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ECLECTIC READINGS

(4 if thou doesn’t read a lot, how shall thou claimeth

a gr8 management cadre career) You are exhorted to read a book such as listed below, once every 3 weeks. Approaches to Management/ Business: • In Search Of Excellence – Tom Peter • Passion for Excellence – Tom Peter • Seven Habits Of Highly Effective People – Stephen.R.Covey • 13 Fatal Errors Managers Make & How You Can Avoid Them – W.Steven Brown • Business Maharajas – Gita Piramal • Business Legends – Gita Piramal • World Class in India – S. Ghoshal et al • Business @ The Speed Of Thought - Bill Gates • The Road Ahead – Bill Gates • Competitive Advantage – Prahalad & Hammer • Brand Warfare - David. A. Alessandro • 22 Immutable Laws Of Branding - Al Ries & Laura Ries • Positioning – Al Ries • Who Moved My Cheese – Spencer Johnson • I Know Who Moved Your Cheese – Darell Bristow-Bovey • One Minute Manager – Keith Blanchard • One Minute Salesperson – Keith Blanchard • One Minute Manager Meets a Monkey – Keith Blanchard • Fish - Stephen C. Lundin • Fishsticks - Stephen C. Lundin • Management Innovation – Davies Black • The 21 Irrefutable Laws Of Leadership - John C. Maxwell, Zig Ziglar • The 21 Indispensable Qualities Of A Leader - John C. Maxwell, Zig Ziglar • Small Is Beautiful – E.F.Schumacher • Emotional Intelligence – Daniel Goleman • Good To Great : Why Some Companies Leap…While Other’s Don’t – Jim Collins • Built to Last – Jim Collins • Periodicals like Harvard Business Reviews, Strategic Marketing • Blue Ocean Strategy – W Chan Kim and Renée Mauborgne • Execution – Ram Charan & Larry Bossidy • Art of War – Sun Tzu • The Invisible Continent – Kenichi Ohmae • The Mind of The Strategist – Kenichi Ohmae

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• The Borderless World – Kenichi Ohmae • The Living Company – Arie de Geus • What would Google Do – Jeff Jarvis • The Long Tail – Chris Anderson • Freakonomics – Steven D. Levitt • The Black Swan – Nassim Nicholas Taleb • Global Brand Strategies – Sicco van Gelder • BPO Sutra – Sudhindra Mokhasi • How Would You Move Mount Fuji? – William Poundstone • The HR Scorecard – Brian E Becker • Outliers, The Story of Success – Malcolm Gladwell • The Tipping Point – Malcolm Gladwell • Rich Dad, Poor Dad – Robert T. Kiyosaki • What Got You Here Won't Get You There – Marshall Goldsmith • Purple Cow – Seth Godin • The Definitive Drucker – Peter F Drucker • Toyota Talent – Liker Jeffrey • McKinsey Way – Ethan Rasiel • McKinsey Mind – Ethan Rasiel • Planet Google – Randall Stross • The Google Story – David Vise • What Would Google Do – Jeff Jarvis • Disrupting Class – Clayton Christensen • The Game Changer – A G Lafley • Rich Dad Poor Dad – Robert Kiyosaki • The First 90 Days – Michael Watkins • Groundswell – Charlene Li • First, Break All The Rules -Gallup's Marcus Buckingham And Curt Coffman • "Executive Thinking: The Dream, The Vision, The Mission Achieved" - Leslie L. Kossoff • Leading Change – John Kotter • The Fifth Discipline – Peter M. Senge • Mojo: How to Get It, How to Keep It – Marshall Goldsmith • First, Break All The Rules – Marcus Buckingham • The Ten Commandments Of Business Failures – Donald R. Keough • The-Ten Day MBA – Steven Silbiger • Jack Welch’s Winning – Jack Welch and Suzy Welch • The Tipping Point: How Little Things Can Make A Big Difference – Malcolm Gladwell • Our Iceberg Is Melting: Changing and succeeding Under Any Condition – John Kotter • Art Start – Guy Kawasaki • 24 Brand Mantra – Jagdeep Kapoor

