a global diamond commodity exchange creating a new ...€¦ · • leverage trading • shared...
TRANSCRIPT
August 2019
A Global Diamond Commodity Exchange
Creating a New Financial Market
CEDEX Vision
www.cedex.com
Transforming Diamonds to a New Financial Asset
Why Diamonds?
www.cedex.com
Untapped Market $300-$400 bn
Diversified Risk Profile Attractive Low Carry Cost
Fungibility Transparency
www.cedex.com
Liquidity
The diamond industry lacks clear
& transparent pricing, making it
difficult to understand how
diamonds are valued & priced
Unlike gold, platinum or silver,
diamonds are not standardized
and each diamond is unique
Diamonds are mainly sold to end
consumers in a one-sided
transaction, so you can’t resell a
diamond in its fair market value
Breaking the Barriers to become a financial asset class
Diamond Financial Eco-System
CEDEXSingle Diamonds Trading
DEX – Price Feed
Distribution
Trading underline vs. the ETF
& Futures
APsIndex ArbitrageMarket Makers
ETFs
IndexCreator
FuturesIssuer Custodian
ETF Issuer
STO Exchanges
Exchanges
The CEDEX Solution
www.cedex.com
The Technology Behind CEDEX
THE DEX BLOCKCHAIN
www.cedex.com
DEX- Transparency & Fungibility
www.cedex.com
DEX is a sophisticated AI proprietary deep learning algorithm that
creates a single gemological benchmark for fungibility and calculates the
diamond Estimated Market Price (EMP) for transparency overcoming the
barriers to transform diamonds to a financial asset class.
DEX
Step 1: Creating A Gemological Benchmark
www.cedex.com
Historical Data of
~500K Diamonds
Compiling Diamond’s 20
Gemological Characteristics
GIA
Uploading Diamond’s
Gemological Lab Reports
Gem Composite = Benchmark
for Gemological Perfection
1 10
Step 2: Combining Live Pricing
www.cedex.com
DEX $ VALUEEstimated Market Price Vs. Asking Price
& Fungibility for Trading
Gem Composite
Live Parallel Trades
(Wholesalers)
1 10
Blockchain-Tokenization &Diamond Flow to The Exchange
DIAMONDSUpload a single or multiple diamonds to the CEDEX exchange
VERIFICATIONAll diamonds uploaded to CEDEX are sent to a GIA lab for verification and certificate update
CUSTODIANOnce the diamond is verified and approved, it’s sent to a secured custodian for safekeeping (Geneva / Hong Kong)
SELLERThe diamond is uploaded to theexchange, where its evaluated; given aDEX score based on the requestedasking price vs. the Estimated MarketPrice (EMP)
BUYERCan bid on a single or multiple diamond,once there is a match, the Diamond DigitalCertificate is transferred to the buyer andhe becomes the diamond’s legal owner
DIGITAL DIAMOND CERTIFICATE (DDC)
A DDC is created, representing a diamond’s ownership. Including:owner ID, status, gem composite score, gem subcategory, media, designated custodian information, and arrival time at the custodian’s location
Proprietary & Confidential
www.cedex.com
Presenting the best valued deals on top
Generate automatic bids to reflect buyer entry point
Targeted Traders
www.cedex.com
BUYERSINITIAL SELLERS
Crypto Holders
InstitutionalTrading
Wholesalers & Private Diamond Holders
• Hedging Currency• Hedging General / Crypto Portfolios • Preserve Value• No Counterparty Risk
Commodity Traders
• Liquidation • Diamonds to Cash
• Exposer to Industry• Diversification• Better Alternative to Gold
Initiating Liquidity in Diamond Financial Eco-System
CEDEXSingle Diamonds Trading
DEX – Price Feed
Distribution
Trading underline vs. the ETF
& Futures
