of the cmproyqeg,worrrla"or' frndoy.ees. o,rgrc drvfd$rii,o .rorr.irio,ir"riii::r.!h.., ,"rn c a parrbufar.operat,insJlllil;#TT Yat ro ill'ril;*eroy.u
"*u,,o,n. rinfressc pt rn"i, wog fo he orhernderrying.,ou; rPh'"t'
Thr'prog/rnm.*orirrred
;rnnrr,o* to. cvrrydey cbrirrrng, The^"*,ir"'';*f,ffi: trj,:t-lt1-nurc u"'"ura.rJ'anpw€r
snd rorvi ,lpron. since flrey, ,i
Etttt otYl*fn
t.ntr.k!d !e klrnur.y a. pmiHerrrars*nd.d.{b! tfie rmprrpvemeot.i:ill ltfiff ,*ro.oilftrorc*rrrorrhe
fi [,':*:"H#T
"ni ;t,ill, ;;;;i,ffi",,nffislxleen pr
' -
i:?ilnl:;;#'fi *iffi,ffiiffi tffi ,r:ifrl'^ilt*T*iliil,"r;:::r''e
.cniptbv-s;;"'#!a'thq nqslrumontr ol tno"rtrlJ*,,
3" Lr" o,d]rl. *ur.,o.chanse' n ., i n i"piJ&,fl
ffi l.m,il,ffi,..,L::l
I'id"; ;d, ffi l,lr,, *n h nr o re
_ pqgc!
::",,:,ff:ffi,1il:,HiilffilT:*lor rrrrernal Audir*y*ems
and proceduiqs,5s
j,f3j,,,:T;1Hrrrci,r,*n*i;;:ipi1'li;:i*!:*lr**;,iT,,',;
,illH,:?,1lffi ;l,H,ffii:,:',fffr :,l$H*'i,,J#:nn:,:*:,#:,;
llla r r ;r go nl ctr l .ln fofi rr,l tlOn gyrtorpr
I
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li. Buitcfing SuH*er Rdatton Task Force
The' uurrdnpsupptbr Rcbtion Task Fgrce was creilred withlre;rrttfi*ing rr{rrcll;rrrng ;;o;dto*1.t1, co'rrrritccli,er a,rrt rrrni'nrorrrr-, ,,]::rffi:.J:;, ;lrrt;truvittg the purclrarlng lyrf.mr.'U *r, r"ri"*urr.ornolnl polbicr end procedures refatilgl9 srrplrtiers, and..tho" ,iOnn J'inrr. according.t6 the disiied
oulcorni.,-.For inslance, rlreco'lltlirfce
*T th:l nE. d;rh"d rnrrcha;;";;;"^, wou* improvr crrdency.Ano0rlr. r
,o'ynrjp{i;;'{U,ffi
,ii,i,,[#,'fi If:.l u ty milcdalri pcpe c,a,,yin llrp p|anf-wcfe tfrf15fta4 ,ur mrfiy it llb ,lr" ,ara"fs rrsed* 't. .,
t
'
' pvaren' rhc mrnrggtrail'end rasfc brceo'were ove.1rllrmfI hc drcke l,o.cetch.sp'I1[] ilil*ffi : ilX$gy;;;3iiffi.iffi'ilfs,,enr .,c
".'rrFuf h dror.orrice
I
1.he ml;.st.diftiqutf proHfil r .. :rcsis'ancerb*rpnse#rilil::::ii::,'riii:q:,F:.#j'J*ff
,:;:HilT#* "'''o;",;:''"t: in noF wrro oir, ior:;ff,; -il,*fi;:
or dorne. rihs,,
;ii;*till:ltffi,'ffi #frr'i,"i':tr:dis;iffi r:iff;:dead
wooef, thalft fir";:" 5 :.n
lnr bcal organEalhn
*" "to.-,--#d:I###pfrfiips
$rgs thgr .Bn_^_L-ream rvho;;;ft
tlten ffipqr'trd-'by a ypur'rr, *r..aggde*rvr rrd 6ry., mfl"gam"ntctvanrtrge .o, .,"'"*c'otu x4ilttg rlorrcrrmiffiil;ridsas
end nar m*' a n e ini ;;d Sfi:fi :tilffiJ#T:i,ld;;:i;u ;;,bii; ;il#,,:f ';ff#'l
Another uoldtu, f||in rt|r ilicjln:rp fear lher r,erna::l.
ryl Cclfirrton. fleopre .
especially in, lfis.fr
l1-:ir:. il; il.,l*r ernkr *"rr HnE $;!;JJ*[ wfth.ccntwron.r*rdhnd ro more
,,?^:11i:t:,"1ffi :ffiI,,ffi ,Hfr;Tffi ?h::t,'H;ff':,,X;mng"f:'r^eri^,,rn yrere rho ,r""J"
"ifro;r;l' rrcr torc;uo*lo,*r lhoir cunrot oonofros.
