39 solutions services pdf
DESCRIPTION
39 Solutions is India’s leading strategy and brand insights firm. With proven expertise and global experience, 39 Solutions partners with clients and works closely with them to create success stories. We help a business to grow, create a strong brand, manage risk and create sustainable strategic advantages. We believe in winning together: With You. For Success.TRANSCRIPT
39 Solutions is India’s leading strategy and brand insights firm. With proven expertise and global experience, 39 Solutions aims at providing a revolutionary thought process that will positively impact the way firms do business and create value.
We partner with our clients and work closely with them to create success stories. We believe in winning together: With You. For Success.
A sound strategy and a strong brand that enable companies to gain a sustainable competitive advantage
Have the skills, network, resources and time to create, implement, sustain, and improve strategies and their brand.
A neutral perspective is also able to deliver effectively.
WHY US?
Pursue Excellence Encourage initiatives and continuous improvement Nurture Relationships Profit and growth, but from work that benefits humanity
VALUES & PURPOSE
Raison d'être - To partner with clients and help them in achieving success. Winning together
WHY US?
SERVICES WE OFFER
Strategy Management
BrandInsights
Integrated MarketingCommunication
Market Research
CustomerManagement
EmployeeEngagement
Training Solutions
STRATEGY & PLANNING
1. Describe the organization's mission, vision and values
2. Leadership Evaluation & DevelopmentStrong and effective leadership is an essential ingredient for the recipe of success.
3. Planning & Analysis 4. Leadership
Guidance
5. Analyze the company's strengths and weaknesses relative to competitors and determine which elements of the value chain the company should make versus buy
BRAND MANAGEMENT BRAND TOOLS
Brand loyalty Brand Awareness
Brand Strengths
Brand Value
BRAND AUDIT BRAND TOOLS
CUSTOMER EXPERIENCE MANAGEMENT
IMC – INTEGRATED MARKETING CHANNELS
All forms of communications and messages are carefully linked together
DIGITAL MARKETING - WEBSITE IMC – INTEGRATED
DIGITAL MARKETING – DIGITAL ADS IMC – INTEGRATED
DM – ORM & CONTENT MANAGEMENTIMC – INTEGRATED
DIGITAL MARKETING – SOCIAL MEDIAIMC – INTEGRATED
DIGITAL MARKETING – SOCIAL MEDIAIMC – INTEGRATED
DIGITAL MARKETING – SOCIAL MEDIAIMC – INTEGRATED
CASE STUDY NIKE– INTEGRATED MARKETING
Nike is a great example of a company that has fully embraced the concept of integrated marketing. Their integrated approach includes traditional advertising (billboard, magazine, and television); sponsoring sporting events and players such as the Super bowl and Tiger Woods; and engaging in online marketing initiatives by allowing consumers to customize their Nike shoes. They also spend a great deal of money in search marketing. Nike's approach allows them to communicate their message consistently across all media outlets; and at the same time share that message at every customer touch point; that is, use Nike products and you will increase your performance regardless of what sport you are involved in..
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PUBLIC RELATION NEWS PAPER ARTICLES
PUBLIC RELATION NEWS PAPER ARTICLES
MARKET RESEARCH
SWOT analysis
Information on market size, segments and requirements
Competitors in the market place
Pricing strategies
Potential competitive reactions
Blue Ocean creation
CUSTOMER RESEARCH
What does your customer think about your product/service?
Is your customer promoting you?
How long the customer stay loyal to your product/service?
What benefits the customer provide?
Net Promoter Score
EMPLOYEE RESEARCH
Are your employees aware of your company values and goals?
Does your way of appraising your employee seek to improve performance?
Do you measure and track you employees' commitment, engagement and execution?
Employee brand perception
TRAINING SOLUTIONS
BUSINESS TRAINING
Brand DevelopmentBusiness Management Skills
Leadership Development
Financial Management
Risk ManagementStrategy & Planning
Winning culture & People Management
THANK YOU