7 steps to successful forum marketing

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7 Steps to Successful Forum Marketing www.fitnessprofessionalonline.c om The key to any successful marketing strategy is to be a resource.

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Page 2: 7 steps to successful forum marketing

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Forums present an excellent opportunity for companies to practice what they preach by providing valuable, trustworthy information to real people experiencing real problems.

7 Steps to Successful Forum Marketing

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Becoming a part of forum conversations not only spreads your brand awareness, but also helps build trust between the community and your company.

7 Steps to Successful Forum Marketing

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1. Identify the best forumsSearch for popular forums that cover your business’s niche audience. A great idea is to ask employees, customers and suppliers which forums they utilize.

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2. Create an account as soon as possibleForums often do not allow new members to post right away. They also give priority to seniors on the site. Therefore, make sure to create your business account to start posting as soon as possible.

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3. Introduce YourselfCreate an introductory post that includes a brief description of your expertise regarding the niche and an explanation of why you joined the forum.

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4. Spend Some Time LurkingRefrain from immediately posting. Like any friend group, forums are tight knit communities. Therefore, it is important to spend time reading the current posts and to know influencers.

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5. Put Your Website As Your SignatureAfter adding informative content to the forum conversation, direct viewers to your website by including your website url as your signature.

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6. Create Marketing CampaignsAfter receiving permission from the forum and establishing a relationship with influencers, conduct marketing campaigns to attract niche participants to your store.

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7. Avoid DramaPeople who engage in forums are often passionate about that niche topic. Therefore, at times, emotions can rise and drama can occur.

7 Steps to Successful Forum Marketing