APsIndex ArbitrageMarket Makers
ETFs
IndexCreator
FuturesIssuer
Custodian
ETF Issuer
STO Exchanges
Exchanges
About CEDEX
www.cedex.com
• Seed Investment
www.cedex.com
2017 Q1• Capital raise over $20 million
2018 Q1• Fully operative live beta diamond
commodity exchange• Global custodianship operation• Custodianship in Geneva and HK
2018 Q4• Initiating a new financial
diamond ecosystem • Strategic collaborations
with financial institutions
2019 Q1
• JV with first regulatory approved diamond financial index
2019 Q2• Commitment by first Diamond
Regulatory filing
2019 Q4• DEX version 2.0• ETF Issuer Interface
2020 Q1
CEDEX Road Map & Achievements
• Issuance of the first ETF and Futures on diamonds
2020 Q4Development of additional futures
2021
• Short selling• Leverage trading• Shared investment• Market expansion
2020 Q2• Round B investment
With over 20 years' experience in the global
financial markets, has held senior roles in leading
financial institutions such as Lehman Brothers,
Barclays Capital and Intesa Sanpaolo (Banca IMI),
and served as the CEO of a Luxembourg
exchange and a financial advisory company
SAAR LEVI CEO & CO FOUNDER
Entrepreneur with 25 years experience in the
diamond industry. Working primarily in Asian
markets, specializing in technology, consulting
and financial software. Served as CEO at F&C as
well as founder & managing director of the
diamond brands LeLumiere and Masaor.com
RONEN PRIEWER FOUNDER
VP Product
Asaf MeiriADV. - Legal & Compliance Director
Ariel LilaevCOO
Shahaf Tzaig
Chief Technology Officer
Avner LevinstienDevelopment Manager
Aviv BalassianoHead of Coin Management
Allen LangnerJapan Director
Shigeo Akiyama
Asia Business Development
Calvin HauDatabase Administrator Aleksandr Rebenok
Senior QA EngineerKateryna Gordieieva
Korean Market Manager
Reina Lee
Marketing & Business Development Manager
Olga Chefranova
The Team
Our PartnersGrowing and Ongoing Joint Ventures & Partnerships
In Collaboration With:
• Listed on London Stock Exchange (TECH)
• Trading solutions to brokers & exchanges
• Based on propriety pricing algorithms
• Global offices: Israel, Cyprus, China, Hong
Kong, Japan & Ukraine
Award Winning Project
Audience award winner
Singapore Feb. 2018
Top 3 Potential StartupsTel-Aviv March 2018
Top 3 Potential StartupsZurich March 2018
www.cedex.com
Pitch Competition WinnerFuture of AI
Forbes 7 Ways Tokenizing Traditional Assets Will Launch Security Tokens To Main Street In 2019Nov 1, 2018
FINANCIAL
Yahoo FinanceDiamond Commodity Exchange CEDEX is Now Listed On Coinbene
November 28, 2018
Coin RivetNew blockchain exchange launches that digitizes diamondsNov 29, 2018
Core Finance Saar Levi – CEDEX CEOCore Finanace InterviewNov 30, 2018
Fintech Futures
Diamond ETF: a Gem of a Trading Opportunity
Jul 15, 2019
CEDEX in Recent Media
BLOCKCHAIN
Speaking at MJACSaar's Speech at MJACConference
Dec 18, 2018
New Kids On The BlockchainSaar Levi – CEDEX CEOMJAC CryptoCompare Interview Dec 1, 2018
Presenting CEDEXSaar Levi Presents The CEDEX Vision
March 28, 2018
CryptovestExclusive: Q&A with Saar Levi, CEO and Co-Founder of CEDEX
Feb 5, 2019
CoinDeskBlockchain-Based Diamond Exchange Cedex to Start Trading Diamonds Worth $50 Million
March 28, 2019
CEDEX End Game
Become a leading marketplace for digitized commodities for the retail
and institutional investors
The New Way To Invest In Diamonds By Securing The Value Of Your Assets.
WWW.CEDEX.COM