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A tfrird prolrtcrncncgunlered w- --'-"--€
task rorces. o'e;"=::::::_t:twas lhe need to'croser c6ordirratio, lrna
,
:9j1: :,,".in, he #:'fi trJ;T i
j:?,:?:"i:,:f i 1 d'PnH'frill,"I,f i::::
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iJ""T. ilffi n ff ,".;:rrr1#;;::f,#,Tff:[:::] _fhlnijl,ff#: ;ilil1i11.,,"" 1a. rahrr rhan h:rdividua,
c E Nr uf*or.r Aptdlewr*crrd lr*o {tEsur,rs .
C onsrnner F.rodr;cg nlVhton r
' Resrrustwrne h nr oo1y.o"*ur,Drvrsior
prri:r.,y.mcril.hc.Fvrgrenor phrips,Jn,:i,ff5tr!|lro,S:#:T#ffirkrd a,,r *,,ji,
rdr o{ prod,rcr' ro
:"-':riJHfiffi ffi #trj:"*tr1.:1'":fi:#f,"rffi;##li;:,iJi';,1,11il,,::f,:ffi ffi.f,*;iil'ffi ilil.fi Lff;i,,*,H*fl tr*fu lru/rnolhc
lff, :'ffi{jtH#ffiffi:1,.Yff Hr*::"ilifr tf f,T it*: :*,..' . J
:
rhc c,,*ude'anctino"ru;yj:u:.,:,l'Tu9i:-ajrr.unrkc n irc past. rhe divfsion
.,:l:fi,.,.l.n:jllt':.::]'t
**'i6npr.'.oo *ri;qor about ,ro"ra
.,r hvdnrory. ordersearize''i pnil-i,iJl#ilffi trh:rn li*rnn*,- c.iil;,, cpD ernproyees
-t' -iir !r simitar
Tlnoc,f gm ,.moF thar ir hacr r. . ,.''crectil lo ctedtars,. ln.l'hc dL-S" oradtt.potfby ;* ,,1
become ,norl ffil.rbout crclendtng
;:1;;:lHH3-l;;" ff*1 !,,u0,;,,h, J..i:-T*1. **c thn.drercre,
"p5
,, o.o"! '"ffi,ff;::mffi H:,f;i;,##"iffi#f;lj*In r sel; hrgor. on'sorlcro*'
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hat exidg.d trro.y
:::::1".*: "^ttrisn1srj..WrcnCr
I'*r"rrr'':1'11; ilrfroru t1 r"or-ffi."
rrro ,or* p#"i",,n rtune.io * *,ilon, dearori iven
tt tr ttte,'iiif .lielpins *1n o"o,*.rfrtaerfy hpu.rs oii,*.io,lo*ing ,norni,og.
.Tltur,
aven cfuring,,vwtttu rlgrntng. Tt
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ffi:1?;**':1- - rare reab'^o ";;;l'-.u
sun'il€ lhe iougf limes.1990' cPD's relalionship with irs deafers
fi:,'i',tJoli::lrH,'l,fr*#tc torqr'o*+q}i"e filrr.td; or rh. dilr. cpo cmproyaes
r'f ot"e ve r,,rhoush
rr* rrrii rJfi ffinff ff:.'r"ffiJrilr,.ffi *flff ::egarding tinqt'q'tngcot''' i *t''"nfy when p"nrrra,r wirs rri phao ; ,hqr.rycro Infwmed orhe
^eed 'u'su-t do*rn * o.rtirn,r"r,, u,illir"""ru1 g"""mr ill*r* of spendros,
''is,*"onT
rn.rlrirudrry', C;&;;;;d;:l'H; ror rh.i orsrohdhi.r ,hendar srrueron.
