a comparative analysis of two digital platforms designed for the interaction of city managers and...

Design Principles & Practices 2016

A comparative analysis of Two Digital Platforms Designed for the Interaction

of City Managers and Citizens

Kelly Kiyumi ShigenoDaniela Kutschat Hanns

10th Design Principles & Practices International ConferenceDesign Transforming Society

Artes & Design | PUC-Rio


10th Design Principles & Practices

Kelly Kiyumi ShigenoCurrently an Interaction Designer and a M.Sc. candidate at the Architecture and Urbanism College of University of Sao Paulo (FAU-USP)

Daniela Kutschat HannsProfessor at the Architecture and Urbanism College of University of Sao Paulo (FAU-USP) and vice-coordinator of the Labvisual research group, her main research areas are the project process and development in art, design and urbanism and architecture. Her main research interest are the design process of digital services and collaborative platforms that imply new models and initiatives concerned about the city development and citizens welfare


10th Design Principles & Practices | Kelly Kiyumi Shigeno & Daniela Kutschat Hanns

Brazil



Brazilian population204.450.649204 million in 2015, According to IBOPE (Brazilian Institute of Statistic and Research)



At the same time

Cellphone numbers283,4 million2015, According to IBOPE



in 201493,5% of residences have a telephone number



among them 56,3% choose to have a cellphone over a landline



Social media and other digital networked tools change the way people interact with each other and how governments communicate with to their citizens.



In the past few years, we could observe a growing number of analysis addressing events that have shown the influence of social media in emerging political scenarios



Occupy Wall Street (DeLuca, Lawson & Sun, 2012)

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Arab Spring - Tahrir Square (Lotan et al., 2011)

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Brazil’s Vinegar Uprising (Singer, 2013; Carvalho, 2013)

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in this context:

a) What are the emergent needs from civil society?

b) How Government could respond to these new challenges?



in this context:

a) What are the emergent needs from civil society?

Citizen-Sourcing (Citizens to Government): the public helps influence directions, results, and work as sensors monitoring service status and new incidents;Linders (2012, p. 447)



in this context:

b) How Government could respond to these new challenges?

Government as a Platform (Government to Citizen): a means for the government to make their data and knowledge available for the citizens;



We selected two applications to analyze key similarities and differences:

a) Colab (v. 2.0.1) b) Rio 1746 (v.1.7.9)



a) Colab (v. 2.0.1) - Citizen-Sourcing



b) Rio 1746 (v.1.7.9)



Conducted an oriented navigation using a questionnaire roadmap consisting of five

main themes:

1- Access rights and Privacy2- View and Change Reports Data

3- Social Communication4- Feedback

5- Gamification Elements



We conducted an oriented navigation* in order to accomplish three main tasks:

- sign up- make a report- find your report.

*The oriented navigation is a set of rules guided by a questionnaire in order to provide uniformity during the sample analysis, according to Silva (2012, p. 157)



Access right and Privacy questionnaire roadmap



View and Change Reports Data questionnaire roadmap



Social Communication questionnaire roadmap



Feedback questionnaire roadmap



Gamification Elements questionnaire roadmap



In summary, the design approaches taken by both city managers (Government to Citizen) and civil society (Citizens to Government) reveals distinct objectives. Governments pursue a better way to get and provide data and information about the city. Citizens may be searching for like-minded people to

support a common cause.



The Rio 1746 application focuses on features to receive and respond directly to the user. We noticed that Social Communication and Gamified features are not the application main concern.



The Colab application is a communication tool that links people with common propositions or within a same area. Although the application consists of mainly Social Communication features, based in our literature review, we believe that Gamification features could significantly enhance the user engagement.



Based on our methodology, we can concluded that both applications need to improve in terms of engagement

and social features to achieve a large amount of current users, showing that there is still a gap to design better

interfaces to foster a tight communication between citizens and governments.

Thank you!

@kiyumii

[email protected]