7 tips for leveraging your athlete brand ambassadors

Download 7 Tips for Leveraging Your Athlete Brand Ambassadors

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Post on 19-Jun-2015

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Harness your sponsored athletes’ popularity to increase online sales and engage your audience. Learn effective strategies to tap into the powerful influence of your sponsored athletes to: extend your brand’s reach, drive sales with your athlete’s best content, and increase athlete marketing ROI. Download The Savvy Brand's Guide to Sponsored Athlete Marketing: http://ww2.readypulse.com/guides/savvy-brands-guide-sponsored-athlete-marketing/

TRANSCRIPT

  • 1. 7 Tips for Leveraging YourAthlete Brand Ambassadors

2. Athletes Can Be Challenging BrandAmbassadors Busy schedules Commitments to teams Agreements with sports organizations thatrestrict advertising 3. How can you make the most of yourathlete brand ambassadors? 4. 1. Have them take photos whereverthey are 5. 2. Encourage creative expression anddisplays of genuine enthusiasm 6. 3. Monitor and compare success 7. 4. Focus on photos and videos 8. 5. Encourage ambassadors to takephotos solo, with no one in thebackground 9. 6. Add a clause in your athletesponsorship contract that allows you touse athlete content in your marketing 10. 7. Give fans chances to engage andconnect 11. Download The Savvy BrandsGuide For Sponsored AthleteMarketing 12. ReadyPulse is Changing the Face ofDigital MarketingWe deliver social proof on-demand and @scaleFor more information contact us [email protected]@readypulse