a year in review - 2016 - the jason...
TRANSCRIPT
A YEAR IN REVIEW - 2016 Outreach Numbers and Impact of Programs
JANUARY 1, 2017 THE JASON FOUNDATION, INC.
18 Volunteer Drive
Hendersonville, TN 37075
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A Message from the President of The Jason Foundation…
As I began to reflect back on 2016 to create this year-end report, I
suddenly realized that it was not a single year I was looking back at but
a history of a little over 19 years! First, it was difficult to believe it had
been over 19 years since we lost Jason to this terrible “Silent Epidemic”
of youth suicide. It was also hard to conceive that it had been over 19
years since we gathered as family and some very dear friends around a
small kitchen table to begin The Jason Foundation, Inc. (official date is
October 1, 1997). Our first program, “A Promise for Tomorrow”, had
to be photo-copied at a local office supply store, holes punched on the
paper side and put into a three-ring binder to distribute! We had no paid
staff and our first budget was $2,700 and that was challenging. We had, and still have, passion
and heart for our mission!
That passion and heart that was the cornerstone for The Jason Foundation, Inc. (JFI) in 1997 has
enabled JFI to grow from that small kitchen table to a 10,000 sq. ft. corporate office located on
an almost 3 acre complex in Hendersonville, TN. The Jason Foundation now has come to be
known as a national leader in awareness and prevention of youth suicide, even being listed in the
2012 National Strategy on Suicide Prevention as one of the 50 “milestones in suicide prevention
for our nation” since 1958. With our passionate and dedicated National Community Affiliates –
Acadia; HCA; Springstone; and Signature – JFI has created a national affiliate office network
that along with JFI corporate serves all 50 states.
Our success would not have been possible without those who believed in JFI in our infancy. Our
first National Clinical Affiliate was Ardent Behavioral Health in 2001. Together, we built the
framework for the “Affiliate Office” concept. From 2005 -2010, PSI was our National Clinical
Affiliate. JFI’s national footprint began with PSI’s vision and passion to build JFI its first true
national affiliate office network of 99 affiliate offices. From this base, our “Five Stones” /
National Community Partners - Acadia; HCA; Springstone; and Signature - have taken us to a
diverse base of program delivery and funding which helps insure JFI’s future.
I want to thank all of those who throughout our history have passionately supported JFI. I also
want to thank those who presently embrace that same passion and dedication to take JFI into the
future.
Sincerely,
Clark Flatt, President
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(*) Executive Board
General Thurbert Baker Attorney General - Georgia
(Retired) Partner - Denton US, LLP
Coach Todd Berry Executive Director -AFCA
American Football Coaches Association
Terry Bridges Chief Strategic Officer - HCA Behavioral Health Services
Don Bruce CEO/Founder - American
Home Design
General Jerry Diamond Attorney General-Vermont
(Retired) Attorney/Partner - Diamond &
Robinson
Chad Fitzhugh (*) President/CFO - Gigi’s
Cupcakes
Clark Flatt (*) President - JFI
Connie Flatt (*) Director of Administration -
Office of Chancellor, Vanderbilt University
John Flatt, M.D. (*) Owner - Louisiana Child
Neurology
Gordon Gee President - West Virginia
University
General Alberto Gonzales
Former U.S. Attorney General & White House Counsel - Dean - Belmont University
William Helou Member - WSM Legal, PLLC
General Jim Hood Attorney General -
Mississippi
Joey Jacobs (*) Chairman/CEO - Acadia
Healthcare
Kathleen Kim Professor of Law - Loyola
Law School
David Martin (*) Chair Vice - Chair
Head Football Coach/Teacher - Stewarts
Creek H. S.
Michele Ray (*) Sr. VP/CEO - JFI
Jim Schnuck EVP/Chief Financial Officer –
Springstone, Inc.
Cindy Sheriff (*)Co-Chair Employee Assistance &
Benefits Advisor
General Paul Summers (*)
Attorney General - TN (Retired)
Senior Judge - TN Chair Government/Corporate
Relations - JFI
Sandy Webster (*) Chair - JFI Board
Membership Committee
Board of Directors
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Youth Suicide…A National Public Health Crisis
Suicide is the 2nd leading cause of death for our nation’s youth
ages 12-18 (our middle and high school age youth). *
For our college-age youth ages 18-22, suicide is the 2nd leading
cause of death. *
For our youth over-all age span of 10-24 years old, suicide is
the 2nd leading cause of death. *
The Number ONE leading cause of death in all three age segments above is the
same…the grouping of “Unintentional Injuries” which includes auto accidents,
drug over-doses, etc.
