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ABS-CBN Corporation Sgt. Esguerra Avenue, Quezon City, Philippines 12 April 2011 Philippine Stock Exchange, Inc. Attn: Ms. Janet A. Encarnacion Head, Disclosure Department 3 rd Floor, Philippine Stock Exchange Plaza Ayala Triangle, Ayala Avenue, Makati City Subject: Full Year 2010 Analyst and Business Press Briefing Gentlemen / Ladies: We provide you herewith copies of the materials that we shared and presented during the analyst and business press briefing that we hosted this morning. Thank you. Very truly yours, Paul Michael V. Villanueva Compliance Officer for Corporate Governance

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ABS-CBN Corporation Sgt. Esguerra Avenue, Quezon City, Philippines

12 April 2011 Philippine Stock Exchange, Inc. Attn: Ms. Janet A. Encarnacion

Head, Disclosure Department

3rd Floor, Philippine Stock Exchange Plaza

Ayala Triangle, Ayala Avenue, Makati City

Subject: Full Year 2010 Analyst and Business Press Briefing Gentlemen / Ladies: We provide you herewith copies of the materials that we shared and presented during the analyst and business press briefing that we hosted this morning. Thank you. Very truly yours, Paul Michael V. Villanueva Compliance Officer for Corporate Governance

PRESS RELEASE

Release Date : FOR IMMEDIATE RELEASE Reference : Paul Michael Villanueva, Head, Treasury and Compliance Officer

Tel : 415.2272 local 4322 Email : [email protected]

Regina Lizares, Head, Corporate Planning Tel : 415.2272 local 2125 Email : [email protected]

ABS-CBN net income jumps 87% in 2010 to P3.2 billion Quezon City, Philippines (April 12, 2011) – The consolidated net income of ABS-CBN Corporation (“ABS-CBN” or the “Company”) (PSE: ABS, ABSP), the country’s largest multimedia conglomerate, jumped by P1.5 billion or 87% to P3.2 billion in 2010. ABS-CBN delivered consolidated revenues of P32.2 billion from advertising and consumer sales, posting an increase of P7.3 billion or 30% year-on-year. ABS-CBN’s advertising revenues rose 50% or P7.3 in 2010 reaching P21.7 billion. This increase is

attributable to the surge in total advertising minutes sold, programmed rate increase that took effect in

February 2010 and political advertisement.

Consumer sales in 2010 amounted to P10.4 billion, posting a slight 1% increase or P60 million from a

year ago, mainly from Sky Cable. Sky Cable contribution share to total consumer sales increased to 49%

with it its subscription and service revenue contributing P3.9 billion, or P348 million more than 2009.

ABS-CBN’s Global contribution share amounted to 38%, while ABS-CBN Film Production, Inc., better

known as Star Cinema, contribution share amounted to 13%.

Total expenses grew by P3.8 billion or 20% year-on-year to P23.4 billion, driven mostly by higher

production costs and general and administrative expenses (GAEX). Total production costs in 2010 rose

by P1.6 billion or 25% to P7.9 billion, as ABS-CBN strategically increased programming hours of in-house

produced primetime dramas, afternoon programs, and variety shows to meet viewer needs and

advertiser demand. GAEX rose 32% or P2.0 billion year-on-year to P8.2 billion, inclusive of P1.3 billion

one-time expenses for performance-based pay and non-recurring corporate initiatives.

Net income attributable to shareholders for 2010 is P3.2 billion, a P1.5 billion or 87% improvement over last year’s net income. Earnings before interest, taxes, depreciation and amortization (EBITDA) reached P8.6 billion, yielding an EBITDA margin of 27% for 2009, and 33% or P2.1 billion better than 2009 EBITDA of P6.5 billion.

Capital expenditure and film and program rights acquisition in 2010 amounted to P3.7 billion, P738 million or 25% higher than the level of spending from previous year. ABS-CBN maintained its national audience share and ratings leadership with total-day audience share

averaging 43% in 2010, going by Kantar Media National TV Ratings’ figures.

ABS-CBN’s programs continued to dominate the Top 20 programs list. In 2010, ABS-CBN programs held

over 15 of the top 20 slots for weekdays and top weekends. Weekday and week-end entertainment

programs launched or aired in 2010— Agua Bendita, Dahil May Isang Ikaw, Habang May Buhay, Imortal,

Kokey@Ako, Kung Tayo’y Magkakalayo, Mara Clara (remake), Noah, Pilipinas Got Talent, Tanging

Yaman, Wansapanataym, Rosalka and the Agimat Series with Ang Mahiwagang Daigdig ni Elias Paniki,

Pepeng Agimat, Tiagong Akyat and Tonyong Bayawak—kept the audience enthralled and enjoyed

national program ratings prominence in their respective timeslots.

The high-rating entertainment shows were ably complemented by erstwhile but constantly relevant and

evolving news and current affairs shows— Bandila, Matanglawin, Rated K, TV Patrol, Umagang Kay

Ganda, to name a few. These programs have become a staple not only in the delivery of news but also a

source of knowledge.

Sky Cable pursued its thrust to enhance viewing experience for its customers with continued move towards digitization. Together with the introduction of a tiered pricing mechanism, penetration rates in cable TV viewing steadily improved. In 2010, Sky Cable also launched the Sky Broadband Ultra High Speed Internet connection subscription that offers speeds of up to 112 mbps. This offering greatly complemented the revolutionary online access to entertainment product- iWantv, which also originated in 2010.

ABS-CBN Global’s overall viewer count increased by 2% year-on-year, with strong double-digit

subscriber growth in cable TV subscriptions. With new cable distribution partnerships driving subscriber

acquisition, overall subscriber count grew at a double-digit rate in Canada. In Australia, satellite TV

subscriber generated a 10% growth as affordable and flexible plans continued to attract new direct-to-

home subscribers.

ABS-CBN Film Productions, Inc. continued to produce and or co-produce compelling genres that are well

received by the public. In 2010, a total of twelve movies were released with four of them – I Love You,

Goodbye, Miss You Like Crazy, Here Comes the Bride, and My Amnesia Girl–exceeding P100 million in

box office receipts and earning local blockbuster status. About ABS-CBN Broadcasting Corporation ABS-CBN Broadcasting Corporation is the leading Philippine entertainment and information multimedia conglomerate. In the Philippines, ABS-CBN produces a wide variety of engaging world-class entertainment programs in several genres and balanced credible news programs that are aired on free-to-air TV via Channels 2 (VHF) and 23 (UHF) and a regional network of TV and radio stations nationwide. It also provides news and entertainment programming for nine channels on cable TV. The Company owns the leading film and music production and distribution outfit in the Philippines, and has interests in cable TV, Internet and mobile services, and glossy-magazine publishing. It brings its content to worldwide audiences via cable, satellite and the Internet, primarily through ABS-CBN Global’s The Filipino Channel (TFC).