ADAPT F

OR SALE

S SUCCES

S

Beyond the ravages of the recession, which has served as an equal opportunity offender, companies have weathered unanticipated factors ranging from environmental disasters to aggressive competition, soaring overhead, technology shifts, and come-from-nowhere events that have altered how people think and buy.

RESISTING CHANGE ISN'T AN OPTION.

When circumstances throw sales into a tailspin, business owners face two choices: spend unrecoverable time resisting -- waiting and hoping for the altered reality to "get back to normal" -- or face facts and change with the times.

ADAPTING TO CHANGE IS!

A.D.A.P.T. TO CHALLENGES OR CRISES

A: Assess the situation.

D: Determine where opportunity hides.

A: Aim efforts in order to play to your strongest capabilities.

P: Plan your turnaround.

T: Take action.

A: ASSESS THE SITUATION.

How long will the problem last?

Is it a temporary or permanent situation?

Does it require short, mid or long-term solution(s)?

What aspects of business has been affected?

Are there any potential opportunities as a result of the situation?

What are your strengths and weaknesses?

D: DETERMINE WHERE OPPORTUNITY HIDES.How can bad be turned into good?

What resources are available to capitalize on opportunity?

Is it best to stay put or expand?

A: AIM EFFORTS IN ORDER TO PLAY TO YOUR STRONGEST CAPABILITIES.Are across the board changes necessary?

What are our strengths?

How can strengths be utilized to minimize cuts?

P: PLAN YOUR TURNAROUND.

Are the challenges understood?

Are the opportunities real?

Are you capable of turning the situation around?

Are you committed to the task?

T: TAKE ACTION.