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A Report Card on the Six Leading Automakers
Moving TowardsSustainable Plastics
A Report Card on the Six Leading Automakers
THE ECOLOGY CENTER
f e b r u a r y 2 0 0 5
THE ECOLOGY CENTER
F E B R U A R Y 2 0 0 5
Moving Towards Sustainable Plastics
A Report Card on the Six Leading Automakers
Moving TowardsSustainable Plastics
A Report Card on the SixLeading Automakers
A Report by the Ecology Center
AuthorsMark Rossi, PhD. of Clean Production Action, and
Charles Griffith, Jeff Gearhart and Claudette Juska of The Ecology Center
February 2005
Ecology CenterThe Ecology Center is a non-profit environmentaladvocacy organization that works for healthycommunities, clean products and clean production.The Auto Project of the Ecology Center works toaddress toxic and health issues related to theproduction of automobiles and promotes cleanervehicle technologies. The Ecology Center is basedin Ann Arbor, Michigan. www.ecocenter.org
Clean Production ActionClean Production Action (CPA) partners withenvironmental organizations, public health advo-cates, labor unions and community groups aroundthe world to develop and build technical supportfor clean production policies. These policies andstrategies promote the use of products that are saferand cleaner across their life cycle for consumers,workers, and communities.www.cleanproduction.org
Ecology Center
117 North Division Street • Ann Arbor, MI 48104
734.761.3186 (phone) • 734.663.2414 (fax)
[email protected] • www.ecocenter.org
Clean Production Action
P.O. Box 153 • Spring Brook, NY 14140
716.805.1056 (phone)
www.cleanproduction.org
i
Moving Towards Sustainable Plastics
Acknowledgements
The authors would like to thank the following people whose advice and assistance helped us
produce this report: Alex McPherson and Beverly Thorpe, Clean Production Action; Karen
Thomas, Environmental Defense; Tom Lent, Healthy Building Network; Mary Beth Doyle
and Stephanie Feldstein, Ecology Center.
We wish to thank our editor Nora Ferrell, Valerie Denney Communications.
For graphics and layout assistance we would like to thank Nancy Pinzke, Pinzke Design.
For supporting the ongoing work of the Ecology Center and publication of this report, we
would like to thank the John Merck Fund, the New York Community Trust, and the Joyce
Foundation.
The authors are solely responsible for the content of this report. The views and ideas
expressed in this report do not necessarily reflect the views and policies of our funders.
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A Report Card on the Six Leading Automakers
Table of Contents
Preface ............................................................................................................................................1
Executive Summary ....................................................................................................................... 2
1 The Environmental Implications of Plastics ........................................................................... 7
2 A Flourishing Market for Plastics: The Auto Sector ................................................................. 9
3 The New Directive to Automakers: Recycle More, Use Less Toxic Plastics ........................... 12
4 The Plastics Report Card: How the Six Leading Automakers Fared ...................................... 19
4.1 How the Automakers Were Graded ............................................................................... 20
4.2 How the Automakers Fared on Overview Topics .......................................................... 21
4.3 How the Automakers Fared on Measurable Goals Toward Sustainable Plastics ........... 25
4.4 How the Automakers Fared on Reporting Progress ....................................................... 28
4.5 Report Card Conclusions ............................................................................................... 33
5 Recommendations for Sustainable Plastics: The Role of the Auto Sector ............................. 35
6 Bibliography ..........................................................................................................................37
Appendix 1 Polymers in Automobiles by Application............................................................... 38
Appendix 2 The Report Card Method ........................................................................................ 39
Appendix 3 Sustainable Plastics Grading Criteria ...................................................................... 44
Appendix 4 Correspondence with Automakers ......................................................................... 47
FIGURES
Figure 1. Recycling of ELVs (Auto Industry as a whole) .............................................................. 13
Figure 2. PVC Life Cycle: Generic Hazards Associated with Vehicles ......................................... 16
Figure 3. Greenpeace Plastics Pyramid ........................................................................................ 18
Figure 4. Plastics Spectrum .......................................................................................................... 18
Figure 5. Toyota Recycle Vision ................................................................................................... 22
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Moving Towards Sustainable Plastics
TABLES
Table 1ES. How They Fared: Sustainable Plastics Grade Point Average (GPA) & Grade ............... 2
Table 1. Materials in a Typical American Family Vehicle (pounds) ............................................ 10
Table 2. PVC End Uses in Chrysler Group Vehicles (2001) ........................................................ 11
Table 3. End-of-Life Vehicle Requirements in Europe and Japan ............................................... 13
Table 4. Opel Priority List for Plastics with regard to Recycling Aspects .................................... 14
Table 5. Toxic Chemicals Targeted for Reduction by Europe’s ELV Directive ............................. 15
Table 6. DEHP Exposures from Vehicle Interiors ........................................................................ 17
Table 7. Evaluating the Automakers’ Design for Environment /
Design for Recycling Vision Statements ................................................................................ 22
Table 8. Evaluating the Automakers’ Chemicals Policy Statements ........................................... 23
Table 9. Evaluating Automaker Information Access Through the Web ...................................... 25
Table 10. Automakers’ Commitments to Measuring Environmental Progress ........................... 26
Table 11. Evaluating the Automakers’ Measurable Goals for Sustainable Plastics...................... 27
Table 12. Evaluating the Automakers’ Reporting on Progress .................................................... 31
Table 13. Sustainable Plastics Overall Grade Point Average (GPA and Grade) ........................... 33
Table 14. Vehicle Sales in the United States ................................................................................ 39
Table 15. Grading Scheme Applied: Letter Grades and their Numerical Equivalents ................ 40
Table 16. Generic Grading Criteria for Evaluating Measurable Goals & Objectives................... 41
Table 17. Generic Grading Criteria for Evaluating Reporting of Progress .................................. 42
iv
A Report Card on the Six Leading Automakers
T
Preface
his report represents the first in a series of reports planned by the Ecology Center in collaboration
with Clean Production Action on the use of sustainable plastics in the auto sector. It is a continuation
of research we have been conducting through the Clean Car Campaign on more environmentally
preferable materials in automobiles.
As one of the largest consumer products, automobiles are responsible for a sizeable portion of the flow of
materials and waste in our economy-in addition to their well-known consumption of petroleum fuels during
their use. The sector therefore merits close scrutiny from the public at large to ensure it is moving in a sustain-
able direction.
Plastics represent a growing proportion of the typical automobile-currently at 4.3 billion pounds a year-and are
the fastest growing source of waste at the automobile’s end of life. Petrochemical-based plastics like PVC also
contain toxic chemicals that can harm human health during their production and use, potentially exposing
drivers to unhealthy emissions inside their automobile.
This report shows that while automakers are beginning to recognize the problems that some plastics pose,
progress has so far been limited. American consumers suffer from a double standard in which companies are
doing more to reduce the health and environmental impacts of plastics used in their European and Asian
vehicles than their U.S. vehicles.
Only Toyota has combined both vision and strategy to begin making measurable progress toward sustainable
plastics at the global level. Toyota is currently the industry leader because it has set goals, measured progress,
and taken action to reduce the environmental impacts of the plastics in its automobiles. We challenge all
automakers to now step up and do the same, in order to help us achieve a safer, healthier future.
Moving Towards Sustainable PlasticsA Report Card on the Six Leading Automakers
1
Moving Towards Sustainable Plastics
U.S. automakers are falling behind their
foreign competitors in the use of sustainable
plastics. The industry leader, Toyota, has set
aggressive goals for increasing its use of
recyclable and biodegradable plastics, and is also
reporting publicly on its progress. While U.S. auto-
makers are making progress in some areas, none are
matching Toyota’s goals, research and development
investments, or actual use of sustainable plastics.
Plastics are a growing material component of ve-
hicles. Plastics now represent 7.5% of a vehicle’s
weight, up from 0.6% in 1960. While 7.5% of a
vehicle’s weight may seem small, it represents 258
pounds of material per vehicle or 4.3 billion pounds
per year in the United States alone. That is 4.3 billion
pounds of plastics disposed primarily in landfills and
incinerators. With the use of plastics in automobiles
and auto production on the rise globally, plastic
waste from discarded autos will continue to flood
into landfills and incinerators across the earth.
The manufacture of plastics poses another set of
environmental challenges. Made from non-renew-
able fossil fuels and toxic chemicals, the plastic
products of today are both unsustainable and the
source of toxic pollutants. For example, polyvinyl
chloride (PVC), one of the leading plastics used in
vehicles is made from the carcinogen, vinyl chloride
monomer (see text box on page 3).
Plastics do not need to be manufactured from non-
renewable fossil fuels and toxic chemicals. Back in
the 1930s, Henry Ford produced an entire car body
made from soybean-based plastics. Today, Toyota is
developing plastics made from sugar cane and corn
for use in its vehicles.
To help consumers and other stakeholders evaluate the
progress of automakers towards sustainable plastics,
this report grades the top six auto companies in the
U.S. on their policies, goals, and actions. How do
corporate-wide environmental goals address plastics
use? What are their goals for sustainable plastics?
How are they measuring progress toward meeting
their goals? And how far along the path of environ-
mentally sustainable plastics have they gone?
For this report, we define environmentally sustain-
able plastics as:
■ having no hazardous chemicals associated with
the life cycle of the material,
■ being capable of either a) closed-loop recycling
(recycled into the same product) or b) degrading
into healthy nutrients for the soil, and
■ being manufactured from renewable raw materials
and energy (without the use of genetically modified
organisms–GMOs).
This report evaluated and graded the six largest
automakers selling into the American market:
Daimler Chrysler, Ford, General Motors (GM),
Honda, Nissan, and Toyota (see Table 1ES). Together
these six automakers account for 87% of vehicle
sales in the United States.
Executive Summary
Table 1ES. How They Fared: Sustainable Plastics GradePoint Average (GPA) & Grade
Automaker GPA (Grades) for all Topics
Toyota 2.1 (C)
Honda 1.3 (D+)
DaimlerChrysler 1.2 (D+)
Ford 1.2 (D+)
Nissan 1.1 (D)
GM 1.0 (D)
2
A Report Card on the Six Leading Automakers
We graded the automakers based upon:
■ their vision for sustainable materials,
■ the measurable goals they set to achieve sustain-
able plastics, and
■ the actions they have taken to transform their
use of plastics.
Toyota is the clear sustainable plastics leader. Its
Sustainable Plastics Grade Point Average (GPA) of
2.1 or a “C” is almost a grade higher than its closest
competitor, Honda, with a GPA of 1.3 or a “D-plus”
(see Table 1ES).
Toyota is the leader because it has:
■ developed its own innovative renewable-based
plastic and closed-loop recyclable plastics,
■ set measurable goals at the global level, and
■ taken action, including striving to eliminate its
use of PVC.
GM lags the farthest behind with the lowest
Sustainable Plastics GPA of 1.0 — which is barely
passing with a “D.” GM had little to highlight in
terms of measurable goals and activities toward
sustainable plastics. Nissan, with its Sustainable
Plastics GPA of 1.1, and DaimlerChrysler and Ford,
with their Sustainable Plastics GPA’s of 1.2, how-
ever, are only a shade better than GM.
Honda, with a Sustainable Plastics GPA of 1.3, is
still struggling, but is slightly ahead of the other
companies. The relative strength of Honda’s
reporting on activities toward sustainable plastics
moved it ahead of the others.
While automakers can improve their grades by
doing a better job of reporting their activities, such
as reporting their goal of reducing PVC use, the
level of commitment to taking action to use
sustainable plastics is weak among five of the six
automakers evaluated here, Toyota being the excep-
tion. Assuming that the data provided in their
environmental reports and on their webpages are
good indicators of the automakers sustainable
plastics goals and activities, all of them have a lot
of work to do.
Given that the concept of “greening” of plastics is
still in its infancy, it should come as little surprise
that the overall grade point averages for the auto-
makers on “sustainable plastics” are barely above
failing. Certainly disappointing, however, is that the
American automakers are at the bottom of the class
in terms of sustainable plastics performance.
3
Many petrochemical-based plastics use andrelease toxic chemicals at several stages of theirlife cycle. For example, PVC used in vehicle
components has the following impacts:
Production
■ Input of toxic chemicals and human
carcinogens including ethylene dichlo-
ride, vinyl chloride monomer, lead,
phthalates and organotins
■ Release of toxic chemicals including
dioxin, furans, hexachlorobenzene, and
PCBs
Vehicle use
■ Release of phthalates resulting in
occupant exposure and fogging
End of Life
■ Release of dioxins, furans and hydro-
chloric acid during vehicle shredding
and incineration
■ Landfill leachate of heavy metals and
phthalates from auto shredder reside
Moving Towards Sustainable Plastics
American Consumers Suffer fromEnvironmental Double Standards
In reporting on progress toward sustainable plastics,
the Japanese firms of Toyota and Honda are clearly
ahead of Ford, GM, and DaimlerChrysler. With the
U.S. government lagging behind Japan and the
European Union in terms of recycling requirements
and elimination of toxic chemicals, the North
oped and developing nations. This report card
reveals that the U.S. is increasingly being treated as
a developing nation. As American environmental
laws fall behind those of Japan and Europe,
corporations are slower to adopt more environ-
mentally advanced products and materials in the
U.S.
We predict that the activities toward sustainable
plastics of all automakers selling in the U.S. will
continue to lag behind activities in Japan and the
European Union.
Sustainable Plastics: Examples of Leadershipfrom the Auto Sector
While progress toward sustainable plastics is slow,
and progress in the U.S. is slower than in Europe
and Japan, there are positive examples of change in
the industry. Collectively, the best visions, goals,
and actions among the six automakers represent a
clear first step toward materials that sustain human
health and natural ecosystems and away from
plastics with negative environmental impacts.
The combination of Toyota’s vision of recyclability
and Ford’s vision of sustainable materials creates a
clear path toward sustainable plastics. Toyota’s
vision is simple and clear: use recycled material and
renewable resources, reuse used parts, and reduce
toxic substances of environmental concern such as
lead (Toyota, 2003, p.36). Ford’s vision is grounded
in ecology: sustainable materials never become
waste, but instead become “nutrients that either
feed healthy soil or the manufacturing processes
without moving down the value chain” (Ford,
2002, p.72).
4
The lack of global environmental commitmentsamong all the automakers reflects the environ-mental double standards that are often imposed,especially with products, on nations withoutstrong consumer and environmental laws.
