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    PC Makers

    Presenters:

    Oana Constantin

    Kevin Ridinger

    Adam Svoboda

    Cindy Xia

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    Industry Definition

    The personal computer industry consists mostly ofassembling and selling:

    Desktops & Notebooks

    Servers & Mainframes

    Workstations & Thin Clients

    Supercomputers

    Mass Storage Devices

    Network Equipment

    Peripherals

    Handheld Devices

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    Nature of Industry

    Motherboard

    & CPUPower

    Source &

    Cables

    Floppy,CD/DVD Drive

    Case

    Extra

    Peripherals

    Hard-drive

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    Industry History (1/2)

    Start of the industry: 1975.

    MITS Altair 8080First

    personal computer

    Hits maturity by the mid-1990s

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    Industry History (2/2)

    New developments beginning with late-1990s:

    Rapid decline in PC prices

    Consequently decrease in gross profit margins

    Acceleration in the product cycle

    Faster depreciation of components and finished good inventories

    Success of direct-sales/build-to-order strategy

    Remodeling of the value chain

    Mergers and Acquisitions

    HP/Compaq, Lenovo/IBM

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    1995 Worldwide Market Share

    10%8%

    3%4%

    8%

    4%

    7%

    3%3% 3%

    47%

    Compaq

    IBM

    Dell

    HP

    AppleNEC

    Packard-Bell

    Fujitsu/ICL

    Acer

    ToshibaOther

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    2004 Worldwide Market Share

    16%

    6%

    18%

    1%4%

    55%

    HP/Compaq

    IBM

    Dell

    Fujitsu/Siemens

    Acer

    Other

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    PC Market Growth

    US and Worldwide PC Market Growth

    1985 1990 1995 2000 2003 2005 2010

    U.S. PC Unit Sales (#M) 6.6 9.5 21.4 46.0 48.3 56.6 66.7

    U.S. PC Dollar Dales ($B) 17.2 24.5 56.8 86.9 78.1 84.5 86.1

    Worldwide PC Unit Sales (#M) 11 24.2 70.1 130 149 181 249

    Worldwide PC Dollar Sales ($B) 29.5 71.3 155 247 243 270 302

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    PC Unit Sales by Region (millions)

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    PC Market Segments (Million Units)

    0

    20

    40

    60

    80100

    120

    140

    160

    1990 1995 2000 2003 2005 2010

    Servers (U.S.) Servers (Worldwide)

    Desktops (U.S.) Desktops (Worldwide)

    Mobile PCs (U.S.) Mobile PCs (Worldwide)

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    PC Market Segment Growth

    Worldwide PC Market Segment Growth for Desktops,Mobile PCs, and Servers

    1990 1995 2000 2003 2005 2010

    Desktops 89.9% 81% 74% 68% 63% 55%

    Mobile PCs 9.9% 17% 22% 27% 32% 39%

    Servers 0.02% 2% 4% 5% 5% 6%

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    PC Market Share of Leading Vendors

    0

    10

    20

    30

    40

    50

    1990 1995 2000 2003 2005 2010

    Dell (USA) HP/Compaq (USA) Dell (WW) HP/Compaq (WW)

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    Business Models

    Big Box

    Direct

    White Box

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    Big Box Model

    Traditional approach, through brick and mortarretailers and own stores

    Distributors purchase assembled, ready-to-use

    computers

    Allows consumers to touch and feel the product

    Higher cost due to high inventories, longerdistribution channel

    Profit margin eroded

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    Direct Model

    Take customized orders directly from end consumers

    Assemble systems as orders come in

    Ship the product direct to customers

    More efficient, JIT inventory system

    Lower costs due both to inventory savings and

    distribution by-passing

    Savings are passed to customers

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    White Box Model

    Combination of Big Box and Direct Sales Strategies

    Own distribution facilities

    Allows consumers to customize their products while

    giving them a phisical location to purchase Highly fragmented, estimated to more than 500

    unbranded PC makers

    Often sell directly to small businesses looking for a

    significant price break rather than a big brand

    machine.

