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    3D Visible Enterprise:

    A virtual model of

    your business.What if you could see the results of

    your business decisions before you

    make them?

    As a new way of seeing the inner

    workings of an organization, the 3D

    Visible Enterprise by Unisys makes

    predicting the outcome of change

    more a matter of analysis than of

    guesswork. It does this through the

    creation of a virtual model. This

    model, 3D Visible Enterprise does

    this through its ability to map all the

    cause-effect relationships between

    business vision, business operations

    and the IT systems that support

    them. Relationships that too often go

    unseenfrequently resulting in

    costly miscalculations and missed

    opportunities.

    But how? The answer is, by

    blueprintingmappingthose

    processes through a 3D Blueprint.Simply put, 3D Blueprinting starts

    with a generalized blueprint of a

    state-of-the-art business process

    payments in banking or the inner

    workings of the justice system, for

    examplethen works with you toproduce a highly specific blueprint

    of your enterprise, complete in

    every detail.

    Here its worth noting the

    distinction between3D Blueprinting,

    the process, and3D Blueprint,the result. In other words, 3D

    Blueprinting involves taking a state-

    of-the-artbut generalizedprocess

    blueprint, then using it to build a

    specific blueprint, one precision-

    tailored to model your organization.

    FASTFACTSON

    ARTIFACTS.

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    Artifacts: Heart of 3D

    Blueprintingand the 3D

    Visible Enterprise.At the center of this 3D Blueprinting

    process is the creation of discreet

    business modelsthe facts of your

    business. We call these models artifacts.

    The typical blueprint is comprised of

    dozens of artifacts, the nuts and bolts

    setting forth how real work gets done

    in your company. Swim Lane Process.

    Workflow. Business Case Specifications.

    The Deployment Model. All are arti-

    factsmission-critical digital records

    that make possible the 3D Visible

    Enterprise, an enterprise able to see

    critical cause-effect relationships,

    then act on them. In short, an enter-

    prise ready to execute your vision,today and tomorrow.

    The four layers of Unisys

    3D Blueprinting.

    To be useful, artifacts need to behighly organized, not only to retrieve

    particular artifacts, but to reflect the

    interests of the different

    constituencies that use them.

    Just as the CEO sees business

    through a strategic lens and thesystems engineer through a technical

    lens, each constituency will have

    unique interests when it comes to 3D

    Blueprinting and its artifacts. This is

    why the 3D Blueprinting process

    organizes artifacts into different

    layers or views.

    But the true power of 3D

    Blueprintingand ultimately the 3D

    Visible Enterprise that it supports

    lies in its traceability, meaning, the

    ability to see the cascading effects

    that change in one layer has on all

    the other layers. Imagine. Everything

    connected. One of many instances

    where the whole in 3D Blueprinting

    is greater than the sum of its parts.

    TRACING

    CHAN

    GE.

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    Layer 1: The Business Vision

    and Operations Model.

    The first layer, the Business Visionand Operations Model would have

    the most interest to a CEO and other

    executive management. It defines

    through a digital mapthe business

    vision and operations model of an

    organization. We do this by mappingthe elements of this modelbusiness

    objectives, organizational measures

    and competitive frameworkto

    corresponding business practices.

    Here our industry experts use their

    knowledge of business process and

    technology to connect the dotsbetween strategy and execution.

    THEVISION.

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    Layer 2: The Business

    Process Model and Patterns.

    The second layer, the Business ProcessModel and Patterns, is for a more

    THEPRO

    CESS.

    operational audience, looking to

    carry the vision into core operations.

    In this layer, we find a modeledcharacterization of the business

    processes and related patternsthe

    key being to separate intellectual

    assets from the implementation

    systems. Why separate the two?

    Because when the technologychanges, you neednt start from

    scratch, recreating process assets

    effectively bound up in the old code.

    Instead of being essentially wasted,

    those process assets can go straight

    into the new system.

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    Layer 3. The Functional

    and Application Model.

    The third layer, the Functional andApplication Model, is mostly for the

    engineer. Thats because it provides

    a robust model of the underlying

    applications that support the

    business processes in Layer 2.

    This ability to model the functions

    and applicationthen bring them

    into a Web-based service-orientedarchitectureallows a flexibility

    that simply was not possible in

    the previous technology.

    THEAPP

    LICATIO

    NS.

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    THEINFRASTRU

    CTURE

    .

    Layer 4: The

    Infrastructure Model.

    Much of your IT investment istied directly to the infrastructure

    investment shown in the Infrastructure

    Model of Level 4. An Infrastructure

    Model best leverages existing

    information technology investments

    in legacy assets, package software,

    the hardware and operating

    environment and infrastructure.Above all, it allows organizations to

    seeeasilywhere infrastructure

    services truly add value.

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    Whats your ROC

    (return on customers)?

    For airlines, its imperative to lowerthe cost per mile. But it doesnt much

    matter if you dont fill seats, and that

    means connecting with customers.

    How?

    Not with current systems.

    Hailing from the 1970s, legacy airlinereservation and departure systems

    focus on operations, not customers.