Each week in our nation, we lose an average of 113+ young people (ages 10-24) to
this “Silent Epidemic” of suicide. *
2015 National Youth Risk Behavioral Survey
Center for Disease Control – CDC **
29.9% or almost 1 out of every 3 young people reported that they had felt “sad or hopeless almost every day for two weeks or more in a row” – the possible beginning of depression (one of the leading causes of suicide) in the past twelve months.
17.7% - Over 1 out of every 6 – reported they had “seriously considered suicide in the past twelve months.”
14.6% - Over 1 out of every 7 – reported they had “made a plan to commit suicide” elevating the situation from a concern to a crisis mode.
8.6% - Over 1 out of every 12 young people – reported that they had “attempted suicide one or more times in the past twelve months.”
(**) The Center for Disease Control (CDC) Youth Risk Behavioral Survey (YRBS) is done every two years with the latest report being in 2015. It is done in 42 states and 20 local surveys conducted among students in grades 9-12. Public and Private schools were utilized. Some states also choose to utilize the report in middle school grades.
(*) Center for Disease Control – WISQARS 2015
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Our National Community Affiliates – 2016
Headquartered in Franklin, Tennessee, Acadia
Healthcare was established in January 2005 to
develop and operate a network of behavioral health
facilities across the country. Acadia is the largest
provider of behavioral healthcare in the country and
operates a total of 568 facilities with approximately 16,900 beds in 39 states.
Acadia provides premier psychiatric and chemical dependency services to its patients in
a variety of settings, including inpatient psychiatric hospitals, residential treatment centers
and outpatient clinics and therapeutic school based programs.
Acadia Healthcare’s mission is to create behavioral health centers where people receive
care that enables them to regain hope in a supportive, caring environment.
Nashville-based Hospital Corporation of
America (HCA) was one of the nation's first
hospital companies. Today, HCA is the nation's
leading provider of healthcare services, a
company comprised of locally managed facilities
that includes more than 250 hospitals and
freestanding surgery centers located in 20 U. S.
states and The United Kingdom.
HCA has approximately 26+ million patient encounters each year and 8.1 million
emergency room visits annually.
HCA is committed to the care and improvement of human life and strives to deliver
high quality, cost effective healthcare in the communities they serve.
Springstone develops and operates private
hospitals that treat mental illness and
substance abuse. Springstone brings cutting-
edge healthcare and state-of-the-art facilities
to underserved communities throughout the
United States. Springstone’s Mission is "Changing People's Lives®." They fulfill
their Mission by building and operating innovative behavioral hospitals and outpatient
locations that feature attractive design, nurturing environments, quality programming and
a patient-centric approach that delivers superior outcomes. Springstone is headquartered
in Louisville, KY and has 15 facilities in eight states.
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Signature Healthcare Services, LLC (SHS) based in
Corona, California, is one of the largest privately held
psychiatric hospital companies in the country, serving
thousands of patients every year. SHS delivers mental
health and substance abuse treatment through its thirteen
acute care hospitals located in California, Illinois, Nevada,
Arizona, and multiple facilities throughout Texas. SHS is
committed to providing excellence in quality patient care.
(National Community Affiliates continued)
National Awareness Affiliates – 2016
The American
Football Coaches
Association (AFCA) is
an organization made
up of more than 11,000
members representing coaches from all divisions across the
nation. AFCA’s affiliation with JFI started in January 2004.
The Ambassador Program utilizes high-profile coaches to help
educate the public about the problem of youth suicide. As
Ambassadors, the coaches provide public service
announcements (PSAs) in their states and support youth
suicide prevention in many other public forums. Many of the
nation’s top college and university coaches serve as
Ambassadors for JFI’s youth suicide prevention efforts.
National Organization of Coaches Association Directors’
(NOCAD) chartered mission is to generate revenue and provide
active support to the member states for the benefit of their high
school’s multi-faceted student-related activities and athletic
programs.