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    PC Industry Value Chain, 2004

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    Models of Production for US Sold PCs

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    Industry Performance

    NASDAQ Computer Index (IXCO)

    Includes 603 securities from categories:

    Computer Hardware

    Computer Software

    Semiconductors

    Computer Services

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    Industry Performance: 1 Year

    Nasdaq Computer Index (IXCO)

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    Industry Performance: 10 Year

    Nasdaq Computer Index (IXCO)

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    Industry Key Measures

    Profit Margin

    Sales Growth

    Market Share Growth

    Valuation Ratios

    Business Capital Spending

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    Industry Statistics

    Valuation Ratios Financial Strength

    P/E 22.96 Quick Ratio 1.34

    P/Sales 1.85 Current Ratio 1.61

    P/Book 6.83 LT Debt/Equity 0.31Total Debt/Equity 0.38

    Profitability Management Effectiveness

    Gross Margin 31.33% ROI 19.28%

    Operating Margin 9.22% ROA 9.94%

    Net Profit Margin 10.68% ROE 31.35%

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    Recent Developments

    Lenovos buyout of IBMs PC unit. Propelled the company on 3rd place in terms of worldwide market

    share (7.6%) for the 2nd quarter of 2005

    Apple switches to Intel processors

    Lenovo investing $84m in new R&D center in North

    Carolina

    Dell lowering earnings forecast, plus a $300m charge

    to repair faulty circuit boards Hewlett-Packard has hired Dells CIO, Randy Mott

    Soaring Apple stock price due to strong iPod sales

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    AppleOne Year Stock Price

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    Apple Sales Growth (millions)

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    Future TrendsIndustry

    Pricing competition will become more aggressive Exit by some smaller players

    Further consolidation through mergers and acquisitions

    PC shipments expected to grow at 6% per year, but

    revenues will remain almost flat Forces players to further innovate and expand product offering

    such as media center computers and tablet PCs

    Faster growth in Europe and Asia segments Build strong marketing strategy targeting these segments to capture

    market share

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    Future TrendsTechnology

    Continued shift from desktops to notebooks

    Shift towards wireless devices

    Adaptive hardware technology to support PC

    virtualization

    Continuous movement toward miniaturization anddigital enhancement of portable music players and

    phones

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    Dell Inc.

    Presented by: Kevin Ridinger

    http://www1.us.dell.com/content/products/features.aspx/inspn_1200?c=us&cs=19&l=en&s=dhshttp://www1.ca.dell.com/content/products/compare.aspx/dt_essential?c=ca&cs=CADHS1&l=en&s=dhs
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    Fast Facts about Dell Inc.

    Trades on NASDAQ, symbol: DELL

    One share bought for $8.50 at IPO in 1988 would be worth$3,800 today.

    Employs over 61,400 people

    Revenues totaled over $52.8 billion for the last four quarters Market Position: #1 in U.S., #3 in Japan, #2 in Europe

    7 Manufacturing centres spanning the globe, located in UnitedStates(3), Brazil, Europe (Ireland), Malaysia, and China.

    Nearly one out of every five standards-based computer system

    sold in the world today is a Dell.

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    Dell Timeline

    1984: Michael Dell founds Dell Computer Corporation

    1987: International expansion begins with opening of subsidiary in United Kingdom

    1988: Dell conducts initial public offering of company stock (3.5 million shares at$8.5 each)

    1993:Enters into Asia-Pacific region with subsidiaries in Australia and Japan

    1996: Company begins major push into the server market

    2000: Company sales via Internet reach $50 million per day

    2001: For the first time, Dell ranks No. 1 in global market share

    2004: Kevin Rollins becomes Dell's next chief executive officer. Michael Dellmoves to Chairman of the Board

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    Management

    Michael Dell Chairman of the Board (founded companyin 1984)

    Kevin B Rollins President and CEO since July 2004(prior he was president and COO of Dell Americas joinedin 1994)

    William J. Amelio Sr. VP Asia-Pacific/Japan (since2001) Paul D. Bell Sr. VP Europe, Middle East & Africa (since

    1996) Joseph A. Marengi, Sr. VP, Americas (since 1996, came

    from Novell)

    Many of Dells current management came to the company around 1996-97.Based on biographical evidence, many were lured from other high-techcompanies, including Novell, HP, Apple, Sun and Texas Instruments.