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• Management Consulting – Milan Kubr • Winning-The Answers: Confronting 74 Of The Toughest Questions In Business Today – Jack Welch And Suzy Welch • 1001 Ways To Keep Customer Coming Back – Donna Greiner And Theodore B. Kinni • The Fortune At The Bottom Of The Pyramid – Prahalad • The New Age Of Innovation – C.K.Prahalad And M.S.Krishnan • Modern Marketing Management – Hari Govind Misra • International Marketing Management – Hari Govind Misra • Product Management For Software – Ernani Ferrari • Ten Rules for Strategic Innovators – Vijay Govindrajan • The Monk Who Sold His Ferrari – Robin S harma • The Ship Builder: Five Ancient Principles Of Leadership – Jack Myrick Self-Help & Grooming: • You Can Win – Shiv Khera • Freedom Is Not Free – Shiv Khera • Awaken the Giant Within – Anthony Robbins Unlimited Power – Anthony Robbins • Sky is the Limit – Wayne Dyer • Books on self-improvement – Norman Vincent Peale, Swait Modern, Dale Carnegie, esp. How To Win Friends & Influence People – Dale Carnegie • Count Your Chickens Before They Hatch – Arindam Chaudhury • Seven Habits Of Highly Effective Teenagers – Sean Covey • Career Warfare – David. A. Alessandro • Mental Fitness – Tom Wujec • Lateral Thinking – Edward De Bono • Six Thinking Hats – Edward De Bono • Six Action Shoes – Edward De Bono • Atlas of Thinking – Edward De Bono • 7 Spiritual Laws Of Success – Deepak Chopra • Zen & The Art Of Motorcycle Maintenance – Robert. M.Pirsig • Roads To Success – Robert Heller • Lead To Succeed – Colin Turner • Lessons From The Hive – Charles Decker • Jonathan Livingstone Seagull – Richard Bach • Now Discover Your Strengths - Marcus Buckingham (and Donald Clifton). • The Power of Now – Eckhart Tolle • Stress & Coping – Pestonjee • Brain Power – Brad Ford • Eats, Shoots & Leaves – Lynne Truss • The 16 Personality Types, Descriptions for Self-Discovery – Myers Briggs • Get Your Frog Out Of Well – Chuck Boyer

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• Billion Dollar Lesson – Paul B. Caroll • Foundation Of Success – Subhash Jagota • The Greatness Guide – Robin Sharma • Blink: The Power Of Thinking Without Thinking – Malcolm Gladwell • Flight Plan: The Real Secret Of Success – Brian Tracy • Games Indians Play – V.Raghunathan • Ping: A Frog In Search Of A New Pond – Staurt Avery Gold • Trump: Think Like A Billionaire – Donald J. Trump • Change Your Thinking Change Your Life, How To Unlock Your Full Potential For Success And Achievement – Brian Tracy • How To Sell Yourself – Arch Lustberg • Personal PR And Making A Name For Yourself – Colleen Burns Inches • Mind Gym :Give Me Time – Mind Gym • Thinking Creativity At Work – Premila D’ Cruz • A New Earth: Awakening To Your Life Purpose - Eckhart Tolle • When You Are Sinking Become A Submarine: Winning Through Wisdom And Creativity – Pavan Choudary • The Magic Of Thinking Big – David J.Schwartz • Light From Many Lamps – Lillian Eichler Watson Business Practitioners Biographies/ Autobiographies: • The GE Way – Jack Welch • The IBM Way - Buck Rodgers • Made In Japan – Akio Morito • A Double Life – Alyque Padamsee • What They Don’t Teach You At Harvard Business School – Mark H McCormack • What They Really Teach You At Harvard Business School – Kelly & Kelly • What They Still Don’t Teach You At Harvard Business School – Mark H McCormack • What They Don’t Teach You At Yale Law School – Mark H McCormack • Beyond the Last Blue Mountain – RM Lala • Lee Iacocca’s Autobiography • Made in America – Sam Walton • Every Street Paved with Gold – Kim Woo-Choong, Daewoo • Only the Paranoid Survive – Andy Grove • My Years with general Motors – Alfred P Sloan • The Accidental Billionaires: The Founding of Facebook – Ben Mezrich Misc. Fiction/ Non-fiction: • The Great Indian Dream – Arindam Chaudhury • My Experiments With Truth – Mahatma Gandhi • Future Shock – Alvin Toffler • Powershift – Alvin Toffler

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• The Third Wave– Alvin Toffler • War Anti-War – Alvin Toffler & Heidi Toffler • Games People Play – Eric Berne • I Am Ok You Are Ok – Thomas Harris • Naked Ape – Desmond Morris • Wings Of Fire – A P J Abdul Kalam • Alchemist – Paulo Coelho • Eleven minutes – Paulo Coelho • Winners Stand Alone – Paulo Coelho • The God Of Small Things – Arundhati Roy • Doctors – Erich Segal • Man, Woman And Child – Erich Segal • Prizes – Erich Segal • The Class – Erich Segal • Love Story – Erich Segal • 3 Statesmen – Gokhale, Gandhi & Nehru – B.R. Nanda • Lila – Robert. M.Pirsig • Catch 22 – Joseph Heller • The Moors Last Sigh – Salman Rushdie • History Of The World – J.M. Roberts • Works by Ayn Rand, Robert Ludlum, James Hadley Chase, John Grisham, Arthur Hailey, Robin Cook, Sidney Sheldon, Agatha Christie, AC Doyle, Guy De Maupassant, Somerset Maugham, Mark Twain, Alistair McLean