American automakers are following suit. We see
this distinction emerging within the automakers
themselves. For example, GM’s leading activities on
sustainable plastics are happening within its
European subsidiary, Opel. And GM even acknowl-
edges the difference: “Over the last decade, for
example, our European subsidiaries have been
progressively increasing the content of recycled
plastics in their vehicles. During 2001, more than
30,000 tons of recycled [plastic] materials were
incorporated in new Vauxhall and Opel vehicles,
six times more than in 1991” (GM, 2002, p.108).
The lack of global environmental commitments
among the automakers reflects the environmental
double standards that are imposed, especially with
products, on nations without strong consumer and
environmental laws. In the past, these double
standards have typically emerged between devel-
A Report Card on the Six Leading Automakers
The collective goals of the automakers encompass
all of the elements of our definition of sustainable
plastics, including:
■ using recycled content or renewable resources in
plastic products (Toyota),
■ reducing PVC use (Toyota),
■ developing and using materials that are either
technical nutrients (can be closed-loop recycled)
or biological nutrients (can be composted into
matter healthy for the soil) (Ford), and
■ using non-toxic materials (GM).
Significant activities by automakers include:
■ using polymers made from bio-based (i.e.,
renewable) materials (Toyota, DaimlerChrysler,
and Ford),
■ using recyclable plastics that consist of
polyolefins and not PVC (Honda, Nissan, Toyota,
and Opel/GM),
■ using plastic products with recycled content
(DaimlerChrysler, Honda, Toyota, GM, and
Nissan), and
■ reducing PVC use (Toyota).
But no one company is doing enough.
If these six automakers moved quickly to adopt the
leading goals and to implement the leading activi-
ties over the next three years, the auto sector would
make significant strides toward sustainable plastics.
But they’re not there yet.
Recommendations forAutomakers
The best examples from the auto sector show that
automakers have the capacity to design for environ-
mentally sound plastics. Except for Toyota, however,
progress on managing the environmental sustain-
ability of plastics appears to be happening in a
piecemeal fashion.
If the automakers are to make significant progress
toward safer, cleaner plastics they must:
1. Commit to achieving sustainable plasticsat the global level:The automakers are failing to commit to the same
level of sustainable plastics performance in the U.S.
as in Japan and Europe. This is especially true of the
American-based automakers, whose reporting of
progress toward sustainable plastics is not on par with
the Japanese firms. Automakers need to commit to
achieving sustainable plastics at the global level, not
only in nations where change is legislated.
2. Set measurable goals and report on progressglobally:
If progress is to be made, automakers must set goals for
which they can be held accountable. Progress must be
reported on a regional or national basis, as well as
globally, and include quantitative as well as qualitative
data on progress toward specific goals and objectives,
including:
■ eliminating the use of PVC plastic,
■ reducing toxicity of plastics across their life cycle,
■ using renewable resources in making or substituting
for plastics,
■ reusing of plastic products,
■ designing plastic products for recyclability,
■ using post-consumer recycled plastic, and
■ increasing recycling rates for plastic in end-of-life
vehicles.
5
Moving Towards Sustainable Plastics
3. Transition away from incineration as adisposal option:Incineration, with or without energy recovery,
should be avoided as a method for achieving end-
of-life vehicle recovery goals because it:
■ Creates pollution with harmful health effects
■ Discourages recycling, and
■ Eliminates the life cycle environmental benefits
of recycling.
In reporting on end-of-life recycling and recovery
efforts, automakers must stop mischaracterizing
incineration as materials recycling or reuse when
reporting on end-of-life recycling and recovery
efforts. Reporting should be consistent with the EU
Directive on End-of Life Vehicles, which explicitly
defines reuse and recycling to exclude energy
recovery.
4. Provide relevant sustainable plasticsinformation on the web.
Given the commitments of all six automakers
included in this report to provide environmental
data to customers, shareholders, and the concerned
public, the automakers need to do a much better job
of providing relevant and easy-to-understand data
on their webpages.
Environmental reports do not need to be, nor
should they be, vast compendia of environmental
data. However, relevant materials and data should
be archived and easily located on corporate
webpages. Similarly, the environmental reports for
all of the corporate brands and subsidiaries should
be available on one webpage.
Recommended Goals forSustainable Plastics inthe Auto Sector
Achieving sustainable plastics will also entail setting
generational goals. We recommend that automakers
adopt the following quantitative goals for sustain-
able plastics:
By 2009, eliminate the use of PVC plastic in
vehicles sold globally.
By 2010, design 95% of all plastic products to be
either reusable or recyclable.
By 2015, use 50% reused plastic products, re-
cycled plastics, or plastics made from renewable
resources at the global level.
By 2020, use only plastics that are made without
hazardous chemicals, are capable of being closed-
loop recycled and are manufactured from renew-
able raw materials.
6
A Report Card on the Six Leading Automakers
P lastics use in automobiles is large and
growing. The transportation sector in North
America consumes over four billion pounds
of plastics per year, representing five percent of total
U.S. plastics consumption (SPI, 1998). With both
plastics as a percent of automobile weight and auto
production on the rise globally, plastic waste from
discarded autos will continue to flow into landfills
and incinerators across the earth because plastics are
among the most difficult materials to recycle in
vehicles. Along with the waste at the end of the
vehicle life comes toxic pollution that arises during
the production, use, and disposal of many petro-
chemical-based plastics.
Pressed by the governments of the European Union
and Japan to increase vehicle-recycling rates and by
the European Union to address toxic chemicals like
lead in plastic products, automakers are increasingly
evaluating the environmental profile of plastic auto
parts.
But how much progress have they made toward
sustainable plastics? This report attempts to answer
the following key questions:
■ What are the automakers goals for sustainable
plastics?
■ How are they measuring progress toward meeting
their goals?
■ And how far along the path of environmentally
sustainable plastics have they gone?
This report evaluates and grades automakers on their
progress toward sustainable plastics. The report
grades the six largest automakers selling into the
American market. Together these six automakers
account for 87 percent of vehicle sales in the United
States.
The companies are graded based on:
■ their vision of sustainable materials,
■ the measurable goals they set to achieve sustain-
able plastics,
■ and the actions they have taken to transform
their use of plastics in automobiles.
Given that “plastics” and the “environment” are
seldom viewed as synonymous, it should come as
little surprise that the overall grade point averages
for the automakers on sustainable plastics are barely
1 The Environmental Implicationsof Plastics
“I just want to say one word to you. Just one word.
Plastics! There’s a great future in plastics.” — From the movie, The Graduate, 1968
7
Moving Towards Sustainable Plastics
above failing. Certainly disappointing, however, is
that the American automakers are at the bottom
of the class in terms of sustainable plastics perfor-
mance. Yet sprinkled among the poor grades are a
few positive examples of sustainable plastics. These
examples indicate the direction automakers need to
move in if they are to stop using plastics from
materials with harmful environmental impacts and
begin using materials that sustain human health
and natural ecosystems.
This report unfolds in four parts.
I. The evaluation of the growing role of plastics in
vehicles.
II. An overview of the environmental concerns
that arise with the use of plastics in vehicles.
III. The Plastics Report Card: How the automakers
fared on their vision statements and publicly
reported goals and activities towards sustainable
plastics.
IV. Recommendations on the necessary steps and
actions in order to transform the auto sector
from a major user of unhealthy plastic to an
industry that produces and uses safe and healthy
materials.
This report presents a vision of sustainable plastics
and creates opportunities for dialogue with
automakers on how to transform their use of
plastic materials.
8
GM and Toyota Environmental Reports.
A Report Card on the Six Leading Automakers
lastics made from natural resources were the
first plastics used in automobiles. Knobs,
switches, horn buttons, and other molded
parts for interiors were initially manufactured
from soybean-based plastics. Henry Ford even pro-
duced an entire car body made from soy-based plastic
in 1939 (Miller, 1996, p. 39). And the first car battery
storage compartments were made from hardened
(vulcanized) natural rubber (Bijker, 1995, p. 105).
Introduced in 1953, the Corvette heralded the com-
ing-of-age of unsustainable, petrochemical-based
plastics in automobiles. Automakers embraced
petrochemical-based polymers because they resist
harsh chemicals, are good thermal and electrical
insulators, offer good noise, vibration, and harshness
(NVH) characteristics, provide design flexibility, are
lightweight, offer a variety of production options, and
are cheaper to produce (Broge, 2000). Lighter in
weight than metals, plastics help to reduce the weight
of vehicles and increase gas mileage. However, auto-
makers have not taken into account the effects of
production, use and disposal of these plastics on the
environment and human health.
A Flourishing Market for Plastics:The Auto Sector
The Corvette, the first American car with a body made from
fiberglass-reinforced plastic (FRP) panels made a pivotal
contribution to the serious use of plastics automotive con-
struction. ... the project helped establish the economic case
for plastics in metal-replacement applications based on
tooling and lead-time savings.
—B. Miller, How Plastics Helped the Horseless Carriage Reach Its 100th, 1996
2
P
9
1953 Corvette
Soy Car from the collections of the Henry Ford Museum
Moving Towards Sustainable Plastics
10
In 2003, the average American family’s automobile
weighed 3,358 pounds (see Table 1), with plastics
accounting for 256 pounds of each vehicle. With
16.7 millions of vehicles sold per year in the U.S.
alone (Automotive News Data Center, 2004), the
256 pounds of plastic per vehicle mushrooms into
total plastics consumption of 4.3 billions of pounds
per year for the automotive sector. With little
recycling of automotive plastics in the U.S., the
billions of pounds of plastics from discarded autos
are ending up in the nation’s landfills and waste
incinerators.
And the vehicle market for plastics continues to
expand as plastics displace other materials.
Examples of ferrous (iron-based) and non-ferrous
Table 1. Materials in a Typical American Family Vehicle (pounds)
Material 2004 (projected) 2003 2000 1991 1985 1977 1970 1965 1960
Steel 1,859.5 1,816.0 1,787.5 1,660.0 1,782.5 2,202.0 NA NA NA
Iron 308.0 328.0 352.5 431.0 468.0 540.0 NA NA NA
Aluminum 289.5 277.5 245.5 166.0 138.0 97.0 NA NA NA
Plastic andplastic composites 257.5 255.5 248.5 238.0 211.5 168.0 102* 30* 22*
Fluids, lubricants 198.5 198.0 198.0 174.0 184.0 200.0 NA NA NA
Rubber 152.0 149.0 144.0 135.5 136.0 150.0 NA NA NA
Glass 99.5 98.5 98.5 86.0 85.0 87.5 NA NA NA
Copper and brass 51.5 50.0 46.0 46.0 44.0 38.5 NA NA NA
Powder metal parts 41.5 40.0 36.0 23.5 19.0 15.5 NA NA NA
Magnesium parts 10.0 9.5 8.0 3.0 2.5 1.0 NA NA NA
Zinc die castings 8.5 8.5 11.5 17.5 18.0 38.0 NA NA NA
Other materials 133.0 127.5 110.0 78.5 99.0 128.0 NA NA NA
Total 3,409.0 3,358.0 3,286.0 3,059.0 3,187.5 3,665.5 3,617** 3,487** 3,617**
Sources: American Metal Market, 2003, www.amm.com; *Wards AutoWorld, September, 2004, p. 34; **NHTSA, Historic Passenger Car Fleet Average Characteristics, http://www.nhtsa.dot.gov/cars/rules/cafe/HistoricalCarFleet.htm; NA (Not Available)
Today, plastics account for 7.5 percent (256 pounds)
of the weight of an automobile, having increased
from 0.6 percent (22 pounds) in 1960 (see Table 1).
Petrochemical-based plastics, which account for the
bulk of plastics in autos, are found in all segments of
vehicles: interiors, exteriors, electrical systems,
power trains, fuel delivery and storage systems, the
chassis (the frame upon which the body is
mounted), and even in the engine. The largest end-
use for plastics is the interior of vehicles, which
account for 56 percent of total vehicle plastic use
(Broge, 2000). See Appendix 1 for a list of the
numerous automobile products made from plastics
and the polymers used to make the products.
A Report Card on the Six Leading Automakers
11
The dominant class of plastics used in vehicles is
what plastics engineers call “thermoplastics”.
Thermoplastics are polymers whose molecules are
held together by weak secondary bonding forces that
are softened and melted by heat, then shaped or
formed before being allowed to “freeze” again
(Broge, 2000). Thermoplastics account for roughly
90% of plastic use in vehicles. Specific thermoplas-
tics that are most widely used in vehicles are:
polypropylene, polyethylene, polyurethane, and
polyvinyl chloride (PVC). Familiar products made
from these plastics include polypropylene shampoo
bottles, polyethylene milk bottles, polyurethane
foam used for cushioning in upholstered furniture,
and PVC pipes. The diversity of products containing
these plastics and their degree of market penetration
in vehicles is illustrated in Table 2, which details the
use of PVC-containing products in Chrysler vehicles
sold in the U.S.
The diversity of plastic products and polymers in
automobiles, however, has a downside for the end of
a vehicle’s life: it complicates the potential for
reusing, repairing, and/or recycling the products.
While the share of plastics by weight in a motor
vehicle is small in comparison to ferrous metals and
slightly smaller than non-ferrous metals, it becomes
more significant as automakers work to increase the
percent of a vehicle that can be recycled. If auto-
Table 2. PVC End Uses in Chrysler Group Vehicles (2001)
End Uses for PVC Percent of Chryslerin Chrysler Vehicles group vehicles
using PVC
Interior Trim
Instrument panel skins 50%
Door, console skins 33%
Seating: low-line 50%
Seating: imitation leather 100%
Steering wheel covers 33%
Miscellaneous trim: armrests, 100%and shift boots and knobs
Convertible top covers 75%
Truck flooring 10%
Exterior Trim
Roof ditch moldings 25%
Windshield moldings 90%
Backlight moldings 50%
Belt moldings 25%
Body side moldings 25%
Bright strips 10%
Underhood/Underbody/Chassis
Wiring insulation and tapes 100%
Tubing 100%
Seals and boots 100%
Dipped components, i.e., prop rods 100%
Body sealing
Body sealers (PVC blends) 100%
Paint shop sealers (PVC blends) 100%
Source: Peterson, 2001
(non-iron-based) products under competition from
plastics include:
■ aluminum and cast iron intake manifolds
■ steel and aluminum valve covers
■ brass radiator cans
■ sheet and cast iron clutches, power steering,
brake fluid reservoirs
■ sheet metal body panels and gas tanks (Five
Winds International, 2003, p. 69).
makers hope to manufacture vehicles that are 90
percent or more recyclable, they must address the
issue of how to recycle plastics.
