a digital customer obsession - fujitsu€¦ · to master customer experience. ask fujitsu +44 (0)...

Talk to Fujitsu and let’s start working together to Master Customer Experience. Ask Fujitsu +44 (0) 123 579 7711 [email protected] enablingdigital.solutions #enablingdigital Ref: 3807 A digital customer obsession We do this through a co-creative process that matches our expertise with yours, and builds something unique to your brand. 1 Judgment and Decision-Making Vol 6, Aug 2011 2 Fujitsu PACT for Success Survey: October 2017 3 PAC Mastering Productivity: Fujitsu 2016 4 Fit for Digital research: Fujitsu 2016 In a omni-channel world, your customers are more powerful They can buy anything from anyone at any time. The omni-channel, multi-touchpoint economy has shifted power to the consumer in unprecedented ways. Research shows it takes a customer 0.33 seconds to make a buying decision, big or small (from an item on a supermarket shelf or web page to a large business-orientated capital purchase).₁ We can help you digitalize your obsession Every organization has customers: whatever your sector, you need to be customer-obsessed. Over the last eight decades we’ve been helping businesses understand and engage with their customers: to master customer experience to build loyalty and secure revenue. Our ecosystem and consultative approach is powerful, but simple. We will… We deploy… It’s no surprise that the ability to be customer-led is vital. More than that, you must be completely customer obsessed. And the research proves it: 58% of businesses say that their customers are the biggest drivers for digital transformation. They want you to offer a total, digital experience. Or they go somewhere else. Success in the new era depends on being a customer-led organization Digital transformation is key to achieving that goal. Blending the physical and digital; addressing new influencers from ever growing globally connected communities; and understanding the context in which customers are engaging with your brand, are all essential objectives. Use Fujitsu’s CX Model to unlock your customers’ needs and desires Leverage data to understand your customers’ behaviors Build a total customer experience Engage with each customer, one conversation at a time Surprise your customers, but also listen to them Use co-creation to turn customers into ‘fans’ 1 2 4 5 6 3 To get much closer to your customers we advise: Help you explore, plan and co-create innovative solutions Work as an extension of your own team Deliver a sustainable change in behaviors to meet business needs Analytics Activ8 Applied Card Technology (ACT) Application Transformation Consulting Oracle / SAP / Microsoft Retail Mastering Customer Experience is all about co-creation.

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Page 1: A digital customer obsession - Fujitsu€¦ · to Master Customer Experience. Ask Fujitsu +44 (0) 123 579 7711 askfujitsu@uk.fujitsu.com enablingdigital.solutions #enablingdigital

Talk to Fujitsu and let’s start working togetherto Master Customer Experience.

Ask Fujitsu+44 (0) 123 579 [email protected]#enablingdigitalRef: 3807

A digital customer obsession

We do this through a co-creative process that matches our expertise with yours,

and builds something unique to your brand. 1 Judgment and Decision-Making Vol 6, Aug 2011 2 Fujitsu PACT for Success Survey: October 2017 3 PAC Mastering Productivity: Fujitsu 2016 4 Fit for Digital research: Fujitsu 2016

In a omni-channel world, your customers are more powerfulThey can buy anything from anyone at any time. The omni-channel, multi-touchpoint economy has shifted power to the consumer in unprecedented ways.

Research shows it takes a customer 0.33 seconds to make a buying decision, big or small (from an item on a supermarket shelf or web page to a large business-orientated capital purchase).₁

We can help you digitalize your obsessionEvery organization has customers: whatever your sector, you need to be customer-obsessed.

Over the last eight decades we’ve been helping businesses understand and engage with their customers: to master customer experience to build loyalty and secure revenue.

Our ecosystem and consultative approach is powerful, but simple.

We will… We deploy…

It’s no surprise that the ability to be customer-led is vital. More than that, you must be completely customer obsessed.

And the research proves it: 58% of businesses say that their customers are the biggest drivers for digital transformation. They want you to offer a total, digital

experience. Or they go somewhere else.

Success in the new era depends on being a customer-led organization

Digital transformation is key to achieving that goal. Blending the physical and digital; addressing new influencers from ever growing globally connected communities; and understanding the context in which customers are engaging with your brand, are all essential objectives.

Use Fujitsu’s CXModel to unlockyour customers’

needs anddesires

Leverage datato understand

your customers’ behaviors

Build atotal customer

experience

Engage witheach customer,

one conversation at a time

Surprise your customers, but also

listen to them

Use co-creationto turn customers

into ‘fans’