ad specifications...※creatives not indicating advertiser’s logo or company name, and therefore...

2020.Apr. – Jun. Ver1.0

Ad Specifications

<Notice>

• ELLE, Harper’s BAZAAR New ad format “Interactive Slider”

INDEX

1

1. Specs/Schedule for ELLE, Harper’s BAZAAR Esquire, 25ans ・・・ P.3

2. Specs/Schedule for ELLE mariage, ELLE gourmet, ELLE deocr, 25ans Wedding ・・・ P.4

3. Specs/Schedule for Cosmopolitan, Women’s Health, Fujingaho.jp ・・・ P.5

Mobile

4. Top Impact ・・・ P.6

5. Option : Top Impact (Video) ・・・ P.7

6. InterScroller ・・・ P.8

7. Option : Full wide video ・・・ P.9

8. Option : Interactive Slider ・・・ P.10

9. Super Hero ・・・ P.11

Desktop

10. Specs/Schedule for all media ・・・ P.13

11. Super Hero ・・・ P.14

12. Option : Super Hero Video ・・・ P.15

2

Mobile

3

Mobile | 1. Specs/Schedule for ELLE, Harper’s BAZAAR Esquire, 25ans

※ Advertiser may be requested to conduct adjustments if the ad heavily inhibits a user environment.

※ The above menu items are subject to restrictions against certain clients and brands. Please contact us in advance for details.

※ Creatives and links are subject to prior checking.

※ Creatives not indicating advertiser’s logo or company name, and therefore for which liability is obscured will not be eligible.

※ No replacements allowed once an ad is posted.

※ Ads will be posted from 10:00 a.m. on Mondays.

※ Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be discernable from site background. Border lines with values other than the aforementioned values must be drawn around the display.

※ See Ad Specification for Options Menu

Notes on submission

Mobile

Menu Dimensions ( W x H) Maximum File

Size File format Loop

Submission

Guideline(Minimum Lead

Time)

the number of creatives

Top Impact

828×752

828x360

*Important elements such as logo and product

must be placed within 640 width

300KB

100KB

gif or

jpg or

png

No

10 business days prior

*Interactive Slider is 15

business days prior

1 per ad size

InterSroller

640x1386

*Important elements such as logo and

product must be placed within 640x900px

300KB 1

or

【Option】

Full wide bideo

Aspect ratio : 1:1

600x600

Within 60 seconds

5MB MP4 - 1

or

【Option】

Interactive Slider 405x540px 200KB each jpg or png No 3～8

Rectangle 600x500 150KB

gif or

jpg or

png

No 1

4

Mobile | 2. Specs/Schedule for ELLE mariage, ELLE gourmet, ELLE deocr, 25ans Wedding

Mobile



Submission


Time)


Top Impact

828×752

828x360



300KB

100KB

gif or

jpg or

png

No


1 per ad size

Super Hero 640x900 300KB

1 or

Option

InterSroller

640x1386



300KB gif or

jpg or

png

No

or

Option

Full wide bideo

Aspect ratio : 1:1

600x600

Within 60 seconds

5MB MP4 - 1


gif or

jpg or

png

No 1









Notes on submission

5

Mobile | 3. Specs/Schedule for Cosmopolitan, Women’s Health, Fujingaho.jp

Mobile



Submission


Time)


InterSroller

640x1386



300KB gif or

jpg or

png

No


1

or

Option

Full wide bideo

Aspect ratio : 1:1

600x600

Within 60 seconds

5MB MP4 - 1


gif or

jpg or

png

No 1









Notes on submission

6

Top Impact Panel

828px

640px

Reminder Panel

828px

640px

Do not place important

elements such as logo and

text on outer margin as

width varies depending

on devices.

Menu Dimensions WxH (pixels) Maximum

File Size

File

Format

No. of

creatives Links

Top Impact Panel 828×752 300KB

max.

gif or

jpg or

png

1 per ad

size

1

common

link

Reminder Panel 828x360 100KB

max.

gif or

jpg or

png

1 per ad

size

• Important elements such as logo, product must be placed within 640 pxl. width.

• “Close” button will be placed by publisher. No submission necessary.

• Top Impact Panel will close with tap on “close” button. Reminder panel will appear.

• White creatives backgrounds will not be discernable from site background. In such

cases, border lines must be drawn around the display.

• Please submit common link for both Top Impact and Reminder.

• Creatives not indicating advertiser’s logo or company name, and therefore for which

liability is obscured will not be eligible.

• As content accommodates Retina display, sizes may vary depending on screen size.

• Ads might not be properly displayed depending on user’s browser environment.

Mobile | 4. Top Impact

demo

7


File Size

File

Format

No. of

creatives Links

Top Impact Panel 828×752 300KB

max.

gif or

jpg or

png

1 per ad

size

1

common

link

Reminder Panel 828x360 100KB

max.

gif or

jpg or

png

1 per ad

size

Video

1280x720 max.

Aspect ratio up to

advertiser’s

discretion

5MB

max.

60 sec.

max.

MP4 1 per ad

size -

• Important elements such as logo, product, and video must be placed within

640 pxl. width.

• Adjust video position to aspect ratio and indicate with square outline.