Moving Towards Sustainable Plastics
W
The New Directive to Automakers:Recycle More, Use Less Toxic Plastics
Plastics are being given a careful look as a result of heightened
concern over the environment, and some properties of plastics
are being reevaluated in terms of how the large use of plastics
affects the environment. —E.S. Stevens, Green Plastics, 2002
53/EC), it requires automakers to reuse, recycle, and
recover legally specified percentages of their product.
In the past, and in countries like the U.S. with no
recycling requirements, scrap dealers recycled steel
and aluminum vehicle parts for their scrap value. These
materials are relatively easy to recycle — i.e., to remove
and separate from other materials in the vehicle, melt
down, remove impurities, and resell. The recycling of
metals from discarded vehicles has led to recycling rates
of approximately 75% (by weight) in the U.S. (GM,
2002). Figure 1 illustrates the recycling process for ELVS.
The ELV Directive requires automakers to move beyond
the existing rates and to attain reuse and recycling rates
of 80% by 2006 and 85% by 2015. In addition, they are
required to achieve reuse and recovery rates of 85% by
2006 and 95% by 2015. “Recovery” is defined broadly
to include incineration with energy recovery (also
known as “thermal recovery”) as well as recycling. In
2002, Japan passed its Automobile Recycling Law,
which mirrors the ELV Directive and requires achieving
a recovery rate of 95% by 2015 (see Table 3).
Incineration with energy (thermal) recovery provides
automakers with a quick route for boosting their
recovery rates and managing the difficult to recycle
plastics waste stream from vehicles. The use of incinera-
12
3
ith a diversity of plastics on the market
and in vehicles, how does the concerned
public identify more environmentally
friendly plastics? We define environmentally
sustainable plastics as:
■ having no hazardous chemicals associated
with the life cycle of the material,
■ being capable of either a) closed-loop
recycling or b) degrading into healthy
nutrients for the soil, and
■ being manufactured from renewable
raw materials and energy (without the use
of genetically modified organisms–GMOs).
This definition is a vision for plastics. While no
commodity plastic meets all of these criteria, several
parts of the definition have been attained for some
plastics used in the auto sector.
For example, automakers are striving to increase the
recyclability of plastics to comply with the European
Union’s landmark legislation in 2000. Called the
End-of-Life Vehicle (ELV) Directive (Directive 2000/
A Report Card on the Six Leading Automakers
tion delays activities to reuse and recycle increasingly
higher levels of waste from autos because incinerating
plastic waste is easier than designing products to be
recyclable and creating systems to recycle the plastic
waste. The “ease” of incineration, however, comes at a
cost. Incinerators disperse toxic pollutants into the air,
exposing residents who live downwind of the incinera-
tors. In the U.S., for example, municiple solid waste
incinerators are a major source of dioxin emissions.
Table 3. End-of-Life Vehicle Requirements in Europe and Japan
Year - Requirement European JapanCommunities
2005 - Vehicle Recovery Rate 88%
2005 - Auto ShredderResidue (ASR) Recovery Rate 30%
2006 - Reuse and Recovery 85%
2006 - Reuse and Recycling 80%
2010 - Vehicle Recovery Rate 92%
2010 - ASR Recovery Rate 50%
2015 - Reuse and Recovery 95%
2015 - Reuse and Recycling 85%
2015 - Vehicle Recovery Rate 95%
2015 - ASR Recovery Rate 70%
Automakers Must Exclude Incinerationas Part of Their Plastics End-of-LifeManagement SchemesIncineration, with or without energy
recovery, is not a safe way to achieve
end-of-life vehicle recovery goals
because it:
■ Creates pollution — incinerators,
for example, are a major source of
dioxins globally;
■ Discourages recycling — it is much
easier to throw waste into an
incinerator and burn it than to
design products and materials for
reuse and recycling;
■ Eliminates a life cycle advantage
of recycling — when waste is
incinerated, those materials are no
longer available for recycling,
thereby eliminating opportunities to
capture life cycle environmental
savings by recycling the waste.
Disassembly
Engine, transmissions,seat, door assembly,tires, wheels,electronic parts
Scrap sellers Shredding operators Final processors
Shredder
SortingFerrous andnon-ferrous metal
Used parts Material recycling(20-30%) (50-55%)
(20-25%)
Average recycling efficiency is75-80%
Image Source: NissanEnvironmental & SocialReport 2002
Figure 1. Recycling of ELVs (Auto Industry as a whole)
LandfillDismantling ASR and waste produced
End of Life Vehicles
13
(variable %)Incineration
Moving Towards Sustainable Plastics
To increase recycling rates, however, many
automakers are now targeting plastics for increasing
their recyclability. Opel — a GM subsidiary in
Europe — for example, evaluated the recyclability of
the plastics it uses and published the ranking in its
2000/2001 environmental report (see Table 4). Opel
concluded that polypropylene and polyethylene —
known to plastics engineers as “thermoplastic
polyolefins” or “TPOs” — are the most recyclable
plastics and that PVC and composites are the least
recyclable (composites are mixtures of materials,
plastics combined with other materials such as
fiberglass).
The difficulty of recycling PVC and ease of recycling
TPOs is leading automakers to change the plastic
content of vehicles. Today TPOs are “among the
fastest growing materials in the auto industry. In the
last 10 years, TPO use has risen about 10% each year
through replacement of polyurethanes, PVC, and
thermoplastic elastomers (TPE) for exterior bumper
fascias, air dams, step pads, body-side trim, and
underbody parts” (Modern Plastics, 2003). Easier
14
recycling, along with their low cost, toughness, and
flexibility, is making TPOs the preferred plastic in
vehicles (Modern Plastics, 2003). This is illustrated
by the widespread reclamation of polypropylene-
based bumpers in Japan, where Honda, Nissan, and
Toyota are recycling polypropylene bumpers into
new bumpers and auto replacement parts for repairs
(Honda, 2003; Nissan, 2003; and Toyota, 2003).
Automakers are also moving to reduce the toxicity
of plastics across their life cycle. Again the driver is
the ELV Directive, which requires automakers to
reduce and phase-out their use of cadmium,
hexavalent chromium, lead, and mercury (see Table
5). The requirements to phase-out toxic metals are
relevant to plastics because lead compounds are used
as stabilizers in some PVC products, especially PVC
coated electrical wires. Heat and light cause PVC to
degrade. Lead compounds are added to PVC to
stabilize the plastic and help it resist degradation.
Automakers selling in the European market were
required to phase out their use of lead in PVC wiring
for new vehicle models in July 1, 2003.
Table 4. Opel Priority List for Plastics with regard to Recycling Aspects
Prefer
– Polypropylene, Polyethylene
– Polyoxymethylene (POM), Polyamide, Thermoplastic Urethane (TPU)
– Acrylonitrile Butadiene Styrene (ABS), Polymethylmethacrylate (PMMA, i.e.,acrylic), Styrene Maleic Anhydride (SMA) copolymer, Acrylonitrile StyreneAcrylate (ASA), Styrene Acrylonitrile (SAN)
– Polycarbonate, Polyethylene Terephthalate (PET), PolybutyleneTerephthalate (PBT)
– Thermoplastic Elastomer (TPE)
– Polyurethane
– Sheet Molding Compound (SMC), Phenol- Formaldehyde (PF)
– Elastomer
– Polyvinyl Chloride (PVC)
– Mixture of incompatible materials
Avoid
Source: Opel Environmental Report 2000/2001
Incr
easin
g Pr
iorit
y
A Report Card on the Six Leading Automakers
The banning of lead compounds in PVC wiring is
indicative of a larger problem with plastics: many of
the materials, specifically feedstocks (raw materials)
and additives, used to manufacture plastics are toxic.
All plastics contain additives — additional chemicals
added to the plastic — to facilitate manufacturing,
impart specific properties to the plastic, and/or
prolong the use life of the plastic. The toxicity of
plastics across their life cycle will vary depending on
the inputs and outputs that arise during production,
use, disposal, and accidental fires. Due to the toxic
inputs, the production, use, and disposal of plastics,
especially by incineration, can create toxic pollution.
15
To illustrate the toxicity concerns that can emerge
across the life of a plastic product, we examine the
life cycle of PVC plastic. (see Figure 2 on page 16)
On the input side, PVC is manufactured from
carcinogenic chemicals — ethylene dichloride (EDC)
and vinyl chloride monomer (VCM) — and the
plastic may include toxic additives — including lead,
organotins, or phthalates — depending on the final
end use for the product.
Table 5. Toxic Chemicals Targeted for Reduction by Europe’s ELV Directive
Chemicals to Eliminate by 2003 Exemptions Labeling Required?
Cadmium None
Hexavalent Chromium – Corrosion prevention coatings No (maximum of 2 grams per vehicle)
Lead as an alloy – Steel (up to 0.35% lead by weight) No
– Aluminum (up to 0.4% lead by weight) No
– Aluminum in wheel rims, engine parts, and window levers (up to 4% lead by weight) Yes
– Copper alloy (up to 4% lead by weight) No
– Lead/bronze bearing-shells and bushes No
Lead and Lead Compounds – Batteries Yes
– Coating inside gasoline tanks Yes
– Vibration dampers Yes
– Vulcanizing agent for high pressure or fuel hoses No
– Stabilizer in protect paints No
– Solder in electronic circuit boards No
Mercury – Bulbs and instrument panel displays Yes
Moving Towards Sustainable Plastics
16
FIgure 2. PVC Life Cycle: Generic Hazards Associated with Vehicles
Toxic Inputs in PVC Production PVC Life Cycle Stages Toxic Outputs
or
or
–Dioxins–Furans–Hydrochloric Acid
Dispose of Vehicle Vehicle Fires
Landfill Fire
–Ethylene dichloride (probablehuman carcinogen)–Vinyl chloride monomer(known human carcinogen)
Additives may include:–Lead–Phthalates–Organotins
PVC Production
Use of Vehicle
Shred and SeparateRecyclable Materials
Recover FerrousMetals and CopperCoated with PVC
Auto Shredder Residue (ASR)
Incinerate
Landfill Cover
Landfill Leachate–Heavy metals–Phthalates
–“Fogging” from therelease of phthalates–Occupant exposure tophthalates
–Dioxins–Furans–Hexachlorobenzene–PCBs
Landfill
A Report Card on the Six Leading Automakers
17
Table 6. DEHP Exposures from Vehicle Interiors
DEHP Levels Measured Human ExposureTemperature in a Vehicle Interior (nanogram per cubic meter — (microgram per kilogram body
ng/m3) weight per day — µg/kg bw/day)
77°F (or 25°C) 10,000 ng/m3 <1 µg/kg bw/day
140°F (or 60°C) 300,000 ng/m3 30 µg/kg bw/day
Highest documented level of DEHP in vehicles 1,000,000 ng/m3 100 µg/kg bw/day
US EPA Reference Dose (RfD)* for DEHP 20 µg/kg bw/day
*The RfD is an estimate of the daily oral exposure to a chemical that is likely to be without risk of harmful non-cancer effects during a lifetime.
Source for DEHP concentrations in vehicles: Huber, et. al, 1996
Organotins, like lead, are added to PVC to stabilize
the plastic. An inherently rigid plastic, PVC requires
softening agents (technically known as “plasticiz-
ers”) like phthalates to make it flexible. However,
the phthalates are not tightly bound to PVC and
they leak from the plastic over time. Automakers
have acknowledged that PVC products in interiors
cause “fogging” of windshields (Tolinski, 2000): the
glazing of windshields with a fine layer of phthalates
or other plasticizer used in the PVC.
Of concern to occupants of the vehicles is exposure
to phthalates. A phthalate commonly used in PVC,
di-2-ethylhexyl phthalate (DEHP) is a reproductive
toxicant — i.e., damages the reproductive system of
animals. The heating of PVC by the sun increases
the rate at which DEHP leaks out of the plastic.
Research shows that as the temperature of a vehicle’s
interior rises, the concentration of DEHP in the air
rises. As detailed in Table 6, the levels of DEHP in
automotive interiors can rise above the US Environ-
mental Protection Agency’s Reference Dose (RfD) of
20 µg/kg bw/day for DEHP. While no one sits in a
vehicle at 140°F, we do enter into vehicles that have
baked in the sun and reached temperatures much
higher than 77°F.
Toxic outputs also emerge during the production
and disposal of plastic products and during vehicle
and landfill fires. A main concern with PVC is the
formation of chlorinated byproducts during these
stages. Dioxins and furans are emitted from PVC
manufacturing, are formed when PVC is burned in
incinerators, and will form during accidental fires of
PVC products, including auto fires and landfill fires.
PVC contributes to dioxin formation because it
contributes chlorine, one of the necessary condi-
tions for dioxin formation. The other conditions are
heat, organic matter (carbon), and catalysts. Auto
fires are common, with almost 400,000 auto fires
reported annually in the U.S. Dioxins and furans are
persistent, bioaccumulative, and very toxic chemi-
cals that are targeted for elimination under the
international treaty, the Stockholm Convention on
Persistent Organic Pollutants (POPs).
To develop a better understanding of which petro-
chemical-based plastics are safer for human and
environmental health, Greenpeace scientists
evaluated plastics based on life cycle toxicity
concerns. The result is the Greenpeace “plastics
pyramid” (see Figure 3). The least preferred plastics
are at the top of the pyramid, with PVC at the
pinnacle, and the most preferred plastics are at the
base, with bio-based plastics at the bottom and the
thermoplastic polyolefins (TPOs) — polypropylene
and polyethylene — next to bottom.
Moving Towards Sustainable Plastics
18
When comparing the conclusions of
Greenpeace’s life cycle toxicity assessment to
Opel’s recyclability assessment, two common
conclusions emerge:
1. The polyolefins — polypropylene and
polyethylene — are the most preferred
petrochemical-based plastics in both assess-
ments.
2. PVC is among the least preferred plastic in
both assessments.
Figure 4 illustrates these common conclusions in
a side-by-side comparison of the recyclability
(Opel) and life cycle hazard (Greenpeace)
assessments of plastics.
While more research needs to be done to fully
compare the life cycle hazards associated with
specific plastics, this initial research by
Greenpeace and Opel indicates that the
polyolefins are the most environmentally
preferred petrochemical-based plastics and PVC
and composites are the least environmentally
preferred plastics.
