7 ways to gear up your small business website for 2016

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Post on 13-Apr-2017


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7 Ways To Gear Up Your Small Business Website For 2016 Presented by Logan Nathan

2016 Website Trends for SMEs


SME Business WebsiteNote:solomoIT is an independent company based in not associated in anyway with LinkedIn.

Training & Coaching we provide are based on our own independent research and hands-on use of this platform for business and individual use.

Read the full article Here

Read the full article Here

You have less than 10 seconds to make a first great impression with your company website.

So its important to have a website that provides a quick interpretation of benefits, easy navigation through pages, develop credibility and prompt site visitors to take a desired action!

SME Business Website

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So how adopting the latest trends can benefit your company WEBSITE in 2016.

Lets take a lookRead the full article Here SME Business Website

For example, in my talk, - when I say I left school in 1992, the reason I say that is because I mention in my webinar I failed school. And the reason I say that is that I want to audience to know and think that you dont have to be smart to do this You dont need a degree. So if they dont have one, they believe they can do it. Then I say I got a trade in panel beating, again this would be stupid if there wasnt a reason, but I want to connect with the tradesman in my audience, I also go on to say my father wanted me to get a safe and secure job and have a trade to back me up. I then ask the audience attendees, who here on this webinar had their parents tell them to get a safe secure job? The very thing that my target audience is trying to get away from. So I build big rapport here. Then did this and that etc. leading to a story behind why you are speaking to them today, which should be a chance for you to reveal your mission without it sounding like a typical company mission. 4

Win more Customers with Visually Appealing and Realistic Website Designs

Read the full article HereLarge background images, typographic designs, split screens and animations are some of the things SME owners are going to compete on to hold the attention of their site visitors a bit longer, in 2016.


Engage With Small Data

Read the full article HereSignups, downloads and prompting site or asking site visitors to check Yes or No boxes on a certain opinion are simple ways to make them feel valued and get useful insights with respect to your target audience!


Boost Google Ranking with Secure Websites

Read the full article HereMaking it a win-win situation for the website users and the businesses alike, Google now wants more websites to adopt the secure HTTPS protocol, and is using search engine ranking as a reward for those who are listening!


Simplify User Experience with Responsive Web Design

Read the full article HereWith Google putting more emphasis on enhancing user-experience through responsive websites, mobile-friendly web design will push the trend towards better loading speed, bigger buttons and longer scrolling websites better suited to fit screens of all sizes.


Read the full article HereWebsites that are able to pin point what exactly led the user to a page and what they intend to do after landing on your website, can provide some useful insights into customer behaviors and help you deliver an exceptional user-experience.

Inspire Location Based and Contextual Searches Website


Transfer Website Visitors to Social Media Pages

Read the full article Here2016 will see a greater flux towards a combination of conventional business websites with modern ways of social selling that would go beyond the traditional integration of social media buttons


Embrace Full Screen Navigation and Cleaner Website Pages

Read the full article HereAn unexplored treasure for SMEs entering into 2016 is the ability of their responsive websites to automatically adjust to full screen when being viewed on multiple devices


Read the full article Here

2016 is going to be a march forward into Social interactivity, Localisation and Mobility (SoLoMo) with a renewed focus on Intelligently Targeting the market and abandoning the cookie cutter approach.


Upgrade Your Website For More Conversions In 2016


Lets Connect!

Logan NathanDigital Transformation Strategist, Social Selling Specialist, LinkedIn Trainer

Upgrade Your Website For More Conversions In 2016