ad specifications...※creatives not indicating advertiser’s logo or company name, and therefore...
TRANSCRIPT
2020.Apr. – Jun. Ver1.0
Ad Specifications
<Notice>
• ELLE, Harper’s BAZAAR New ad format “Interactive Slider”
INDEX
1
1. Specs/Schedule for ELLE, Harper’s BAZAAR Esquire, 25ans ・・・ P.3
2. Specs/Schedule for ELLE mariage, ELLE gourmet, ELLE deocr, 25ans Wedding ・・・ P.4
3. Specs/Schedule for Cosmopolitan, Women’s Health, Fujingaho.jp ・・・ P.5
Mobile
4. Top Impact ・・・ P.6
5. Option : Top Impact (Video) ・・・ P.7
6. InterScroller ・・・ P.8
7. Option : Full wide video ・・・ P.9
8. Option : Interactive Slider ・・・ P.10
9. Super Hero ・・・ P.11
Desktop
10. Specs/Schedule for all media ・・・ P.13
11. Super Hero ・・・ P.14
12. Option : Super Hero Video ・・・ P.15
2
Mobile
3
Mobile | 1. Specs/Schedule for ELLE, Harper’s BAZAAR Esquire, 25ans
※ Advertiser may be requested to conduct adjustments if the ad heavily inhibits a user environment.
※ The above menu items are subject to restrictions against certain clients and brands. Please contact us in advance for details.
※ Creatives and links are subject to prior checking.
※ Creatives not indicating advertiser’s logo or company name, and therefore for which liability is obscured will not be eligible.
※ No replacements allowed once an ad is posted.
※ Ads will be posted from 10:00 a.m. on Mondays.
※ Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be discernable from site background. Border lines with values other than the aforementioned values must be drawn around the display.
※ See Ad Specification for Options Menu
Notes on submission
Mobile
Menu Dimensions ( W x H) Maximum File
Size File format Loop
Submission
Guideline(Minimum Lead
Time)
the number of creatives
Top Impact
828×752
828x360
*Important elements such as logo and product
must be placed within 640 width
300KB
100KB
gif or
jpg or
png
No
10 business days prior
*Interactive Slider is 15
business days prior
1 per ad size
InterSroller
640x1386
*Important elements such as logo and
product must be placed within 640x900px
300KB 1
or
【Option】
Full wide bideo
Aspect ratio : 1:1
600x600
Within 60 seconds
5MB MP4 - 1
or
【Option】
Interactive Slider 405x540px 200KB each jpg or png No 3~8
Rectangle 600x500 150KB
gif or
jpg or
png
No 1
4
Mobile | 2. Specs/Schedule for ELLE mariage, ELLE gourmet, ELLE deocr, 25ans Wedding
Mobile
Menu Dimensions ( W x H) Maximum File
Size File format Loop
Submission
Guideline(Minimum Lead
Time)
the number of creatives
Top Impact
828×752
828x360
*Important elements such as logo and product
must be placed within 640 width
300KB
100KB
gif or
jpg or
png
No
10 business days prior
1 per ad size
Super Hero 640x900 300KB
1 or
Option
InterSroller
640x1386
*Important elements such as logo and
product must be placed within 640x900px
300KB gif or
jpg or
png
No
or
Option
Full wide bideo
Aspect ratio : 1:1
600x600
Within 60 seconds
5MB MP4 - 1
Rectangle 600x500 150KB
gif or
jpg or
png
No 1
※ Advertiser may be requested to conduct adjustments if the ad heavily inhibits a user environment.
※ The above menu items are subject to restrictions against certain clients and brands. Please contact us in advance for details.
※ Creatives and links are subject to prior checking.
※ Creatives not indicating advertiser’s logo or company name, and therefore for which liability is obscured will not be eligible.
※ No replacements allowed once an ad is posted.
※ Ads will be posted from 10:00 a.m. on Mondays.
※ Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be discernable from site background. Border lines with values other than the aforementioned values must be drawn around the display.