NOCAD states reach across the country from Connecticut to
Hawaii and Oregon to Florida. Their annual meetings are held at
various locations across the country. Each state member is a
valuable part of the organization and contributes to its
achievements.
The NOCAD membership reaches more than 155,000 coaches
across the nation.
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The Arena Football League’s Commissioner and teams from
across the nation work with The Jason Foundation in building
awareness about youth suicide and also helping to provide
programs and resources to the communities they serve. For the
past three years, the AFL has made a PSA spot available on their
national broadcast game.
Attorneys General in many states have made a
commitment to work with JFI as JFI / AG State
Ambassadors.
In March 2004, the National Association of Attorneys
General (NAAG) passed a resolution urging AG’s to
become involved in youth suicide prevention and
commended JFI for its work nationally. The Jason Foundation is proud to have one
current State Attorney General, three former State Attorneys General and a former U.S.
Attorney General as part of our Board of Directors.
Thanks to Those Who Make The Jason
Foundation Affiliate Office Network Possible!
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Our Celebrity Ambassadors
Phillip Fulmer Former Head Football Coach
University of Tennessee
National Football Hall of Fame Coach
National Spokesperson - JFI
Phillip Fulmer became The Jason
Foundation’s National Spokesperson in May 1998 and continues today in that same position. Much of the success of The Jason Foundation is the result
of Coach Fulmer’s passion and support of our mission. Coach Fulmer introduced JFI to the American Football Coaches Association in 2004 which lead to the
AFCA affiliation with The Jason Foundation…one of the pivotal changes for JFI.
Coach Fulmer, along with Charlie Daniels, host each year “The
Phillip Fulmer & Charlie Daniels Golf Classic” which is a major fundraiser for The Jason Foundation.
In 2012, Coach Phillip Fulmer was Inducted into the “College
Football Hall of Fame”
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Charlie Daniels Country Music Entertainer
JFI Celebrity Champion Ambassador
Since 2004
A country music icon and Grand Ole Opry member, Charlie Daniels has worked passionately to help The Jason Foundation in our mission to raise awareness of the national health issue of youth suicide and how The Jason Foundation is working to prevent this tragedy. Charlie does numerous PSAs as well as live interviews in which he promotes JFI and our mission.
Along with Coach Fulmer, Charlie has for over a decade co-hosted the annual Phillip Fulmer & Charlie Daniels Golf Classic. Charlie is always ready to do whatever he can to help. He continues to
impact The Jason Foundation’s ability to reach our youth, parents
and our military…bottom line…saving young lives!
Charlie was inducted in the
“Musicians Hall of Fame and
Museum” in 2009 and was
inducted into the “Country Music
Hall of Fam” in 2016.
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Rascal Flatts American Country Music Entertainers
Gary LeVox, Joe Don Rooney, Jay DeMarcus
JFI Champion Celebrity Ambassadors Since 2011
Rascal Flatts have been instrumental in the development of The
Jason Foundation’s “B1” program which demonstrates how a
friend – especially an informed friend - can make a difference in
suicide prevention. www.rascalflattsB1.com
From personal appearances to public service announcements for
local and national TV spots – Rascal Flatts continue to be
supporters of The Jason Foundation and our mission…bottom
line – saving young lives!
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A look at 2016…The Major Outreach Programs & Numbers
The outreach numbers for 2016 are the result of the combined efforts of our National Affiliate
Office Network made possible by our National Community Affiliates.
In-Service / Staff Training Modules / JFI’s Virtual Learning Library: JFI provides
staff awareness and informational programs for educators, youth workers and others who
work with youth organizations. These programs are provided by direct JFI staff
presentation, CD/ DVD Resources or by JFI’s On-Line Virtual Library hosted on JFI’s
website. Many schools utilize these programs to provide In-Service or Professional
Development training resources for certification and continuing education credit.
DVD Facilitator Module Trainings 29,352
JFI Staff Presented Trainings 12,813
OnLine Library Trainings 103,666
Total 2016 Trainings 145,831 educators trained
“A Promise for Tomorrow”: A school-based curriculum designed for utilization within
a school’s current Health and Wellness program. It was designed for use in middle and
high school settings. It is a 3-5 unit classroom presentation that teaches awareness and
prevention in the 3rd person – “How I can help a friend”. It is a clinical evidence-based
program with over 16 years of field testing by classroom use (updated every two years
but basic program remains the same). JFI believes it has one of the best field tested
programs and “do no harm” record of any program in the nation. Recently, the program
has been digitalized to allow distribution by CD or by on-line download which enables a
higher distribution with lower costs.
