5 customer survey strategy tips

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CUSTOMER SURVEY STRATEGY TIPS 5

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Page 1: 5 Customer Survey Strategy Tips

CUSTOMER SURVEY

STRATEGY TIPS

5

Page 2: 5 Customer Survey Strategy Tips

OFFER MULTIPLE DELIVERY OPTIONS

Page 3: 5 Customer Survey Strategy Tips

MOST COMPANIES AVERAGERESPONSE RATES OF 5-10%

USING TRADITIONAL DELIVERYMETHODS. TO INCREASE

THESE ODDS, YOU NEED TOCATER TO YOUR CUSTOMERS.

Page 4: 5 Customer Survey Strategy Tips

ON YOUR WEBSITE

OVER THE PHONE

IN AN EMAIL

BY TEXT MESSAGE

CUSTOMERS CAN TAKE SURVEYS:

Page 5: 5 Customer Survey Strategy Tips

KEEP SURVEYSSIMPLE & CLEAR

Page 6: 5 Customer Survey Strategy Tips

THE EASIER A CUSTOMER SURVEY IS

TO COMPLETE

THE MORE LIKELY CUSTOMERS WILL

COMPLETE IT. SHOULD A CUSTOMER

NEED TO EXPLAIN MORE

THEY WILL MOST LIKELY DO THAT ON

THEIR OWN.

Page 7: 5 Customer Survey Strategy Tips

TAKE ADVANTAGE

OF NEGATIVE RESPONSES

Page 8: 5 Customer Survey Strategy Tips

IF A CUSTOMER LEAVES NEGATIVE

FEEDBACK

THEY LIKELY WANT YOUR COMPANY

TO IMPROVE

...

LOOK FOR TRENDS

THEN FIX THE PROBLEM.

Page 9: 5 Customer Survey Strategy Tips

LISTEN AND RESPOND

Page 10: 5 Customer Survey Strategy Tips

YOUR CUSTOMERS ARE

TAKING THE TIME TO FILL OUT

A SURVEY

LET THEM KNOW YOU’RE

LISTENING. THANK THE

CUSTOMER FOR TAKING THE

TIME TO PROVIDE INPUT. ASK

THEM HOW THEY WOULD LIKE

TO BE CONTACTED. THE

CUSTOMER WILL KNOW YOU

ARE LISTENING. THEY WILL

KNOW THEY’RE MAKING AN

IMPACT.

Page 11: 5 Customer Survey Strategy Tips

RESPOND RIGHT AWAY

Page 12: 5 Customer Survey Strategy Tips

FOLLOW THROUGH AND

CONTACT YOUR

CUSTOMERS WHEN THERE

IS A PROBLEM. BE SURE TO

DO SO RIGHT AWAY.