※ See Ad Specification for Options Menu
Notes on submission
5
Mobile | 3. Specs/Schedule for Cosmopolitan, Women’s Health, Fujingaho.jp
Mobile
Menu Dimensions ( W x H) Maximum File
Size File format Loop
Submission
Guideline(Minimum Lead
Time)
the number of creatives
InterSroller
640x1386
*Important elements such as logo and
product must be placed within 640x900px
300KB gif or
jpg or
png
No
10 business days prior
1
or
Option
Full wide bideo
Aspect ratio : 1:1
600x600
Within 60 seconds
5MB MP4 - 1
Rectangle 600x500 150KB
gif or
jpg or
png
No 1
※ Advertiser may be requested to conduct adjustments if the ad heavily inhibits a user environment.
※ The above menu items are subject to restrictions against certain clients and brands. Please contact us in advance for details.
※ Creatives and links are subject to prior checking.
※ Creatives not indicating advertiser’s logo or company name, and therefore for which liability is obscured will not be eligible.
※ No replacements allowed once an ad is posted.
※ Ads will be posted from 10:00 a.m. on Mondays.
※ Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be discernable from site background. Border lines with values other than the aforementioned values must be drawn around the display.
※ See Ad Specification for Options Menu
Notes on submission
6
Top Impact Panel
828px
640px
Reminder Panel
828px
640px
Do not place important
elements such as logo and
text on outer margin as
width varies depending
on devices.
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
Top Impact Panel 828×752 300KB
max.
gif or
jpg or
png
1 per ad
size
1
common
link
Reminder Panel 828x360 100KB
max.
gif or
jpg or
png
1 per ad
size
• Important elements such as logo, product must be placed within 640 pxl. width.
• “Close” button will be placed by publisher. No submission necessary.
• Top Impact Panel will close with tap on “close” button. Reminder panel will appear.
• White creatives backgrounds will not be discernable from site background. In such
cases, border lines must be drawn around the display.
• Please submit common link for both Top Impact and Reminder.
• Creatives not indicating advertiser’s logo or company name, and therefore for which
liability is obscured will not be eligible.
• As content accommodates Retina display, sizes may vary depending on screen size.
• Ads might not be properly displayed depending on user’s browser environment.
Mobile | 4. Top Impact
demo
7
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
Top Impact Panel 828×752 300KB
max.
gif or
jpg or
png
1 per ad
size
1
common
link
Reminder Panel 828x360 100KB
max.
gif or
jpg or
png
1 per ad
size
Video
1280x720 max.
Aspect ratio up to
advertiser’s
discretion
5MB
max.
60 sec.
max.
MP4 1 per ad
size -
• Important elements such as logo, product, and video must be placed within
640 pxl. width.
• Adjust video position to aspect ratio and indicate with square outline.
Position is up to advertiser’s discretion. Outline must be 1 pixel. If video ad
outline and aspect ratio do not match up, masks may appear on top & bottom
or left & right of frame.
• “Close” button will be placed by publisher. No submission necessary.
• Top Impact Panel will close with tap on “close” button. Reminder panel will
appear.
• Video player will play upon tap on the video. (Audio may be enabled.)
• Video can run for 60 sec. max, but recommended run time is 15-30 sec.
• White creatives backgrounds will not be discernable from site background. In
such cases, border lines must be drawn around the display.
• Please submit common link for both Top Impact and Reminder.
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
• As content accommodates Retina display, sizes may vary depending on screen
size.
• Ads might not be properly displayed depending on user’s browser
environment.
Top Impact Panel
828px
640px
Reminder Panel
828px
640px
Adjust video position
to aspect ratio and
indicate with square
outline. Position is up
to advertiser’s
discretion. Outline
must be 1 pixel.
Do not place important
elements such as logo and
text on outer margin as
width varies depending
on devices.
Mobile | 5. Option : Top Impact Video
8
Mobile | 6. InterScroller
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
InterScroller 640x1386 300KB
gif or
jpg or
png
1 per ad
size 1 link
• Important elements such as logo and product must be placed within
640x900px
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be
discernable from site background. Border lines with values other than the
aforementioned values must be drawn around the display.
