8550 - sponsorship deck - dream weekend - final 2

SPONSORSHIP OPPORTUNITIESHOSTED BY TURNER FIELD APRIL 18, 2015

V i s i t U s O n l i n e A t w w w . A T L D r e a m W e e k e n d . c o m

© 2014 LEVERMORE FOUNDATION, INC. ALL RIGHTS RESERVED.

IntroductionThe Levermore Foundation, Inc. proudly presents the 1st Annual International Dream Weekend Music Festival being held in October at Turner Field Stadium located in close proximity to downtown Atlanta.

The Levermore Foundation, a Georgia nonprofit corporation, vision is to offer programs that will educate our future leaders to achieve their full scholastic and leadership potential, thus becoming a model citizen that makes a substantial impact on society. Proceeds from the International Dream Weekend Music Festival will go towards benefiting the work of the Levermore Foundation in our communities.

This partnership affords our sponsors, partners, and The International Dream Weekend brand the opportunity to extend its reach domestically as well as internationally. Dream Weekend offers sponsors face-to-face marketing opportunities, along with state-of-the-art promotional strategies and a highly sought after audience of music lovers. Our desire is to partner with you, and we hope to see you at the “Dream Weekend.”


The Board Members


Mr. Anthony C. Aiken

Mr. Leroy Campbell

Mrs. Xernona Clayton

Mr. Thomas W. Dortch, Jr.

Mr. John Kelley

Mr. Emmanuel Lewis

Ms. Miranda Mack McKenzie

Dr. Gary McGaha

Mr. Joseph Moore

Bishop William L. Sheals

State Rep. Calvin Smyre

Mr. Craig Sneed

Mr. Hank Stewart

Mrs. Susan L.Taylor

Mr. Jason Weaver

Mr. Thomas Williams

Mr. Lionel Woodyard

Amb. Andrew Young

Owner

Artist

Founder/Chairwoman

President

Manager External Affairs

President & CEO

Director, Community Affairs

President

President & CEO

Senior Pastor

Executive Vice President

Senior Eng.

Poet/Founder

President & CEO

Actor/Singer/Producer

VP Government & Human Affairs

President

Founder

Aiken Global Group, LLC

The Trumpet Awards Foundation

TWD, Inc.

Georgia Power Company

Future Begins Now, Inc.

United Negro College Fund

Atlanta Metropolitan College

JLM Risk Management Group

Hopewell Missionary Baptist Church

Synovus Financial Corporation

Verizon Wireless

The Hank Stewart Foundation

National Cares Mentoring Movement, Inc.

Zoo Atlanta

Atlanta Chauffeur Service, Inc.

Goodworks International, LLC

Kevin Levermore - Founder & Chairman

Eddie Bridgeman Sr. - CFO

Trinderlyn Alexander - Board MemberAdvisory Board Members


The Levermore Foundation is a call to action for caring adults, corporate leaders and organizations to help end the crisis in our

community by educating our young people who are at risk, in the United States, Caribbean and Internationally. Additionally, our

goal is to encourage leaders to raise awareness of the need and benefits of educating young people

beyond their secondary education.

We have formed strategic alliances with both high schools and universities around the world to accomplish our goals.

To date, the foundation has assisted in educating Caribbean students the past 13 years and has awarded scholarships

totaling more than $450,000. Some of our alliances included but are not limited to:

• TowersHighSchool,Georgia

• RowellHighSchool,Georgia

• CantonHighSchool,Mississippi

• HomewoodTechnicalHighSchool,Jamaica

• YorkCastleHighSchool,Jamaica

The Levermore Foundation, a Georgia nonprofit corporation, vision is to offer programs that will educate our future leaders to

achieve their full scholastic and leadership potential; thus becoming a model citizen that makes a substantial impact on society.

Proceeds from the International Dream Weekend Music Festival will go towards benefiting the work of the Levermore Foundation.

This collaboration affords our sponsors, partners, and The International Dream Weekend brand the opportunity to extend its

reach domestically as well as internationally. Dream Weekend offers sponsors face-to-face marketing opportunities, along with

state of-the-art promotional strategies and a highly sought after audience of music lovers. Our desire is to partner with you, and

we hope to see you at the “Dream Weekend.” Sponsors will be prominetly placed throughout the event on signage, matrix board,

sponsor booths, radio ads, web advertisements, and much much more.

