40% 232% - l7advertising.com · facebook was well suited to meet their need to generate leads and...

1
760-575-7163 | [email protected] 66% 40% 232% About Ortez Real Estate Group Results Goal Increase in Facebook Reach Decrease in Facebook Cost Per Link Click Increase in Facebook Link CTR Ortez Real Estate Group wanted to deliver ads on Facebook that would generate buyer/seller leads, capture the millennial demographic early and also promote an upcoming seminar. L7 Advertising got to work - creating that would resonate with the millennial audience and made The Ortez Realty Group top of mind for first-time home buyers. The Ortez Real Estate Group was in need of more buyer/seller leads in the Sacramento area. They recognized an opportunity with millennials - whom would regularly show up to Open Houses without a realtor or pre-approval. They came eager, but completely unprepared. Ortez Real Estate Group knew the demand was there for a relatable realtor to walk them through the process and believed L7 Advertising could help capture the growing opportunity in this demographic. *Metrics are based on a period of L7 Creative paid media management from (5/10/19 - 5/29/19) compared to the previous period. Facebook was well suited to meet their need to generate leads and reach the millennial target audience. L7 Advertising developed successful campaigns to generate leads and deliver pre-qualified leads straight to their inbox. We created highly targeted campaigns to buyers and sellers resulting in a tremendous increase in link clicks. Case Study: Real Estate 873% Increase in Facebook Link Clicks

Upload: others

Post on 18-Jul-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: 40% 232% - l7advertising.com · Facebook was well suited to meet their need to generate leads and reach the millennial target audience. L7 Advertising developed successful campaigns

760-575-7163 | [email protected]

66%

40%

232%

About Ortez Real Estate Group

Results

Goal Increase in Facebook Reach

Decrease in Facebook Cost Per Link Click

Increase in Facebook Link CTR

Ortez Real Estate Group wanted to deliver ads on Facebook that would generate buyer/seller leads, capture the millennial demographic early and also promote an upcoming seminar. L7 Advertising got to work - creating that would resonate with the millennial audience and made The Ortez Realty Group top of mind for first-time home buyers.

The Ortez Real Estate Group was in need of more buyer/seller leads in the Sacramento area. They recognized an opportunity with millennials - whom would regularly show up to Open Houses without a realtor or pre-approval. They came eager, but completely unprepared. Ortez Real Estate Group knew the demand was there for a relatable realtor to walk them through the process and believed L7 Advertising could help capture the growing opportunity in this demographic.

*Metrics are based on a period of L7 Creative paid media management from (5/10/19 - 5/29/19) compared to the previous period.

Facebook was well suited to meet their need to generate leads and reach the millennial target audience. L7 Advertising developed successful campaigns to generate leads and deliver pre-qualified leads straight to their inbox. We created highly targeted campaigns to buyers and sellers resulting in a tremendous increase in link clicks.

Case Study: Real Estate

873%Increase in Facebook

Link Clicks