' Th€ secehd rrgor Hrr {hs.resfuctuiing or lrroorrt ,nt . In.rhr Fert, proilu"r! ru"r,mporled nor
{rot , ro( il i*:r nnc wal"o"roor"g
ot rn arrodrrrcnt.of modets. andariirtibns' no{ rlfrorr'drd;;b;*tsd
oactr other. Arttr thc rruhrcrnfng, rhe raras forceEsarttq :mcrc qtr9*
''-ffirrrrirua- rlrli'o, ,.*a, hgrrrd eonlscnpc rrom
sslcrs aE, r+,ifl, Jn n. fa*lo, rrrir."pr. orocrg irr:rn".rrrrt nwr6.nd on!y,2f0,0@ untrspar weak' Affsr{hr'tltitliutg
or$l ",oa*"rrnJ: ;i*, bcaal hnhg s," i.s ts*o,,t mark.n iB94' sarsri'**rcrdffi;?.'n r"oo, ,rr*r.,r"ilr, ,ggrorrt. rairurhg campargn.The rqfgq of |}tc pioCld [n€. wac.orugiat beceulg uwn [email protected] llnarbtat **,",I {lrc t ssos, *r
:I..llir fi; fud.ilr,;il,;J iffi.o . gpod Filfrl nns wrrrdr il courore proud sf. lt
cFD',; ail; &ffiffffinnlr whon
"tnnli-q*i or rootsJ*Jirrou*ir rhar rhe
sinse Jarruery of .tgg{, **rl*.,:od exceeded{aigets.. },loronoc did hje *o* *uierti'r'r 'tlreli prpje:l"o
"Fttill"il"or
huogrr. oo,. irr,iii?, dd* squ'msnr eurpassedl:tf scf :i f)' 42%' wlriie r'iut
t*q*;; producrs exceeo.ed btye?x. orrnt tri, annon overshortarscis t>v 26%: *:':::pol trr. "url,o*tr;F;,,",
lom"ericem'iRcsrfoAp, which ferr;ll*,,,ll,,:.l".ti:n*:r
ur *tt.-'ffi.il'* orhsr.r,uro,'irl""n {rnoq h$nfrs.,,t rhrrd or
ff:,T::Tffi:*::1,, ,., *n,,. was rhs,r*",_"nr'.
;:r:;: fj;ij;#*fiffi, i#u,,,xxT,rfitd ffixffi T:[?; te l{ rnd phr ofrr h,r;*,;u; offi proct,.re
,,.,,,*,,,,1i1[l'# ff":'#|;:ll::ff:l;.'^]:,1r, sqfes opo cor{rnu3d rrs producl
, r"gr 'rreocry vle[ tn placc. 'ltrrur mFtt(ailng lgarns tol
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. _
ar,(lio. ,lel'evisiorr, vidcb cquipnrenf andne'armence0r|he;'dffi ;;:,::'H:lf#:::T:*i',fl
,lLT"l:":i::H,,:::rrre clecided on.
Lilglrring Oivhion
-
ln Januaqy,r0&f,
rh'lphi,to$
Ligrrring'Manufacturing orvrsbn *rr."*rrcEd the tsoe'lificd !y ruV fnodud gdrubr Gmbl.i*rs"o ur,oi G.rlT*y, Ttrc swsrdtng body washc largoir Grrmafl;q!$f rf.ry r.sring gnd ce,irficru*:ory-rri*on in Esro*e. Trre\r,ri16iiln vrrb'npf,3lr-lprrnc.ft;n udth tho Buroprr of product glrndrri* (of flre p6itippineDcfrorrmenl 6|raarry
td;t'vi"il;;;;#';#hriprprenr obrrrndd In June 1ee3.
f nrp.r.cl Ai Wbrk '. ;',
. tn th? llgfr{hg dfr.|tbo, tfu progusffon of ttrs lnc.andrrrqrd bufb.prr acfricvd $rrouglrwo simr.rl{eeour pf ic||ff! Srr. pcfralbn aod thr erqrmbv. ln lha prlprraltoa.glgge. 6elass bs&tftun s!o.$rr trcoryid;fl d;nliffi**l b dry,.lgnd, rhc.tnrrdeor thcullr we6'@$td t'Yfh wlilt etmii* nbvdrr whrctr.wir anoror io dty grmryn'cn.o$rn, * werlsspvsred'{h*rn *n'!n q,f dtirrrr il;;iisoo^n of brrl qddbru occurre,J.
R"Prg€grtsUvts Ihonf ,'lh€ .
rnrclr.rJrll^^ r-_-,a s s u rance. snd il ;t,i##,'ffiriil irifr '#:H.,mrrl#:1yleanr 'lo edcre$s tiB Hdt fs4oft rilr' A{ler qcv.erqt expsrftnsrilf,
Q trrm wu.ced ttrat.usinilhe ovdn'ts dry the'pdtFtrtnshd'bufbsrilas'rnfact nd n€ccs'ny. Ah d,,,ry,,q hat strfrhienr:n fnel. the.hcal.g,imrlfrC frss tfro.acecmbty Frocoss wrc eubslcnttaf .gnough lo dry. lhetitqs.l;h6lspspgriglUn..