New School Curriculums Signed / 2016 819
New Students to Program 262,575
Updates for existing schools /organizations 1,338 (*)
Existing Schools Student Reach 319,695
(*) For schools /organizations previously contracted who requested update and new handouts.
Parent, Civic & Communities Seminar: Our original JFI program is still one of our
most popular and important. Creating awareness with parents and communities about the
magnitude and impact of youth is the first step in building a successful prevention
campaign. The program also helps train individuals to recognize “warning signs” that
four out of five young people exhibit prior to a suicide attempt. The program stresses the
need to put together an action plan before it is needed in order to react timely and
correctly should a suicidal situation arise. Previously, this program was only available by
JFI staff presentation. It is now available in a “Facilitator’s Packet” so that people inside
or outside the mental health arena can present a quality and professional presentation on
youth suicide prevention.
Event Presentations 445
Adult Attendees 38,586
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Suicide Awareness and Prevention for the College Campus: A program designed to
be used on a college or university campus within a classroom or group setting providing
students with knowledge, skills and strategies that will enable them to help a friend (or
themselves) who may be depressed or considering suicide.
Event Presentations 291
Students Impacted 1,534
Faith Based Program: For several years, JFI has had a shortened version of our
school-based program that churches have utilized for youth group programs and
trainings. It dealt with awareness and prevention in a clinical / educational process. JFI
was asked repeatedly to develop an additional segment of this program to address “How
is my Faith involved with suicide prevention?”. After two years of development
(representatives from several faiths were involved) and field testing, JFI released its
Faith Based Program in the spring of 2009.
Event Presentations 115
Youth Impacted 9,823
Public Awareness Campaign / Social Media Outreach
Social Media Impressions / Contacts 2,020,469
Website Visitors 564,987
Radio, TV, Newspapers PSAs 3,140,786
Total Outreach 2016 5,726,242
Lunch and Learn Series by Affiliate Offices
Events within Network Facilities 414
Number of Attendees 7,466
Rascal Flatts “B1” Project: “B1” is a collaborative effort with the music group Rascal
Flatts. The theme is “Someone you know may need a friend –
B1”. An informed friend can be the difference in life or death
for a young person. The “B1” Project encourages young people
to “Be Aware, Be Able, and Be Prepared” for their friends. A
dedicated web program for B1 can be found on the home page
of JFI’s website or by visiting the dedicated site
www.rascalflattsb1.com .
Website Trainings 78,785
One-On-One Marketing Project / Affiliate Offices
Events / Introduction Meetings 1,567
Numbers Impacted 101,810
Affiliate Offices New Staff Orientations
Number of Orientations 377
Number of Staff Attending 3,825
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Tennessee National Guard – “Guard Your Buddy” Suicide
Prevention Project
A program/resource for the Tennessee National Guard dealing
specifically with suicide prevention and helping with life issues that
left unaddressed can result in suicidal ideation. A collaboration with
the Tennessee National Guard, The Jason Foundation, and E4 (a
national EAP service), “Guard Your Buddy” was launched in
December 2011.
Website Visitors 6,579
New Downloads / Smartphone App 3,816
In 2016, we had 36 direct critical interventions
“A Friend Asks” Smartphone Application
JFI has created a web-based / smart-phone app that provides
information, tools and resources for young people, and those who
work with youth, that is always as close as your smartphone.
Warning signs, elevated risk factors, how to help a friend, dos and
don’ts and an instant connectivity function that will put the caller in
touch with the closest available National Suicide Prevention Lifeline
Crisis Center that is available to their location.
New Downloads in 2016 16,303
The Jason Flatt Act: This legislation has been passed in 19 states.
Tennessee, Louisiana, California, Mississippi, Illinois, Arkansas, West Virginia, Utah,
Alaska, South Carolina, Ohio, North Dakota, Wyoming, Montana, Georgia, Texas,
South Dakota, Alabama and Kansas have all passed The Jason Flatt Act. The legislation
works within the guidelines of a state’s In-Service Training / Certification for a teacher
and in 17 of the 19 states the training mandatory. JFI is working with several other states
in introducing The Jason Flatt Act legislation to their states in 2017. In 2016, over
145,000 educators / teachers were trained by JFI’s National Network of Affiliate Offices.
