Upload File

a/b testing – how to break things and fail fast (without breaking things) - mark halvorson

  • Home
  • Software
  • A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
61

Upload: atlassian

Post on 21-May-2015

426 views

Category:

Software


2 download

Report

Tags:

DESCRIPTION

Everyone wants to optimize their web property, especially if that web property is their only sales channel. In this talk, we will explore how Atlassian has used their CMS along with JIRA, Confluence, and other tools to operationalize A/B testing to continually optimize Atlassian's website. Using this process we can balance failing fast with keeping things running smoothly.

TRANSCRIPT

Page 1: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 2: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 3: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 4: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 5: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 6: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 7: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 8: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 9: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 10: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 11: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 12: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 13: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 14: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 15: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 16: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 17: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 18: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 19: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 20: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 21: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 22: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 23: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 24: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 25: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 26: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 27: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 28: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 29: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 30: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 31: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 32: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 33: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 34: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 35: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 36: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 37: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 38: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 39: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 40: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 41: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 42: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 43: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 44: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 45: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 46: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 47: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 48: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 49: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 50: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 51: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 52: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 53: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 54: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 55: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 56: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 57: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 58: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 59: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 60: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson
Page 61: A/B Testing – How to Break Things and Fail Fast (Without Breaking Things) - Mark Halvorson

Fail Fast, Fail Often

Nine Things Successful People Do Differentlydrshew.weebly.com/uploads/4/1/3/6/41362521/nine... · Nine Things Successful People Do Differently by Heidi Grant Halvorson FEBRUARY 25,

hoshiarpur.nic.inhoshiarpur.nic.in/list.pdfMr. Gurprit Singh Result Typing Test (Punjabi) FAIL FAIL PASS FAIL FAIL PASS FAIL FAIL FAIL PASS FAIL FAIL FAIL FAIL PASS ABSENT FAIL PASS

Artificial argument assistants for defeasible argumentation Bart Verheij Presented by: Jacob Halvorson

Halvorson Trane Energy Services (8 10)

Kristina Halvorson: How to Do Content Strategy (Probably)- MozCon 2015

FOR PUBLICATION - gpo.gov Group, LLC, Plaintiff(s), v. John O. Halvorson, ... WALLACE, J. After learning ... there were no fewer than five lawsuits between Mr. Halvorson and the

PANEL MEMBERS: Karen Halvorson, Moderator Alice Zimmer, Partnerships and Cultural Change

EINÜRCHER Z JAZZFESTIVAL 26.OVEMBER N - … · archie –shepp tom mcclung. peterÜedi r buchvernissage mit gÄsten tobias meier & things to sounds stephan crump – mary halvorson

INSIGHTS OCTOBER 2018 Internet of Things: Limitless ......2 • Internet of Things: Limitless Connections - and Ways to Fail Every new technological advance brings risks and rewards

Unentangled Bit Commitment and the Clifton-Bub-Halvorson (CBH) Theorem

Faites du Bruit ! par Kristina Halvorson Content Strategy Forum

Fail fail fail, until you succeed

DevOps Without Measurement Is a Fail - New Relic · of it this way: DevOps without measurement—or without measuring the right things—is a fail. This ebook will introduce you to

JULIANNA THIBODEAUX Josephine Halvorson · 16 ART NEW ENGLAND | January/February 2019 | Celebrating 40 Years! that other art tradition. Yet as Halvorson puts it, “I’m not really

Tim Halvorson- Architecture Portfolio 2015

S. Halvorson Reference Guide Rev. E Proof Sign-off: 9-pin

To The Max WB1 - Preiss Murphy · a succeed b fail c lose d miss 5 What kind of things are most people successful at? a Things that are easy. b Things that are difficult. c Things

Beer with a Painter: Josephine Halvorson...Josephine Halvorson, “Form (Facing Out)” (2013), oil on linen, 60 x 24 in JH: I think everyone who makes paintings is concerned with

1 2013 CMBG Modification Technical Risk Assessment Presenter: Bobbi Jo Halvorson

Kernel development: How things go wrong - Linux Kongress · Kernel development: How things go wrong ... said: I didn't fail, ... 2007-03-05 Linus amenable to merging

High Throughput Cryogenic Layering for IFE J. Sater D. Bittner C. Halvorson

EveryBody Walk Week | Halvorson

The Social Capitalist: Heidi Grant Halvorson - myGreenlight

Heidi Halvorson Webinar Slide PDF for Registrants

Eric Halvorson. Arithmetic Algebra Geometry Calculus Differential equations Complex analysis Probability Statistics

Halvorson Keynote - Banging the Big Drums!

OUTLOOKS: JOSEPHINE HALVORSON, THE FOURTH …

Channel Modification Washington Dept. Forestry, 2004, Channel Modification Techniques Katie Halvorson

courts.state.md.us · Web view0312 PASS 0313 FAIL 0314 PASS 0315 FAIL 0316 FAIL 0317 FAIL 0318 PASS 0319 PASS 0321 FAIL 0322 PASS 0323 FAIL 0324 PASS 0326 FAIL 0327 FAIL 0328 PASS

Landscape Management Challenges on the California Channel ...destructive to native species and communities (Erick son and Halvorson 1990, Halvorson 1992). In some cases, these could

Visual basic step by step 2010 -Halvorson

AWARDS 2015 · Robert Halvorson, Principal, Halvorson and Partners VIP Table Sponsorship: Tickets & Sponsorship Individual Dinner Ticket: $5,000 Includes a table of ten with priority

more Helicopters and her nephew , Jake Tomlin , is p ......BRENDA HALVORSON Chief Executive Officer Brenda Halvorson began her career with Papillon in 1986. She has served as chief

2014 Annual Inspection Form - DRAFTPass Fail Pass Fail Pass Fail Pass Fail Interstitial Monitoring Pass Fail Pass Fail Pass Fail Pass Fail UST-01 Rev Date: 08/24/20 Dispenser Area