a complete new concept for remote controlled toys.coplay ® will be to the toy industry what intel...

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Page 1: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?
Page 2: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?
Page 3: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

• A complete new concept for remote controlled toys.

• Coplay® will be to the toy industry what Intel® is to the computer industry ;-)

What is Coplay?

Page 4: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•Traditional remote controlled toys can’t easily be used in cooperative playing.

•They have few control features.

•There is no such thing as compatibility!

RC toys today:

Page 5: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•The Coplay® system allows up to 16 remote control handsets to be operated in the same area – on the same radio frequency!

•No changing of crystals or setting of addresses,

...just turn it on and Coplay!

The Coplay® RC Concept:

Page 6: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•Coplay® toys and -handsets are categorized into classes, according to type of toy.

•Within a class, any handset can be connected to any toy – by simply pressing a button!

You don’t have to buy more than one handset!

Dynamic connection:

Page 7: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

New classes can be defined to suit any needs:

•Open classes act as industry standards, for instance for controlling toy vehicles.

•Restricted classes can be defined to suit special technical- or strategic needs of the

individual toy manufacturer.

For all kinds of toys:

Page 8: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

1Coplay® handsets will not interfere with each other, regardless of class.

2Within a class, any handset can control any toy.

Two levels of compatibility:

Page 9: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

• The Coplay® system will cover present- and future control needs, as new classes can be defined when new needs arises.

• For instance, the class XO-2500 will cover full

proportional steering and –speed, ignition, gear, brakes, lights and sounds, - plus control of auxillary motors for excavation arms etc.

Full flexibility:

Page 10: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•A wealth of sophisticated, feature-packed, compatible toys.

•They can buy one handset – and connect it to any toy.

•They can play together!

Kids just won’t accept incompatible systems!

What’s in it for the kids?

Page 11: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•Coplay AS founded 1-January 2001.

•Funded by private shareholders and national technology funding programs.

The company

Page 12: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•To offer unique, low-cost remote control technology to the global toy industry through

license agreements.

• Income from licenses, chip sales and development services.

Coplay is an independant technology supplier, – not a toy manufacturer!

Business model

Page 13: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•Technology demonstrated by fully featured prototypes.

• Two international patents pending.• Main patent approved in EU and Norway.•Coplay® trademark registered in 15 countries,

including US, EU, Japan and China.•Coplay chips in development, ready for production in Taiwan Q2-2005.

Status

Page 14: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

•We are now seeking pilot partners to bring the first toy series based on Coplay® technology to the market!

Next move

Page 15: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

- unite the world of remote controlled

toys by offering a unique, feature-

packed and low-cost wireless remote

control system that fits all toys,

making them compatible and ready for

co-operative playing!

Our vision

Page 16: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

Fully functional prototypes

Selection ofprototype toysand CoplayRC handsets completed in September 2004.

Page 17: A complete new concept for remote controlled toys.Coplay ® will be to the toy industry what Intel ® is to the computer industry ;-) What is Coplay?

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