    http://www1.us.dell.com/content/topics/global.aspx/corp/biographies/en/joseph_marengi?c=us&l=en&s=corphttp://www1.us.dell.com/content/topics/global.aspx/corp/biographies/en/kbr_index?c=us&l=en&s=corphttp://www1.us.dell.com/content/topics/global.aspx/corp/biographies/en/msd_index?c=us&l=en&s=corp
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    Strategy

    Uses the direct business model(reliant on very efficientmanufacturing and supply chain management)

    Helps turnover inventory every four days (on average)

    Helps ensure the latest technology is offered without

    keeping outdated products on the shelves. Provides customers with single point of accountability

    Standards-based (do not support proprietary technologies)

    Collaboration with strategic partners

    Positively affects both input prices and product leadership

    Adding a significant layer of innovation (value-addedprocesses)

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    Dells strategic corporate

    initiatives for the future

    Continued Global Growth Growth outside of U.S. in largest countries at 30%

    Product Leadership

    Ex. integrated solutions to businesses (servers,desktops, and now printing)

    Enhancing the Customer Experience Dell value-added services (anti-spyware and virus

    software and support)

    Developing a Winning Culture: Essential for integrating Dells subsidiaries in over 47

    countries

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    Company Structure

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    Sources of Revenue

    Dell designs, develops, manufactures, markets,sells, and supports the follow products:

    Notebook ComputersDesktop Computers

    Printing and ImagingSoftware andPeripherals

    ServersStorage

    WorkstationsNetworking

    Dell also offers a variety ofservices from development and

    support to professional and fully managed solutions.

    Dell also has a financial services division which is a joint venture between Delland CIT group. It organizes financing alternatives for clients

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    Sales Mix (by Region & Product line)

    Product-specific

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    Revenue Growth

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    Revenue Growth

    YearNet Revenue (in

    Millions)

    2001 $31,888

    2002 $31,168

    2003 $35,404

    2004 $41,444

    2005 $49,205

    2006 $55,000

    2007 $60,000

    Net Revenue

    0

    10000

    20000

    30000

    40000

    50000

    60000

    70000

    2001 2002 2003 2004 2005 2006 2007

    Fiscal Year

    Revenue(inMillions)

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    Costs Input costs from suppliers (COGS)

    Continuing drop in PC prices but what about Dellsgross margin? 2001: 17.7%, 2002: 17.9% 2003: 18.2% 2004: 18.3%

    2005: 18.6%

    Operating Expenses- marketing, sales and admin.

    - R&D

    Almost zero long-term debt no service payments

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    Earnings Per Share

    $0.00

    $0.20

    $0.40

    $0.60

    $0.80

    $1.00

    $1.20

    2001 2002 2003 2004 2005

    Year

    2006 FY Forecast: $1.59

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    Market Share by Region

    Fiscal Year Ended

    Annual MarketShare: 30-Jan-05 30-Jan-04 31-Jan-03 1-Feb-02

    Americas 29.10% 27.70% 24.80% 20.30%

    Europe 11.70% 10.50% 9.60% 9.00%

    Asia Pacific-Japan 8.30% 7.20% 5.90% 5.00%

    Worldwide 17.80% 16.70% 14.90% 12.70%

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    Key Financial Analysis Figures

    Number of Shares Outstanding 2.4 billion Consistently been declining since 2001 (2.7B)

    Cash and Short-term Investments/Share As of Q2 2006: $3.77/share

    ROE: 2001: 39.78%, 2002: 24.36% , 2003: 44.32%,2004: 47.53%, 2005: 47.62%

    Ratios: Book value/share = $2.70, Price/Book = 11 Price/Sales* = 1.4 P/E* = 21

    *Calculated using P = $29

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    Financial Statements

    Balance Sheet

    Income Statement

    Cash flow Statement

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    Stock Options

    Average exercise price has steadily been increasing ($28.99 in 2005, comparedto $8.78 in 2001)

    As of Jan 28, 2005

    As of Jan 31, 2003

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    Options (cont.)