When combing all of programs and events in 2016, The Jason Foundation’s
Affiliate Office Network conducted 149,434 events / activities / trainings. That
represents an average of 409 events / trainings every day of 2016.
Total lives impacted by one or more of The Jason Foundation’s programs in 2016:
6,756,990 Individuals
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JFI’s 2016 Initial Outcome Numbers – A Summary
In-Service / Professional Development Training for Educators:
DVD Facilitator Module Trainings 29,352
JFI Staff Presented Trainings 12,813
Online Library Trainings 103,666 Total 2016 Educators Trainings 145,831
School / Student Curriculums 2016:
New curriculums signed 819
New Students to Program 262,575
Updates existing schools /organizations 1,338
Existing Schools Student Reach 319,695
College Outreach Program:
Event Presentations 291
Students Impacted 1,534
Community / Civic / Parent Seminars:
Event Presentations 445
Adult Attendees 38,586
Lunch & Learn Series by JFI Affiliate Offices:
Events within Network Facilities 414
Number of Attendees 7,466
Public Awareness Campaign / Social Media Outreach:
Social Media Impressions / Contacts 2,020,469
Website Visitors 564,987
Radio, TV & Newspapers 3,140,786 Total Outreach 2016 5,726,242
Faith Based Programs / Youth:
Event Presentations 115
Youth Impacted 9,823
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Rascal Flatts / B1 Peer Support Program:
Website Training Programs 78,785
One-on-One Marketing Project / Affiliate Offices:
Events / Introduction Meetings 1,567
Numbers Impacted 101,810
Affiliate Offices New Staff Orientations:
Number of Orientations 377
Number of Staff Attending 3,825
Tennessee National Guard “Guard Your Buddy”:
Website Visitors 6,579
New Downloads Smartphone App 3,816
“A Friend Asks” Smartphone Resource:
New Downloads in 2016 16,303
** Event Presentations are either presented by JFI Staff, JFI Representatives or DVD Facilitator Modules.
When combining other miscellaneous programs and events in 2016, The Jason Foundation Affiliate Office Network conducted 149,434 events /activities/ trainings. That represents an average of 409 events / training every day of 2016.
Total lives impacted by one or more of The Jason Foundation’s programs in 2016: 6,756,990.
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What Do Numbers Really Mean???
“So, what do all these numbers mean?” was a question I got from a friend while I was sharing
some of the results a few years ago – a very important question – what do they mean? This
question points to the very heart of The Jason Foundation –
The more people we can educate and expose to the “Silent Epidemic” of youth suicide and how
it impacts our youth, families and communities – the more people will become impassioned to
confront this national health issue. The more we train…the more individuals will be able to help
identify and assist at-risk youth. Bottom line…More lives will be saved!
The Jason Foundation has long believed that a concentrated effort in a geographical location to
“educate” and provide the information, tools and resources to students, educators / youth workers
and parents (JFI’s Triangle of Prevention) would reduce the number of suicide attempts and
suicides. Such training helps to identify “warning signs” or “signs of concern” for early detection
of possible suicidal ideation, and helps in knowing how to assist at-risk youth. We, at The Jason
Foundation, also know that no one organization has all the necessary tools and resources to effect
such a change…that is why we believe collaboration is the key to building a successful
prevention campaign.
“What do all the numbers mean?”…quite simple – the opportunity to save more lives by
equipping our youth, educators / youth workers and communities with the information, tools and
resources to help identify and assist possible at-risk youth for suicide.
I end this section by asking the reader a question. If all we have done over 19+ years, the efforts
of our National Affiliates, volunteers and those who have helped fund JFI has resulted in the life
of ONE young person being saved…how important and successful were our efforts? Before you
answer, what if that ONE is your son, daughter, grandson or granddaughter…how important and
successful were our efforts? I think you will agree as the popular TV commercial
states…“Priceless”.
The Jason Foundation, Inc.
18 Volunteer Drive
Hendersonville, TN 37075
Phone: 615.264.2323
Email: [email protected]
Website: www.jasonfoundation.com