• XernonaClaytonSchool,GhanaWestAfrica

• NationalBlackCollegeAlumniHallofFameFoundation

• PiedmontCollege,Georgia

• UniversityofWestIndies

• UniversityofTechnology,Jamaica

The City of Atlanta


• Incorporated in 1885, and the 9th Largest City in the United States

• A Population of 5,490,000 In the 26-County Metro Atlanta Area

• Easily Accessible to Interstate I-75, I-85, I-20, & 285

• Atlanta Has Become a Melting Pot of Many Diverse Cultures

• Atlanta is Host to Over 16.5 Million Visitors Yearly

• Atlanta Hartsfield-Jackson International Airport, Voted One Of The

Busiest Airports In The World

• To Allow Consumers To Experience The Product• To Increase Consumer Awareness & Product Sales• To Provide Consumers Incentives For Their Participation In The Promotional Experience

• To Position Your Product As A Leader In Your Industry

THE BENEFITS• YourCompanyProduct/ServiceHasThePotentialToReachMillionsOfPeople• YourBrandNameWillReachOver--ListenersViaRadio,LiveStreamInternationalBroadcast,

Web, Social Media, Print, & Targeted Email Marketing

THE STRATEGIES• Offer Product Sampling & Giveaways For Consumer Consumption• Distribute Complimentary Materials To Every Consumer Present At The Festivals

• Develop An Interactive Event That Lures Consumers To The Brand (On-Stage Participation/ Contest, Etc.)

THE TACTICS• Social Media, Web, Pay-Per-View and Targeted Email Marketing• Radio & Print Media

Sponsorship Objectives


Brand Rights / On-Site Entitlements• Rights To Dream Weekend Property Mark & Logo In Approved Advertising, Marketing, & Package Material• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Official Presenting Sponsor Signage Displayed Throughout The Area Of Use (Signage Provided By Sponsor) • Banner Displayed On Main Stage During Festival• Sponsor Prepared Video To Be Played Between The Acts During The Festival• Branding on the Plaza Matrix Board• Two (2) Vendor Booths In The Plaza & Monument Grove Area• Commercial At Start Of Festival & During Intermission Of Bands

Media Entitlements• Corporate Listing On All Event Banners & Signage• On Stage Company Recognition Throughout Event• EVERY Print, Radio, Television, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Promotional Material Prominently Positioned In Areas When Appropriate• Links On ATLDreamWeekend.com Website to Sponsor Site

Hospitality• (30) VIP Entry Festival Tickets & Chop House Entry• (30) GENERAL Tickets

Presenting Sponsor Sponsorship Rights Fee

$50,000



Brand Rights / On-Site Entitlements• Rights To Dream Weekend Property Mark & Logo In Approved Advertising, Marketing, & Package Material• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Official Premiere Sponsor Signage Displayed Throughout The Area Of Use (Signage Provided By Sponsor) • Banner Displayed On Main Stage During Festival• Sponsor Prepared Video On Plaza Led Board Throughout The Festival• Two (2) Vendor Booths In The Plaza & Monument Grove Area / 2 Car Display• Branding on the Plaza Matrix Board• Commercial At Start Of Festival & During Intermission Of Bands

Media Entitlements• Corporate Listing On Sponsor Banner At Plaza Enterance• On Stage Company Recognition Throughout Event• EVERY Print, Radio, Television, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Promotional Material Prominently Positioned In Areas When Appropriate• Links On ATLDreamWeekend.com Website to Sponsor Site


Auto Dealer Sponsor

Sponsorship Rights Fee

$25,000


Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Banner Inside Area of Use• Product Sampling (Depending On The Product - Subject To Approval)• Branding On Plaza Matrix Board During Festival• One (1) Vendor Booths In The Plaza & Monument Grove Area• Commercial Prior To Start of Bands On Stage

Media Entitlements• Corporate Listing On Sponsor Banner At Plaza Enterance• On Stage Company Recognition Throughout Event• EVERY Print, Radio, Television, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Promotional Material Prominently Positioned In Areas When Appropriate• Links On ATLDreamWeekend.com Website to Sponsor Site


Platinum Sponsor


$15,000


Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Banner Inside Area of Use• Product Sampling (Depending On The Product - Subject To Approval)• Branding On Plaza Matrix Board During Festival• One (1) Vendor Booths• Commercial Prior To Start of Bands On Stage

Media Entitlements• EVERY Print, Web, & Social Media Ad Featuring Name And/Or Logo Of Sponsor• Links On ATLDreamWeekend.com Website to Sponsor Site


Gold Sponsor Sponsorship Rights Fee

$12,000


Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Banner Inside Area of Use• Branding On Plaza Matrix Board During Festival• One (1) Vendor Booths



Silver Sponsor


$7,500


Brand Rights / On-Site Entitlements• Right To Activate A Co-Branded Promotion Utilizing The International Dream Weekend • Listing On Event Sponsor Banner• One (1) Vendor Booths



Bronze Sponsor


$5,000


V i s i t U s O n l i n e A t w w w . A T L D r e a m W e e k e n d . c o m

Event ProducerKevin LevermoreThe Levermore Foundation, [email protected]

Event CoordinatorSponsorships & Vendor InfoTrinderlyn AlexanderT. Alexander & [email protected]

8550 - sponsorship deck - dream weekend - final 2

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