    Impact to earnings using fair value

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    One Year Stock Price

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    10 Year Trading History

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    Performance Comparison

    IXIC = NASDAQ

    IXK = Nasdaq computers index

    2 Years

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    Model Valuation

    With the residual income model: Dells price should be between $15 and $25

    depending on the assumptions used.

    Since Dell does not pay a dividend we cannotuse dividend models to calculate a price.

    The FCFE model also does not work very

    well with the stocks that are in Dells industry Produces a price of $6 if the same k from the RI

    model is used.

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    How does Dell Measure up?

    Statistic Industry Average DELL

    P/E Ratio (ttm) 28.6 21.14*

    Price/Book 10.5 12.75

    Net Profit Margin 6.7% 9.2%

    Price to FCF 38.5 15*

    Return on Equity (ttm) 37.0% 59.18%

    Price to Sales 1.81 1.4*

    As of Nov 9, 2005

    *Lower is better

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    Value Drivers (cont.)

    Profits Company has turned a profit year after year.

    Continued expense reduction and increasingmargins will help contribute to higher profits. Especially as international centres recently expanded into

    mature.

    Share buy back and continued reduction ingratuitous option issuance to execs

    Has a growing and already significant internationalpresence through diversifying it spreads risk ofnational economic/demand slowdowns

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    Value Drivers (Cont.)

    Growth Market share available abroad in Asia-Pacific and Europe

    E-commerce forecasted to increase especially in Asia

    Outside of the US, growth was over 30%. Has been strong formany years

    Product/service expansion Printing and Imaging revenues rose from 0 to 1.2B in 2005 in just

    under 2 years! Positioning themselves strategically within the emerging digital TV

    segment, making partnerships with Microsoft and Intel

    Technology Changes/PC Replacement

    Release of Windows Longhorn may spur people to buy newcomputers with 64-bit capabilities More than 35% of users plan to replace their computers in coming

    years (long-term avg. 20%)

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    Factors to Consider Quarterly earning announcements

    Investors have historically reacted drastically when quarterlynumbers are released

    Seasonality and cycles associated with the PC market(almost 60% of sales attributable to PCs)

    Foreign Exchange rate risks (38% of revenue from outsideU.S.)

    hedging and derivatives

    repatriation of profits (in Q4 2005 $4.1 billion)

    R&D investment is lower than competitors which might hurtDell in the long-run (especially in service sector)

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    1.951.65High Estimate

    1.801.55Low Estimate3233No. of Analysts

    1.871.59Avg. Estimate

    Next YearJan-07

    Current YearJan-06

    Earnings Est

    Recommendation

    Analysts:

    Current Month Last Month Two Months AgoThree Months

    Ago

    Strong Buy 8 9 9 8Buy 11 13 12 15

    Hold 12 9 9 7

    Sell 1 0 0 0

    Strong Sell 0 0 0 0

    Recent Price Depression due to one quarters earnings forecast is abuying opportunity.

    Attractive price vs. Competitors

    The company continues to make enormous amounts of money

    Limited-Downside potential for price (Share buyback)

    Expansion efforts in Asia-Pacific and Europe continue to show value

    Good management (experienced) have led Dell on a path of continuedgrowth

    Value Drivers (growth & profits) are strong

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    Adam J Svoboda

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    Background Founded in 1939 by Bill Hewlett and Dave

    Packard

    First Product: Audio Oscillator

    First Customer: Walt Disney

    Went Public on: Nov 6, 1957

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    Management/Executives Mark Hurd - 2005 - Chief Executive Officer and

    President. President and CEO of NCR since 2003(25 years of experience)

    Gilles Bouchard - Exec Vice President PSG (in Hpsince 1989)

    Vyomesh Joshi - Exec Vice President IPG since1980

    Randall D. Mott - Exec Vice President since 2005,with dell for 3 years

    IN GENERAL: MOSTLY NEW BUT EXPERIENCED

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    Board of Directors Lawrence T. Babbio, Jr. 2002

    Patricia C. Dunn - 1998

    Richard A. Hackborn - 1992 Mark V. Hurd - 2005

    Dr. George A. Keyworth II - 1986

    Tom Perkins - 2005

    Robert L. Ryan - 2004 Lucille S. Salhany - 2002

    Robert P. Wayman - 2005

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    Current Events HP takeover of Compaq - $25bn

