49 epic online reputation management orm tips for global automotive industries

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Post on 12-Aug-2015

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  1. 1. http://socialbubble.global Tip 1: Get online and establish a strong and positive presence.
  2. 2. http://socialbubble.global Tip 2: Make sure your own accounts are secure.
  3. 3. http://socialbubble.global Tip 3: If someone mentions something positive about you on a site such as Yelp, reward him or her with a coupon, freebie or a simple thank you.
  4. 4. http://socialbubble.global Tip 4: Optimize brand video with your company name on YouTube, which is widely considered to be the second largest search engine.
  5. 5. http://socialbubble.global Tip 5: Be cautious about your personal activities, both past and present.
  6. 6. http://socialbubble.global Tip 6: Connect with the media, which can help you get positive media exposure."
  7. 7. http://socialbubble.global Tip 7: Publish Quality Content.
  8. 8. http://socialbubble.global Tip 8: Create a web presence on all social media platforms.
  9. 9. http://socialbubble.global Tip 9: Dont neglect your social media accounts.
  10. 10. http://socialbubble.global Tip 10: Consider your brands and products.
  11. 11. http://socialbubble.global Tip 11: You need to build out online materials and social profiles for more than just your company name.
  12. 12. http://socialbubble.global Tip 12:Protect individuals reputation associated with the business.
  13. 13. http://socialbubble.global Tip 13: Implement authorship where applicable.
  14. 14. http://socialbubble.global Tip 14: Use Blog.
  15. 15. http://socialbubble.global Tip 15: Avoid making controversial comments in an interview, because your personal and corporate reputations are inseparable.
  16. 16. http://socialbubble.global Tip 16: Dont bring your private life into the online world, for example posting personal tweets, as your offline and online worlds are one and the same.
  17. 17. http://socialbubble.global Tip 17: Deal with the underlying cause of problems instead of concealing or ignoring them, which could show you in a bad light.
  18. 18. http://socialbubble.global Tip 18: Always behave yourself because anything you say and do could be made public and will be judged.
  19. 19. http://socialbubble.global Tip 19: Train your employees on your reputation management plan. Let them know what your goals are because their views will reflect on you.
  20. 20. http://socialbubble.global Tip 20: Be careful what you tweet or post because what you say reflects your company.
  21. 21. http://socialbubble.global Tip 21: Hire the right people for submitting tweets and posts, especially those who will use the right account and not post anything negative online.
  22. 22. http://socialbubble.global Tip 22: Consider your audience when tweeting or posting, as your message could be offensive to some people.
  23. 23. http://socialbubble.global Tip 23: Always be present online by using social media monitoring tools, where someone can be contacted when mentions from customers arrive outside of business hours.
  24. 24. http://socialbubble.global Tip 24: Review scheduled tweets and posts to avoid contradictions in business matters or insensitive comments coinciding with major world events like an earthquake.
  25. 25. http://socialbubble.global Tip 25: Build a great service or product before revealing it to the public. A good first impression will create a good reputation for your business.
  26. 26. http://socialbubble.global Tip 26: Dont lie about anything, because the truth will eventually come out.
  27. 27. http://socialbubble.global Tip 27: Recruit senior level professionals for your crisis management team to turn a crisis into an opportunity by communicating efficiently.
  28. 28. http://socialbubble.global Tip 28: Online Advertising can also be used together with Online Reputation Management.
  29. 29. http://socialbubble.global Tip 29: You will build reputation simply by having your business name or logo on the event listing, or delivering a presentation about a new product or innovation.
  30. 30. http://socialbubble.global Tip 30: Building your reputation as an expert also builds the reputation of your business and draws new customers.
  31. 31. http://socialbubble.global Tip 31: Regular newsletters can strengthen your personal connections with customers and reflect your business brand and personality.
  32. 32. http://socialbubble.global Tip 32: Content can and should be videos, photos, podcasts, e-books and newsletters as well.
  33. 33. http://socialbubble.global Tip 33: Pictures are great tools for maintaining your online reputation, whether you use photographs, cartoons, graphs, charts, illustrations, visuals can communicate complex messages in an instant.
  34. 34. http://socialbubble.global Tip 34: Infographics are a great way to share your branding online.
  35. 35. http://socialbubble.global Tip 35: Making email newsletters personal and effective, when it comes to establishing and maintaining your reputation online.
  36. 36. http://socialbubble.global Tip 36: Surveys and polls are still a great way to get your audiences opinion.
  37. 37. http://socialbubble.global Tip 37: Sharing written content (blog posts, whitepapers or e-books) is the strongest thing you can do to create a strong, positive online reputation.
  38. 38. http://socialbubble.global Tip 38: The most effective thing you can do to promote your online reputation is to recognize that all online activity is really about interacting with audiences of audiences.
  39. 39. http://socialbubble.global Tip 39: Maintain relationships with journalists and gets the good news about your organization out there.
  40. 40. http://socialbubble.global Tip 40: Build your strongest reputation online by contributing useful content to your audiences on the different social networks.
  41. 41. http://socialbubble.global Tip 41: If your brand is confined to a city, establish yourself on a geo-location service such as google places.
  42. 42. http://socialbubble.global Tip 42: If somebodys using your image and information to create a fake profile online, then complain to his domain registrar or the relevant social network.
  43. 43. http://socialbubble.global Tip 43: Crisis management is largely about prevention.
  44. 44. http://socialbubble.global Tip 44: Your crisis management team needs to craft an overall strategy that the everyday team will be able to follow, so that you have more coverage in the event of an emergency.
  45. 45. http://socialbubble.global Tip 45: Maintain a daily schedule for online engagement.
  46. 46. http://socialbubble.global Tip 46: Resolve only the issues you can and allow senseless issues to rest.
  47. 47. http://socialbubble.global Tip 47: Cultivate and deepen influential online relationships.
  48. 48. http://socialbubble.global Tip 48: Engage with people about your brand, industry and so on.
  49. 49. http://socialbubble.global Tip 49: Share company blog posts and respond to commenters on the blog.

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