a beginner’s roadmap to online course creation

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A BEGINNER’S ROADMAP TO ONLINE COURSE CREATION STEP 01 STEP 02 STEP 03 STEP 04 Think of yourself as a guide and your course as a map. You’re creating a way for your students to get from where they are now to where they want to be in the most efficient way possible. Each lesson should be intended to get your students closer to their target destination. Instead of targeting too broad, your course should be centered around the problems, desires, and outcomes of a niche group of students. Research what people are struggling with. How you decide to teach a lesson is just as important as what you’re teaching. Start to survey your potential clients and find out how they prefer to consume content. A major step to building your course brand is by building the brand of the person teaching it: YOU. STEP 05 STEP 06 STEP 07 STEP 08 Even while creating your course, you should be taking steps towards building your subscription and email list. Your sales page is where you’ll create the foundation of your relationship with your students. Make it a good one! Once you know what you’re going to be talking about, it’s time to create your content...but wait! Here's a tip I wish I had known before starting my first online course: Don’t create all your content before selling your course! There’s no magic formula that will give you the “right” price point, so I advise you to pick a premium price you can justify. TITLE HERE TITLE HERE Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. STEP 09 STEP 10 STEP Create buzz, validate the course your idea, and start growing your audienc!. When your course is finally complete, you should also consider having a beta launch first. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy. RESEARCH TOPIC & PICK A NICHE OUTLINE: PLAN YOUR CONTENT DECIDE ON YOUR COURSE FORMAT POSITIONING YOURSELF & THE COURSE START CREATING COURSE CONTENT BUILD AN AUDIENCE: CREATE A LEAD MAGNET PRICING YOUR COURSE BETA TESTING PRE-LAUNCH CREATE YOUR SALES PAGE LAUNCH THE COURSE! CLIENT ENGAGEMENT

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Page 1: A BEGINNER’S ROADMAP TO ONLINE COURSE CREATION

A BEGINNER’S ROADMAP TOONLINE COURSE CREATION

S T E P

01

S T E P

02

S T E P

03

S T E P

04

Think of yourself as a guide and your course as a map. You’re creating a way for your students to get from where they are now to where they want to be in the most e�cient way possible. Each lesson should be intended to get your students closer to their target destination.

Instead of targeting too broad, your course should be centered around the problems, desires, and outcomes of a

niche group of students. Research what people are struggling with.

How you decide to teach a lesson is just as important as

what you’re teaching. Start to survey your potential clients and

find out how they prefer to consume content.

A major step to building your course brand is by building the brand of the person teaching it: YOU.

S T E P

05

S T E P

06

S T E P

07

S T E P

08

Even while creating your course, you should be taking steps towards building your subscription and email list.

Your sales page is where you’ll create the foundation of your relationship with your

students. Make it a good one!

Once you know what you’re going to be talking about, it’s time to create your content...but wait! Here's a tip I wish I

had known before starting my first online course: Don’t create all your content before selling your course!�

There’s no magic formula that will give you the “right” price point, so I advise you to pick a premium price you can justify.

T I T L E H E R E

T I T L E H E R ELorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet.

S T E P

09

S T E P

10

S T E P

Create buzz, validate the course your idea, and start growing your audienc!.

When your course is finally complete, you should also consider having a beta

launch first.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit,

sed diam nonummy.

RESEARCH TOPIC & PICK A NICHE

OUTLINE: PLAN YOURCONTENT

DECIDE ON YOURCOURSE FORMAT

POSITIONING YOURSELF & THE COURSE

START CREATINGCOURSE CONTENT

BUILD AN AUDIENCE:CREATE A LEAD MAGNET

PRICING YOURCOURSE

BETA TESTING

PRE-LAUNCH

CREATE YOURSALES PAGE

LAUNCH THE COURSE!CLIENT ENGAGEMENT