    New CEO Mark Hurd

    2005 Profits fall

    Compaq acquisition complete

    Several other acquisitions have taken place

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    Snapshot Compaq

    Merger May 7, 2002, largest merger computer industry

    merger in history

    $25 billion

    1 Compaq share = 0.63 HP share

    Attempt to eliminate costs by reducing overlap

    in sectors Was opposed by both Compaq and HP (family)

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    Corporate Objectives Customer loyalty

    Profit Market leadership

    Growth

    Employees

    Leaders

    Global citizenship

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    Products and Services

    Desktops and Workstations

    Notebooks and Tablet PCs

    Printers and multifunctional machines Handhelds and calculators

    Monitors and projectors

    Fax, Copiers and Scanners

    Digital Photography Storage

    Servers

    Networking

    Software

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    Market Position

    #1 globally in the inkjet, all-in-one and single-function printers,mono and colour laser printers, large format printing, scanners,print servers and ink and laser supplies*

    #1 globally in x86*, Windows*, Linux*, UNIX* and bladeservers

    #1 in total disk and storage systems

    #2 globally in notebook PCs

    #1 globally in Pocket PCs

    #1 in customer support

    #1 position in customer loyalty for ProLiant servers

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    HP Business Sectors (PSG) Personal Systems Group

    (IPG) Imaging and Printing Group (ESS) Enterprise Storage and Servers

    (HPFS) HP Financial Services

    (HPS) HP Services

    Software

    Corporate Investments

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    (PSG) Personal Systems

    Group Commercial and consumer PCs

    Workstations, handheld computer devices and digitalentertainment systems

    Calculators

    Software services for commercial and consumermarkets

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    (IPG) Imaging and Printing

    Group

    Printing, imaging and publishing

    devices

    Both for home users andbusinesses

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    (ESS) Enterprise Storage

    and Servers

    Storage and server products

    Low and high end scalable servers e.g.Superdome

    Enterprise arrays, storage area networks

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    (HPFS) HP Financial

    Services Leasing, financing, utility and asset recovery

    services

    Specialized financial services forsmall/medium businesses and educational

    and governmental entities.

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    (HPS) HP Services

    Technology and consulting

    Integration services

    Managed services

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    Software Software solutions including support

    Infrastructure, operations and applicationsmanagement

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    Corporate Investments

    Labs and business incubation projects.

    Revenue is from selling network infrastructureproducts: enhancing computer and enterprise

    solutions.

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    % Revenue by Sector% of Revenue

    0

    5

    10

    15

    20

    25

    30

    35

    2004 2003 2002

    Year

    %

    ESS

    HPS

    Software

    PSG

    IPG

    HP Financial

    Corporate Investments

    2004 2003 2002

    ESS 18.70 19.78 14.10

    HPS 17.01 16.75 12.27

    Software 1.14 1.05 0.95

    PSG 30.39 28.75 19.90

    IPG 29.87 30.59 27.60

    HP Financial 2.34 2.60 2.31Corporate Investments 0.55 0.47 0.39

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    % Profit by Sector% of Profit

    -20

    0

    20

    40

    60

    80

    100

    120

    2004 2003 2002

    Year

    %

    ESS

    HPS

    Software

    PSG

    IPG

    HP Financial

    Corporate Investments

    2004 2003 2002

    ESS 3.27 2.93 -10.27

    HPS 23.85 28.08 29.72

    Software -2.74 -3.92 -11.61

    PSG 3.97 0.45 -7.87

    IPG 72.65 74.14 112.24

    HP Financial 2.36 1.63 -4.47

    Corporate Investments -3.36 3.32 -7.74

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    Earnings by RegionRevenue overview by region

    (in billions, for fiscal year 2003)

    Americas

    (excluding

    U.S.)

