6 Essential Features Your Event App Needs to Have

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You should be able to log into a dashboard and make changes

yourself that go live immediately. As we all know, the only constant

in event production is change so it’s critical that updates go live

immediately. You may think that this is standard functionality

in event apps today, but sadly there are providers that either don’t

offer this feature at all or make it so you have to go through them

for updates...and be at the mercy of their timetable.

Instant Updates2

26 Essential Features Your Event App Needs to Have

One of the best ways to get your attendees interacting and

networking at your event is through a private social network on your

app. That way, they can post photos and comments, like content

and send direct messages to other attendees. Beware of ‘faux’

private social networks that either pull in social media feeds

or enable artificial interactions.

A Private Social Network1

With so many event or conference app providers, it can be difficult to determine which features you need

in your event app. Furthermore, there are some basic capabilities that some vendors don’t even offer.

The good news is that we’ve compiled a list of 6 essential features your event app needs to have. This list has

been culled by feedback from real event planners and experience with countless event apps over the years.

Your event app must have these features

Maps of the event venue or campus are great. It’s even better to give

your attendees the ability to drill down on locations on the map

to find out how to get there and see which sessions occur in those

rooms throughout the event. Elegant, easy to use interactive maps

not only give attendees directional information, it also helps them

find sessions and gatherings they might be interested in.

Interactive Maps4

Another must-have feature is push notifications, which give you

the capability of reminding attendees about certain sessions,

sharing information on changes or making other important

announcements. But it’s important to make sure these push

notifications are flexible, so you can send them immediately

or schedule them for later. Plus, you should be able to send these

notifications to the entire audience, certain attendees or a specific

group of attendees.

Flexible Push Notifications3

36 Essential Features Your Event App Needs to Have

Now you know the 6 essential features your event app needs to have. Please use this information to select an

event app that is feature rich, easy to build and delightful for your attendees to use. Your attendees, sponsors,

internal stakeholders and event team will thank you.

Final Thoughts

46 Essential Features Your Event App Needs to Have

In many cases, event organizers have groups of attendees who

they want to poll or communicate with. Leading mobile event app

providers have the option to deploy custom quick polls, where

polls can be sent to specific people or groups that attend certain

sessions. This offers a much more delightful experience

to attendees because they can provide feedback about

distinct aspects of the event, or the event as a whole.

Quick Polls and Feedback6

Event planners and organizers are o"en looking for opportunities

to generate revenue from sponsors and show sponsors as much

value as possible. If that sounds like you, one easy way to do this is

by providing them with sponsored posts. Usually, these sponsored

posts look very similar to regular posts, but they have strong

calls-to-action that can drive attendees to a landing page,

document download, ecommerce site, promoted session or other

action. In addition, some app providers allow you to schedule these

sponsored posts and even move them to the top of the activity

stream a certain number of times. You can also track all

interactions and conversions from the sponsored posts.

Trackable Sponsored Posts5

Attendify is the only event technology company that helps you build deeper relationships at your events.

Unlike other event apps, Attendify helps you create your event app quickly and easily, manage and update

your app effortlessly, get real-time feedback and analytics, demonstrate success and show ROI. In addition,

Attendify offers the first and only Social Lead Retrieval system, an automated event website builder and deep

event analytics that marketers can use to generate more customers and revenue.

About Attendify

56 Essential Features Your Event App Needs to Have

+1 866 944 8678 www.attendify.com support@attendify.com

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