accelerating success with cisco partner ecosystem · grow partner capacity india shape the market...
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© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 1
Accelerating Success with Cisco Partner Ecosystem
Ruma BalasubramanianVP, APJC Partner Organization
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 2
KoreaBuild to Capture
Create SP BE strongholds
Expand national agenda
Grow commercial business
ASEANSynergy Through Diversity
Accelerate high growth markets
Grow with vertical focus
Grow partner capacity
IndiaShape the Market
Secure core and expand TAM
Grow SP
Align and shape national agenda
Greater China Reset the Game
Grow commercial business
Tier2+ cities
Local innovation and Partnerships
ANZExpand Cisco’s Business
Rapid cloud take up
Enhance business relevance
Grow Commercial + SP
Expand with IoE
JapanInnovate to Break Through
Expand franchises
Grow through IoE
Leverage partners
Theatre Strategies Help Us Capture Local Opportunities
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 3
Connections: More, Faster and Intelligent
Impact
on B
usin
ess a
nd S
ocie
ty
The IoE Market Opportunity
Cisco Confidential 3©2014 Cisco and/or its affiliates. All rights reserved.
Connectivity
Foundation
Web Browser
Search
Networked
Economy
E-commerce
Digital Supply
Chain
Collaboration
Connecting
Communities
Social
Mobility
Cloud
Video
Internet of
Things
Big Data
Analytics
Internet of
Everything
Connecting
People
Process
Data
Things
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 4
The Internet of Everything Offers a Very Real Opportunity…
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 5
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 6
…and the Network is the Foundation
Cloud
Security
Analytics
Mobility
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What is the IoE Opportunity for You Right Now?
Data Centre CollaborationEnterprise
NetworkingSecurity
SP Routing/
Switching/
Mobility
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 8
You Play a Critical Role in Delivering on the IoE Promise
SolutionsProviders/Systems
Integrators
TechnologyPartners
Distributors
LearningPartners
ServiceProviders
(SPs)
CloudPartners
IoTDevelopers
IndependentSoftwareVendors (ISVs)
ConsultingPartners
ServicesPartners
How Cisco is Helping You Evolve
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 10
How We Help You Today
Programs and Incentives
Sales Engagement
Practice Enablement
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How Cisco’s Practice Enablement is Helping You Grow
Cisco Systems has best-in-class enablement for partners that cuts across its structure for Specialisations, Technical and Sales training around specific architectures.
We have been able to grow our business by over 35% over the last year despite a weak market and currency.
We attribute that to a differentiated set of solutions and close alignment with Cisco’s product and sales strategy.”
Cisco APJC Gold Partner
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 12
What You’ve Told Us is Important to Your Business
• Better profitability programs (VIP)• More new services• Easier to provision, program & implement
• Lead Customers to the Hybrid Cloud• Deepen leverage of network investments• Create a secure environment in an unsecure world
• Collaborate uniquely together• Build & Implement industry applications• Specialized customer offers and support models
• Develop new services and offers together• Expand into new vertical markets• Expand current customer wallet share
GrowthExpand the Services Practice
DifferentiationRemain Competitive
Maintaining Customer Loyalty and Cross-Selling
ProfitabilityLower Operating Costs
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 13
Our Shared Strategy to Help You Evolve
APJC ANZ
GrowFoundational Business
AccelerateTransformational Business
Operational Excellence • Display excellence in sales fundamentals • Focus on programs
• Lead in the innovation and transformation of the partner ecosystem to enable Cisco to be the #1 in IT
• Build scale and ease of doing business• Maximise revenue opportunities
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 14
My Commitment to You Build profitable partnerships
with a long-term lens
Drive the right engagement with our sales teams
Help you capture the IoE opportunity in ANZ
© 2014 Cisco and/or its affiliates. All rights reserved. Cisco Public 15
My Ask of You Talk to your Cisco Partner
Account Manager and develop a joint plan
Build your Cisco pipeline
Close Core Network Refresh opportunities
Thank you.