    6%Japan

    4%

    Asia Pacific

    11%

    United States

    40%

    Europe,

    Middle East,

    Africa

    39%

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    Revenue by Region

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    Analysis

    % increase/decrease in 2003-2004 2002-2003

    Revenue 9.37 29.11

    Costs 7.86 21.81

    Earnings on Operations 45.96 386.17

    Net Earnings 37.73 381.17

    % increase/decrease in 9 months of 2004 - 2005

    Net Revenue 9.000957003

    Net Expenses 8.931591637

    Earnings from Operations 10.31313819

    Net Earnings -17.62261014

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    Shares

    000 2004 2003 2002 2001

    Balance 2,910,760 3,042,761 3,043,733 1,938,828

    Issuance 111463

    Repurchases 172468 39780 39623

    Current 2,907,000,000

    Further $4bn buyback approved

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    Financials Dividend - $0.08 per quarter

    No stock splits since Dec 2000 (2 for 1)

    Year Est. EPS (10/05) 1.56

    Price/Earnings (Trailing)18.695

    Earnings Growth Rate17.200

    Relative P/E1.053

    Estimated P/E18.300

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    The stock as of 10 Nov

    2005

    Last 28.23 USD

    Change -0.31

    % Change (1) -1.09%

    High 28.63

    Open 28.4Low 28.21

    Net Volume 7,242,200

    52 Wk High 29.51

    Date 20/09/2005

    52 Wk Low 18.85

    Date 11/11/2004

    Dividend 0.08

    Div Date 12/09/2005

    Market Cap 80,879 M

    P/E Ratio 26.89

    EPS 1.05

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    Revenue and EPS (2004)

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    Return on Investment

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    Stock Performance

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    Sector Comparison

    F t ff ti f t

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    Factors affecting future

    performance Competition

    Inventory management

    Staying on top of technological development

    Intellectual property rights

    Economic uncertainty

    Terrorism

    Political changes

    business disruptions

    Inventory and

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    Inventory andDistribution

    Big Box

    BTO and CTO combined

    High end and low end sales

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    Competitors by Sector

    PSG Dell, IBM. Acer and Fujitsu (Europe)

    IPG Very pricing competitive. Xerox, Epson,

    Lexmark ESS Rapid technological innovation. IBM,

    EMC, Sun Micro

    HPS IBM, EDS. Competitive in support and

    Consulting. Software BMC, Veritas, Mercury, IBM

    HPFS Financing companies: IBM GlobalFinancing, Banks and Financial Institutions

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    Moving Forward?

    R&D Constant at $3,500million

    Revenue increasing BUT so are costs

    Profits are sensitive to US$ exchange rate Several Business acquisitions

    $5billion authorized for share repurchases ($3bremaining)

    Innovative and popular products Predicted fourth Q $22.2-$22.4bn Revenue Up

    10%

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    Acquisitions

    Snapfish Online photo service

    Scitex Vision Super-wide digital printing RLX Technologies Software provider

    Peregrine Systems Management software

    Compaq PC supplier ApplQ open storage area network managemen

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    Market Leaders

    The largest consumer IT company

    The world's largest SMB IT company

    A leading enterprise IT company

    Also has a significant presence in the public sectoras well as health and education

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    Philip Fisher

    Production, Marketing, Research and Financial skills

    Good

    The People FactorNew and old leaders - experienced

    Investment characteristics

    Very diversified and continually evolving

    Price of the investment

    Medium

    C l i d

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    Conclusion and

    Recommendation 2005 is a disappointing year

    New acquisitions bring a positive light

    Share buy-back

    WEAK BUY (wait tillfinal results and evaluate!)

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    Gateway Inc.Technology You Trust

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    Values

    Caring, honesty, teamwork, respect,

    aggressiveness, efficiency, fun and common

    sense.

    --- Offering products directly to customers,

    providing them with the best value for theirmoney and unparalleled service and support

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    Company Background

    Founded in 1985 in a farmhouse by Ted Waitt

    Went public in 1993 traded on NASDAQ Started trading on NY Stock Ex in 1997

    3rd largest PC maker in U.S.