InterScroller
640px
1386px InterScroller
640px
Important elements such as logo and product
must be placed within 640x900px
900px
demo
9
Mobile | 7. Option : Full wide video
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
Full wide video
Aspect ratio : 1:1
600x600
Within 60 seconds
5MB MP4 1 1 link
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
• Video audio is muted by default. Tap the button to turn audio on.
• The video will play in a loop.
• The maximum video duration is 60 seconds, but 6 to 15 seconds is
recommended.
• The actual display size depends on the screen size.
Full wide Video
600px
600px
demo
10
Mobile | 8. Option : Interactive Slider
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
Interactive Slider 405x540 200KB
each
Jpg or
png 3-8
Each 1
link
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
Full wide Video
demo
11
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of creatives
Links
Super Hero Panel 640x900 300KB
max
gif or
jpg or
png
1 1 link
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be
discernable from site background. Border lines with values other than the
aforementioned values must be drawn around the display.
Super Hero
320px or 640px
450px
or
900px
*Display size:320x450px
Mobile | 9. Super Hero
12
Desktop
Desktop | 10. Specs/schedule for all media
13
Desktop: Premium Display
Menu Dimensions WxH (pixels) Maximum File
Size File Format Animation
Submission Guideline
(Minimum Lead Time) Number of Creatives
Super Hero
1920x450
*Important elements such as logo and product
must be placed within 1366 width
300KB
gif or
jpg or
png
No Animation 10 business days prior
1 per ad size
Super Banner 728x90 or 970x90 100KB 1 per ad size
Double Rectangle
300x600
*artwork delivery not mandatory
Rectangle (conversion possible to 300x250/up
to 80KB)
100KB 1 per ad size
Rectangle 300×250 80KB 1 per ad size
• Advertiser may be requested to conduct adjustments if the ad heavily inhibits a user environment.
• The above menu items are subject to restrictions against certain brands. Please contact us in advance for details.
• Creatives and links are subject to prior checking.
• Creatives not indicating advertiser’s logo or company name, and therefore for which liability is obscured will not be eligible.
• No replacements allowed once an ad is posted.
• Ads will be posted from 10:00 a.m. on Mondays.
• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be discernable from site background. Border lines with values other than the aforementioned values must be drawn around the display.
Notes on submission
Desktop | 11. Super Hero
14
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
Super Hero Panel 1920x450 300KB
max.
gif or
jpg or
png
1 per ad
size 1 link
• Important elements such as logo and product must be placed within 1366 pxl.
width
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be
discernable from site background. Border lines with values other than the
aforementioned values must be drawn around the display.
• Ads might not be properly displayed depending on user’s browser
environment.
Super Hero
1920px
Super Hero
1366px Important elements such as logo and product must be placed within this width.
Desktop | 12. Option : Super Hero Video
15
Menu Dimensions WxH (pixels) Maximum
File Size
File
Format
No. of
creatives Links
Super Hero Panel 1920x450 300KB
max.
gif or
jpg or
png
1 per ad
size 1 link
Video
1280x720 max.
Aspect ratio is up to
advertiser’s
discretion
10MB
max.
60 sec.
max.
MP4
1 per ad
size
-
Super Hero
1920px
Super Hero
Adjust video position to
aspect ratio and indicate
with square outline.
Position is up to
advertiser’s discretion.
Outline must be 1 pixel.
• Important elements such as logo, product, and video must be placed within
1366 pxl. width
• Adjust video position to aspect ratio and indicate with square outline.
Position is up to advertiser’s discretion. Outline must be 1 pixel. If video ad
outline and aspect ratio do not match up, masks may appear on top & bottom
or left & right of frame.
• Video audio will be muted at default. Audio will switch on upon click of the
audio button.
• Video will pause and play upon click on the video display area. Clicks will not
take viewers to link destination.
• Video can run for 60 sec. max, but recommended run time is 15-30 sec.
• Creatives not indicating advertiser’s logo or company name, and therefore for
which liability is obscured will not be eligible.
• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be
discernable from site background. Border lines with values other than the
aforementioned values must be drawn around the display.
• Ads might not be properly displayed depending on user’s browser
environment.
1366px Important elements such as logo and product must be placed within this width.