Figure 3. Greenpeace Plastics Pyramid
Least Preferred Plastic
Most Preferred Plastic
PVC
PU, PS, ABS, PC
PET
Polyethylene, Polypropylene
Bio-Based Polymers
Source: Van Der
Naald and
Thorpe, 1998
Figure 4. Plastics Spectrum
Sources: Table 4 and Figure 2
Acronym key
PVC - Polyvinyl ChloridePF - Phenol-formaldehydePU - PolyurethaneTPE - Thermoplastic ElastomerPS - PolystyreneABS - Acrylonitrile Butadiene Styrene
PC - PolycarbonatePET - Polyethylene TerephthalateTPU - Thermoplastic UrethanePE - PolyethylenePP - Polypropylene
PVC PE PP
AVOID
RECYCLABILITY
PET Styrenics: ABS, etc.
LIFE CYCLE HAZARDS
PVC PE PP
PU, PS, ABS, PC
Bio-based
plastics
TPU
PET
PREFER
TPEPUPF
A Report Card on the Six Leading Automakers
The Plastics Report Card:How the Six Leading Automakers Fared
T
19
4
o evaluate the progress of automakers
toward sustainable plastics we accepted the
invitations of auto industry executives and
examined the data in their environmental
reports and on their webpages. What we found is
both worrisome and heartening. Unfortunately,
most of the automakers have yet to develop compre-
hensive programs for sustainable plastics. However,
there are examples of leadership in developing new
“Toyota looks forward to receiving your open and honest opinionsconcerning this [environmental] report and its contents.”
—Toyota Environmental and Social Report 2003
“We welcome your feedback on our approach to corporateresponsibility and sustainability reporting.”
—Ford Corporate Citizenship Report 2003-2004
Unfortunately, most of the automakershave yet to develop comprehensiveprograms for sustainable plastics.
In this report we evaluated the six automakers with
the largest sales of vehicles in the United States.
They are: Daimler/Chrysler, Ford, GM, Honda,
Nissan, and Toyota.
In this chapter we include:
■ The method used to grade the automakers for
their sustainable plastics performance
■ The report cards with automakers’ grades by topic
area
■ An assessment of the state of sustainable plastics
among the six automakers
plastics or adopting natural fiber alternatives to
plastics.
Moving Towards Sustainable Plastics
4.1 How the AutomakersWere Graded
Below is a summary of the overall grades that
automakers received for progress towards
sustainable plastics.
Toyota had the highest Grade Point
Average (GPA) of 2.1 (a “C”)
Honda had a GPA of 1.3 and
DaimlerChrysler and Ford had
GPAs of 1.2 (each received a “D+”)
Nissan with a GPA of 1.1 and GM with
the lowest GPA of 1.0 got the lowest
grades (both received a “D”)
To evaluate the performance of automakers in their
progress toward sustainable plastics, we developed
a list of 17 environmental topics related to plastics
and graded automakers on each of the topics. The
17 topics fall within one of three core areas:
■ Overview Topics (three topics)
■ Measurable Goals & Objectives for Sustainable
Plastics (seven topics)
■ Reporting of Progress Toward Sustainable Plastics
(seven topics)
The three Overview Topics are:
1. Corporate vision statements for design for
environment (or design for recycling)
2. Corporate chemicals policy statements
3. Web access (on the home pages of automakers)
to data relevant to sustainable plastics
20
The seven topics addressed under the core areas of
a) Measurable Goals and b) Reporting of Progress
towards Sustainable Plastics are the same. In other
words, the seven topics listed below were considered
in the context of both Measurable Goals and Report-
ing of Progress. The seven topics are:
1. Use of renewable polymers or materials
2. Reduce toxicity of plastics (across their life cycle)
3. Design for recyclability
4. Use of recycled content
5. Eliminate use of polyvinyl chloride (PVC) plastic
6. Reuse and recycle end-of-life vehicles
7. Reuse and recycle plastics in end-of-life vehicles
D
C
D+
A Report Card on the Six Leading Automakers
These are the environmental topics that emerged
in our assessment of the life cycle of plastics as the
most important to creating sustainable plastics in
the auto sector.
For each automaker, data relevant to the 17 topics
was extracted from corporate environmental (or
sustainability) reports and company web pages.
The data was compiled during the summer of
2004 and reflects information available at
that time.
Once the data was compiled, each automaker was
given a summary of the findings for their corpora-
tion and the opportunity to review the findings
and provide any relevant additional information.
In response, the Alliance of Automobile manufac-
turers submitted a brief letter outlining progress
that its members, including GM, Ford,
DaimlerChrysler and Toyota, have made toward
sustainable plastics. A copy of this letter and our
letter to the automakers is included as Appendix
4. Honda and Nissan provided no response.
The data collected from the environmental reports
and corporate webpages was then used to deter-
mine grades and GPAs. For comprehensive
methodology, please refer to Appendix 2.
For detailed grading criteria, please refer to
Appendix 3.
21
4.2 How theAutomakersFared on theOverview Topics
Design for Environment/Design for Recycling
Having an aspirational statement supporting the devel-
opment and use of sustainable materials and products is
a necessary step toward using environmentally preferable
plastics in vehicles. Without a commitment from senior
management to incorporate environmental criteria into
material and product selection automakers cannot
progress toward sustainable plastics.
As a group, the automakers received their highest grade
among all topics for their design for environment (or
design for recycling) vision statements. Toyota received
an “A” and the rest a “B” for their vision statements (see
Table 7).
All of the companies affirmed the first three commit-
ments in their environmental reports. To its credit, Ford
provided an excellent statement affirming what sustain-
able materials, including plastics, should be:
The overview topics we graded the automakers on
include their design for environment/design for
recycling visions statements, their chemicals policy
statements, and the availability of relevant environ-
ment data on their websites. Below we outline the
automakers overall grades for these three topics.
Toyota had the highest overview topic Grade
Point Average (GPA) of 2.5 (a “B–”)
Ford, Nissan and GM had overview topic
GPA’s of 2.2 (a “C+)
Honda and DaimlerChrysler had the lowest
overview topic GPA’s of 2.0 (a “C”)C
B-
C+
Moving Towards Sustainable Plastics
“The [prototype vehicle called] Model U is
helping encourage development of materials that
are safe to produce, use and recycle over and over
again in a cradle-to-cradle cycle. These materials
never become waste, but instead are nutrients
that either feed healthy soil or the manufacturing
processes without moving down the value chain”
(Ford, 2002, p.72).
22
Toyota also articulated an excellent design for
recycling statement, called the “Toyota Recycle
Vision,” (see Figure 5) in which the corporation
committed to the:
■ “Use of recycled material”
■ “Use of renewable resources (plants, etc.)”
■ “Expanded utilization of used parts (reuse)”
■ “Reduction of substances of environmental con-
cern (SOCs) [such as lead]” (Toyota, 2003, p.36)
Criteria for Evaluating Vision Statements Daimler-Chrysler Ford GM Honda Nissan Toyota
Affirmation of commitment tosustainable materials? Yes Yes Yes Yes Yes Yes
Affirmation of commitment to EU +/or Yes - EU Yes - EU Yes - EU Yes - EU Yes - EU Yes - EUJapanese ELV legislation? and Japan and Japan and Japan
Commitment to implementing sustain-able materials activities globally? Yes Yes Yes Yes Yes Yes
Commitment to implementing ELV-typeactivities in N.America or globally? No No No No No Yes
Vision Statement Grade B (3.0) B (3.0) B (3.0) B (3.0) B (3.0) A (4.0)
Table 7. Evaluating the Automakers’ Design for Environment / Design for Recycling Vision Statements
Contribute to the creation of a sustainable recycling-oriented society
Create the necessary social infrastructure and develop vehicles incorporating the concept of design for recycling (DFR)
Developdismantlingtechnology
Developrecycling and
recoverytechnology
Use ofrecycledmaterial
Use ofrenewableresources
(plants, etc.)
Expandedutilization ofused parts
(reuse)
Reduction ofsubstances ofenvironmental
concern (SOCs)
Developmentof recyclablestructures for
vehicles
Steady promotion of a comprehensive range of recycling activities
Image Source: Toyota Environment and Social Report 2003
FIgure 5. Toyota Recycling Vision
A Report Card on the Six Leading Automakers
While the automakers clearly view themselves as
global corporations ...
as DaimlerChrysler affirmed, “The company is
active all over the world, so it has a global
responsibility to bear” (DaimlerChrysler, 2003, p.6)
and recognize that environmental problems can be
global in scope ...
as Carlos Ghosn, President and CEO of Nissan
stated, “As a responsible member of the world
society, Nissan is determined to do its best to
preserve and protect the global environment”
(Nissan, 2003, p.4)
they have not adopted, with the notable exception of
Toyota, a global commitment to achieving the EU’s
ELV goals.
Toyota developed a “worldwide goal” for “all its
vehicles to be 95 percent recyclable by 2015” (Toyota,
2002, p.41). This is a step toward ELV implementation
globally, although it falls short of committing to
actually recycle the vehicles globally (rather than just
designing them to be recycled).
The general lack of global environmental commit-
ments among the automakers reflects the environ-
mental double standards that corporations often
impose, especially with products, on nations
without strong consumer and environmental laws.
In the past these double standards have typically
emerged between developed and developing
nations. As will become clear in this review of
plastics and the auto industry, the U.S. is increas-
ingly being treated as a developing nation. As
American environmental laws fall behind those of
Japan and Europe, corporations are slower to adopt
more environmentally advanced products and
materials in the U.S.
Chemical Policy Statements
All of the automakers evaluated have programs to
reduce emissions and waste from their manufactur-
ing facilities. This report does not evaluate these
programs. Rather the focus is on reducing toxic
chemical use related to inputs into vehicles. Having
a chemical policy statement that commits to
reducing the toxicity of chemicals used in autos and
using safer substitutes is relevant to plastics because
most plastics are formulated from and often contain
toxic chemicals as additives.
23
Table 8. Evaluating the Automakers’ Chemicals Policy Statements
Criteria for Evaluating Chemicals Daimler-Chrysler Ford GM Honda Nissan ToyotaPolicy Statements
Commit to using less toxic products? Yes Yes Yes Yes Yes Yes
Affirm EU ELV directive targetedchemicals? Yes Yes Yes Yes Yes Yes
Include lists of restricted + No No No. Noted No No Noreported chemicals + plastics? list exists
Support for EU proposed chemicalspolicy (REACH)? No No No No No No
Chemicals Policy Statement Grade C (2.0) C (2.0) C (2.0) C (2.0) C (2.0) C (2.0)
Moving Towards Sustainable Plastics
The criteria used to grade the automakers on
chemicals policy include whether the corporation:
■ commits to using less toxic products,
■ affirms the EU ELV directive’s requirement to
reduce and/or eliminate cadmium, hexavalent
chromium, mercury, and lead,
■ includes lists of restricted and reported chemicals
and plastics (beyond the EU targeted chemicals)
on their webpage or in their environmental
report, and
■ states support for the proposed EU chemicals
policy, known as REACH (Registration, Evalua-
tion, and Authorization of Chemicals).
All of the automakers received a “C” for chemicals
policy because they committed to reducing the
toxicity of the products they use and have affirmed
compliance with the EU ELV targeted chemicals (see
Table 8). However, none of the automakers pro-
vided data (either on their webpages or in their
environmental reports) listing the chemicals and
plastics they prohibit, restrict, and collect data on
from suppliers. Yet we know that DaimlerChrysler,
Ford, and GM have developed these lists — and we
suspect that Honda, Nissan, and Toyota have similar
lists as well. GM has its list of “Restricted and
Reportable Substances for Parts Specification,”
which is noted in its environmental report (see GM,
2002, p. 109). Ford has its list of “Substance Restric-
tions” (Ford, 2000). And DaimlerChrysler has its lists
of “Restricted Substances” and “Regulated Sub-
stances” (DaimlerChrysler, 1997).
None of the automakers have supported the pro-
posed EU REACH legislation despite the fact that
such legislation would provide the automakers with
clear data on the toxicity of the chemicals they use.
Web Access to Relevant Environmental Data
Finding generic environmental information and the
company environmental report on the webpages of
the automakers was easy. However, the scope of the
24
data included on corporate webpages (including
their environmental reports) is limited in terms of
regions covered, subsidiaries covered, and data
provided.
The data in each automaker’s environmental report,
with the exception of DaimlerChrysler, is primarily
related to the country where the corporation has its
international headquarters. The environmental
reports for Honda, Nissan, and Toyota focus on
Japan, while the environmental reports for Ford and
GM focus on North America. DaimlerChrysler,
reflecting its dual-continent identity, did focus on
operations in both North America and Europe.
Given the limited scope of the reports it is impos-
sible to know what progress the corporations are
making toward sustainable plastics at the global
level and — depending on the corporation — in
Japan, North America, and Europe.
In addition, automakers with subsidiaries — such as
GM’s Opel and Ford’s Volvo — only provide limited
coverage of these subsidiaries in their environmental
reports. While the subsidiaries often have their own
environmental report, these reports are typically
weaker in content and data than the corporate
environmental reports.
The web access grades for all of the automakers were
low because the webpage environmental data,
including what is in the environmental reports, is
limited both geographically and in relation to
corporate brands and subsidiaries. The grades for
Ford, GM, Nissan and Toyota, at “C-”, were slightly
higher than the “D” all the other automakers
received (see Table 9). The Ford, Nissan, and Toyota
web sites were detailed and interactive, which
simplified searching for information. The GM,
Honda, and DaimlerChrysler web sites were more
cumbersome to navigate. GM and Toyota provided
better data for their subsidiaries (Opel for GM and
Toyota North America for Toyota) than the other
automakers.
A Report Card on the Six Leading Automakers
4.3 How the AutomakersFared on MeasurableGoals Toward SustainablePlastics
25
Given the general lack of measurable goals specific
to plastics, and that to receive a grade of “C” corpo-
rations need a measurable goal, the automakers
performed poorly on the seven topics with measur-
able goals (see Table 11 on page 27).
Toyota had the highest Measurable Goals Grade
Point Average (GPA) for Sustainable Plastics at
1.9 (a “C”).
Honda and GM with GPAs of 0.9,
DaimlerChrysler with a GPA of 1.0 and
Ford with aGPA of 1.1 were a full grade lower
than Toyota (each received a “D”).
Nissan had a barely passing Measurable Goals
GPA of 0.6 (a “D-minus”).
While the automakers are weak on measurable goals
for sustainable plastics, they are nonetheless making
some important commitments in support of environ-
mentally preferable plastics.
■ DaimlerChrysler committed to increasing its use
of renewable raw materials (DaimlerChrysler, 2003,
p.96) and selecting recyclable plastics: “With
plastics, we give priority to recyclable materials or
recycled plastics” (DaimlerChrysler, 2003).
