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    A Perspective To Launch

    Export Business from India

    Made By: Sameer Vishwakarma

    Data From: http://www.epch.in/moreDetails.htm

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    Imitation Jewelry

    &

    Handicrafts

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    Imitation Jewelry

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    Imitation Jewelry

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    Handicrafts

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    Handicrafts

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    India Turn Over on Exports Of Imitation

    Jewellery per yr

    S. No. COUNTRY 2008-09 (in cr.) 2009-10 ( in cr.)

    1 AUSTRALIA 2.81 3.59

    2 CANADA 4.50 5.58

    3 FRANCE 6.66 8.46

    4 GERMANY 8.39 11.16

    5 ITALY 9.10 11.85

    6 JAPAN 11.43 14.04

    7 NETHERLAND 4.42 5.33

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    India Turn Over on Exports Of ImitationJewellery

    S. No. COUNTRY 2008-0 (in cr.) 2009-10 (in cr.)

    8 UAE 6.49 9.22

    9 SWITERLAND 3.92 4.72

    10 U. S. A. 66.74 79.5

    11 U. K. 24.66 29.62

    12 LAC 1.25 1.92

    13 OTHER

    COUNTRIES57.91 60.84

    Total Turn Over Per Year 208.28 cr. 245.83 cr.

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    Market size for imitation Jewellery in the world

    as per

    Indian Export Promotion Council for handicrafts2009-2010

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    Major Buyers Of Imitation in the world

    USA & UK 44.39%

    Japan, Italy & Germany 15.07 %.

    UAE, France, Canada & Netherland 11.63%

    Total Market of Major Buyers 71.09%

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    First Major Buyers

    U.S.A 32.34%

    UK 12.05%

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    Second Major Buyers

    Japan 5.71%

    Germany 4.54 %

    Italy 4.82%

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    Third Major Buyers

    UAE 3.75%

    France 3.44%

    Canada 2.27 %

    Netherland 2.17 %

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    Rest of the Buyers

    Switzerland 1.92%

    Australia 1.46 %

    LAC 0.78%

    Other countries 24.75%

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    India Turn over on Export Handicrafts per yr

    S. No COUNTRY 2008-09 (in cr.) 2009-10 (in cr.)

    1 AUSTRALIA 17.36 18.36

    2 CANADA 22.30 23.93

    3 FRANCE 41.87 45.71

    4 GERMANY 163.56 168.58

    5 ITALY 58.45 62.43

    6 JAPAN 73.95 76.13

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    India Turn over on Export Handicrafts per yr

    S. No. COUNTRY 2008-09 (in

    cr.)

    2009-10 (in

    cr.)

    7 NETHERLAND 27.35 30.52

    8 UAE 68.17 73.07

    9 SWITERLAND 5.66 6.98

    10 U. S. A. 290.36 312.33

    11 U. K. 123.56 129.42

    12 LAC 38.33 40.17

    13 OTHER

    COUNTRIES

    282.83 283.67

    Total Turn over per yr 1213.75 1271.30

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    Market Size of Handicrafts in the world

    as per

    Indian Export Promotion Council for handicrafts2009-2010

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    Major Buyers in the world

    U.S.A 24.57%

    Germany 13.26 %

    UK 10.18%

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    Second Major Buyers in the world

    Japan 5.99%

    UAE 5.75%

    Italy 4.91%

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    Third Major Buyers in the world

    France 3.60%

    LAC 3.16%

    Netherland 2.40 %

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    Rest Buyers from the world

    Canada 1.88 %

    Australia 1.44 %

    Switzerland 0.55%

    Other countries 22.31%

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    Mission

    To Start Export Business of Imitation Jewelry &

    Handicrafts Products from India in the favor of NTH India

    branch.

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    Objective

    Selling quality product at reasonable price to make

    NTH as a brand in the world by targeting major buyers of

    Imitation Jewelry Product & Handicrafts from USA UK ,

    JAPAN etc .

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    Key of Success

    We having export license due to which we can take a part in E.P.C.H& fetch the buyers from other countries.

    Having contacts with Delhi NCR Production house, whomanufacture it for traders.

    As the india known for handicrafts product in the world & the bigcountries like USA, UK, Europe, etc are participating in it as abuyer, so it become easier for us to get them as a customer forcompany pockets.

    Imitation Jewelry & Handicraft are in big demand in the world so noneed to hunt for the buyers.

    Minimal charges of Product cost.

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    Key of Success

    Low investment.

    Dont required own factory for it

    We already have saloon in all major cities of Japan due to which wecan display our product in the saloon from where, we can sell the

    product to the saloon walk in customer.

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    How to Execution the plan

    Making visit to E.P.C.H Fair, in the month of FEBRUARY and

    OCTOBER held in India. Which is a biggest fair of the country for

    jewelry & handlooms, where we can find Large no. of buyers from the

    world.

    Venue

    Pragati Maidan (New Delhi) Expo-Mart (Greater Noida)

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    Step-I Hire a stall in the exhibition

    E.P.C.H Fair participating charges = Approx Rs 50,000/ 4 Days.

    Just before a month for participating in the Fairs, NTH has to

    outsource and collect new samples from the Production house and

    then NTH will ask each of their fabricators for showing their new

    development and samples as well.

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    Step-II

    We have to collect all the articles and samples being displayed onstall in order for receiving new orders from the client those who

    come to visit the Fair .

    In case if they like any of our sample then they take snap of it andask for at least 2 Pieces of the same as production samples to showin their country.

    After receiving those Pieces they take sometimes for placing an

    order. Before placing an order, the buyer inquire about the

    production delivery timing and all terms and condition regarding

    payment as well. Production delivery timing is always cleared byProduction house who takes care for producing the product.

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    Step- III

    Then we will make costing on the bases of freight & Taxes.

    After accumulated all the charges & cost we will send the

    final price to the customer.

    For safer side we will make payment term condition as partial

    payment before the shipment to ready the material & rest

    payment on product delivery .

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    Step-IV

    After clearing all negotiation points buyers will place the order

    through giving purchase order.

    Then NTH will deliver this sheet to Production house, who first get

    purchased raw material from market as per the specification andexecute this by the same fabricator who made the master samples

    for stall.

    After getting ready material from the production house, we will make

    export doc. & sent it to the customer, as per the decide transit(through air / container shipment)

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    Step-V

    We will display some product sample to our all Japanese saloon, sothat we can target saloon walk in customer too.

    We will make our own sites through which we can make contactswith world wide customer & sell online our product to them.

    We will do trading of these product by register our self on Alibaba,

    trade key etc.

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    Important Points

    Catalogue making charges depend on pictures quantity

    Single picture can cost approx starting Rs 200

    E.P.C.H Fair participating charges = Approx Rs 50,000/ 4 Days

    Website Generating Charges starts from approx Rs.15000/as perthis website www.chadhahandicraft.com (Jewellery website)

    Articles/Product developing Charges depend upon the products

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    Benefits of Margin

    Margin of Profit vary from 100% to 300% and sometimes can bemore than this.

    For Example; - A Bead necklace is made approx Rs 60 to 70 whichis tagged approx 5 to 6 USD.

    Likewise the article of jewelry is very easy to outsourcing and

    fabricating and can be easily sell out on the high margin of profit.

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    Thank you

    For Giving your valuable attention to it

    Sameer Vishwakarma

    Date: 21st Sep 10