:
' rtxt u*":: yl *-rn,o1;-.r-T rhe sussesfion hancrerbd
""'"new work
nslitrc{ion' tt was,5j!.14;;o,Llnraion and rorrriJ rhrqusef ,"rrhft hrd mrda rhe earrerMpAcTBrogrnrn'un*recrffi{ -'--.'T
r:Gp'rfurl
' In Mardr1m{i {rr gfirg.
Itdrb.rr.3aw:the-..erea$dn or ni eni*nirri.id,;ooruooBsQ,ffGh Jnpracstnad'lhqfr;;7ur.n o,.qnnNilro H*rrror"t
li; urp wer.rrra Vice'rnsicfsrilfor Mpnufr'cr*"il,ttr;ughr.togcilr
o, ni,ro,rn"n,rra0v*.rronr rL-C*rr*Dn. csnrralr4echan'zitbd. Loerbrq ;ttil rJ-irrin,i;r;r;il;; Every day,w t0 rrrrrur',
rhg raam
nel le diScuer
rreuc;.t- r.ffd |o;;;dbn'stndcllst'piJ qual'y thrt rrndtrd rrom the previousrar'c,forallon' oar lo*n md fo,.lrc.Broauabn"inu
fluoreaccni hmp ar nfna o,crouk in xfiertor|ritrg' wrrih pnorhor ilfrn rt*r-,** tetsr ror *ielni*urrrnt,iemp,
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pRo0.ugnoND
Phl[Fs Ftilbo&re iFtld rlncbr n ye becn st'pr with thr'o0rrrilE bg6 mc16s oo.t*"cre rouhd
rnr'fnrrtr rrsmrrh rno'nrrn r+ ;o;il;. ,ilt qililino,ruon rh.rrs;::'fiiff:rf,il
rrptdd fusr to i*'.tpntnic suatrv.Froeramr io comper.nsrs ror uris,
ll was nol
ltad
also
!
A ner'ri trsd$s'hlp wr; mintne, y,n..,I" 'changing o1.t}re.gusrd. u*brb wouq phitipstri|irr'rin.eSgo?M{otlry;*.'dffiMar|iinee?lrngu8ro.Vt|fi!|
.t,!. .
a.
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t
a
a
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,
€VSLOPMENTS.
'the gtaff rc{ed lhl acmmplisNrp'srrralt and simpte prolede wodd ue oerr"., ilra^;rrrrrr:lting o'c big c{sdht! lltlt co,td iror bJfi'isr;,i. ;'il;*orcarrl$dls uro cir'tirn cycre forl lronilive rnessq[o'ra tho rrrrf. Mahrrs'.n'co.acriviricEwore abo rrrrpgp1gl1 rO srrsurc that trrenrtH projecls were surhhtd.
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Exfrfbilt
PI{ILIPA ELECTRON|Cs ANo titGHTtNc. rNC.
EALANCE SF|SETS, t 900.1004
" {ltt llto P|,1||nit,nc Posos)
.s :; ili! t.,T AliS€fS.,.:lr
a
. rr rc recaivollf0lit\lliliRtCS
a
Qrrrers . nnl ollow. fgrUqrtbtul rg9rydf :roCofuolJlt
^.ttitintgi' . .
I.rr: Crodllf,.Otlrqr3
r..,rItlOtiOt
c l^
| i 4 (l irtr,Olp Lil
CVrr0hlTorol Cr'{ r:) r'€ n T V.
tNcoMETAtr
s1i1.11 16t A1.,0 STgCKH0LqEltB. EO{rlW
! l|.]r:t: l.l I l.lN tlLlTlEs, ,,,r.i:; gr.ylrlrlu ixrtl uccfugd oxFlrrftll
I,j,yjri,la!