■ Nissan committed to selecting recyclable
plastics: “Today, plastics materials that are
difficult to recycle are land filled in the form of
ASR [auto shredder residue]. To recycle a greater
amount of such plastic materials, we are expand-
ing the use of parts made from single materials
and the use of materials that are easy to recycle”
(Nissan, 2003, p.35).
■ GM committed to requiring designers “to seek
materials that are non-toxic, take account of
renewable resources, increase the percentage of
recyclable materials and give preference torecycled goods over virgin materials” (GM, 2002,
p.108).
■ Honda committed to promoting the use of
recyclable plastics by standardizing resin materi-
als to promote “olefin resin” (Honda, 2003, p.32).
■ In addition to its measurable goals, Toyotacommitted to “reducing the volume of PVC
resin used” (Toyota, 2003, pp.37 and 40).
■ Ford committed, as noted above in Section 4.2,
to developing materials that never become waste
(Ford, 2002, p.72).
These commitments (see Table 10 for further details)
are steps in the right direction, but they are built
upon a weak implementation plan: they have no
timelines, no measurable goals, and no goals for
global implementation.
Table 9. Evaluating Automaker Information Access Through the Web
Evaluating Information Access Daimler-Chrysler Ford GM Honda Nissan ToyotaThrough the Web
Final Grade (GPA) D (1.0) C- (1.5) C- (1.5) D (1.0) C- (1.5) C- (1.5)
D-
C
D
Moving Towards Sustainable Plastics
Developing measurable goals for sustainable plastics
is not an impossible task, as illustrated by Toyota’s
goal of using 20% recycled content or renewable
resources for resin parts by 2015 in Japan. Yet,
developing measurable goals means the automakers
must commit the resources — staff and financing —
to achieve those goals.
The automakers were most concrete in setting goals
that place them in compliance, or slightly above
compliance, with government laws. They developed
measurable goals to comply with the EU and
Japanese end-of-life vehicle directives, but did not
develop measurable goals for recycled content,
renewable materials, PVC reduction, and recycling
plastics at the end of vehicle life. The lack of
measurable goals beyond government requirements
implies that most of the automakers, with the
exception of Toyota, have not made sustainable
plastics a high priority. They continue to follow the
lead of governments in setting environmental
priorities, and they may choose to meet government
ELV requirements by burning for energy recovery
most of their plastics waste.
Table 10. Automakers’ Commitments to Measuring Environmental Progress
Company Commitment to Providing the Commitment to Defining and Meeting Commitment to at Least Definition of at Least a Public with Environmental Data Measurable Environmental Goals? a Single Attribute of Single Goal Related to
Sustainable Plastics (e.g., Sustainable Plastics? renewable, recyclable, reduced toxicity)?
ChryslerYes. “An extensive list ofenvironmental goals defines theroad map for environmentalprotection at DaimlerChrysler”(DaimlerChrysler, 2003, p. 94).
Ford
Yes No
Yes. Ford will achieve account-ability by “Being responsive tostakeholders’ concerns on theimpact of our operations,products and services throughpublic disclosure and regularreporting” (Ford, 2002, p. 12).
Yes No
GM Yes NoYes. “We’re in the third year ofworldwide energy and environmentaldata collection and are publishing ourglobal performance data (1999-2001)against four of the metrics” (GM, 2003,p. 3-9).
Honda Yes. Honda’s annual reportis designed “to keep thepublic informed” of its annualenvironmental progress(Honda, 2003, p. 5).
Yes NoYes. To achieve our environmentalgoals “it is essential to establishdirections for specifically definedissues, and set targets for action ...”(Honda, 2003, p. 7).
Nissan Yes. Nissan’s environmental manage-ment program “ensures that environ-mental action plans are formulated, thattargets and aims relating to business ac-tivities ... are set for mid-term, long-term,and yearly periods” (Nissan, 2003, p. 11).
Yes. “One guiding principle ofNissan’s corporate vision is thatour company is customerfocused and environmentallyfriendly” (Nissan, 2003, p. 4).
Yes No
Yes Yes
Daimler-
Yes. “Measuring, understandingand responsibly managing ourresource use, especially materialsof concern and nonrenewableresources” (Ford, 2002, p. 75).
Yes. GM is implementing theCERES Principles, whichincludes continuous improve-ment in “Public accountabilityand corporate disclosure” (GM,2003, p. 33).
ToyotaYes. “The Toyota Environmental ActionPlan is a medium- to long-term planthat summarizes specific activities andgoals” (Toyota, 2003, p.13).
Yes. Toyota has committed to“Actively disclose information”(Toyota, 2002, p. 12).
Yes. DaimlerChrysler commits toproviding “employees and the pub-lic with comprehensive informationon environmental protection”(DaimlerChrysler, 2003, p. 94).
A Report Card on the Six Leading Automakers
Table 11. Evaluating the Automakers’ Measurable Goals for Sustainable Plastics
Measurable Goalsfor Sustainable DaimlerChrysler Ford GM Honda Nissan Toyota
#1 Select for renew-able polymers ormaterials
— Commitment— Grade: D (1.0)
— Commitment touse plastics madefrom renewables inprototype vehicle— Grade: C- (1.5)
— Commitment— Grade: D (1.0)
— No statement— Grade: F (0)
— No statement— Grade: F (0)
— Measurable goal— Grade: B (3.0)
#2 Select for plasticswith reducedenvironmental healthtoxicity
— Comply with EUELV directive re toxicchemicals— No commitmentspecific to plastics— Grade: C- (1.5)
— Commitment touse Oekotex stan-dard to evaluatematerials forallergens and noxi-ous substances— Grade: C- (1.5)
— Commitment— Grade: D (1.0)
— Comply with EUELV directive retoxic chemicals— No commitmentspecific to plastics— Grade: C- (1.5)
— Comply withEU ELV directivere toxic chemicals— No commitmentspecific to plastics— Grade: C- (1.5)
— Comply withEU ELV directive retoxic chemicals— No commitmentspecific to plastics— Grade: C- (1.5)
#3 Select forrecyclable plastics
— Commitmentto increase therecoverable contentto 95% by 2005— Grade: C- (1.5)
— Commitmentto use recyclableplastics in Model Uprototype vehicle— Grade: C- (1.5)
— Commitment— Grade: D (1.0)
— Commitment— Grade: D (1.0)
— Commitment— Grade: D (1.0)
— Commitment— Created recycl-able plastic and setglobal recyclablegoal (not specificto plastics)— Grade: C (2.0)
#5 Reduce PVC use
#4 Select for plasticswith recycled content
— Commitment— Grade: D (1.0)
— Commitment— Grade: D (1.0)
— Commitment— Grade: D (1.0)
— Commitment— Grade: D (1.0)
— No statement— Grade: F (0)
— Measurable goal— Grade: B (3.0)
— No commitmentin environmentalreport or webpage,but commitment inpublic domain— Grade: D (1.0)
— No commitmentin environmentalreport or webpage,but commitment inpublic domain— Grade: D (1.0)
— No commitmentin environmentalreport or webpage,but commitment inpublic domain— Grade: D (1.0)
— No commitmentin environmentalreport or webpage,but commitment inpublic domain— Grade: D (1.0)
— No statementon webpage,environ-mentalreport, or in publicdomain (at leastnot found)— Grade: F (0)
— Commitmentin public domainand environmentalreports— Grade: C (2.0)
#6 End of life vehiclereuse and recycling
— Comply withELV legislation— Grade: D (1.0)
— Comply withELV legislation— Grade: D (1.0)
— Comply withELV legislation— Grade: D (1.0)
— Comply withELV legislation— Set interimobjectives— Grade: C (2.0)
— Comply withELV legislationahead of schedulefor new modelsin Japan— Grade: C- (1.5)
— Comply withELV legislation— Set interimobjectives— Grade: C (2.0)
#7 Plastics end-of-life management
— No statement— Grade: F (0)
— No statement— Grade: F (0)
— No statement— Grade: F (0)
— No statement— Grade: F (0)
— No statement— Grade: F (0)
— No statement— Grade: F (0)
GPA for Measur-able Goals
D (1.0) D (1.1) D (0.9) D (0.9) D- (0.6) C- (1.9)
27
A Report Card on the Six Leading Automakers
Moving Towards Sustainable Plastics
CD+
DD-
4.4 How the AutomakersFared on ReportingProgress
Toyota was again the best of the group with a
Reporting on Progress GPA of 2.0 (a “C”).
Honda with a GPA of 1.4 and Nissan with a
GPA of 1.3 each passed with a “D-plus”.
DaimlerChrysler with a GPA of 1.1 and Ford
with a GPA of 1.0 each passed with a “D”.
GM was at the bottom of the pack, near
failing with a GPA of 0.6 (a “D-minus”).
28
The overall performance of automakers on reporting
progress toward the use of sustainable plastics was
poor. Their poor performance relates to the failure to
define in the environmental reports (or webpages)
measurable goals. Without measurable goals for
sustainable plastics, there is no way to assess
progress. Instead the automakers report in an ad
hoc manner anecdotal stories of activities toward
sustainable plastics rather than quantitative data on
progress toward meeting measurable goals. Among
the few notable exceptions that included quantita-
tive data was DaimlerChrysler’s evaluation of its
progress toward using plastics with recycled content.
“For around 13 percent of the plastics required [in
vehicles], the use of secondary raw materials in
the development phase has already been success-
fully tested and approved for the production
breakpoint.” (DaimlerChrysler, 2003)
For each of the seven topics included in the previous
section on measurable goals we evaluated the status
of reported activities to achieve these “goals.” The
automakers did report activities related to environ-
mentally preferable plastics. The automakers were
somewhat better at reporting activities related to
sustainable plastics than at defining measurable
goals. However, the automakers’ grades remained
quite low because they did not report quantitatively
on their progress (see Table 12 on page 31). To
receive a grade of “C” or higher automakers had to
provide quantitative data on progress.
Toyota was the clear leader for reporting on activities.
It is innovating in plastics, having entered the
business of producing sustainable plastics, manufac-
turing both an eco-plastic made from sugar cane and
corn (polylactic acid) and a polyolefin made from
petrochemicals — called Toyota Super Olefin Polymer
(TSOP).
Specific activities the automakers highlighted in their
environmental reports included:
■ Toyota reported that the “Use of Toyota Eco-
Plastic started with launch of the new Raum [in
Japan] in May 2003” (Toyota, 2003, p.36). Toyota
is using its recyclable polymer TSOP “in the
interior and exterior parts of new models or those
that underwent complete redesign in 11 vehicle
series” (Toyota, 2003, p.37). Toyota also stated that
is has “made significant reductions in chlorine
(used in polyvinyl chloride) ... but have not yet
entirely eliminated” it (2002, p.41). PVC reduction
activities included the new Raum, with 25% less
PVC than the previous model (2003, p.37) and the
use of a halogen-free wire harness (electrical wiring
network) “that was first adopted in the Alphard
launched in May 2002” (2003, p.36).
A Report Card on the Six Leading Automakers
■ DaimlerChrysler listed 12 products in its
environmental report that are made from 100%
recycled plastics, including spare tire protector,
door trim panel, and mirror bracket. The plastics
used are: crumb rubber, polyamides (PA66),
polycarbonates (PC), PC/ABS (acrylonitrile
butadiene styrene), polypropylene, and polyeth-
ylene terephthalate (PET) (DaimlerChrysler, 2003,
p. 96). DaimlerChrysler, as noted in the Vision of
Sustainable Plastics section above, has started to
substitute an array of natural fibers for plastic
fibers.
■ Honda highlighted its activities related to
selecting for recyclable plastics and plastics with
recycled content. “For all of the new models and
changed models released in fiscal 2002 [in Japan],
highly recyclable olefin resins are now used for
injection-molded interior parts,” including: trunk
decoration, pillar decoration, instrument panel,
bumper face, air conditioning unit, door lining,
and others (Honda, 2003, p.32). In 2002, Honda
“used 3.2 kg of recycled resins for the Accord, and
will further increase the use of recycled materials”
(Honda, 2003, p.32).
29
■ Ford highlighted auto indoor air quality and
the use of renewable materials. Air quality, Ford
emphasizes, inside a vehicle “can be a concern
to people who suffer from asthma and allergies.
We have begun to focus on the use of interior
materials that are low-emission and generally
free of allergens” (Ford, 2002, p.83). Ford is using
the Oeko-tex standard to evaluate materials for
allergens and noxious substances (Ford, 2002,
p.83). Ford is also evaluating the use of
renewables. For example, the “eco-effective
polyester” fabric designed by Milliken and Co.
DaimlerChrysler components made from 100%recycled resin. Source: DaimlerChrysler
Ford Model U Concept Vehicle. Source: Ford Motor Company
“can be recycled into base elements and repro-
cessed into material fiber again and again without
losing any performance qualities, and it is made
from natural substances” (Ford, 2002, pp.83-84).
“Renewable, plant-based components are used in
several cases [in the Model U] to replace petro-
leum-based materials”, including the use of soy-
based components to replace polyurethane
seating foam (Ford, 2002, p.72).
Moving Towards Sustainable Plastics
■ Nissan has also been active in specifying for
recyclable plastics. Examples of changed specifica-
tions include: instrument panel cover changed
from PVC to polypropylene and instrument panel
foamed layer changed from polyurethane to
polypropylene foam (Nissan, 2003, p. 35). Nissan
decreased the variety of polypropylene polymers
it uses to make the end products more recyclable
(Nissan, 2003, p.35). And for new vehicles Nissan
is using “easily recyclable materials” for many
products, including: bumpers, instrument panels,
door trim, glove compartments, console boxes,
pillar trim, and floor carpet (Nissan, 2003, p. 58).
■ GM’s reporting on activities related to sustainable
plastics was quite limited. GM did note that the
“Use of recycled plastic materials in Opel/
Vauxhall vehicles rose to 34,000 metric tons in
2002” (GM, 2003, p.3-52). In addition, Opel’s
2002 environmental report included a table
listing which plastics are more recyclable (see
Table 12).
Opel’s table on the recyclability of plastics high-
lights conclusions that Toyota, Nissan, and Honda
have reached as well. First, the polyolefin plastics of
polypropylene and polyethylene are the easiest
plastics to recycle. Second, that PVC is among the
most difficult to recycle plastics. Thus, as
automakers move to recyclable materials they are
moving away from PVC and other plastics to the
polyolefins.
