ace your potential client calls preview

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Ace Your Potential Client Calls | http://www.TheVACoach.com | 1 Ace Your Potential Client Calls: A Complete Guide to Client Call Success Produced by Erin Blaskie http://www.TheVACoach.com The material in this e-book is protected under copyright. Any reproduction, transmission or sharing of this material is strictly prohibited.

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This is a preview of the e-book, "Ace Your Potential Client Calls."http://www.thevacoach.com/products/ace-your-potential-client-calls/

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Page 1: Ace Your Potential Client Calls PREVIEW

Ace Your Potential Client Calls | http://www.TheVACoach.com | 1

Ace Your Potential Client Calls: A Complete

Guide to Client Call Success

Produced by Erin Blaskie http://www.TheVACoach.com

The material in this e-book is protected under copyright. Any reproduction, transmission or sharing of this material is strictly prohibited.

Page 2: Ace Your Potential Client Calls PREVIEW

Ace Your Potential Client Calls | http://www.TheVACoach.com | 2

Table of Contents

INTRODUCTION TO ACE YOUR POTENTIAL CLIENT CALLS 4

THE POTENTIAL CLIENT CALL EXPLAINED 6

What is the Potential Client Call? 6

Why Are Potential Client Calls Important for Your Business? 7

THE POTENTIAL CLIENT INTAKE PROCESS 8

Setting Up Your Website to Accept Potential Client Calls 8

3 Things to Do Before Your Call to Weed Out the Not-So-Serious 11

Pre-Potential Client Call: Things to Do to Shine 15

THE POTENTIAL CLIENT CALL SCRIPT 17

THE POTENTIAL CLIENT CALL CHECKLIST 27

Checklist: Setting Up Your Resources 27

Checklist: Pre-Potential Client Call 27

Checklist: The Potential Client Call 28

Checklist: Post-Potential Client Call 28

HOW TO DEAL WITH FEAR & OBJECTIONS 29

Overcoming Fear 29

When You Donʼt Know How to Do Something 31

Dealing with Common Objections 32

RECOGNIZING RED FLAGS: THE CLIENTS TO AVOID 35

ON CONFIDENCE 38

Page 3: Ace Your Potential Client Calls PREVIEW

Ace Your Potential Client Calls | http://www.TheVACoach.com | 3

YOUR QUESTIONS ON POTENTIAL CLIENT CALLS 39

What if the Client Says No? 39

How Do I Find Honest Clients? 40

How Can I Stay Prepared? 40

How Do I Avoid Overwhelming the Client? 41

How Do I Justify My Rate? 42

How Do I Say No to a Client After Iʼve Sold Them? 42

What if I Donʼt Have the Right Answers? 43

I Hate Cold Calling – What Do I Do? 44

What if the Client Asks for a Discount? 44

I Have Issues Presenting My Business Well 45

How Do I Illustrate Value vs. Dollars per Hour? 46

How Do I Structure the Call and How Do I Maintain Confidence Throughout the Call? 47

How Do I Ask the Questions I Need to Ask to Find Out if the Client is a Good Fit? 48

How Do I Get Around the “I Donʼt Know That Program but Am Willing to Learn” Issue? 49

I Have an Accent – How Do I Make Clients Feel Comfortable Even Though My Language is Foreign? 50

Iʼm Not Aggressive Enough to Sell… Help! 50

Have a Question of Your Own? 51

IN CLOSING… 52

ABOUT THE AUTHOR: ERIN BLASKIE 53