    In March 2004, acquired eMachines ($235 million)

    Currently 1,900 employees

    6% of US market share in consumer segment

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    Distribution Channels

    Direct distribution: web, phone, retail stores

    Indirect distribution: retailers like Costco

    Limited resellers in Canada and Mexico

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    Products

    Computersdesktops, notebooks, all-in-ones, professional PC

    Systems (networking, servers and storage) Computer accessories

    Mouse, storage, memories, monitors, modems

    Consumer electronicsdigital TVs, digital camera, MP3 players, DVD

    players

    Software

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    Competitive Strategies in the 90s

    Gateway big box strategy and JIT

    Direct +retail

    Competitors:

    Dells build-to-order, direct only, JIT

    Compaqs Build-to-forecast, retail only

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    Acquired Advanced Logic Research (ALR) in

    1997 and announced its entry into corporate

    network server market

    Channeled through own retailing stores

    Acquired ALR

    Strategies in the 21st

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    Strategies in the 21st

    Century Encountered big loss from 2001

    failure of cost leadership strategy

    higher cost and lower margin

    slow inventory turnover

    Branded integrator

    offered the fullest range of product andservice

    B2B 2003

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    Acquiring eMachines

    Acquired eMachines in March2004

    50 million new Gateway shares

    and $30 million cash

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    eMachines

    Philosophy Build affordable computers for everyone no

    compromise PCs that deliver incredible value andperformance.

    Market budget-conscious consumers

    Products

    PCs and peripheral displaysDistribution Channels 3rd party retailers: BestBuy, Office Depot

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    eMachines

    2cnd largest vendor of desktop through USretailers

    low-cost, full-featured computer systems $1.1 billions of sales in 2003

    International market in Japan and UK

    Wayne Inouye, who joined eMachines in2001 and quickly turned it into money-making business

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    What does eMashine bring to GTW

    Low cost distribution model and retailrelationaship

    Highly efficient and profitable operationmodel

    Market shares in consumer desktop sector

    International growth opportunities Management team

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    After Acquisition

    eMachines CEO Wayne Inouye was named CEO ofGateway, succeeding Ted Waitt, who remains

    chairman and the company's largest stockholder28.3% shares and plays an active role in long-termstrategic direction, product development andmarketing plans.

    Combined management team from both Gatewayand eMachine

    A few new members joined management team

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    Management

    Wayne R. Inouye (eMachine) CEO andPresident

    Former president & CEO of eMachine since 2001

    Senior vice president of PC merchandising forBestBuy

    Scott Bauhofer, Senior vice president

    Former senior vice president of BestBuy

    bachelor's in history from San Francisco StateUniversity

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    Management

    Bob Davidson (eMachine)Senior vice presidentU.S. retail

    Executive of eMachine P&C development

    Former vice president of BestBuy

    Ed Fisher(eMashine)Senior vice president

    internationalExecutive of eMachine,former Intel sales director

    MBA Northwestern University's Kellogg GraduateSchool of Management

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    Management

    John Goldsberry, (eMachine)senior vice president, CFOJoined Gateway in 2004Former CFO of eMachine, leaded the negotiation with

    Gatewaybachelor's degree in Applied Mathematics and a Ph.D. inBusiness Economics from Harvard University

    Greg Memo ,(eMachine) Senior Vice President, Products,

    Marketing &WebFormer president at CompaqMBA degree from San Jose State University and abachelor's degree in industrial engineering from ArizonaState University.

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    Management

    Bruce K. Riggs, Senior Vice President, Operations andCustomer careFormer senior vice president of Quanta Computer Inc and Dellbachelor's degree in Economics and Spanish at LawrenceUniversity MBA from from Indiana University

    Bruce W. Smith, senior vice president, professional lineFormer senior vice president of Equant, a globaltelecommunications-servicesmaster's degree in history from the University of Virginiabachelor's degree in history from The Johns Hopkins University

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    Management

    Dan Stevenson, Vice President, DirectJoined Gateway in 2004Former senior director at Apple Computer

    MBA from Harvard University and a bachelor's in accountingfrom Purdue University

    Mike Zimmerman,(eMachine)Senior Vice President, Customer

    Care Services & Quality AssuranceFormer vice president and corporate planning at BestBuyBachelor's degree in business administration and marketing fromNorthwood University.