The reporting of PVC plastic exemplifies how the
automakers need to do a better job of reporting on
and quantifying their transition to sustainable
plastics. All the automakers, with the exception of
Nissan, have publicly stated plans to reduce PVC
30
use. Toyota, however, was the only automaker
among the six to state its PVC reduction goal in its
environmental report. To understand the progress
automakers are making toward eliminating PVC the
public needs to know the following:
■ Baseline data: Automakers need to establish a
base year and baseline quantitative data from
which they will measure progress toward their
goal. For example, in 1998 Automaker X used an
average of 20 pounds of PVC products in its
vehicles. Interior applications accounted for 8.5
pounds, exterior trim 4.0 pounds, body sealing
4.0 pounds, electrical wiring systems 2.5 pounds,
and window encapsulation 1.0 pounds (Peterson,
2001).
■ Progress to date: For the latest year present
quantitative progress toward the goal, including
whether there are differences in activities by
region. For example, in 2003 Automaker X:
❑ Reduced the average weight of PVC for all
vehicles sold globally by 20% or 4.0 pounds
since 1998.
❑ Reduced the use of PVC for all vehicles sold
globally by 18% or 1.5 pounds in interiors;
zero percent for exterior trim, body sealing,
and window encapsulation; and 100% for
electrical wiring systems, i.e., eliminated PVC
use in electrical wiring.
❑ Reduced the use of PVC in vehicles sold in
Europe and Japan in interiors by 3.0 pounds,
but made no reductions in PVC use in interiors
for vehicles sold in North America.
In addition to this quantitative data, the qualitative
data that some of the automakers already provide is
important. For example, Nisssan’s reporting that it
eliminated PVC use for instrument panel covers.
A Report Card on the Six Leading Automakers
31
Table 12. Evaluating the Automakers’ Reporting on Progress
Activities toAchieve Sustain- DaimlerChrysler Ford GM Honda Nissan Toyotaable Plastics
#1 Select forrenewable polymersor materials
— Examples ofusing renewable-based products— Grade: C (2.0)
— Use ofrenewable-basedpolymers inprototype vehicle— Grade: C- (1.5)
— No statementof activities— Grade: F (0)
— No statementof activities— Grade: F (0)
— No statementof activities— Grade: F (0)
— Made its ownpolymer from bio-based plastics— Grade: B- (2.5)
#2 Select for plasticswith reduced environ-mental health toxicity
— No statementof activities— Grade: F (0)
— Status of activitiesto use less toxicsubstances in ModelU prototype vehicle— Grade: C- (1.5)
— No statementof activities— Grade: F (0)
— General statusof reductions of EUtargeted chemicals,including reducinglead in PVC— Grade: C- (1.5)
— Examples ofreductions of EUtargeted chemicals,including lead,mercury, cadmium— Grade: C (2.0)
— Detailed statusof reductions of EUtargeted chemicals,including elimin-ation of lead in PVC— Grade: C (2.0)
#3 Select forrecyclable plastics
— No statementof activities— Grade: F (0)
— Status ofactivities to userecyclable plasticsin Model Uprototype vehicle— Grade: C (2.0)
— Opel environ-mental reportassessedrecyclabilityof plastics— Grade: C (2.0)
— Status ofinitiatives to userecyclable plastics— Grade: C (2.0)
— Status ofinitiatives to userecyclable plastics— Grade: B- (2.5)
— Created newrecyclable plasticand reported on itsuse in vehicles— Grade: B- (2.5)
#4 Select for plasticswith recycled content
— Quantitativedata on the use ofrecycled content,including specificend uses— Grade: B- (2.5)
— Statements ofuse of recycledcontent in products,not specific toplastics— Grade: D (1.0)
— Noted use ofrecycled content inplastics productsin Europe— Grade: D (1.0)
— Goodqualitative andquantitative dataon recycled contentin plastic products— Grade: C (2.0)
— Use of recycledcontent in bumpers— Grade: D (1.0)
— Examples of useof plastics withrecycled content— Grade: C (2.0)
#5 Reduce PVC use — No statementof activities— Grade: F (0)
— No statementof activities— Grade: F (0)
— No statementof activities— Grade: F (0)
— EliminatingPVC use ininstrument panels— Grade: D (1.0)
— EliminatingPVC use ininstrument panels— Grade: D (1.0)
— Made signifi-cant reductions inPVC use— Grade: B- (2.5)
#6 End of life vehiclereuse and recycling
— Describedrecycling system inGermany and ELVgoals— Grade: C- (1.5)
— Generic dataon recycling rateof autos in N.America (notcompany specific)— Grade: D (1.0)
— Generic dataon recycling rateof autos in N.America (notcompany specific)— Grade: D (1.0)
— Data onrecycling rate andprogress in Japan— Grade: C (2.0)
— Detailed dataon recovery ratein Japan— Recovery rateincludes incinera-tion— Grade: C- (1.5)
— Detailed data onrecycling rate inJapan, with somedata for N. America— Recovery rateincludes incinera-tion— Grade: C- (1.5)
Continued
A Report Card on the Six Leading Automakers
Moving Towards Sustainable Plastics
With regards to reporting of end-of-life recovery and
recyling efforts, two Japanese automakers reported
that they use incineration with energy recovery as
part of their strategy to attain the recovery goals of
the Japanese legislation. Toyota, for example, reports
that it is now operating a new auto shredder residue
(ASR) Recycling and Recovery plant in Japan that
“gasifies” combustible substances at 600°C. And
Nissan reports that it is “reusing” ASR through
thermal recovery, which has helped Nissan to
increase its “recycling” rate by 2.4% (Nissan, 2003,
p.33). In reporting on incineration for thermal
recovery the automakers must use language that is
32
consistent with the EU Directive on End-of Life
Vehicles, which explicitly defines reuse and recycling
to exclude energy recovery:
■ “Reuse means any operation by which compo-
nents of end-of life vehicles are used for the same
purpose for which they were conceived;” and
■ “Recycling means the reprocessing in a produc-
tion process of the waste materials for the original
purpose or for other purposes but excluding energy
recovery. Energy recovery means the use of
combustible waste as a means to generate energy
through direct incineration with or without other
waste but with recovery of the heat.”
Therefore it is misleading and legally incorrect in
Europe for automakers to state, as Nissan does, that
thermal recovery contributes to end-of-life vehicle
reuse and recycling. Thermal recovery is not recycling
and the two terms must not be confused.
Table 12. Evaluating the Automakers’ Reporting on Progress Continued
Activities toAchieve Sustain- DaimlerChrysler Ford GM Honda Nissan Toyota
#7 Plastics end-of-lifemanagement
— Note on dealingwith the ELVdirective for plastics— Grade: C- (1.5)
— No statementof activities— Grade: F (0)
— No statementof activities— Grade: F (0)
— Data onrecycling bumpers— Grade: D (1.0)
— Data onrecycling bumpers— Grade: D (1.0)
— Data onrecycling bumpers— Grade: D (1.0)
GPA for Status ofActivities
D (1.1) D (1.0) D- (0.6) D+ (1.4) D+ (1.3) C (2.0)
Without measurable goals for sustainableplastics, there is no way to assess progress.
Moving Towards Sustainable Plastics
A Report Card on the Six Leading Automakers
■ Develop and use materials that never become
waste (Ford)
■ Use non-toxic materials (GM)
The significant activities toward sustainable
plastics are:
■ Use polymers made from bio-based (i.e., renew-
able) materials (Toyota, DaimlerChrysler, and Ford)
■ Eliminate use of lead, mercury, hexavalent chro-
mium, and cadmium (Toyota, Ford, Honda, and
Nissan)
■ Use recyclable plastics by selecting for polyolefins
and de-selecting PVC (Honda, Nissan, Toyota, and
Opel — i.e., GM)
■ Use plastic products with recycled content
(DaimlerChrysler, Honda, Toyota, GM, and Nissan)
■ Eliminate PVC use (Toyota, Honda, and Nissan)
If all of the automakers moved quickly to adopt the
leading goals and to implement the leading activities
over the next three years the auto sector would make
significant strides toward sustainable plastics.
Unfortunately, the data for each automaker as a single
entity leads to a less promising vision of progress
toward sustainable plastics in the near future. While
automakers can improve their grades by doing a
better job of reporting their activities — e.g., reporting
their goal of reducing PVC use — the level of commit-
ment to sustainable plastics is weak among five of the
33
4.5 Report Card Conclusions
Collectively the best visions, goals,
and actions among the six automakers
represent an ambitious start toward sustainable
plastics in vehicles.
The combination of Toyota’s vision of recyclability
and Ford’s vision of sustainable materials creates a
clear path toward sustainable plastics. Toyota’s
vision is simple and clear: use recycled material and
renewable resources, expand utilization of used parts
(reuse), and reduce toxic substances of environmental
concern such as lead (Toyota, 2003, p.36). Ford’s
vision is grounded in ecology: sustainable materials
never become waste, but instead become “nutrients
that either feed healthy soil or the manufacturing
processes without moving down the value chain”
(Ford, 2002, p.72).
The goals — as articulated most clearly by Toyota,
along with help from Ford and GM — are:
■ Achieve global goal for all vehicles to be 95 %
recyclable by 2015 (Toyota)
■ Use 20% recycled content or renewable resources
for resin parts by 2015 in Japan (Toyota)
■ Reduce PVC use (Toyota)
Table 13. Sustainable Plastics Overall Grade Point Average (GPA) and Grade
Automaker GPA (Grade) GPA (Grade) GPA (Grade) for Measurable GPA (Grade) for Progressfor all Topics for Overview Topics Goals & Objectives Towards Sustainable Plastics
Toyota 2.1 (C) 2.5 (B-) 1.9 (C) 2.0 (C)
Honda 1.3 (D+) 2.0 (C) 0.9 (D) 1.4 (D+)
DaimlerChrysler 1.2 (D+) 2.0 (C) 1.0 (D) 1.1 (D)
Ford 1.2 (D+) 2.2 (C+) 1.1 (D) 1.0 (D)
Nissan 1.1 (D) 2.2 (C+) 0.6 (D-) 1.3 (D+)
GM 1.0 (D) 2.2 (C+) 0.9 (D) 0.6 (D-)
Section 4.2 pg 22 Section 4.3 pg 26 Section 4.4 pg 29
Moving Towards Sustainable Plastics
six automakers evaluated here: Toyota being the
exception. Assuming that the data provided in their
environmental reports and on their webpages are
good indicators of the goals and activities of
automakers for sustainable plastics, they all have
a lot of work to do.
Toyota is the clear sustainable plastics leader.Its leading Sustainable Plastics GPA of 2.1
is almost a whole grade higher than its closest
competitor, Honda, with a GPA of 1.3 (see Table 13
on page 33). Toyota is the leader because it:
■ innovates: developed its own renewable-based
plastic and closed-loop recyclable plastics,
■ sets measurable goals, even at the global level, and
■ takes action, including striving to eliminate its use
of PVC.
GM, Ford, Nissan make up the bottom of the pack.
GM has the lowest Sustainable Plastics GPA of 1.0
— which is barely passing with a “D.” GM had little
to highlight in terms of measurable goals — with a
Measurable Goals & Objectives GPA of 0.9 — and
activities — with a Progress Towards Sustainable
Plastics GPA of 0.6. Nissan with its Sustainable
Plastics GPA of 1.1, and Ford and DaimlerChrysler
with their Sustainable Plastics GPA’s of 1.2, however,
are performing only a shade better than GM.
Honda with a Sustainable Plastics GPA of 1.3 is still
struggling, but is slightly ahead of the pack of
laggards. The relative strength of Honda’s Progress
Toward Sustainable Plastics GPA of 1.4 moved it
ahead of the laggards. Honda’s Sustainable Plastics
GPA of 1.3, however, is still merely a “D-plus”.
It is clear that the opportunities for improvement on
sustainable plastics reporting and activities are vast.
To address the low grades automakers need to define
measurable goals for sustainable plastics and report
quantitatively on their progress toward meeting
those goals. The reporting of activities of PVC plastic
illustrates how the automakers can do a much better
job of quantifying their transition to sustainable
plastics.
In terms of reporting on Progress Toward Sustainable
Plastics the Japanese firms of Toyota, Honda, and
Nissan are clearly ahead of Ford, GM, and
DaimlerChrysler. With the U.S. government lagging
behind Japan and the EU in terms of recycling require-
ments and elimination of toxic chemicals, the North
American automakers are following suit. We see this
distinction emerging within GM where the
corporation’s leading activities on sustainable plastics
are happening in Europe with Opel. GM even ac-
knowledges this difference: “Over the last decade, for
example, our European subsidiaries have been progres-
sively increasing the content of recycled plastics in
their vehicles. During 2001, more than 30,000 tons of
recycled [plastic] materials were incorporated in new
Vauxhall and Opel vehicles, six times more than in
1991” (GM, 2002, p.108).
We predict that the activities toward sustainable
plastics of all automakers selling in the U.S. will
continue to lag behind activities in Japan and the
European Union. Without government leadership the
automakers will not make the investments in develop-
ing and using recyclable materials in the U.S. (at the
same rate as in Japan and Europe) and will not attain
the recycling rates achieved in Japan and Europe. The
sustainable plastics performance of the auto industry
in the U.S. reflects a broader trend where the U.S. as a
nation is becoming an environmental laggard in
relation to Europe and Japan.
While the American automakers may assert that they
can meet comparable environmental performance
levels as seen in Europe without legislation (i.e.,
voluntarily) the evidence, however, supports an
opposite conclusion: without legislation corporations
selling in the U.S. market lag behind their environ-
mental performance in nations with better environ-
mental policies.
34
A Report Card on the Six Leading Automakers
T
Recommendations forSustainable Plastics:The Role of the Auto Sector
he best examples show that the auto sector
has the capacity to design for environmen-
tally preferable plastics. Now is the time for
the automakers to take the lead in design-
ing safer, cleaner plastics for use in their automo-
biles. Except for Toyota, however, progress on
managing the environmental profile of plastics (as
reported by the automakers) is happening in a
piecemeal fashion.
If the automakers are to make significant progress
toward safer, cleaner plastics they must:
1. Commit to achieving sustainable plasticsat the global level:The automakers are failing to commit to the same
level of sustainable plastics performance in the U.S.
as in Japan and Europe. This is especially true of the
American-based automakers, whose reporting of
progress toward sustainable plastics is not on par
with the Japanese firms. Automakers need to
commit to achieving sustainable plastics at the
global level, not only in nations where change is
legislated.