    Compounding the problem,

    partnerships, multiple business

    models and profit management have

    stretched operations about as far astheyll go. As for the current fixes,

    be patient. The average legacy

    enhancement could take nine

    months or longer.

    A

    IRCORE.

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    Its a different story with the

    Airline Reservation Framework, a

    comprehensive suite of modular,platform-independent, Web-based

    airline reservations and departure

    control applications: Everything

    needed for booking, departure and

    inventory management. But theres

    more. Customer focus. Speed ofimplementation. Reduced costs and

    streamlined processthats just the

    start of what Airline Reservation

    Framework delivers. Add to that that

    lower cost of ownership and operation.

    3D Blueprintingthe power

    behind the 3D Visible Enterpriseis

    an essential part of the how. Opensystems. State-of-the-art technologies.

    Flexible architecture. All with a

    customer-centric system that links

    more of their life and plans with

    your operations. Thats ROC, Return

    On Customers. As in loyal, happycustomers. And the ROI that goes

    with it.

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    Fits the bill.

    New competitors. A host of e-trends

    requiring technology upgrades.Legislative and regulatory pressures.

    Volume shifts and electronification.

    In the struggle to adjust, banks need

    a forward-thinking payments

    strategy. But where?

    The reality is, for both electronicand paper payments, most banks have

    aging applications and antiquated

    administrative solutionssolutions

    built around products, disparate

    systems and silos, not speed. Whats

    missing? A 3D Blueprint that mapsboth technology and business

    processes. And that does so across

    the enterprise, identifying patterns

    to avoid costly redundancies. The

    result is less to manage and fix, and

    greater ROI.

    From digital imaging and

    workflow to cross-border payments,

    from truncation to anti-moneylaundering, banks need an agile,

    real-time solution.

    Unisys Enterprise Payments

    3D Blueprint fits the bill. Drawing

    on our deep industry expertise

    (22 of the top 25 global banks asclients and solutions that process

    more than half of the worlds

    checks), our Blueprint integrates

    payments view, data and processing.

    ENTERPRISEPA

    YMENT

    S.

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    At the same time, our 3D

    Blueprint eliminates overlapping

    transaction services, ensuring that

    both business strategy and

    administrative processes intelligently

    deploy not only new but existing

    technology. And incidentally, by

    blueprinting common processes,

    these solutions work just as well in

    an outsourced environment.

    Either way, the bottom line is the

    same: improved customer service and

    channel management, competitive

    advantage through business agility,

    and reduced operating costs.

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    The whole fix.

    Patch aging legacy systems with quick-fix solutions? Much as insurers have

    tried, the usual result is even more

    disparate systems. Its all part

    of the never-ending quest for an

    enterprise strategy to break down

    product silos, share data and containcosts. So, whats needed? A blueprint

    that maps technology and business

    processes, identifying patterns to avoid

    redundancies and maximize ROI.

    Todays insurers need agile

    solutions that integrate multipledata sourcessolutions that can make

    smart, fast product decisions

    customized to a policyholders

    particular needs and life events.

    But thats not all. Insurers need

    real-time processes to better manage

    risk and respond to unpredictable

    market events. To turn policy inquiries

    into immediate sales opportunities,

    they need Web services integrated

    seamlessly with business strategy.

    They also need systems that can

    quickly evolveto better respond to

    customers by more quickly embracingnew technologies. They need equal

    agility to adjust to an ever more

    complex regulatory environment.

    Unisys Insurance 3D Blueprints

    make sense out of multiple delivery

    channels. Connecting often disparatepieces, it ensures that both agent and

    carrier administrative and business

    processes are able to integrate both

    new and existing technology,

    efficiently managing the entire life-

    cycle of each policy-holder even as itties in other areas of the business:

    risk management, claims processing,

    CRM systems and more.

    IN

    SURAN

    CE.

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    Drawing on its deep industry

    expertise (8 out of the top 10 life

    insurers and 5 of the top 10 globalP&C insurers), Unisys identifies and

    reuses recurring processesand their

    supporting technologyto eliminate

    redundancies, contain costs and

    generate new sales opportunities.

    Also, thanks to 3D Blueprinting,these solutions work just as

    efficiently in-house as in an

    outsourced environment.

    The bottom line: improved

    customer service and channel

    management, competitive advantagethrough business agility, and reduced

    operating costs.

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    Agile to execute.

    Arguably, no industry on earth has

    systems older and newer and morepatched over than that of the

    banking and mortgage industry

    especially when you factor in the

    added chaos of mergers and

    acquisitions. Ancient legacy systems.

    Quick-fix niche systems. Spaghetti-like interfaces. The result is a system

    as intricate and complex to operate

    as it is expensive to maintain.

    Imagine, then, a system built

    to out-change change. With our

    Banking and Mortgage 3D Blueprint,you have real-time customer and

    account information at all touch

    pointsanytime.

    It begins with customer-centered

    designspeeding administration and

    giving one customer view and, with it,greater flexibility in designing the right

    products. It also takes into account the

    strong differences among countries, as

    far as accounting rules, taxes, and

    complex interest calculations.