Position is up to advertiser’s discretion. Outline must be 1 pixel. If video ad

outline and aspect ratio do not match up, masks may appear on top & bottom

or left & right of frame.

• “Close” button will be placed by publisher. No submission necessary.

• Top Impact Panel will close with tap on “close” button. Reminder panel will

appear.

• Video player will play upon tap on the video. (Audio may be enabled.)

• Video can run for 60 sec. max, but recommended run time is 15-30 sec.

• White creatives backgrounds will not be discernable from site background. In

such cases, border lines must be drawn around the display.

• Please submit common link for both Top Impact and Reminder.

• Creatives not indicating advertiser’s logo or company name, and therefore for

which liability is obscured will not be eligible.

• As content accommodates Retina display, sizes may vary depending on screen

size.

• Ads might not be properly displayed depending on user’s browser

environment.

Top Impact Panel

828px

640px

Reminder Panel

828px

640px

Adjust video position

to aspect ratio and

indicate with square

outline. Position is up

to advertiser’s

discretion. Outline

must be 1 pixel.

Do not place important

elements such as logo and

text on outer margin as

width varies depending

on devices.

Mobile | 5. Option : Top Impact Video

8

Mobile | 6. InterScroller


File Size

File

Format

No. of

creatives Links

InterScroller 640x1386 300KB

gif or

jpg or

png

1 per ad

size 1 link

• Important elements such as logo and product must be placed within

640x900px



• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be

discernable from site background. Border lines with values other than the

aforementioned values must be drawn around the display.

InterScroller

640px

1386px InterScroller

640px

Important elements such as logo and product

must be placed within 640x900px

900px

demo

9

Mobile | 7. Option : Full wide video


File Size

File

Format

No. of

creatives Links

Full wide video

Aspect ratio : 1:1

600x600

Within 60 seconds

5MB MP4 1 1 link



• Video audio is muted by default. Tap the button to turn audio on.

• The video will play in a loop.

• The maximum video duration is 60 seconds, but 6 to 15 seconds is

recommended.

• The actual display size depends on the screen size.

Full wide Video

600px

600px

demo

10

Mobile | 8. Option : Interactive Slider


File Size

File

Format

No. of

creatives Links

Interactive Slider 405x540 200KB

each

Jpg or

png 3-8

Each 1

link



Full wide Video

demo

11


File Size

File

Format

No. of creatives

Links

Super Hero Panel 640x900 300KB

max

gif or

jpg or

png

1 1 link






Super Hero

320px or 640px

450px

or

900px

*Display size:320x450px

Mobile | 9. Super Hero

12

Desktop

Desktop | 10. Specs/schedule for all media

13

Desktop: Premium Display

Menu Dimensions WxH (pixels) Maximum File

Size File Format Animation

Submission Guideline

(Minimum Lead Time) Number of Creatives

Super Hero

1920x450



300KB

gif or

jpg or

png

No Animation 10 business days prior

1 per ad size

Super Banner 728x90 or 970x90 100KB 1 per ad size

Double Rectangle

300x600

*artwork delivery not mandatory

Rectangle (conversion possible to 300x250/up

to 80KB)

100KB 1 per ad size

Rectangle 300×250 80KB 1 per ad size

• Advertiser may be requested to conduct adjustments if the ad heavily inhibits a user environment.

• The above menu items are subject to restrictions against certain brands. Please contact us in advance for details.

• Creatives and links are subject to prior checking.

• Creatives not indicating advertiser’s logo or company name, and therefore for which liability is obscured will not be eligible.

• No replacements allowed once an ad is posted.

• Ads will be posted from 10:00 a.m. on Mondays.

• Creatives backgrounds with a value of #FFFFFF or #E6E6E6 will not be discernable from site background. Border lines with values other than the aforementioned values must be drawn around the display.

Notes on submission

Desktop | 11. Super Hero

14


File Size

File

Format

No. of

creatives Links


max.

gif or

jpg or

png

1 per ad

size 1 link

• Important elements such as logo and product must be placed within 1366 pxl.

width







environment.

Super Hero

1920px

Super Hero

1366px Important elements such as logo and product must be placed within this width.

Desktop | 12. Option : Super Hero Video

15


File Size

File

Format

No. of

creatives Links


max.

gif or

jpg or

png

1 per ad

size 1 link

Video

1280x720 max.

Aspect ratio is up to

advertiser’s

discretion

10MB

max.

60 sec.

max.

MP4

1 per ad

size

-

Super Hero

1920px

Super Hero

Adjust video position to

aspect ratio and indicate

with square outline.

Position is up to

advertiser’s discretion.

Outline must be 1 pixel.

• Important elements such as logo, product, and video must be placed within

1366 pxl. width

• Adjust video position to aspect ratio and indicate with square outline.

Position is up to advertiser’s discretion. Outline must be 1 pixel. If video ad

outline and aspect ratio do not match up, masks may appear on top & bottom

or left & right of frame.

• Video audio will be muted at default. Audio will switch on upon click of the

audio button.

• Video will pause and play upon click on the video display area. Clicks will not

take viewers to link destination.

• Video can run for 60 sec. max, but recommended run time is 15-30 sec.







environment.

1366px Important elements such as logo and product must be placed within this width.

ad specifications...※creatives not indicating advertiser’s logo or company name, and therefore...

Documents