2. Set measurable goals and report onprogress globally:If progress is to be made, automakers must set goals
for which they can be held accountable. Progress
must be reported on a regional or national basis, as
well as globally, and include quantitative as well as
qualitative data on progress toward specific goals
and objectives, including:
■ Eliminating the use of PVC plastic
■ Reducing toxicity of plastics across their life cycle
■ Using renewable resources in making or substitut-
ing for plastics
■ Reusing of plastic products
■ Designing plastic products for recyclability
■ Using post-consumer recycled plastic
■ Increasing recycling rates for plastic in end-of-life
vehicles
3. Transition away from incineration as adisposal option:Incineration, with or without energy recovery,
should be avoided as a method for achieving end-of-
life vehicle recovery goals because it:
■ Creates pollution with harmful health effects
■ Discourages recycling, and
■ Eliminates the life cycle environmental benefits
of recycling
35
5
Automakers need to commit to achievingsustainable plastics at the global level, notonly in nations where change is legislated.
Moving Towards Sustainable Plastics
In reporting on end-of-life recycling and recovery
efforts, automakers must stop mischaracterizing
incineration as materials recycling or reuse when
reporting on end-of-life recycling and recovery
efforts. Reporting should be consistent with the EU
Directive on End-of Life Vehicles, which explicitly
defines reuse and recycling to exclude energy
recovery.
4. Provide relevant sustainable plasticsinformation on the web:Given the commitments of all six automakers
included in this report to providing environmental
data to customers, shareholders, and the concerned
public, the automakers need to do a much better job
of providing relevant and easy-to-understand data
on their webpages.
Environmental reports do not need to be, nor
should they be, vast compendia of environmental
data. However, relevant materials and data should
be archived and easily located on corporate
webpages. Similarly, all the environmental reports
for all the corporate brands and subsidiaries should
be available on one webpage.
36
The best examples show that the autosector has the capacity to design forenvironmentally preferable plastics.
Recommended Goals forSustainable Plastics in the AutoSector
Achieving sustainable plastics will also entail getting
generational goals. We recommend that automakers
adopt the following quantitative goals for sustain-
able plastics:
By 2009, eliminate the use of PVC plastic in
vehicles sold globally.
By 2010, design 95% of all plastic products to
be either reusable or recyclable.
By 2015, use 50% reused plastic products,
recycled plastics, or plastics made from renew-
able resources at the global level.
By 2020, use only plastics that are made without
hazardous chemicals, are capable of being closed-
loop recycled, and are manufactured from
renewable raw materials.
A Report Card on the Six Leading Automakers
37
Automotive Learning Center, 2003. “PlasticsApplications in Cars: Power Train.” See http://www.plastics-car.com/.
Automotive News Data Center, 2004,www.autonews.com.
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Eller, 1998. Eller, Robert. 1998. “PVC and ItsCompetitors in Automotive Applications.”Proceedings: Flexpo ’98. Houston: ChemicalMarket Resources.
Five Winds International, 2003. ProductStewardship Opportunities within theAutomotive Industry. Philadelphia: FiveWinds International.
Ford, 2000. For Motor Company, RestrictedMaterial Standard WSS-M99P9999-A1.
Ford, 2002. Ford Motor Company, 2002Corporate Citizenship Report: Our Principles,Progress and Performance. http://www.ford.com/en/company/about/corporateCitizenship/default.htm
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GM, 2003. General Motors, CorporateResponsibility & Sustainability Report, 2003.http://www.gm.com/company/gmability/sustainability/reports/03/index.html
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Honda, 2003. Honda, Environmental AnnualReport 2003. http://world.honda.com/environment/reports/index.html
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Huber, et. al., 1996. Huber, W.W., B. Grasl-Kraupp, and R. Schulte-Hermann, 1996.“Hepatocarcinogenic potential of di(2-ethylhexyl)phthalate in rodents and itsimplications on human risk.” Critical Reviewsin Toxicology, 26(4): 365-481.
Intermediate Technology Development Group,2003. Technical Brief: Recycling Plastics.Rugby, United Kingdom: The SchumacherCentre.
McNulty, 2003. McNulty, Mike. 2003.“Producers Tackle Key Issues as PU UseRises.” Rubber and Plastics News, 16 June2003: 14.
Miller, 1996. Miller, Bernie. 1996. “HowPlastics Helped the Horseless Carriage ReachIts 100th.” Plastics World, October: 39-45.
Modern Plastics, 2003. “Resins 2003Forecast.” Modern Plastics, 80(2).
Nissan, 2003. Nissan, Environmental andSocial Report (Year Ended March 31, 2003).http://www.nissan-global.com/EN/ENVIRONMENT/LIBRARY/index.html
Opel, 2001. Opel, Environmental Report2000/2001. http://www.gm.com/company/gmability/environment/annual_reports/opel.html
Peterson, 2001. Peterson, Douglas G., 2001.“PVC Usage in DCX [DaimlerChrysler].” ed.State of Minnesota.
SPI, 1998. Society of the Plastics Industry(SPI). 1998. Facts and Figures. Washington,DC: SPI.
Tolinski, 2000. Tolinski, Mike. 2000. “TheTPOs skins game.” Automotive Plastics,December: 36-39.
Toyota, 2003. Toyota, Environmental & SocialReport 2003. http://www.toyota.co.jp/en/environmental_rep/03/index.html
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Urethanes Technology, 2002. “BASFAnnounces PVC Alternative.” UrethanesTechnology 19(6): 38.
Van der Naald and Thorpe, 1998. Van derNaald, W.G.H. and B. Thorpe. 1998. PVCPlastic: A Looming Waste Crisis. Amsterdam:Greenpeace.
Volvo, 2002. 2002 Corporate CitizenshipReport. http://www.volvocars.com/AboutVolvo/CorporateCitizenship/Reports/
Moving Towards Sustainable Plastics
Appendix 1: Polymers in Automobiles by Application
Application Area Principal Polymers
ExteriorsBumpers + fascia systems Thermoplastic olefins, polycarbonates, polyesters, polypropylene, polyurethanes, polyamides, compositesBody panels Sheet molding compound (SMC, a thermoset polyester sheet), reaction injection molding (RIM) urethane
(thermoset), thermoplastic systems (including polyolefins)Lighting systems Polycarbonate, acrylicTrim (mirror housings, door Nylons, polystyrene, polycarbonate, acrylic-styrene-acrylonitrile/poly (acrylonitrile ethylene styrene)handles, side trim, etc.) (ASA-AES), PVC, polypropylene, polyesters, urethanes
Interiors
Upholstery Urethane foams (for cushioning), PVC-based fiber (for floorings)Instrument panels Acrylonitrile-butadiene-styrene (ABS), ABS/polycarbonate alloys, polycarbonates, polypropylene, modified
polyphenylene ether resin, PVC, styrene maleic anhydride (SMA) resin, urethane resinSteering wheels PVC, RIM-pigmented urethaneAir ducts ABS, polypropylene, SMA resinOther applications (seat bases, Glass mat thermoplastic (GMT) composite (polypropylene/fiber glass), ABS, polycarbonate/ABS, PVCheadliners, door panels, etc.)
ElectricalComponent housing Nylon, styrenics, polypropylene, and polyesterSwitches + sockets Nylon, polyester, and acetyl resins (for switches); polyphthalamide (PPA), polyphenylene sulfide (PPS),
syndiotactic polystyrene (SPS) (for sockets)Connectors Polybutylene terephthalate (PBT), recycled polyethylene terephthalate (PET), nylonLighting systems PolyetherimideCircuit boards + wiring PVC
Power Train
Transmission Glass fiber reinforced phenolic resins (stationary transmission parts)Bearings Nylon (for housing bearings)CV joints + U joints Acetyl
Fuel System
Fuel tanks High density polyethylene (HDPE)Fuel lines NylonVapor recovery system Glass reinforced nylon or polypropylene
Chassis
Suspension Acetyl, nylon, polypropylene (for suspension tubing and links)Brakes Aramid fiber (for brake pads)
Engine
Air-intake systems Nylon, polypropylene (for air cleaner systems)Fuel-intake systems Nylons (for plastic intake manifolds)Cooling systems Nylon (for radiators); nylon and PPS (for water pumps)
Source: American Plastics Council, Automotive Learning Center, www.plastics-car.com (accessed 11/15/03).
38
Moving Towards Sustainable Plastics
A Report Card on the Six Leading Automakers
Top SixAutomakers:percent of totalvehicle sales =87%
39
Appendix 2: The Report Card Method
The automakers evaluated in this report are the six
with the largest sales of vehicles (in terms of number
of vehicles sold) in the United States. They are:
Table 14. Vehicle Sales in the United States
Rank in Corporation 2003 Sales 2003 SalesTotal Sales (# of vehicles sold) (% of total vehicle sales)
1 General Motors 4,714,782 28.3%
2 Ford 3,477,444 20.9%
3 DaimlerChrysler 2,346,168 14.1%
4 Toyota 1,866,314 11.2%
5 Honda 1,349,847 8.1%
6 Nissan 794,417 4.8%
7 Hyundai 637,692 3.8%
8 VW 389,526 2.3%
9 BMW 276,957 1.7%
10 Mazda 258,865 1.6%
11 Mitsubishi 256,810 1.5%
12 Subaru 186,819 1.1%
13 Suzuki 58,438 0.4%
14 Isuzu 30,328 0.2%
15 Porsche 28,416 0.2%
16 Other* 2,881 0.0%
Total 16,675,704
*Lamborghini, Maserati, FerrariSource: Automotive News Data Center, http://www.autonews.com/
DaimlerChrysler, Ford, GM, Honda, Nissan, and
Toyota. Together these automakers account for 87%
of the vehicles sold in the U.S. (see Table 14).
Moving Towards Sustainable Plastics
40
To evaluate the performance of automakers in their
progress toward sustainable plastics, we developed a
list of 17 environmental topics related to plastics
policies and practices and graded each automaker on
each of the topics. Each of the 17 topics falls within
one of three core areas:
■ Overview Topics (three topics)
■ Measurable Goals & Objectives for Sustainable
Plastics (seven topics)
■ Reporting of Progress toward Sustainable Plastics
(seven topics)
The three Overview Topics are:
1. Corporate vision statements for design for
environment (or design for recycling)
2. Corporate chemicals policy statements
3. Web access (on the home pages of
automakers) to data relevant to sustainable
plastics
The seven topics for both “Measurable Goals and
Objectives” and Reporting of Progress” are:
1. Use of renewable polymers or materials
2. Reduce toxicity of plastics (across their life
cycle)
3. Design for recyclability
4. Use of recycled content
5. Eliminate use of polyvinyl chloride (PVC)
plastic
6. Reuse and recycle end-of-life vehicles
7. Reuse and recycle plastics in end-of-life
vehicles
These are the environmental topics that emerged in
our assessment of the life cycle of plastics as the
most important to creating sustainable plastics in
the auto sector.
The grading scale is a typical classroom grading
scale, with the highest grade an “A”, lowest grade an
“F”, and grades of “B”, “C”, and “D” in between.
Table 15. Grading Scheme Applied: Letter Grades and their Numerical Equivalents
Letter Grade Numerical Equivalent
A 3.8 - 4.0
A- 3.5 - 3.7
B+ 3.2 - 3.4
B 2.8 - 3.1
B- 2.5 - 2.7
C+ 2.2 - 2.4
C 1.8 - 2.1
C- 1.5 - 1.7
D+ 1.2 - 1.4
D 0.8 - 1.1
D- 0.5 - 0.7
F 0.0 - 0.4
A Report Card on the Six Leading Automakers
The letter grades were converted into numbers (see
Table 15) to facilitate developing an overall sustain-
able plastics grade point average (GPA). The GPA for
each automaker is determined by adding the grades
for all the topics, then dividing them by the total
number of topics. The topics were not weighted, so
each topic is considered to be of equal importance.
Grading criteria were developed for each topic.
Initially generic grading criteria were developed for
both Measurable Goals & Objectives and Progress
Towards Sustainable Plastics. The generic grading
criteria were then modified to address specific
aspects of some topics (see Table 16 & 17).
For each of the 17 topics we compared the data
collected from the environmental reports and
corporate webpages to the grading criteria, then
assigned a letter grade to the topic. For quality
control, a second person graded each topic using the
same procedure — collecting data from the environ-
mental reports and webpages, then comparing the
data to the grading criteria, and assigning the
appropriate grade. The two graders then compared
grades, discussed any differences in grades, and
agreed upon the final grade. In general, the grades
awarded by the two graders were very similar.
Evaluating Measurable Goals and Objectives
We define a “measurable goal” as an endpoint
whose achievement, and progress towards achieve-
ment, can be measured quantitatively, has a set date
by which the endpoint will be reached, and specifies
a geographical level of achievement (i.e., at the
national, regional, or global level). In many in-
stances automakers only stated a general commit-
ment to the environmental topic but set no measur-
able goal. In our evaluation, a measurable goal is
considered more ideal than a general commitment.
Here is a hypothetical example of a measurable goal
for plastics:
■ Measurable Goal: Eliminate the use of PVC
plastic in vehicles sold globally by 2009.
Here is a hypothetical example of a general commit-
ment for plastics:
■ Commitment: Reduce the use of PVC.
“Measurable objectives” are interim steps to reach-
ing the final goal and are used to measure progress
toward achievement of a measurable goal. A hypo-
thetical set of measurable intermediate objectives:
41
Table 16. Generic Grading Criteria for Evaluating Measurable Goals & Objectives
Grade Generic Grading Criteria for Evaluating Measurable Goals & Objectives
A or 4.0 Measurable goal that meets a higher level of performance and specifies that this is a global goal
B or 3.0 Measurable goal that meets a high level of performance
C or 2.0 Any measurable goal related to sustainable plastics (and not required by the government)
D or 1.0 General commitment, i.e., statement in support of addressing the topic, or measurable goal thatcomplies with government regulation
F or 0.0 No statement on the topic
Moving Towards Sustainable Plastics
For all vehicles sold globally, eliminate the use of
PVC plastic in:
■ exterior trim by 2006
■ vehicle interiors by 2007
■ body sealing by 2008
■ all other applications by 2009
Under the generic grading criteria for Measurable
Goals & Objectives, automakers had to develop any
measurable goal that was not a government require-
ment to receive a “C” (see Table 16). An example of
government-required goals occurs under the topic
“Reuse and Recycle End-of-Life Vehicles”, where
Japan and the EU have recycling goals for end-of-life
vehicles. For grades above “C” automakers had to
meet higher levels of performance — including
global implementation and committing to achieve
goals that are beyond regulatory compliance (see
Appendix 3 for details).
