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58th Annual Meeting & Exposition of the American Society of Hematology (ASH)
The Premier Event in Malignant and Nonmalignant Hematology
San Diego, CA • December 3-6, 2016
2016 ADVERTISING RATES & SPECIFICATIONSASH News Daily | ASH News TV | ASH Campus Map
ASH News DailyASH News Daily is the only official daily print publication of the 58th Annual Meeting & Exposition of the American Society of Hematology, San Diego, California, December 3 - 6, 2016.
ASH News Daily brings attendees daily coverage of meeting activities and a full schedule of events. ASH News Daily is delivered to select hotels, available on shuttle buses, displayed in branded kiosks, and handed out at the convention center.
Publication dates: December 3, 4, and 5, 2016
• Get direct access to over 25,000 attendees.• Drive attendees to your booth and events.• Reach readers of both the print and
digital editions.• Reach over 5,500 unique digital edition readers
and 160,000+ page views.• Earn ASH Priority Points.
Only exhibitors are eligible to advertise in ASH News Daily.
Print Advertising NET Rates:
Notes:• Spread ads that require blank space between the ad
and the PI information will be charged the ¾ page rate for those pages affected.
• Inserts are calculated on number of pages times the black & white rate. Three bound inserts will be accepted (two single-leaf and one multi-leaf) on a first-come, first-served basis; placement in Section B only.
• This is an annual meeting publication. Just as payment for booth space is due prior to the meeting, so is payment for ad space.
• No cancellations accepted after closing.
Closing Dates:
Space 10/14
Materials 10/24
Supplied Inserts/Bellybands 10/28
ASH Daily News Print Specs:
Ads are non-bleed only
Media: High-resolution Adobe PDF files required, with all fonts and graphics (min. 300 dpi) embedded. If a printed proof is not sent, we are not responsible for the out-come of the ad (color, fonts, text, etc.). Advertiser will be billed at cost for time required to prepare files to above standards, including resizing and mechanical or production services. All advertising is subject to the approval of ASH.
Color: Maximum combined density of 240 percent with only one solid. Two secondary colors should not exceed 75 percent each. Any single color not intended to print solid should not exceed 80 percent. Additional 10 percent under-color removal for cyan. Type should be surprinted in areas having tint values of 30 percent. Four-color type reverses should not be smaller than 10 points (14 points if using a narrow face font). Reverses should only be used out of areas having at least 70 percent tone value in black, magenta, or cyan. Color reproduction is assured to generally accepted industry standards for cold web newspaper printing. FTP/File Transmission: https://www.hightail.com/u/TimothyMercerCN
58TH ANNUAL MEETING & EXPOSITION OF THE AMERICAN SOCIETY OF HEMATOLOGY (ASH)
Size B&W B&W 4 - Color 4 - Color + Digital + Digital
$13,250 $14,575 $15,400 $16,950
$12,000 $13,200 $14,250 $15,675
$10,775 $11,850 $13,100 $14,500
$ 8,250 $ 9,075 $10,500 $11,550
$ 5,700 $ 6,275 $ 7,575 $ 8,350
$ 4,100 $ 4,525
King Page
3/4 Page
Island Page
1/2 Page
1/4 Page
1/8 Page
Premium Position/Additional Color Charges
Cover 4 $ 7,100
Cover 2 $ 4,980
Size Width Height
King Page 10" 14"
3/4 Page 10" 10"
Jr. Page 7" 10"
1/2 Page (Horizontal) 10" 7"
1/2 Page (Vertical) 5" 14"
1/4 Page 4 ¾" 7"
1/8 Page 4 ¾" 3 ½"
Maximize your brand awareness with continuous exposure throughout the ASH annual meeting.
Insert Specifications:
Single-page inserts:• Final dimensions: 10 7/8" x 15" or smaller. If the
finished size of the insert is smaller than 10 7/8" x 15" it will not trim except at the foot.
• A 5" lip/flap is required (must be low side) to run the vertical length of the insert. This allows the insert to be stitched into the newspaper.
• A 1.25" foot trim is required.
Multi-page inserts:• The insert should arrive folded.• A 1.25" foot trim and 3/8" low-side lip is required.• 100# coated gross-text weight maximum.
