A Day in the Life of a Subscription AgentJo Connolly

UKSG – April 2011

Traditional role of the Agent

• Order taker

• Claim handler

• Publisher payment facilitator

• Provider of print material

• Query handler

Changing role of Agent

• Access provider – Set up/Management

• Pricing specialist – Customisation – DDP – eDeal

• Complex query handler

• End user contact point

• License Management

• Business intelligence provider

• Real time data bank

• Financial flexibility

………increasing volumes of data

Play your cards right……

Title prices managedand updated annually

150,000

Higher

230,000

Publisher Accounts

25,000

Higher

65,000

Customer Accounts

50,000

Lower

30,000

Titles with onesubscription attached

5,000

Higher

13,000

Utilising resources

• EDI

• Outsourcing partners

• Products

• Tailored business models

• Automation

Questions ?