Evaluating Reporting of Progress
Setting goals and making progress at the global level
was an important element for many of the topics.
The automakers are global corporations, selling
vehicles on all continents where people drive cars. If
they do not set global goals that represent the best
practices in the corporation in nations with leading
environmental laws, then a set of double standards
will emerge, where nations with weaker environmen-
tal laws are subjected to greater pollution. Thus, the
automakers were evaluated upon whether they
developed and made progress in implementing global
goals that set the same standards as the best national
or regional environmental standards.
The generic evaluation criteria for “Reporting of
Progress” emphasizes whether automakers provide:
■ quantitative data — numeric assessment of
progress, e.g., 10% of all plastic products by weight
contained post-consumer recycled content as of
2003 for all vehicles sold globally,
■ qualitative data — descriptions of activities, such
as changing from the use of PVC and polyurethane
for instrument panels to polypropylene, and
■ data at multiple geographical levels, especially at
the regional and global levels.
In our evaluation, quantitative data is considered
more ideal than qualitative data, and data at multiple
geographic levels is more ideal than data from a few
regional locations (see Table 17).
For the detailed list of topic specific grading criteria
see Appendix 3.
42
Table 17. Generic Grading Criteria for Evaluating Reporting of Progress
Grade Generic Grading Criteria for Evaluating Reports on Progress Towards Sustainable Plastics
A or 4.0 Provided quantitative data that was both related to a measurable goal and evaluated progress atdifferent geographical levels (including national, regional, and global levels)
B or 3.0 Provided quantitative data that was related to a measurable goal
C or 2.0 Provided some quantitative as well as qualitative data on progress
D or 1.0 Described activities related to the topic
F or 0.0 No statement on the topic
A Report Card on the Six Leading Automakers
illustrated by the financial accounting scandals —
Enron and MCI to note two prominent examples —
of the last few years. Therefore we recognize that
corporate-provided data may be exaggerated in the
direction of placing a firm in more favorable light
than actual conditions merit.
Yet from the perspective that corporate environmen-
tal reports and webpage data represent the best
management thinks they have to share with con-
sumers, they represent a solid starting point for
evaluating the best practices in corporations. As a
general rule we did not supplement the data used for
evaluating corporate progress towards sustainable
plastics with data available either in the public
domain (for example, in journal or newspaper
articles) or through direct contact with the corpora-
tions. Of the 17 topics there was one exception,
whether the automakers had goals to eliminate PVC.
Since there was a wave of publicity in the late 1990s
and early 2000s of automakers deciding to eliminate
PVC in interiors, we included other data sources for
the goal of eliminating PVC. For most topics, the
corporate environmental reports proved to be a
better source of data than corporate webpages.
Data Sources
For each automaker, data relevant to the 17 topics
was extracted from corporate environmental (or
sustainability) reports and company web pages. We
chose corporate environmental reports and corpo-
rate web pages as the data sources for comparing the
automakers performance on sustainable plastics
because they provide a common platform for
evaluating the companies. They include the data a
company willingly offers to the public and its
customers about its environmental performance.
They are data sources any consumer with internet
access can access. And they provide an opportunity
to compare automakers based on the best environ-
mental practices the corporation decides to share
with the public.
However, corporate environmental reports and
corporate webpage data have their limitations. First,
the data are not comprehensive. Positive and
especially negative environmental activities within a
company may be absent from environmental reports
or corporate webpages. Second, these data sources
are typically not subject to external review. While
there is progress towards the use of external auditors
in evaluating environmental data and statements
made by corporations, environmental auditing is in
its infancy. The need to be cautious of corporate-
provided data, even externally audited data, is
43
Moving Towards Sustainable Plastics
— Clearly committed to settingmeasurable goals and meetingthem related to materialsselection— Clearly stated commitment toimplement EU ELV type activitiesglobally— Emphasized commitment toselect for renewable, recyclable,reusable materials / products andto recycle and reuse materials atthe end of the vehicle’s life
— Clearly stated commitmentto implement EU ELV goals inN. America (as well as Japan +Europe)— Emphasized commitmentto select for renewable,recyclable, reusable materials/ products and to recycle andreuse materials at the end ofthe vehicle’s life
— Affirmed corporatecommitment to ELV goalsin Japan +/or Europe— Emphasized commit-ment to select forrenewable, recyclable,reusable materials /products and to recycleand reuse materials at theend of the vehicle’s life
— Emphasizedcommitment to select forrenewable, recyclable,reusable materials /products and to recycleand reuse materials atthe end of the vehicle’slife
Failed to defineany DfE / DfRvision oncompanywebpage
— Supported proposed EUchemicals policy (i.e., REACH),including language requiringsubstitution with safer alterna-tives— Provided list of restricted(prohibited) and reportedchemicals/plastics— Included discussion of thefour EU ELV chemicals
— Provided list of restricted(prohibited) and reportedchemicals/plastics beyond EUELV Directive— Affirmed compliance withEU ELV Directive to reduce /eliminate: mercury, lead,cadmium, and hexavalentchromium— Included generic supportfor non-toxic products
— Affirmed compliancewith EU ELV Directive toreduce / eliminate:mercury, lead, cadmium,and hexavalent chromium— Included genericsupport for reducing toxicsin products
— Generic support forreducing toxics inproducts.
Failed to define aChemicals Policyprogram forproduct selectionon companywebpage
Included on corporate webpage:— Environmental Report— detailed data on topicscovered in this report card— all environmental reportsproduced by companies owned bythe corporation— global performance on topicscovered in this report–broken outby continent, performance byvehicle brand or vehicle class fortopics covered in this report
Included on corporatewebpage:— Environmental Reports forall companies / brands withdata of equivalent quality. E.g.,user does not need to go toOpel’s webpage to find Opel’sreport; rather it (or a link) isfound on GM’s webpage; and— detailed data on topicscovered in this report
Included on corporatewebpage:— Environmental Reportand— detailed data on topicscovered in this report card(e.g., complete list ofrestricted chemicals for thecompany)
— ncluded on corporatewebpage: EnvironmentalReport for corporateowner
Failed to provideany relevantinformation onweb
Set goal with interim objectives:≥50% of all virgin plasticproducts will be made fromrenewable plastics or materialsthat use no GMOs by 2025
Set goal with interimobjectives: ≥25% of all virginplastic products will be madefrom renewable plastics ormaterials by 2025
Set any goal for increaseduse of products made fromrenewable materials
Committed to use ofrenewable polymers/materials
Failed to provideany relevantinformation onweb
Set goals and objectives forreducing toxicity of plastics,including inputs—all feedstocksused to produce the polymer aswell as additives—and outputsacross the life cycle of thematerial
Committed to selecting lesstoxic plastics based uponassessment of toxic inputs,including plastics additives,and outputs across the lifecycle of the plastics
— Committed to endinguse of EU ELV Directivechemicals—Hg, Cd, Pb,hexavalent Cr—inproducts, includingplastics
— Generic statement:committed to selectingless toxic plastics /materials
Failed to provideany relevantinformation onweb
Topics
44
Design forEnvironment /Design forRecyclingVisions
Chemicals Policyfor Products
Web Access toData Relevant toSustainablePlastics
Use of RenewablePolymers /Materials
Reduce Toxicityof Plastics
MEASURABLE GOALS & OBJECTIVES
Appendix 3. Sustainable Plastics Grading Criteria
Sustainable Plastics in Vehicles — Report Card Topics and Criteria for Evaluating Performance of Automakers
Grades
A B C D F
OVERVIEW TOPICS
A Report Card on the Six Leading Automakers
Design for RecyclablePlastics
— Set goal by 2025 to use onlyplastics that can be recycled intothe same product (exceptingplastics designed forcomposting); i.e., 100% closed-loop recycling — no downcyclingof recyclable plastics— Committed to using theseplastics in North America
Set goal by 2025 to eliminateplastics that cannot be at leastdowncycled (exceptingplastics designed forcomposting) after end use; i.e.,100% plastics capable ofbeing downcycled
Set any goal for increasinguse of recyclable plastics
Committed to increasinguse of recyclableplastics
Failed to provideany relevantinformation onweb
Eliminate PVC Use
Use of RecycledPlastics Content
Sets goal by 2025 of ≥25% post-consumer recycled content inplastics, with interim objectives,to be implemented in N. Americaas well as Europe and Japan
Sets goal by 2025 of ≥15%post-consumer recycledcontent in plastics, withinterim objectives, to beimplemented in N. America aswell as Europe and Japan
Sets any goal for increasedrecycled content ofplastics
Commits to increase therecycled content ofmaterials generically
Failed to provideany relevantinformation onweb
Sets goal to eliminate PVC by2009 with interim objectives
Sets goal to eliminate PVC by2015 with interim objectives
Sets goal to eliminatePVC, goal is listed onwebpage
Sets goal to eliminatePVC, but goal is notpresent on webpage
Had no publiclystated goal ofeliminating PVC
Reuse and RecycleEnd-of-Life Vehicles
— Set goal to achieve recycling/recovery goals globally by aspecified date— Set interim objectives formeeting goals— Excluded wastes disposed ofin “thermal recovery”
— Set goal to achieverecycling/recovery goals inEurope, Japan, and NorthAmerica— Set interim objectives formeeting goals— Excluded wastes disposedof in “thermal recovery”
— Set goal to achieverecycling/recovery goals inEurope and Japan— Set interim objectivesfor meeting goals— Excluded wastesdisposed of in “thermalrecovery”
— Set goal to achieverecycling/recovery goalsonly in countries withlegislation: i.e., Europe +Japan.— Excluded wastesdisposed of in “thermalrecovery” (i.e., waste toenergy incineration)from measures ofprogress
Failed to defineELV recyclinggoals in web-based materials
PROGRESS TOWARDS SUSTAINABLE PLASTICS
Reuse and RecyclePlastics in End-of-LifeVehicles
Establishes goal by 2025 of100% capture rate of plastics atend-of-life for reuse, recycling, orcomposting. Includes interimobjectives
Establishes goal by 2015 of75% capture rate of plastics atend-of-life for reuse, recycling,or composting. Includesinterim objectives
Establishes goal by 2015of 50% capture rate ofplastics at end-of-life forreuse, recycling, orcomposting. Includesinterim objectives
Establishes goal by2015 of 33% capturerate of plastics at end-of-life for reuse,recycling, orcomposting. Includesinterim objectives
Failed to establishgoals/objectivesfor plasticsrecycling onwebpage
Use of RenewablePolymers / Materials
Provided quantitative data as apercentage of progress towardsmeasurable goals and evaluatedprogress at different geographicallevels (including national,regional, and global levels)
Provided quantitative data as apercentage of progresstowards measurable goals
Provided some quantita-tive as well as qualitativedata on progress
Described activitiesrelated to the topic
Failed to provideany relevantinformation onweb
Topics
45
Sustainable Plastics in Vehicles — Report Card Topics and Criteria for Evaluating Performance of Automakers (continued)
Grades
A B C D F
MEASURABLE GOALS & OBJECTIVES (continued)
Moving Towards Sustainable Plastics
Provided quantitative data as apercentage of progress towardsmeasurable goals and evaluatedprogress at different geographicallevels (including national,regional, and global levels)
Provided quantitative data as apercentage of progresstowards measurable goals
Reported on progresstowards implementing theEU ELV directive (rechemicals) as they relateto plastics
Described activitiesrelated to the topic
Failed to provideany relevantinformation onweb
— Reported quantitatively as wellas qualitatively on status foreliminating less recyclableplastics at the global level— Specified which plastics arepreferable for recycling— Provided quantitative data as apercentage of progress towardsmeasurable goals
— Reported quantitatively aswell as qualitatively on statusfor eliminating less recyclableplastics within any region— Specified which plasticsare preferable for recycling— Provided quantitative dataas a percentage of progresstowards measurable goals
Provided examples ofwhere the company hasswitched to morerecyclable plastics
Specified which plasticsare preferable due totheir recyclability
Failed to provideany relevantinformation onweb
Provided quantitative data as apercentage of progress towardsmeasurable goals and evaluatedprogress at different geographicallevels (including national,regional, and global levels)
Provided quantitative data as apercentage of progresstowards measurable goals
Provided some quantita-tive as well as qualitativedata on progress
Described activitiesrelated to the topic
Failed to provideany relevantinformation onweb
Provided quantitative data as apercentage of progress towardsmeasurable goals and evaluatedprogress at different geographicallevels (including national,regional, and global levels)
Provided quantitative data as apercentage of progresstowards measurable goals
Provided some quantita-tive as well as qualitativedata on progress
A few (1-3) PVCreduction initiatives arenoted
Failed to provideany relevantinformation onweb
Provided quantitative data as apercentage of progress towardsmeasurable goals and evaluatedprogress at different geographicallevels (including national,regional, and global levels), dataexcluded energy recovered fromincineration
Provided quantitative data as apercentage of progresstowards measurable goals,data excluded energyrecovered from incineration
Provided some quantita-tive as well as qualitativedata on progress, dataexcluded energy recoveredfrom incineration
Described activitiesrelated to the topic
Failed to addressthe topic oncompanywebpage
Quantifies globally (w/reportingby continent) plastics end-of-lifemanagement, assesses progressrelated to interim goals as apercentage of progress towardsmeasurable goals, and includesdetailed qualitative evaluation ofprogress to date
Quantifies plastics end-of-lifemanagement in relation togoals + objectives, includingdata as a percentage ofprogress towards measurablegoals and activities indeveloped countries
Quantifies plastics end-of-life management inrelation to goals +objectives
Describes activitiesrelated to plastics end-of-life management
Failed to note anyefforts at plasticsrecycling onwebpage
Topics
46
Reduce Toxicity ofPlastics
Design forRecyclable Plastics
Use of RecycledPlastics Content
Eliminate PVC Use
Reuse and RecyclePlastics in End-of-Life Vehicles
Reuse and RecycleEnd-of-Life Vehicles
Sustainable Plastics in Vehicles — Report Card Topics and Criteria for Evaluating Performance of Automakers (continued)
Grades
A B C D F
PROGRESS TOWARDS SUSTAINABLE PLASTICS (continued)
A Report Card on the Six Leading Automakers
Appendix 4: Correspondence with Automakers
47
Moving Towards Sustainable Plastics
48
A Report Card on the Six Leading Automakers
49
Moving Towards Sustainable Plastics
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