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    Corporate Goals

    Profitably grow PC business

    Diversify revenue

    Increase gross margin with consumerelectronics products

    Reduce cost structure

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    Modified Strategies

    Multi-branding

    Keep eMachines original marketing strategy

    Closed 188 Gateway owned retail stores Channel through big retailers

    New manufacturing model

    International markets (Japan, Mexico)

    Consolidated supply base

    Decrease employees from 7400-1900

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    Go-to-market strategy

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    Distribution Channels

    eMachines brand sold worldwide by retailers

    Gateway products directly sold online and by

    phone

    Gateway products sold in Canada, U.S.,Mexico, and Japan by retailers

    Professional line (PCs, servers, service) solddirectly to organizations by sales force

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    Breakdown of Sales

    BreakDown of Sales

    010,000

    20,000

    30,000

    40,000

    50,000

    60,000

    70,00080,000

    90,000

    Direct Professional Retail

    Distribution

    Sales 2005

    2004

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    Net Income

    Net Income

    -1200

    -1000-800

    -600

    -400

    -200

    0

    200

    400

    600

    1997

    1998

    1999

    2000

    2001

    2002

    2003

    2004

    2005

    Year

    NetIncome

    Series1

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    Earning Per Share

    EPS

    -4

    -3

    -2

    -1

    0

    1

    2

    1997

    1998

    1999

    2000

    2001

    2002

    2003

    2004

    2005

    Year

    EPS

    Series1

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    Price to Book Value

    Price to Book Value

    01

    2

    3

    4

    5

    6

    7

    1999 2000 2001 2002 2003 2004 2005

    Year

    P/B Series1

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    Price/Earnings

    P/E Ratio

    -10

    0

    10

    20

    30

    40

    50

    60

    1999 2000 2001 2002 2003 2004 2005

    Year

    P/ERatio

    Series1

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    Return on Equity

    ROE

    -3

    -2

    -1

    0

    1

    2

    3

    4

    5

    6

    1999 2000 2001 2002 2003 2004 2005

    Year

    ROE

    Series1

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    Current Price

    Open 3.150 Bid

    High 3.190 Ask

    Low 3.130 EPS 0.20

    Volume 2,314,700 E/P 15.7

    52-week H 6.920 Indicatedannual div

    0

    52-week L 2.350 Yield 0

    Last: US$ 3.150 Net Change: US$ 0.000 % Change: 0.00%

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    Ratios

    EPS Analysis 2003 2004 2005Q1 -0.62 -0.51 -0.01Q2 -0.22 -0.91 0.05Q3 -0.43 -0.16 0.04

    Q4 -0.35 -0.02 0.05Year -1.62 -1.60 0.13

    Return on Equity This Company Ind. Average S&P 500Q2:2005 -21.04 26.68 14.07Q2:2004 -125.78 21.92 13.78Q2:2003 -33.70 18.71 9.00

    Consensus EPS Estimate*Q3 FY05 2005(E) 2006(E)

    0.04 0.13 0.20

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    One-Year Price Chart

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    Against Market

    Standard and Poor's 500 Computer Hardware Index

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    Five Year Performance

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    Share Repurchase

    Repurchase of Preferred Stock and

    Convertible Note 2004 from America Online,

    Series A and C Preferred Stock with a parvalue of $400 million plus 2.7 millioncommon shares, for $315.6 million in cashand credits.

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    Value Driver

    Profitable eMachine brand sector

    eMashines profitable operating model

    International market

    Underminded by

    Failure of integration of the two companies

    Competition in international market

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    Forecasting

    Opportunity to grow in international markets

    Maintain relationship with the big buyers

    Let us entertain you is the new mantra of

    computer industry. Previously, companies

    focused solely on creating technology

    Competition:

    Dell, Apple, HP

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    Competitive Landscape

    http://www.hoovers.com/global/sample/co/fin/landscape.xhtml?ID=13193&Menu=
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    Current Events

    Closed three federal deals valued more than$20 million

    $1.7 million deal with California HighwayPatrol (CHP)

    Hyper-threaded dual-core added

    Enters strategic alliance with LEAF Financialand Merrill Lynch

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    Philip Fisher Approach

    Production,Marketing, Research and Financial skills

    Weak

    The People FactorHavent been with GTW for a long time

    Investment characteristics

    Somewhat diversified

    Price of the investment

    Low

    C l i

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    Weak Hold

    Conclusion