    B

    ANKING

    &MO

    RTGAG

    E.

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    Swift. Secure. Connected.

    Its time to end the stovepipes in our

    justice systemthe gaps that slowjustice and leave dangerous gaps in

    the mission-critical net of Justice,

    Public Safety, and Homeland Security.

    Not only do gaps hinder efficiency,

    they open agencies to the kinds of

    gaffes that stay forever in the headlines.

    At the same time, the public demands

    more accountabilityand greater

    cooperation and information sharing.

    Which means seamless systems.

    The Unisys Integrated Justice

    Information Sharing (IJIS) solutionsupports the secure exchange of vital

    information, and then at key decision

    points throughout the Justice System.

    But Integrated Justice is more than

    seamlessits flexible. Using Unisys

    Model Driven Architecture approach,IJIS iteratively generates components

    that can run on any platform, any

    system, or any database.

    IN

    TEGRA

    TEDJU

    STICE.

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    Imagine. Inter-agency connectivity

    at all government levels. Linked

    records, with push and pull

    technologies to deliver information

    at key decision points. But IJIS

    doesnt just improve shared

    information; it secures it. Flexible

    and extensible, its architecture

    model driven using openstandardsdelivers the kind of

    robust infrastructure built to last

    because its built to change. And by

    the way, it plays seamlessly with

    legacy systems and everything else

    in your IT environment, making themost of your investment.

    Dont want to run it? Dont worry.

    With business process outsourcing and

    infrastructure outsourcing services, we

    can take mission-critical processes off

    your hands.

    Integrated Justice. The system

    just got a whole lot tighter.

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    Artifacts are the facts.

    As the facts, artifacts capture and

    transmit the living details of a 3DVisible Enterprise. The result is a

    virtual model of your business

    Through traceability, the facts of

    the artifact are dynamically connected

    to every other fact. Meaning, the

    cascading result of each changethechain of cause and effectcan be

    traced through all other layers of the

    3D Visible Enterprise.

    Finally, artifacts collectively

    transmit the future value of the 3D

    Blueprinting process, with well-

    architected, well-documented processes

    that can be readily changed, again and

    again. In fact, the artifacts schematics

    here barely scratch the surface of the

    architectural richness of 3D

    Blueprinting. Or, for that matter, thepower to change that characterizes the

    3D Visible Enterpriseenterprises

    already defining the futures elite.

    Artifacts, then, are the facts of the

    3D Visible Enterprise, a model that can

    be used to powerfully predict theoutcomes of key business decisions.

    These facts live because, through 3D

    Blueprinting, the facts within an

    organization can change with

    business conditions.

    The 3D Visible Enterpriseanenterprise thats built to last because

    its built to change.

    3D Visible Enterprise.

    The future made visible.

    To learn more, visit www.unisys.com

    THEFAC

    TS.

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    3D Industry SolutionsBased on our experience and long-standing partnerships with leading organizations, Unisys architects and

    industry experts are creating 3D Blueprints for the following business-critical processes:

    Transportation Airline Core Systems (AirCore): Booking,

    departure and inventory management.

    Commercial ITPR Integrated Trade Replenishment: Large

    consumer product suppliers and retailers.

    Safe Commerce Intermodal Secure Supply Chain: Secure supply

    chain through risk management.

    Financial Services Life Insurance and Pension: Policy and contract

    initiation, management and administration.

    Property and Casualty/General Insurance: Policyinitiation, management and administration.

    Banking and Mortgage: Retail and commercialbanking and mortgage processing.

    Enterprise Payments: Paper and electronicpayments factory.

    Federal/Public Sector Health Claim Management: Medicaid Processing. Health and Human Services: Eligibility

    determination and case management. Justice and Public Safety: Collection court case

    management and citizen identification. Registry and ID: Vehicle registration and

    drivers licenses. Tax and Revenue Management: Unemployment,

    income, property, sales tax processing.

    Communications Multimedia Messaging: Open system storage and

    forward messaging platform for integrated media.

    Media Newspaper and Web Publishing: Multimedia asset

    management for news planning and gathering.

    Why Unisys?

    Unisys is the architect of 3D Visible Enterprise, and the

    3D Blueprinting process that takes you there with

    industry-transforming results. Unisys knows more

    than anyone about business-critical processes in key

    industries, like financial services, transportation, publicsector, commercial, communications and media. These

    lessonsand the digital maps that resultare what

    power the 3D Visible Enterprise.

    Few companies, if any, offer a clearer vision, or

    more predictability in terms of results. Few execute

    better, or are as collaborative and easy to work with.

    These are the reasons for our successful, long-standing

    partnerships with many of the worlds leadingcompanies. Today, at Unisys we are a new company

    known for our global reach, for our comprehensive

    portfolio of end-to-end services, for our pragmatic

    approach, andabove allfor our clear, consistent

    focus on cost and operational improvements.

    Unisys: Making tomorrow visible through the

    3D Visible Enterprise.

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