acpa 2012 social media institute: using tools in higher education

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Use of Social Media Tools in the Higher Education Environmen t Presented by: Ed Cabellon, Bridgewater State University (MA) | Bruce Mann, University of Idaho Keegan Mills, University of San Francisco | Melissa Rocco, The Ohio State University Kristen Rupert, The Ohio State University Monday, March 26, 2012 | ACPA 2012 Convention Institute | #ACPAsm

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This program will examine the use of social media tools, specifically as it relates to usage within a higher education environment. We will provide examples of current tools, strategies for using them at various levels of experience and in different higher education environments.

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Page 1: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Use of Social Media Tools in the Higher

Education Environment

Presented by: Ed Cabellon, Bridgewater State University (MA) | Bruce Mann, University of Idaho

Keegan Mills, University of San Francisco | Melissa Rocco, The Ohio State UniversityKristen Rupert, The Ohio State University

Monday, March 26, 2012 | ACPA 2012 Convention Institute | #ACPAsm

Page 2: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Introduction

Meet Your Presenters!

@EdCabellon @MelRoc7@KeeganCMills@BruceBMann @KARupert

Page 3: ACPA 2012 Social Media Institute: Using Tools in Higher Education

What you need to participate:•A cell phone, tablet, laptop, or a neighbor with one.•Finger(s), or a neighbor with one.•A sense of humor

Answer the question on the screen by:•Texting the KEYWORD to 37607•Tweeting “@poll KEYWORD”•Typing the KEYWORD into box at pollev.com

Let’s Hear From You, Shall We?Poll Everywhere Online Audience Response System

Page 4: ACPA 2012 Social Media Institute: Using Tools in Higher Education
Page 5: ACPA 2012 Social Media Institute: Using Tools in Higher Education

“Use of Social Media Tools in the Higher Education Environment”

“Engaging First-Year Students on Facebook Before, During, and After Orientations” M 9-10am CC104

“Utilizing Social Media in the Job Search” M 11am-12pm CC105

“From Clicks to Connections Beyond Campus: Learning Leadership Through Technology” W 8:30-9:30am CC109

“Accessibility in Social Media” W 10-11am CC105

Social Media & Higher EducationConvention Institute Sessions at #ACPA12

Page 6: ACPA 2012 Social Media Institute: Using Tools in Higher Education
Page 7: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Session RationaleHelps you speak student language

Common language with outside academiaHelps you connect

Creates an interactive learning environment Speaks to various learning styles

It can be simple and easy!

Why you should jump

on board this

Page 8: ACPA 2012 Social Media Institute: Using Tools in Higher Education
Page 9: ACPA 2012 Social Media Institute: Using Tools in Higher Education
Page 10: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Session Agenda

Session Overview and Rationale

How are You Using Social Media?

Student Involvement and Social Media: A Social Media Tools Overview

Group Brainstorm!

Next Steps

Page 11: ACPA 2012 Social Media Institute: Using Tools in Higher Education

twitter

Page 12: ACPA 2012 Social Media Institute: Using Tools in Higher Education

facebook

Page 13: ACPA 2012 Social Media Institute: Using Tools in Higher Education

blogs

Page 14: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Next Steps

Page 15: ACPA 2012 Social Media Institute: Using Tools in Higher Education
Page 16: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Download a copy of this presentation:

http://bit.ly/acpasm12

Page 17: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Question & Answer

Page 18: ACPA 2012 Social Media Institute: Using Tools in Higher Education

Use of Social Media Tools in the Higher

Education Environment

Presented by: Ed Cabellon, Bridgewater State University (MA) | Bruce Mann, University of Idaho

Keegan Mills, University of San Francisco | Melissa Rocco, The Ohio State UniversityKristen Rupert, The Ohio State University

Monday, March 26, 2012 | ACPA 2012 Convention Institute | #ACPAsm