Toi;'t Crribni5: th'tA I
lc,ao0,ogg
'3tnr rt30.r1.007.Eo!
ta0dlfe'?31
l.?6l,oe*'lg.ttt.ettidl,tt..ii[
ts.ll0
39.970.67t
23.791,t10.1 '
"?t|,lg3,t tg
t21,609,404:15"9$i,ga?
tl,ll.ttto2f3,Elt.ttr
to{*fo
70.6.10.402
t4!.129,6tS
?.tBl"gcg
dg.eet.o:lf
t0,t60J0!tlr;srrdr
.la
rrb,oit,lf8'l.l{.ilf.c0Detr0ltfHt flutl. t0t3n
' tinlllo
n.or5:rEs
' er,a10,900
3ilIre,$deirr0r|ttgp7o'!0r000p00trrfgl,rft
.lfl.tltt0t '
l.fit{5zl
32.64t.755
19,54i.7d7. 318,823.020
?11.5i4..760
1e.900,5p2
*.8mp17290,t3D.€git
II10
t,tl?0p,ltl 1 .81 t.26 1
I 2,029.8s2
t. '
01.?04.09{,
72,2?1.t?t
.1.0f0,f 00
93,1t l.sd I
f,lg.0l0.f0f' l,o|ulf .
t30.935.00!300.0!9.259
?,sr9,9u
' ?06.{14915?0.
325.240J,t4.d.lis.szz
f96;713.
EunggYA \.ABL
OCt(HOLSIOCk ' !m.fr3,{t00 15?;|'9,tto.o ats,ftlJdf |llJtttlQo 45:.tt3t00
.31:7rlit.t 78
I
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EXt{toT ItHruPS GLECTfi ON|CE ANO UG| InNG, nrc.
'3tAlllrfttl?S pt lt{COMe AilD qtF|Clli tt!0rlll.ll,l FhlilDplfro prroat
i r r:rch'C.r,ar:d tor gtodllf arrrli:,::iOlltl,,lcrctt- nol.
tt ltr.t{i'rt,000J00
te05tJ., 'll,ttll00t{tfrol.{|.$.ltlfeat
lcr
t
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C Iratlcnge' Slro'et Frporn$
fn tg8$.'qur{ty flagrrm. itstt.i lo galp s{nonpar ?u??erl rror upp., *or[r**nt wfrh
{he crpalfdn of e ru$grflhn.rydrm ceuEd Errorooet Rr*dui reCil. Tri. gan rnu;ined rfreusc of speclif torms wl{dl rrnra dcdlcatqd to ancourifin! nc Hcar r6d oplnions of a1 staffnrentbers whp w.gnlgc ta 0ring rn igrue lo nranageingnl e alterflion. .
Itnp.nct Prcgr.rm
l'lu1ft'Itt-,*t1t*t suffirlhlu fpm,ns c.hrltcngo etrgeta'. Thor hnni *,ttrrroc"iiri,i,ut;,.t.i rrlhclqd rw,woi llftCh[unodnto $trDdfirrrr.
' - - -.
€xtribit 3
Totat Qualily Malragenrenl
l'otaf Qualily ManAggnrenl (TeM) irr Flrilips ptrilippiries.stnrtcrj in t985 as parr ot ltrecorrr;rnny's ca$rpaign to nraio.Phitips gloQalty orienle d, qualily clrivln. snd cuslorlrer.orienled.
?ut19nand fmpfdtmltlrlhn of quilily, prograrns wa.s gpclrhrrofd by, tho formrrion or, rhsQuality Mpnagrrnint lnrofindlon sycram
Diviston.(eMrsp) h nf Llrfirhg Frctory.a
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Awards uierc givon to ilie .t*st IMPAc'f rearns olr.a Qrrarlerly nilcl {rr}rruot lr.asis.-reafus
v/crc judged accorcllg l0 thg gfhFl of lhe clranges they efiectcd In ilrc cpecffic areo acrtrresseda;rd to lhe qverafi effidoncry etlhc ptant..
C ris is:, 1990 . .
flte fumber of MPACT{eams grerv 5ls3fily kom armosl 30 in rg0g lo g0 in 1gg0. Arop rtf 77 was regislered in 1991, whiclr dropped uuunirinrr by 1992 rr;; rr.,an rs reams
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Erhibit i_-PI{ILIPS ELECTRONICS ANO LIGI{TING. tNC.
. BALANCE SIIEETS. 19$0.19p4
CURNgNT ASSETSCash .
,. 'Trade racqluqhle';.
.
Atfifidor
Qslsr16l lnconto llrOllrCr q,s77g6t 6tggtt
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l0lr!36.s?bl0.om,!00a,f:1.?:71rmJ.z.sil
t.cti,6&
3?1917.?ss
.10.585.747
310.0i3.020
2l1.531,760. rt.900.562
. t2J00.0 | 7
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l.8l1.?ri I
2,029,8s2
206.8a9.620
92s,230.342
6,723.322
^ .Oilrerl, not :rtfow. forfuDfrr{ *rilfr
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