adcolony tech talk at dps: dodo birds, display ads & your career: why video advertising should...

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Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else March 2013

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Page 1: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

March 2013

Page 2: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

There’s a shift in advertising away from display to video11

22

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You don’t need video content to monetize with video ads

Not all video ad tech is created equal

Page 3: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 4: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 5: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

QuickTime™ and a decompressor

are needed to see this picture.

Page 6: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 7: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 8: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

Watch Video AdWatch Video Ad& Unlock Article& Unlock ArticleTAP TO UNLOCK

Watch Video AdWatch Video Ad& Unlock & Unlock ArticleArticleTAP TO UNLOCK

Page 9: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 10: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

Always razor sharp, never buffers

Instant-PlayTM

Page 11: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 12: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else

Thank You

@nikao@adcolony

Page 13: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else
Page 14: AdColony Tech Talk at DPS: Dodo Birds, Display Ads & Your Career: Why Video Advertising Should Be The Core of Your Mobile Monetization Strategy -- Or Else