90’S KIDS ZONEMANAGEMENT DEPARTMENT(RETAIL MANAGEMENT)

TEAM LEADERS

RITU PATWA SHWETA SAADH MEENAKSHI SONI PRACHI UPADHYAY NEHA RANJIROT NAMRTA NIRANKARI

INNOVATIVENESS

Instead of using the internet games and play stations we have emphasized on the street games like marbles and catapult. We have used promotional activities like putting posters all over the campus.

UNIQUE SELLING PROPOSITION Street games (Games which everyone

wants to enjoy but don’t get time to play.)

Promotional Activities Advertising for other stalls on our stall

BUSINESS PLAN

The name says it all. The much needed explanation is described by the name 90’s.

All the products or the services provided either started in 90’s or ended with the generation.

PRICING STRATEGY

The price of every service is very cheap that everybody can afford.

DISTRIBUTION

There is Direct selling. There are additional activities which will take

around the stall and the Bazaar. The Google ambassador (Vishruti Saboo) of the

college has an alliance with us to promote Google.

There is a tattoo artist who will art the gathering around the stall.

Targeted customers are the gathering, mostly the people from the same generation (90’s) and likewise.

COMPITITION

Main competitors other departments who are putting the stall with games.

Competitive strategy is that we are casting Street (read: Desi) games.

The uniqueness in the service (read: games) provided are not readily available in the locality.

Innovation in the services are that we have arranged the games in a ground breaking manner, (these games have not been seen or played or enjoyed in the campus before).

TEAM DETAILS

Shweta Saadh Ritu Patwa Neha Ranjirot Meenakshi Soni Prachi Upadhyay Namrta Nirankari

Vishruti Saboo Sonam Khandelwal Marudhar Rathore Yashasvi Chauhan Shalini Gupta Ananya Baliwal Nikki Jain Shipra Priyanka Yadav Neha Chaudhary

Team MembersTeam Leaders

FINANCIAL ASPECTS OF THE BUSINESS

Miniscule expenditure and more fun. Investiture is minimum with average

profit.

THEME OF THE STALL

The 90's was the breeding ground of EVERYTHING awesome.

Music was at its peak. Saga, Nintendo and Play station were the pinnacles of every child's gaming experience.

CN had Cartoon Cartoons Fridays and marathon long weekends of cartoons.

Toonami was every kids reason to get home early from school.

Disney Channel had a original movie almost every month.

Fox and WB kids were the center of attention on our Saturday mornings.

YOUR EXPERIENCE

Great learning experiencing. Team work. Outstanding exposure. Applying the theoretical studies in

practical work. Co-ordination with the team members

and the faculty.

SWOT ANALYSIS

Strengths Desi games. Easy availability of the resources. Youth attraction towards entertainment. Innovativeness.

Weakness Risk of falling profit. Lack of enthusiasm among the

gathering.

Opportunities Learning experience. Team Work. Great exposure.

Threat Competitiveness. Lack of enthusiasm of the gathering.

Thank You