Quantity: 28,000
Bellybands:ASH News Daily Bellybands wrap all three sections of the daily issue. Your brand will be prominently displayed on top of every issue distributed that day.
Supplied bellybands are $22,500 net per day. Printing available for an additional $3,500 net per issue.
Bellyband Specs:Size: 25-1/4" x 2-1/2" Stock: 100 lb. gloss
Detailed specifications upon request
ASH News Daily E-NewsletterOfficial daily e-newsletter for ASH News Daily, delivered each morning during the ASH annual meeting to all attend-ees, featuring top stories cov-ered in ASH News Daily, plus interviews and highlights from ASH News TV.
Exclusive or split sponsorship opportunities are available.
• Distribution: >20,500 daily (four days)
• Open Rate: 36.1%• Click-Thru-Rate: 1.09%
ASH Campus Map Guide
The convenient and useful pocket guide is distributed to attendees (>25,000) inside the official conference tote bags with another 5,000 copies distributed in the exhibit hall and at information kiosks.
The ASH Campus Map is the premier quick reference to navigate all events and meetings. The map will be a vital resource for attendees in 2016, as sessions and events will be held throughout the convention center and San Diego Harbor hotels.
• Convention center buildings and meeting rooms• Major event locations• Exhibit and poster halls
Closing Dates
Commitment 9/30
Materials 10/21
THE PREMIER EVENT IN MALIGNANT AND NONMALIGNANT HEMATOLOGY
Position Size Net Rate
Front Cover 1.125" x 9" $15,750
Inside ROB 6” x 9” $10,500
Back Cover 6" x 9" $15,750
Creative Dimensions Rate (Width x Height, pixels)
Leaderboard 728 x 90 $31,500
Skyscraper 160 x 600 $26,250
Materials due by October 28, 2016
ASH News TV 2016
ASH News TV offers daily, 20-minute segments of ASH annual meeting coverage and updates. Daily segments run in a repeating loop throughout the day, with highlights from the previous day and previews of forthcoming sessions and events.
ASH News TV will be broadcast:• Directly into more than 10,000 hotel rooms• On approximately 80 percent of the 50 to 85
hotel shuttle buses• Throughout the convention center• Online via links on the ASH website for 12 months
and in ASH News Daily e-Newsletter.
There are a total of six sponsorship opportunities. Each receives one daily, 30-second commercial.
Your commercial may be a self-produced video and can include a lower-third banner that provides your booth number. Alternately, Convention News Television, the ASH News TV vendor, can work with you to produce a customized video designed to your own specifications.
Video Specifications:Aspect Ratio: 1920 x 1080 pixels (16x9 progressive). Square pixel aspect ratio.Frame Rate: 29.97 fpsAudio: Average Peak -12dB, instantaneous peaks must not exceed -6dB (we will boost audio levels on our end if needed).File format: High-definition (mp4) video is preferred. The codec is h.264 with an .mp4 wrapper but we can work with almost all formats. Other acceptable file types are MPEG, MOV or .AVI.Files exceeding 250MB in size may be compressed.Materials due: November 20, 2016. Delivery: We accept files via file transfer services such as Dropbox or WeTransfer.com.
Opportunity Rate
30-second $37,500/ commercial (x4 days) sponsorship
Contact Information:
Sales – ASH News Daily, ASH News TV, and the ASH Campus Map
Joe Schuldner [email protected]
Production/Insertion Orders
Kathy Clark212-904-0365 [email protected] Pharmaceutical Media, Inc.30 East 33rd Street, 4th floorNew York, NY 10016 (F) 212-685-6126
Materials – ASH News Daily and ASH News Daily e-Newsletter
Tim Mercer410-905-7615 [email protected]
Jenn Waters [email protected] News Daily4824 Edgemoor LaneBethesda, MD 20814
FTP/File Transmission: https://www.hightail.com/u/TimothyMercerCN
Materials – ASH Campus Map
Brian CannonAmerican Society of Hematology2021 L St. NW, Suite 900Washington, DC [email protected] 202-292-0267
Materials – ASH News TV
Greig PowersConvention News Television3222 Corinne Drive, Suite AOrlando, FL [email protected]