63% of adults in the US

are overweight, with 1/3

considered obeseGallup-Healthways Well-Being Index

Obesity Epidemic

Health Risks Associated with Obesity

heart disease cancer

sleep apneagallbladder disease

gout

mental healthdepression

diabetes

stroke

high blood pressureosteoarthritis

$58 Billion Dollars Spent in the US

Most People Try These

BehaviourBehavioural Wellbeing : 25%

Exercise: 25%

Nutrition: 25%

Exercise only

Nutrition only

Well-being only

Problem = No Sustainable Results90% failure rate after 1 year on a

Commercial program

Medical Leaders

Wellness Leaders

What Does Work?

Evaluating a Safe and Effective Program

• Healthy eating plans that reduce calories but do not forbid specific foods

• Increase physical activity• Include tips on healthy habits with cultural needs

in mind• Slow and steady weight loss – ½ to 2 pounds per

week• Teaches positive and healthy behavior change• Teaches methods for keeping the weight off• Provides methods and coaching to overcome

social and lifestyle obstacles• Is supervised by trained, experienced and

qualified staff

Source: Cleveland Clinic: Choosing a Safe and Effective Weight Loss Program

Natasha VaniExercise Physiologist

Dr. Jean Jacques DugouaClinical Pharmacologist

Dr. Louis PerusseGeneticist

Dr. Gilles LapointeGeneticist

Dr. Karyn HoodClinical Psychologist

Newtopia World Class Expert Team

Mary BamfordRegistered Dietitian

Newtopia’s Personalized NEWLife Plan

Exercise Physiologist

Psychologist

Medical/ ND

Geneticists

Registered Dietitian

Expert Team

NEWLife Assessment

NEWLife Plan & Portal

What Makes Newtopia Different

Personalized: DNA

75 %

BehaviourBehavioural Wellbeing : 25%

Exercise: 25%

Nutrition: 25%

Exercise

Nutrition

Well-being

25 %

Integrated: Nutrition

Exercise

Well-being (Behavior)

What Genes Tell Us: Newtopia Genetics™

Behaviour

• Susceptible to increased body fat (FTO)• Decreased sensitivity to fullness (FTO)• Increased appetite, hunger and food

intake (MC4R)• Likely to snack (MC4R)• Decreased satiety (MC4R)• Lower density of D2 receptors – hypo-

functioning dopamine reward receptors (D2D2)

The Power of Newtopia Genetics in Action

Behaviour

personalizednutritionplan

personalizedexerciseplan

personalizedbehaviorwell being plan

Exercise

Nutrition

Well-being

75 %

DNA

DNAinformation

Unique ID#(5555)

Newtopia’s Genetically Tailored Products

Orange Formula(O5555)

Newtopia’s Support & Accountability

Newtopia is a World First

ThousandsofSatisfied Clients

80% of participants achieved their weight-loss goal and keptthe weight off 6 months later*

* Source: 2011 Newtopia Phone Survey

Debbie R. “I’ve lost 60 lbs lost so far!”

BEFORE AFTER:

Jill J. - Over 20 lbs. lost - and still COUNTING!

AFTERBEFORE

opportunity

Your Partner in Healthy Weight Loss

Affordable on any budget

Removes the guesswork with a genetically tailored products

and plan

Peace of mind with our expert team guiding your patient

Sustainable results with accountability tracking tools &

personal coaching support

A program you can feel good about referring to your patients

Little Staff Time Required

Step 1: Physician Refers Patient

Step 2: Staff Reviews Program, Signs Patient Up and Has Patient Complete Consent Form

Step 3: Staff Takes DNA sample through pre-addressed and supplied sample kits

Newtopia takes care of the rest and reports back on your patients progress!

Program Phases

Healthy Weight = Appropriate Program

NEWLife Change

NEWLife Resolve

NEWLife Purpose

NEWLife Transform

Recommended Weight Loss

15 lbs or less 15 - 30 lbs 30 – 40 lbs 40 – 80 lbs

Weeks on Program 12 24 36 52

Genetic Test Yes Yes Yes Yes

Monthly Custom Supplements

Yes Yes Yes Yes

Wireless PED Yes Yes Yes Yes

Weekly Coaching Yes Yes Yes Yes

Start-Up Fee (Month 1) $399 $399 $399 $399

Monthly Fee $149 $149 $149 $149

TOTAL COST: $697 $1,144 $1,591 $2,187

Average patient spends $1500 on Newtopia program

Practice Investment and Return

• Initial investment of $750 includes genetic tests, marketing material, training material AND 2 free NewLife programs

• Practice maintains 30% of all revenue and the average patient spends $1500

10 Patients

15 Patients

20 Patients

Month 1 $1,197 $1,796 $2,394

Month 6 $3,447 $5,171 $6,894

Annualized Income

$54,000 $81,000 $108,000

NewtopiaMDTraining and Marketing Support

Training

– One on one training sessions with Newtopia team

–No cost program participation for champion and physician

– 24 x 7 access to NewtopiaMD video modules

BUSINESS DEVELOPMENT

– 30 Day Trial Referral Program

– In-Practice Marketing Materials Provided (brochures, countercards, video, posters)

– NewtopiaMD Business Development courses

2. MARKETING

– National and regional PR campaign

– Regional co-op marketing campaign (launches Q12012 based on placements)

–Free physician finder on NewtopiaMD.com website

–Direct response campaign Q22012

3. 1.

Practice Opportunity Summary

Easy to Implement

Marketing Support

Passive Income Builder

Little required of you or your staff

National and local PR effort, free physician locator on newtopiamd.com, in-practice marketing materials, business development support

30% of revenue goes back to practice

Affordable 1x, $750 set up fee